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New Toyota CEO tackles EV profitability with renewed vigor

(Credit: Toyota)

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New Toyota CEO, Koji Sati, has announced a new three-part plan to help make the company’s EV strategy profitable as soon as possible.

When Akio Toyoda announced that he would be retiring from his long-held post of CEO at Toyota, the world’s largest automaker, many investors were left uncertain about the company’s future, yet hopeful that a new executive could breathe fire into the historic auto giant. And that is precisely what has happened with Toyota’s new CEO, Koji Sato, who has more aggressively pursued electric vehicles. Now, the new CEO has announced his plan to make Toyota’s EV strategy profitable as quickly as possible.

Sato’s new EV plan is quite a shift compared to the one previously announced by Akio Toyoda. Toyota now plans for an annual production capacity of 1.5 million EVs by 2025 and 3.5 million by 2030. And while this shift sounds like a significant shift for the previously EV-hesitant company, Sato is now tasked with making it a reality.

As part of this quest, Sato has outlined his new profitability plan, which Automotive News initially reported.

Toyota’s profitability plan has three parts, and the first step has already been completed; introduce the company’s first electric offerings in top global markets. Following this step, which at the very least has provided the Japanese automaker with many lessons, Toyota must implement changes, which will be coming in its next round of upcoming EVs. Third and finally, by introducing its new EV platform by 2026, Toyota aims to double the range its EVs are capable of, increase its revenue streams, and half the cost of EV development.

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Toyota’s focus on profitability is undoubtedly unique for the company. As noted by Automotive News, Toyota has traditionally been a leader in profitability, consistently achieving a margin of 10%. But with the advent of Tesla’s now industry-leading ~20% margins, Toyota is under renewed pressure to improve.

Luckily, the company’s planned increase in revenue streams is set to rejuvenate its balance sheet, but it remains unclear how customers will take to the required changes.

As part of its second step toward EV profitability, Toyota will introduce its “Arena software system,” which will dramatically increase the monetization of vehicles after purchase. Some of these changes have already been seen on newer Toyota vehicles, including a monthly subscription system for remote air conditioning and other phone controls. Yet with a growing contingent of automakers looking to do the very same thing, customers may have no choice but to go along.

What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

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Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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Tesla’s top-rated Supercharger Network becomes Stellantis’ new key EV asset

The rollout begins in North America early next year before expanding to Japan and South Korea in 2027.

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Credit: Tesla

Stellantis will adopt Tesla’s North American Charging System (NACS) across select battery-electric vehicles starting in 2026, giving customers access to more than 28,000 Tesla Superchargers across five countries. 

The rollout begins in North America early next year before expanding to Japan and South Korea in 2027, significantly boosting public fast-charging access for Jeep, Dodge, and other Stellantis brands. The move marks one of Stellantis’ largest infrastructure expansions to date.

Stellantis unlocks NACS access

Beginning in early 2026, Stellantis BEVs, including models like the Jeep Wagoneer S and Dodge Charger Daytona, will gain access to Tesla’s Supercharger network across North America. The integration will extend to Japan and South Korea in 2027, with the 2026 Jeep Recon and additional next-generation BEVs joining the list as compatibility expands. Stellantis stated that details on adapters and network onboarding for current models will be released closer to launch, as noted in a press release.

The company emphasizes that adopting NACS aligns with a broader strategy to give customers greater freedom of choice when charging, especially as infrastructure availability becomes a deciding factor for EV buyers. With access to thousands of high-speed stations, Stellantis aims to reduce range anxiety and improve long-distance travel convenience across its global portfolio.

Tesla Supercharger network proves its value

Stellantis’ move also comes as Tesla’s Supercharger system continues to earn top rankings for reliability and user experience. In the 2025 Zapmap survey, drawn from nearly 4,000 BEV drivers across the UK, Tesla Superchargers were named the Best Large EV Charging Network for the second year in a row. The study measured reliability, ease of use, and payment experience across the country’s public charging landscape.

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Tesla’s UK network now includes 1,115 open Supercharger devices at 97 public locations, representing roughly 54% of its total footprint and marking a 40% increase in public availability since late 2024. Zapmap highlighted the Supercharger network’s consistently lower pricing compared to other rapid and ultra-rapid providers, alongside its strong uptime and streamlined user experience. These performance metrics further reinforce the value of Stellantis’ decision to integrate NACS across major markets.

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Tesla FSD and Robotaxis are making people aware how bad human drivers are

These observations really show that Tesla’s focus on autonomy would result in safer roads for everyone.

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Credit: Tesla

Tesla FSD and the Robotaxi network are becoming so good in their self-driving performance, they are starting to highlight just how bad humans really are at driving. 

This could be seen in several observations from the electric vehicle community.

Robotaxis are better than Uber, actually

Tesla’s Robotaxi service is only available in Austin and the Bay Area for now, but those who have used the service have generally been appreciative of its capabilities and performance. Some Robotaxi customers have observed that the service is simply so much more affordable than Uber, and its driving is actually really good.

One veteran Tesla owner, @BLKMDL3, recently noted that the Robotaxi service has become better than Uber simply because FSD now drives better than some human drivers.  Apart from the fact that Robotaxis allow riders to easily sync their phones to the rear display, the vehicles generally provide a significantly more comfortable ride than their manually-driven counterparts from Uber.

FSD is changing the narrative, one ride at a time

It appears that FSD V14 really is something special. The update has received wide acclaim from users since it was released, and the positive reactions are still coming. This was highlighted in a recent post from Tesla owner Travis Nicolette, who shared a recent experience with FSD. As per the Tesla owner, he was quite surprised as his car was able to accomplish a U-turn in a way that exceeded human drivers.

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Yet another example of FSD’s smooth and safe driving was showcased in a recent video, which showed a safety monitor of a Bay Area Robotaxi falling asleep in the driver’s seat. In any other car, a driver falling asleep at the wheel could easily result in a grave accident, but thanks to FSD, both the safety monitor and the passengers remained safe.

These observations, if any, really show that Tesla’s focus on autonomy would result in safer roads for everyone. As per the IIHS, there were 40,901 deaths from motor vehicle crashes in the United States in 2023. The NHTSA also estimated that in 2017, 91,000 police-reported crashes involved drowsy drivers. These crashes led to an estimated 50,000 people injured and 800 deaths. FSD could lower all these tragic statistics by a notable margin.

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Tesla lands approval for Robotaxi operation in third U.S. state

On Tuesday, Tesla officially received regulatory approval from the State of Arizona, making it the third state for the company to receive approval in.

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Tesla has officially landed approval to operate its Robotaxi ride-hailing service in its third U.S. state, as it has landed a regulatory green light from the State of Arizona’s Department of Transportation.

Tesla has been working to expand to new U.S. states after launching in Texas and California earlier this year. Recently, it said it was hoping to land in Nevada, Arizona, and Florida, expanding to five new cities in those three states.

On Tuesday, Tesla officially received regulatory approval from the State of Arizona, making it the third state for the company to receive approval in:

Tesla has also been working on approvals in Nevada and Florida, and it has also had Robotaxi test mules spotted in Pennsylvania.

The interesting thing about the Arizona approval is the fact that Tesla has not received an approval for any specific city; it appears that it can operate statewide. However, early on, Tesla will likely confine its operation to just one or two cities to keep things safe and controlled.

Over the past few months, Robotaxi mules have been spotted in portions of Phoenix and surrounding cities, such as Scottsdale, as the company has been attempting to cross off all the regulatory Ts that it is confronted with as it attempts to expand the ride-hailing service.

It appears the company will be operating it similarly to how it does in Texas, which differs from its California program. In Austin, there is no Safety Monitor in the driver’s seat, unless the route requires freeway travel. In California, there is always a Safety Monitor in the driver’s seat. However, this is unconfirmed.

Earlier today, Tesla enabled its Robotaxi app to be utilized for ride-hailing for anyone using the iOS platform.

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