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Tesla Solar Roof is becoming a stealthy killer, and no one is standing in its way

(Credit: Weddle and Sons Roofing/YouTube)

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Tesla executives like CEO Elon Musk may emphasize that the company’s Energy business is just as important as its electric vehicle division, there is little doubt that stationary batteries and solar products are just not as sexy or exciting as, say, all-electric supercars, futuristic pickups, or Full Self-Driving software. Yet as Tesla Energy hits its stride, it is becoming evident that some of the company’s products like the Solar Roof could very well develop into stealthy disruptors on their own. 

Tesla Energy’s flagship solar product is the Solar Roof, which was initially unveiled in 2016. Since then, the attractive solar shingles have not really seen a serious ramp, at least until now. Over the following years since its debut, Tesla focused on optimizing and improving the Solar Roof, and the result of these initiatives was the V3 tiles, which were rolled out last year. Tesla’s Solar Roof installations have been steadily ramping then, but just like the company’s energy division, its growth was mostly in the background. 

Prior to the third-quarter earnings call, Tesla Energy made headlines after roofing company Weddle and Sons Roofing announced that it was able to complete a full Solar Roof installation in just four days. The project was no joke either, as the system was comprised of 15 kW of Solar Roof tiles that covered about 4,000 sq.ft. (about 372 sq.m). This was a milestone for the company, but as noted by Tesla in its Q3 2020 Update Letter, this installation was not even the fastest to date. 

Tesla revealed in its third-quarter Update Letter that it has been able to complete a full Solar Roof installation in just 1.5 days. The company did not indicate the size of the system, though it did provide images depicting the installation’s progress. This update, together with the recent report from Weddle and Sons Roofing, shows that steadily, Tesla’s Solar Roof tiles are becoming faster and easier to install. 

Tesla Energy’s growth in the third quarter was incredibly impressive, with the company deploying 57 MW of solar, a 111% growth from the second quarter. The company also announced that 759 MWh worth of battery storage was deployed, an 81% increase from Q2 2020. These milestones tend to be pushed aside by the company’s FSD and EV developments, but if Tesla Energy continues at this pace, it would only be a matter of time before the company’s solar and battery storage systems end up becoming a force that will be incredibly difficult to ignore. 

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Interestingly enough, the Tesla Solar Roof does not really have a lot of competition in the residential solar market in the United States. Granted, products like the SunTegra Solar Shingles could provide some competition, but the overall lineup of rivals for the electric car maker’s V3 tiles are relatively few. With this in mind, the potential path to dominance for the Tesla Solar Roof seems to be mostly clear. Tesla just has to produce them at volumes that meet demand. 

Tesla’s reach into the residential market has actually been growing. EnergySage’s eleventh semiannual Solar Marketplace Intel Report, for one, concluded that the Tesla Powerwall 2 is pretty much dominating the US residential market for stationary storage. The competition, comprised of battery storage units from companies like LG Chem, lie far behind, with the Powerwall dominating about half of the quotes given in EnergySage’s Marketplace. 

Elon Musk spoke about the Solar Roof’s potential in Tesla’s recently-held earnings call. Just like before, Musk was optimistic about the shingles, though this time around, the CEO seemed to be more certain about its upcoming disruption. Musk even remarked that the Solar Roof’s status as a “killer product” will become evident next year.

“When you look around the neighborhood in the future, decade from now, what do you want? What products are going to make your life better? What future do you want? And I think a future where we’ve got beautiful roofs generating energy that are tough and resilient and better in every way than a regular roof and alive with energy, that’s the future we want. Solar Roof is a killer product. This will become obvious next year,” he said.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Model Y outsells everything in three states, but Ford dominates

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

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Credit: Tesla

The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.

According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.

This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.

The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.

Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.

These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row

Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.

While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.

This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.

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Elon Musk shares updated Starship V3 maiden launch target date

The comment was posted on Musk’s official account on social media platform X.

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Credit: SpaceX/X

SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.

The comment was posted on Musk’s official account on social media platform X.

Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.

Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.

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Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.

Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.

Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.

Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.

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“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.

Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.

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Tesla opens first public Tesla Semi Megacharger site in Los Angeles

The development was highlighted in a post on social media platform X by the official Tesla Semi account.

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Credit: Tesla

Tesla has opened its first public Tesla Semi Megacharger site in Los Angeles. The station reportedly offers up to 750 kW charging speeds and is open to Tesla Semi customers.

The development was highlighted in a post on social media platform X by the official Tesla Semi account.

Tesla Semi Megachargers

The Los Angeles site seems to be the first public Tesla Semi Megacharger that is not located at a Tesla factory. It is also the third Megacharger site currently visible on Tesla’s map.

The Megacharger system is designed specifically for the Tesla Semi and is capable of delivering extremely high charging speeds to support long-haul trucking operations. Infrastructure such as this will likely play a key role in making the Semi competitive with diesel-powered transport trucks.

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Tesla’s progress with the Semi has also drawn attention in recent days after Elon Musk biographer Ashlee Vance shared photos from inside the Tesla Semi factory near Giga Nevada. The images suggested that preparations for higher production volumes may be underway, hinting that a broader ramp of the Tesla Semi’s production indeed be approaching.

New deployment strategies

Tesla has continued expanding its broader charging network through several new strategies aimed at accelerating infrastructure deployment. One of these initiatives is the Supercharger for Business program, which allows third parties to purchase Tesla Supercharger equipment and deploy charging stations while still integrating with Tesla’s network.

The program recently marked a milestone in Alpharetta, Georgia, where the city deployed four 325 kW city-branded Superchargers near the Alpharetta Department of Public Safety on Old Milton Parkway. The chargers support the city’s Tesla Model Y police vehicles while also remaining accessible to the public.

As per a report from EVwire, the project was designed not only to support fleet charging but also to generate economic returns that could offset the city’s investment. Tesla’s Supercharger for Business program has already attracted several participants, including businesses and charging providers such as Suncoast Charging, Pie Safe bakery in Idaho, Francis Energy in Oklahoma, and Wawa convenience stores.

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