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Tesla’s competitors are realizing that making good electric cars is not so easy

Tesla's challenges and experiences in the electric car market has blazed a trail for other upstart EV makers to emerge. (Photo: Motortrend Canada)

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For years, Tesla (NASDAQ:TSLA) critics have argued that the electric car maker is nothing special, incompetent even, to the point where any other company, veteran or newcomer, could easily beat the Silicon Valley-based carmaker in their own game. Fast forward to November 2019, and it is starting to become evident that perhaps Tesla is not so easy to overtake after all. 

Take NIO, for example, a company that is perceived as “China’s Tesla” several times in the past. Aggressive and ambitious, NIO was supported by TSLA critics as a rival that has the potential to beat the American electric car maker at its own game. Yet, inasmuch as the greater part of 2019 was cruel to Tesla, so was it difficult for NIO. 

Over the past few months, NIO was hit by a perfect storm including a reduction of government subsidies, trade war uncertainties, and what appears to be decreasing demand in its home country. This has resulted in NIO cutting over 2,000 jobs to optimize its operations. Its shares, which are publicly traded just like TSLA stock, have also plummeted. 

One could argue that NIO is encountering difficulties since it is still a young company. But even veteran automakers are also running into issues with their respective EV programs. Take the Volkswagen Group’s Audi, for example. The Audi e-tron is a well-reviewed premium electric vehicle with a price that is comparable to the Model X, but it features over 100 miles less range from a battery that is nearly as big as the pack in Tesla’s SUV. Audi’s recall of half of all e-trons sold since the vehicle was launched due to a fire risk further highlights the difficulty of the EV market. 

Even Jaguar with the award-winning I-PACE was no exception. The I-PACE is quite the darling of the motoring industry, having swept over 60 awards since its release. Yet, even the stunningly-designed vehicle is seeing its sales decline, and owners are reporting issues such as less-than-expected range. Similar to the Audi e-tron, the I-PACE was also hit by a recall last June due to issues with its regenerative braking system, which could increase the risk of collisions. 

Among the veterans, Porsche appears to be the one that is doing the best. The Taycan is well-received by both the pro and anti-Tesla community, but even the track-capable monster from Stuttgart struggles with range and its price. The Taycan is every bit the monster that the sports car maker promised, but the vehicle’s range falls far below the 310 miles that were expected years before its release. Its price has also ballooned, with a well-equipped Taycan Turbo S setting buyers back far above the $200,000 range. 

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The difficulty of the electric car industry could not be highlighted better than Dyson, a British company that made its mark through its innovative, premium fans and vacuum cleaners. Dyson attempted to enter the EV market, but after spending $1.3 billion, the company decided to abandon its efforts, deeming the initiative as commercially unviable. 

Seeing all these challenges, one can almost see why Tesla CEO Elon Musk has described Tesla as an exercise in insanity. A company with nothing but a prototype sports car and an ambition to take on the auto industry in pre-2008 recession America, after all, could only be described as either courageous or absolutely crazy. Yet, beyond all the trials and tribulations, Tesla remains standing, and it is now positioned to lead in the EV market. 

It took a lot of close calls, brushes with potential death, and Elon Musk’s self-inflicted wounds, but it is starting to become evident that maybe, just maybe, Tesla’s long-term bet is finally paying off. In the emerging EV era, it would be difficult to catch a company that has its own rapid charging network, battery technology, a habit of constant software upgrades, and an ecosystem of vehicles and energy products that highlight a key goal — to accelerate the world’s transition to sustainable energy.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla deliveries best Wall Street guesses alongside second-best energy quarter

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Credit: Tesla Europe & Middle East | X

Tesla (NASDAQ: TSLA) reported strong delivery figures that beat Wall Street guesses, and they were revealed alongside the company’s second-best quarter in terms of energy deployments ever.

Tesla announced this morning that it delivered 486,532 cars in Q3, while producing 464,391, exceeding analyst consensus, which sat around 462,000 units.

Meanwhile, Tesla reported 13.7 GWh of energy storage deployed for the quarter. That’s the second-best quarter Tesla has ever reported on that side of things.

Vehicle Deliveries

Deliveries were strong, and it was another quarter when Tesla had the opportunity to outshine the Wall Street pundits who are quick to criticize and slow to give credit. Tesla saw a slight decrease in deliveries compared to Q3 2025, but Tesla still had the $7,500 EV Tax Credit to use to help incentivize consumers to pick an EV.

A small decrease of 2.1 percent is pretty telling because it shows Tesla does not need massive federal credits to convince consumers to purchase its vehicles.

It was also the company’s third-best performance all-time in terms of deliveries, trailing that of Q3 2025 with 497,099 deliveries and Q4 2024, when the company handed over 495,570 cars.

We reported several days ago that Tesla Showrooms across the United States were completely bare of inventory or unclaimed units. Many locations also removed Demo Drive units, which had been bought by customers looking to take delivery sooner.

Tesla showrooms picked clean ahead of Q3 end as demand looks strong

Energy Generation

Tesla’s Energy Generation performance in Q3 was also very strong, as the company deployed 13.7 GWh of energy storage over the past three months. The only quarter when Tesla reported stronger energy deployment figures was Q4 2025, when 14.2 GWh of energy storage was deployed.

Tesla’s Q3 performance in energy generation has continued to grow each quarter, with the company increasing its deployments by ten-fold since Q3 2021, when just 1.3 GWh was deployed.

It is also nearly double what it was in Q3 2024, when the company reported 6.9 GWh. This is one of Tesla’s quickest-growing divisions, and it flies under the radar with fans and analysts, as many are focused on self-driving or the vehicles themselves.

Tesla Stock

Shares rose 5.07 percent to $372.06 at just after 10 a.m. on the East Coast. This is a rarity for Tesla after a strong delivery report, as positive news usually brings the stock down. Many quarters with extremely robust delivery reports have not been as kind to the Teslanaires of the world.

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Elon Musk

Elon Musk and Trump are closer than ever, and Tesla could be the big winner

Elon Musk sat beside Trump as AI leaders signed a voluntary White House safety accord.

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Elon Musk had the seat right next to President Donald Trump on Tuesday as the White House hosted the leaders of America’s biggest artificial intelligence companies for a lunch that ended with a voluntary industry accord on AI safety.

A seating chart Trump posted on Truth Social placed Musk at the president’s left in the East Room, with Nvidia CEO Jensen Huang on his right, according to an Associated Press reporter. Anthropic CEO Dario Amodei, OpenAI President Greg Brockman, Meta’s Mark Zuckerberg, Google’s Sundar Pichai, Microsoft’s Satya Nadella and Amazon founder Jeff Bezos also attended, along with Vice President JD Vance and House Speaker Mike Johnson.

After the lunch, Trump told reporters outside the West Wing that the executives had signed “The White House Accord on Superintelligence: A Joint Commitment on Frontier SI Responsibilities.” Johnson described it as a voluntary statement of principles built on “robust internal controls and layers of internal and external review,” while Zuckerberg said company boards would independently review reports from outside auditors. Trump called the document “morally binding,” said he would name a new AI czar within days, and signed an executive order formally renaming artificial intelligence “super intelligence,” CNBC reported.

Musk was not in the room for Tesla alone. Since SpaceX absorbed xAI, he runs the company behind Grok and one of the largest AI training operations anywhere. On September 25, he said another 220,000 Nvidia GB300 chips would come online at Colossus 2 within a week, with more expected in November and December.

SpaceX confirms third massive compute deal at Colossus data center

 

Musk also used the trip to restate his energy ambitions. “SpaceX is aiming together with Tesla to do 200 gigawatts of solar production per year,” he said at an event in Washington. It is the same combined target he laid out that feeds directly into Terafab, the Tesla and SpaceX chip venture that will need enormous amounts of power.

The showing between Musk and Trump has come a long way, since the two had the very public split in mid 2025 after Musk opposed the “Big Beautiful Bill” and left DOGE. They reconciled at Charlie Kirk’s memorial that September, and Trump later called their relationship “good”. Since then, Musk has joined Trump’s China delegation in May and attended last week’s White House state dinner for Chinese President Xi Jinping.

For Tesla, that access to government official could pay dividends. As Teslarati noted in January, federal autonomy rules, NHTSA oversight and a single national standard for driverless vehicles all run through an administration Musk can more easily reach directly as Tesla works to scale Robotaxi and Cybercab beyond Texas.

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Investor's Corner

Tesla showrooms picked clean ahead of Q3 end as demand looks strong

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Credit: @thaichiminh1907/X

Tesla (NASDAQ: TSLA) showrooms have been picked clean ahead of the end of the third quarter of the year, as demand looks to be strong and delivery estimates for new vehicles are pushed into late 2026 and early 2027.

Tesla appears to have sold out of many of its Model 3 and Model Y trim levels in the United States, as only the Model Y RWD and Model Y All-Wheel-Drive are available for delivery before the end of the year.

Additionally, many showrooms are either completely empty or void of all but just one demo unit within the buildings themselves in an effort to bolster what could be one of Tesla’s best quarters in vehicle deliveries in recent memory.

Additionally, when I spoke to the guys at Tesla Mechanicsburg two weeks ago, when I returned the Model Y L, their third hauler of the week had just arrived, and every vehicle on it, along with every vehicle in their delivery lot, was accounted for and had a name attached to it for delivery.

Tesla saw a 25 percent increase in deliveries in Q2 compared to the same quarter the year before. The vast majority of the 480,126 units it delivered, 467,762 vehicles to be exact, were the Model 3 and Model Y.

In Q3 2025, Tesla delivered 497,099 vehicles, once again a figure that was dominated by the company’s two mass-market vehicles. Analysts have unusually wide predictions for this quarter, likely because so many firms missed the Q2 delivery figure by such a substantial margin; Wall Street predicted 408,000 cars, while Tesla delivered 480,000.

Goldman Sachs has Tesla slotted for 435,000 deliveries in Q3, while JPMorgan said it anticipates 482,000. The median guess is about 449,000 deliveries for Q3.

Interested in ordering a Tesla? Use my referral code for three free months of Full Self-Driving (Supervised) here.

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