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Tesla Model S, X Refresh brings closure to Tilburg, Netherlands plant

Tesla factory in Tilburg, Netherlands. (Credit: Tesla)

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Tesla’s Model S and Model X refresh will bring closure to the company’s Tilburg, Netherlands production plant, according to sources in the European country. After the electric automaker updated the vehicles earlier this year, the Tilburg plant is being deemed inferior as manufacturing the two new vehicles is “no longer possible.”

First opened in 2013, the 18,900 square meter facility was opened to help produce European versions of the Model S. The company chose Tilburg for its centrally-located availability, which enabled efficient, timely, and cost-effective operations throughout Europe.

As the Model S and Model X received relatively vague updates to their exterior, the interior of the vehicles underwent a full-scale overhaul. The introduction of new powertrains with the Plaid and Plaid+ Model S also rolled out some issues for the Tilburg plant, as sources close to the facility say that the facility can “no longer technically take place on an industrial scale at this location.” Factory personnel were briefed on the situation on Thursday.

Tesla factory in Tilburg, Netherlands. (Credit: Tesla)

Tesla unveiled the Model S and Model X’s updated interiors and exteriors during the Q4 2020 Earnings Call in early 2021. Among the most significant changes were three displays, a new video game engine, Tri-Zone climate controls similar to those used in the Model 3 and Model Y, a Yoke Steering wheel in the Plaid variants, and a full glass roof. Evidently, the changes are too significant to consider updating Tilburg’s lines or even considering a temporary shutdown to rejuvenate the facility.

According to Nu.Nl (via Electrek), a Netherlands-based media site, Tilburg also has more than just Model S and Model X assembly interests within the plant. A spray shop, parts warehouse, and a remanufacturing center, where old or used parts are refurbished, are located at the Tilburg Plant.

Tesla isn’t completely abandoning the facility, however. According to other reports, Tesla is working to find positions elsewhere for the 96 estimated employees who will be displaced due to the closure. It is not clear whether Tesla will consider these employees for other jobs within the Netherlands or will attempt to woo some of them to the upcoming German plant Giga Berlin, which is currently going through an aggressive hiring period.

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There is the possibility that the Tilburg plant could be repurposed for other uses.

Tesla plans to deliver the Refreshed versions of the Model S and Model X to the Netherlands starting in November.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla China insurance registrations hit Q3 high at 13,400 units

Year-to-date, Tesla’s China registrations are down 6.1% versus 2024 levels.

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Credit: Tesla Asia/X

Tesla’s insurance registrations in China surged to 13,400 units for the week of August 4–10, the highest weekly total so far in the third quarter of 2025. The figure represents a 21.8% increase from the prior week’s 11,000 registrations, as per industry tracking data.

Industry watchers weigh in

Data shared by industry watcher @piloly shows the latest week’s results were 21.8% higher than the previous week, though still down 13.5% year-over-year. After six weeks of Q3 2025, Tesla’s China registrations are tracking 70.9% higher quarter-over-quarter compared to Q2, but remain 11.0% below the same period in Q3 2024. Year-to-date, Tesla’s China registrations are down 6.1% versus 2024 levels.

Tesla China does not release its weekly domestic sales figures, though the company’s overall performance in the country can be inferred through insurance registration data. Fortunately, these registrations are closely tracked by industry watchers as well as automakers such as Li Auto.

More momentum

The August performance so far indicates Tesla may be regaining some momentum after a slower start to the year. Tesla’s sales figures this year have generally lagged behind 2024, thanks in no small part to the company’s changeover to the new Model Y, which was implemented in the United States, China, and Germany.

Tesla China seems to be doing what it can to attract as many customers as possible this quarter. Tesla recently launched a new long-range Model 3 variant in China with a CLTC-rated range of 830 km, as noted in a CNEV Post report. Priced at RMB 269,500 ($37,490), the model is about 14.44% more expensive than the entry-level version and becomes the longest-range Tesla on sale in the market. Tesla is also expected to launch the six-seat Model Y L in China this fall.

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Cybertruck

Tesla clears the air on Cybertruck ‘deactivation’ video that is obviously fake

Tesla has cleared the air on the viral video, stating it is fake.

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Credit: Cybertruck | X

Tesla has cleared the air regarding a video that has been circulating, where the owner claims his Cybertruck was “deactivated” by the company while he was driving.

The video was shared on X and showed a driver pulled over on the side of the road, claiming his Cybertruck had been deactivated by Tesla in the middle of traffic. It is very obviously fake to those who know the company, but these kinds of things have a tendency to pick up steam.

The video shows a screen that says:

“Tesla Cybertruck De-Activated. Critical Issue Detected | Contact Customer Service, Comply with Cease & Desist to Re-Activate. Update Failed, Return to Dealer.”

The same person who posted the video also shared an image of what appears to be a Cease and Desist letter from Tesla, but it is also likely fake:

The company finally responded to the video on Monday afternoon, stating that the video is, in fact, fake, reiterating that it will not disable vehicles remotely for any reason.

It is a shame that these types of things happen, especially as people are prone to believe anything they see on the internet. As there is so much misinformation circulating surrounding Tesla and its CEO Elon Musk, it is no surprise that someone would leverage the situation for their own benefit.

If that Cease and Desist letter is not real, perhaps the next one might be. These types of things can truly cause damage to a company’s reputation, and someone getting an idea that Tesla would remotely deactivate a car could prevent them from buying one.

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Elon Musk

Elon Musk is stepping up for Tesla Service in a big way

Elon Musk has stepped up to resolve a handful of customer issues regarding vehicle service.

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tesla service
Credit: Tesla

Elon Musk is stepping up to help customers in a big way, especially when they are having issues with Tesla’s Service.

Perhaps one of the biggest advantages Tesla owners have is access to Musk through X, his social media platform. Over the years, we’ve seen Tesla add features, refine its cars’ performance, and more, all through asking Musk directly through a post.

Now, Musk is stepping up in another way by resolving a few Service complaints that customers had.

The first occurred last week when a recall on a Tesla battery was not honored by Service. The company sought $30,000 for a replacement and labor, which was not right. Musk responded that he would personally investigate the matter. The vehicle was fixed at no cost as it was a recall, and was ready for pickup the next day.

It also revealed a new strategy Tesla is using to combat service communication issues:

Tesla creates clever solution to simplify and improve its Service

The next occurred with a Cybertruck owner who was in Japan. Their car was parked at an airport in the U.S. and had lost a vast majority of its state of charge, leaving them just fifty miles of range at the time.

Musk reached out to the owner and said Service will take care of the car and will investigate the cause of the battery drain:

There are not too many companies out there where the CEO will get involved with individual issues like these. It’s pretty exclusive to Tesla, as Musk has commonly stepped up to resolve complaints with vehicles or to confront features that some owners might find useful.

Service has been a weak point of the company for some time, but it has worked to refine and resolve customer complaints by building more Service Centers across the world that can handle these issues.

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