News
Volkswagen’s Diess wants 40 battery factories in Europe to handle EV overload
Volkswagen knows the future of the automobile industry is electric, and it is doing its best to transition its massive German stronghold into a series of large-scale electric vehicle production facilities. A company that is less than ten years out of a major scandal involving emissions cheat devices, VW is equipped with a new head since the Dieselgate scandal initially broke twelve years ago. Herbert Diess is likely the best man for the job: he’s charismatic, he’s driven, and he knows a thing or two about the auto industry. But most importantly, the man who runs Volkswagen knows that to keep up with the surge in electric vehicle popularity, his company will need more of everything, especially batteries, which he is preparing to produce in massive numbers if the European Union’s Green Deal is approved.
Ten years ago, Diess asked the head of China’s CATL, a battery supplier, if the company would ever transition away from smartphone batteries and toward EV cells. At the time, the answer was no. However, things often change, and CATL is now supplying some batteries for Tesla at Giga Shanghai. CATL’s ability to supply large volumes of batteries, paired with its tendency to innovate, makes it one of the industry’s powerhouses.
And while Diess, who has buddied up with Tesla frontman Elon Musk in the recent years, realizes that batteries are “typically supplier products,” he knows it doesn’t have to be like that. Tesla, which has already established itself as the global leader in electric vehicle development, is beginning to supply its own cells. This not only gives the company an advantage to control the way the batteries are made and the quality of the product itself, but it also reduces prices by a significant margin, 69% in Tesla’s eyes.
Diess realizes that if electric vehicles continue to surge in popularity, Volkswagen will need more, and it will likely have to take the route that Tesla is taking. If the Green Deal goes through, Volkswagen will need an estimated 40 large battery factories on the continent of Europe alone.
“If the EU’s Green Deal goes as it is, the battery factories announced so far in Europe will only cover around five to ten percent of demand. If the Green Deal comes, we will need 40 large battery factories in Europe,” Diess explained.
The Green Deal would maintain that the EU would have around 13 million EVs on the road by 2025. This will bring one million public charging stations to various European markets, solidifying the continent as the most friendly place to drive an electric vehicle globally. That all sounds great and wonderful, but Diess is right: companies are going to need cells.
(Credit: Herbert Diess/LinkedIn)
Volkswagen is in the process of building a battery factory in Salzgitter, Germany, together with Sweden’s Northvolt, Diess said. “This is an innovative, young, and still relatively small company,” and Volkswagen is still in the process of trying to solve the logistics of the whole operation. “That would be a manageable task for the large German suppliers,” Diess added in an interview with WirtschaftsWoche.
Diess’ approach for Volkswagen’s electric future is undoubtedly one that a company with the experience and dedication to automotive manufacturing can figure out. However, transitioning away from what legacy automakers have used for 100 years is proving to be a difficult task, and VW is no exception to the issues that come with building EVs. Although its ID.3 is due to roll out with fully functional software, it wasn’t always like that. Early buyers didn’t have simple functions like Apple CarPlay when they picked up their new EV from the German automaker.
But past the infotainment system, Volkswagen knows that batteries are really the bread and butter of this industry. Build a good cell, or source one, and you’re on your way, as long as you are committed to focusing purely on EVs for the future.
H/t: @Alex_Avoigt on Twitter
News
Tesla wins top loyalty and conquest honors in S&P Global Mobility 2025 awards
The electric vehicle maker secured this year’s “Overall Loyalty to Make,” “Highest Conquest Percentage,” and “Ethnic Loyalty to Make” awards.
Tesla emerged as one of the standout winners in the 2025 S&P Global Mobility Automotive Loyalty Awards, capturing top honors for customer retention and market conquest.
The electric vehicle maker secured this year’s “Overall Loyalty to Make,” “Highest Conquest Percentage,” and “Ethnic Loyalty to Make” awards.
Tesla claims loyalty crown
According to S&P Global Mobility, Tesla secured its 2025 “Overall Loyalty to Make” award following a late-year shift in consumer buying patterns. This marked the fourth consecutive year Tesla has received the honor. S&P Global Mobility’s annual analysis reviewed 13.6 million new retail vehicle registrations in the U.S. from October 2024 through September 2025, as noted in a press release.
In addition to overall loyalty, Tesla also earned the “Highest Conquest Percentage” award for the sixth consecutive year, highlighting the company’s continued ability to attract customers away from competing brands. This achievement is particularly notable given Tesla’s relatively small vehicle lineup, which is largely dominated by just two models: the Model 3 and Model Y.
Ethnic market strength and conquest
Tesla also captured top honors for “Ethnic Market Loyalty to Make,” a category that highlighted especially strong retention among Asian and Hispanic households. According to the analysis, Tesla achieved loyalty rates of 63.6% among Asian households and 61.9% among Hispanic households. These figures exceeded national averages.
S&P Global Mobility executives noted that loyalty margins across categories were exceptionally narrow in 2025, underscoring the significance of Tesla’s wins in an increasingly competitive market. Joe LaFeir, President of Mobility Business Solutions at S&P Global Mobility, shared his perspective on this year’s results.
“For 30 years, this analysis has provided a fact-based measure of brand health, and this year’s results are particularly telling. The data shows the market is not rewarding just one type of strategy. Instead, we see sustained, high-level performance from manufacturers with broad portfolios. In the current market, retaining customers remains a critical performance indicator for the industry,” LaFeir said.
Elon Musk
Elon Musk’s lawsuit against OpenAI and Microsoft is heading to jury trial
The ruling keeps alive claims that OpenAI misled the Tesla CEO about its charitable purpose while accepting billions of dollars in funding.
OpenAI Inc. and Microsoft will face a jury trial this spring after a federal judge rejected their efforts to dismiss Elon Musk’s lawsuit, which accuses the artificial intelligence startup of abandoning its original nonprofit mission. The ruling keeps alive claims that OpenAI misled the Tesla CEO about its charitable purpose while accepting billions of dollars in funding.
As noted in a report from Bloomberg News, a federal judge in Oakland, California, ruled that OpenAI Inc. and Microsoft failed to show that Musk’s claims should be dismissed. U.S. District Judge Yvonne Gonzalez Rogers stated that while the evidence remains unclear, Musk has maintained that OpenAI “had a specific charitable purpose and that he attached two fundamental terms to it: that OpenAI be open source and that it would remain a nonprofit — purposes consistent with OpenAI’s charter and mission.”
Judge Gonzalez Rogers also rejected an argument by OpenAI suggesting that Musk’s use of an intermediary to donate $38 million in seed money to the company stripped him of legal standing. “Holding otherwise would significantly reduce the enforcement of a large swath of charitable trusts, contrary to the modern trend,” Judge Gonzalez Rogers wrote.
The judge also declined to dismiss Musk’s fraud allegations, citing internal OpenAI communications from 2017 involving co-founder Greg Brockman. In an email cited by the judge, fellow OpenAI board member Shivon Zilis informed Musk that Brockman would “like to continue with the non-profit structure.”
Just two months later, however, Brockman wrote in a private note that he “cannot say that we are committed to the non-profit. don’t want to say that we’re committed. if three months later we’re doing b-corp then it was a lie.”
Marc Toberoff, a member of Musk’s legal team, said Judge Gonzalez Rogers’s ruling confirms that “there is substantial evidence that OpenAI’s leadership made knowingly false assurances to Mr. Musk about its charitable mission that they never honored in favor of their personal self-enrichment.”
OpenAI, for its part, maintained that Musk’s legal efforts are baseless. In a statement, the AI startup said it is looking forward to the upcoming trial. “Mr. Musk’s lawsuit continues to be baseless and a part of his ongoing pattern of harassment, and we look forward to demonstrating this at trial. We remain focused on empowering the OpenAI Foundation, which is already one of the best-resourced nonprofits ever,” OpenAI stated.
News
Tesla arsonist who burned Cybertruck sees end of FAFO journey
The man has now reached the “Find Out” stage.
A Mesa, Arizona man has been sentenced to five years in federal prison for setting fire to a Tesla location and vehicle in a politically motivated arson attack, federal prosecutors have stated.
The April 2025 incident destroyed a Tesla Cybertruck, endangered first responders, and triggered mandatory sentencing under federal arson laws.
A five-year sentence
U.S. District Judge Diane J. Humetewa sentenced Ian William Moses, 35, of Mesa, Arizona, to 5 years in prison followed by 3 years of supervised release for maliciously damaging property and vehicles by means of fire. Moses pleaded guilty in October to all five counts brought by a federal grand jury. Restitution will be determined at a hearing scheduled for April 13, 2026.
As per court records, surveillance footage showed Moses arriving at a Tesla store in Mesa shortly before 2 a.m. on April 28, 2025, carrying a gasoline can and backpack. Investigators stated that he placed fire starter logs near the building, poured gasoline on the structure and three vehicles, and ignited the fire. The blaze destroyed a Tesla Cybertruck. Moses fled the scene on a bicycle and was arrested by Mesa police about a quarter mile away, roughly an hour later.
Authorities said Moses was still wearing the same clothing seen on camera at the time of his arrest and was carrying a hand-drawn map marking the dealership’s location. Moses also painted the word “Theif” on the walls of the Tesla location, prompting jokes from social media users and Tesla community members.
The “Finding Out” stage
U.S. Attorney Timothy Courchaine noted that Moses’ sentence reflects the gravity of his crime. He also highlighted that arson is never acceptable.
“Arson can never be an acceptable part of American politics. Mr. Moses’ actions endangered the public and first responders and could have easily turned deadly. This five-year sentence reflects the gravity of these crimes and makes clear that politically fueled attacks on Arizona’s communities and businesses will be met with full accountability.”
Maricopa County Attorney Rachel Mitchell echoed the same sentiments, stating that regardless of Moses’ sentiments towards Elon Musk, his actions are not defensible.
“This sentence sends a clear message: violence and intimidation have no place in our community. Setting fire to a business in retaliation for political or personal grievances is not protest, it is a crime. Our community deserves to feel safe, and this sentence underscores that Maricopa County will not tolerate political violence in any form.”
Tesla wins top loyalty and conquest honors in S&P Global Mobility 2025 awards
Elon Musk’s lawsuit against OpenAI and Microsoft is heading to jury trial
