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Tesla’s zero-cobalt battery goes beyond price parity, it’s a strike to gas cars’ jugular
It is no secret that Tesla is pursuing a million-mile battery. This battery will be so advanced, it would be able to stand the most stressful conditions for electric vehicles without compromising its quality and longevity; and when used for energy storage devices, it could last decades with regular use. If recent reports are any indication, it appears that Tesla’s million-mile battery could very well be the factor that would allow sustainable transportation to go for fossil fuels’ jugular.
One key factor that is still blocking the electric vehicle movement is the price of batteries. For the longest time, it has been widely speculated that reducing battery production costs to $100/kWh is the key to EVs reaching price parity with their petrol-powered counterparts. A recent report from Reuters, citing individuals familiar with Tesla’s battery efforts, has noted that the cost of Tesla’s batteries could fall even lower than $100/kWh.
Tesla is reportedly poised to start using batteries that it developed with China’s Contemporary Amperex Technology Ltd. (CATL) in the near future, with some reports speculating that the new cells could be rolled out to the Made-in-China Model 3 later this year. This battery, which will be cobalt-free, is reportedly a solid step towards a full rollout of Tesla’s million-mile battery. These batteries are still set to be improved as well, with the cells’ energy density and storage capacity being optimized over time.
Estimates indicate that CATL’s cobalt-free lithium iron phosphate battery packs for Tesla have fallen to $80/kWh, with the cost of the battery cells themselves dropping to about $60/kWh. Provided that these estimates are accurate, Tesla’s electric cars will not only be able to meet the $100/kWh target and meet price parity with gas powered cars, the company’s vehicles could actually become cheaper than their petrol-powered counterparts in the future.
Battery expert Shirley Meng, a professor at the University of California San Diego, noted that these costs, even for more expensive NMC cells, would drop even further when battery recycling comes into the picture. Fortunately for Tesla, there are signs that a serious effort to recycle batteries is underway. Reports indicate that the electric car maker is working steadily to recycle and recover key materials in its batteries, such as nickel, cobalt, and lithium.
Tesla’s efforts at recycling its batteries have been known for some time, considering the company’s focus on sustainability. These efforts are being pushed through Redwood Materials, a firm that’s focused on recovering vital battery components. Interestingly enough, Redwood Materials is headed by JB Straubel, a co-founder and longtime Chief Technology Officer of Tesla. Straubel is an authority in batteries, as evidenced by the fact that Elon Musk was already sponsoring his battery research even before both of them joined Tesla.
If Tesla can master battery recycling, and if it can reduce its battery costs to $80/kWh and below, the company’s electric vehicles could become even more competitive in the auto market. As it is, Teslas are still quite expensive compared to their gas-powered counterparts due to their batteries’ costs, and yet, some of the company’s vehicles like the Model 3 are already dominating established gas-powered cars like the BMW M3 on the market. One can only imagine how far Tesla could go with a vehicle like the Model Y, which caters to the hyper-popular crossover market, and a million-mile battery whose costs are down to less than $100/kWh.
With Teslas reaching or even exceeding price parity with gas powered rivals, there will be very little incentive for car buyers to purchase petrol-powered cars over electric vehicles. Premium EVs, after all, are cheaper to run, more powerful, and far cleaner. The million-mile battery may only be one of the things that Tesla is working on to optimize its vehicles, but it goes a long way towards the company’s fight for sustainability.
Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.
These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.
Latvia: Strengthening the Baltic Footprint
In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.
Coming to Latvia https://t.co/XNkQQJ2O6a pic.twitter.com/yS9kpcNky1
— Tesla Europe, Middle East & Africa (@teslaeurope) July 17, 2026
EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.
Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.
Uruguay: Third South American Country
Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.
Hola Uruguay 🇺🇾
Nuestros Model 3 y Model Y están cada vez mas cerca! pic.twitter.com/FR41fsA7um
— Tesla Latinoamérica (@Tesla_LatAm) June 30, 2026
The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.
Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.
Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.
Tesla Superchargers follow Model 3 and Model Y to South American country
Tesla’s Dual Continent Expansion
Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.
This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.
For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.
SpaceX has announced a new target date for the thirteenth test flight of Starship: Monday, July 20, with the launch window opening at 6:45 p.m ET/5:45 p.m. CT.
This is the first rescheduling attempt of Starship’s 13th test flight. It was set to launch last night, but SpaceX scrubbed the launch attempt.
🚨 SpaceX is now looking at Monday, July 20th at 6:45 p.m ET/5:45 p.m. CT for the 13th test flight of Starship pic.twitter.com/7s8aMJV5Ge
— TESLARATI (@Teslarati) July 17, 2026
CEO Elon Musk revealed that some of the engines on Starship did not start, which automatically triggers a launch abort. Two of the Raptor engines will be removed and replaced.
To be confident of a good flight, 2 Raptors will be removed & replaced. Most probable launch timing is early next week.
— Elon Musk (@elonmusk) July 17, 2026
SpaceX officially announced the new launch window this morning.
Starship’s 13th test launch comes with a few new objectives, but SpaceX does not plan to attempt a catch of the booster, which it has done several times in the past.
For Starship’s Upper Stage, there are some adjustments to ensure engine reusability that will be assessed during the ascent, and 20 operational Starlink V3 satellites are also set to make their way into space. SpaceX also plans to attempt an in-space relight of a single Raptor engine, which is a critical demonstration for future orbital deorbit, refueling, and deep space maneuvers.
Ultimately, it will splash down in the Indian Ocean.
The continuous tests help SpaceX advance the Starship program toward eventual full reusability, operational Starlink V3 deployment, and future missions, which include NASA’s Artemis program.
Elon Musk
SpaceX Starship Flight 13 aborted at Zero and Musk just told us what broke
Four Raptor engines failed to ignite at T-zero, forcing SpaceX to scrub Starship Flight 13 Thursday.
SpaceX scrubbed the Starship Flight 13 launch attempt Thursday evening at the last possible moment, after four of the Super Heavy booster’s 33 Raptor 3 engines failed to ignite during the startup sequence. The 90-minute window had opened at 6:45 p.m. EDT from Starbase in Boca Chica, Texas, and the countdown had proceeded without issue all day, with more than 11.5 million pounds of liquid methane and liquid oxygen being fully loaded into the rocket before the automated abort triggered. SpaceX’s launch directors posted on X, “Standing down from today’s flight test attempt,” and shut down the livestream shortly after.
Musk confirmed the root cause within hours. “Some of the engines didn’t start, triggering an automatic launch abort,” he wrote on X. “To be confident of a good flight, 2 Raptors will be removed and replaced. Most probable launch timing is early next week.” SpaceX engineers began draining propellant tanks immediately and Booster 20 was rolled back to its hangar for inspection.
The timing adds a layer of significance that did not exist during any of the previous 12 Starship flights. This is the first time SpaceX has attempted to launch Starship since the company made its stock market debut in June, listing under ticker SPCX at $135 per share. Public investors are now watching every Starship outcome in real time, and a last-second abort carries more visibility than it would have six months ago.
Flight 13 was designed to be one of the most consequential tests in the program’s history. It was set to carry 20 Starlink V3 satellites, the first operational payload Starship has ever attempted to deploy. Six of those satellites carried external cameras to photograph Starship’s heat shield from the outside during flight, which would act as a self-inspection approach SpaceX has never attempted before. The mission also needed to complete a Raptor engine relight in space, a step SpaceX skipped on Flight 12 in May after losing an engine during ascent. That Flight 12 booster also flipped 90 degrees off course during its boostback burn when five engines failed to reignite.
SpaceX has not announced an official next launch date. Musk’s “early next week” window points to July 21 or 22 at the earliest, pending the engine swap and a return to the pad.
Tesla enters two new markets on two different continents in one week
SpaceX announces new Starship 13 test flight target date
