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Volkswagen calls on ID.3 to boost struggling China EV sales

The Volkswagen ID.3. (Credit: Volkswagen)

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Volkswagen’s ID.3 all-electric vehicle will make its way to China in Q4 in hopes to harness the momentum from the growing Chinese EV market to boost VW’s lackluster sales in the region.

The German automaker has both the ID.4 crossover and the China-only ID.6 available for purchase currently, but Volkswagen is attempting to push things forward in alignment with their “ACCELERATE” strategy. The ID.3 has performed well in the European market, giving itself a reputation as one of the best-selling EVs in the region since its release in 2020. Now that the ID.3 is being set up for an eventual appearance in China that is currently planned for Q4 2021, Volkswagen is looking to harness more momentum that could help translate its non-impressive sales stats to be on par with region sales leaders Tesla and GM.

(Credit: Volkswagen)

Volkswagen sold 5,800 EVs in July, a drastic increase from its only 2,900 EV sales in June. Despite the relative doubling in sales from June to July, the company is still lagging behind Tesla considerably, which has been one of China’s top 2 EV manufacturers for over a year, sparring with the SAIC-Wuling-GM partnership responsible for the HongGuang Mini EV. The ID.3, with its smaller body style that is more compact and resembles the Golf, could be VW’s golden egg that surges sales and makes the company a competitor in the Chinese market once again.

“Volkswagen’s global electrification offensive is rapidly gaining further momentum. With the ID.3 we are already launching the third all-electric model series in China within a mere six months,” Volkswagen CEO Ralf Brandstätter said. “We are thus underscoring our ambition to occupy a leading position in the market for electric vehicles in China as well as Europe.”

The ID.3 will make its way to the Chengdu Motor Show this week, and customers in China will be able to reserve an ID.3 via a pre-booking system prior to the market launch in October, the company said in a press release. Expectations are outlined by VW as well, which forecasts between 80,000 and 100,000 vehicles from the ID. family will be delivered to customers. This is ultimately dependent on how the company can navigate through the global semiconductor shortage, which could derail delivery plans for several automakers.

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With the ID.4 and ID.6 we have successfully launched two strong model series in recent months. Feedback from our customers is promising, delivery figures meet our expectations,” Volkswagen China CEO Stephan Wöllenstein said. “With the ID.3, we are now offering our customers a product in the important compact segment and, in combination with the other ID. models, are able to cover a large share of the market.”

The expansion of Volkswagen’s EV lineup intends to increase the market share of its fully electric cars in Europe to over 70%. In North America and China, Volkswagen targets an EV share of over 50%.

Volkswagen has not struggled in other markets with its EVs. The company has still managed to deliver around 160,000 units globally this year. The first half of 2021 saw Volkswagen as the leader in European EV registrations with 15.4% of the market share.

What do you think? Let us know in the comments below, or be sure to email me at joey@teslarati.com or on Twitter @KlenderJoey.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Anti-Tesla union leader ditches X, urges use of Threads instead

Tesla Sweden and IF Metall have been engaged in a bitter dispute for over two years now. 

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UK Government, CC BY 2.0 , via Wikimedia Commons

Marie Nilsson, chair of Sweden’s IF Metall union and a prominent critic of Tesla, has left X and is urging audiences to follow the union on Meta’s Threads instead.

Tesla Sweden and IF Metall have been engaged in a bitter dispute for over two years now. 

Anti-Tesla union leader exits X

In a comment to Dagens Arbete (DA), Nilsson noted that her exit from X is not formally tied to IF Metall’s long-running labor dispute with Tesla Sweden. Still, she stated that her departure is affected by changes to the platform under Elon Musk’s leadership.

“We have stayed because many journalists pick up news there. But as more and more people have left X, we have felt that the standard has now been reached on that platform,” she said. 

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Jesper Pettersson, press officer at IF Metall, highlighted that the union’s departure from X is only indirectly linked to Tesla Sweden and Elon Musk. “Indirectly it does, since there is a lot of evidence that his ownership has caused the change in the platform to be so significant. 

“We have nevertheless assessed that the platform had value for reaching journalists, politicians and other opinion leaders. But it is a microscopic proportion of the public and our members who are there, and now that value has decreased,” Petterson added.

IF Metall sees Threads as an X alternative

After leaving X, IF Metall has begun using Threads, Meta’s alternative to the social media platform. The union described the move as experimental, noting that it is still evaluating how effective the platform will be for outreach and visibility.

Pettersson acknowledged that Meta also does not operate under Sweden’s collective bargaining model, but said the union sees little alternative if it wants to remain visible online.

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“In a perfect world, all large international companies would be supporters of the Swedish model when they come here. But unfortunately, the reality is not like that. If we are to be visible at all in this social media world, we have to play by the rules of the game. The alternative would be to become completely invisible, and that would not benefit our members,” he said. 

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Elon Musk confirms SpaceX is not developing a phone

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elon musk phone
Photo: Boss Hunting.com.au

Despite many recent rumors and various reports, Elon Musk confirmed today that SpaceX is not developing a phone based on Starlink, not once, but twice.

Today’s report from Reuters cited people familiar with the matter and stated internal discussions have seen SpaceX executives mulling the idea of building a mobile device that would connect directly to the Starlink satellite constellation.

Musk did state in late January that SpaceX developing a phone was “not out of the question at some point.” However, He also said it would have to be a major difference from current phones, and would be optimized “purely for running max performance/watt neural nets.”

While Musk said it was not out of the question “at some point,” that does not mean it is currently a project SpaceX is working on. The CEO reaffirmed this point twice on X this afternoon.

Musk said, “Reuters lies relentlessly,” in one post. In the next, he explicitly stated, “We are not developing a phone.”

Musk has basically always maintained that SpaceX has too many things going on, denying that a phone would be in the realm of upcoming projects. There are too many things in the works for Musk’s space exploration company, most notably the recent merger with xAI.

SpaceX officially acquires xAI, merging rockets with AI expertise

A Starlink phone would be an excellent idea, especially considering that SpaceX operates 9,500 satellites, serving over 9 million users worldwide. 650 of those satellites are dedicated to the company’s direct-to-device initiative, which provides cellular coverage on a global scale.

Nevertheless, there is the potential that the Starlink phone eventually become a project SpaceX works on. However, it is not currently in the scope of what the company needs to develop, so things are more focused on that as of right now.

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Tesla adds notable improvement to Dashcam feature

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Credit: Tesla

Tesla has added a notable improvement to its Dashcam feature after complaints from owners have pushed the company to make a drastic change.

Perhaps one of the biggest frustrations that Tesla owners have communicated regarding the Dashcam feature is the lack of ability to retain any more than 60 minutes of driving footage before it is overwritten.

It does not matter what size USB jump drive is plugged into the vehicle. 60 minutes is all it will hold until new footage takes over the old. This can cause some issues, especially if you were saving an impressive clip of Full Self-Driving or an incident on the road, which could be lost if new footage was recorded.

This has now been changed, as Tesla has shown in the Release Notes for an upcoming Software Update in China. It will likely expand to the U.S. market in the coming weeks, and was first noticed by NotaTeslaApp.

The release notes state:

“Dashcam Dynamic Recording Duration – The dashcam dynamically adjusts the recording duration based on the available storage capacity of the connected USB drive. For example, with a 128 GB USB drive, the maximum recording duration is approximately 3 hours; with a 1 TB or larger USB drive, it can reach up to 24 hours. This ensures that as much video as possible is retained for review before it gets overwritten.”

Tesla Adds Dynamic Recording

Instead of having a 60-minute cap, the new system will now go off the memory in the USB drive. This means with:

  • 128 GB Jump Drive – Up to Three Hours of Rolling Footage
  • 1TB Jump Drive – Up to 24 Hours of Rolling Footage

This is dependent on the amount of storage available on the jump drive, meaning that if there are other things saved on it, it will take away from the amount of footage that can be retained.

While the feature is just now making its way to employees in China, it will likely be at least several weeks before it makes its way to the U.S., but owners should definitely expect it in the coming months.

It will be a welcome feature, especially as there will now be more customization to the number of clips and their duration that can be stored.

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