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Volkswagen CEO Diess: Job reduction not a focus, remaining competitive is

(Credit: Daniel Aharonoff/Twitter)

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Volkswagen AG CEO Herbert Diess has backtracked a previous statement that hinted toward a reduction of 30,000 jobs in Germany if the automaker did not accelerate its adoption of electric vehicles.

Diess, who has held the position of VW CEO since 2015, could be attempting to salvage his relationship with Volkswagen’s worker’s council. After Diess stated in mid-October that Volkswagen may have to slash 30,000 jobs due to a slow transition to EVs, his future at the German automaker seemed up in the air. In early November, Volkswagen was calling upon its rare mediation committee, which consists of high-ranking officials from Volkswagen and other brands, as well as representatives from large shareholder groups, to determine if Diess would remain at the company. This committee has not met yet.

Volkswagen takes a page from Tesla’s automation playbook in transition to e-mobility

Now, Diess is backpedaling his statement regarding the reduction in jobs. Diess, 63, said that instead of reducing the company’s headcount at its various production facilities in Europe, the focus needs to remain on being competitive.

“But the primary focus is not on job reduction, it’s about remaining competitive in the new world, with new capabilities,” he said in a video message to employees, according to Reuters.

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Diess has focused heavily on Volkswagen’s push to electrification and has been a driving force behind the automaker’s development of electric vehicles. Diess has consistently mentioned Tesla as the leader in the sector and has developed a friendly relationship with CEO Elon Musk, which has resulted in speculation of a future partnership should Diess leave his post at Volkswagen. Now that the sector is becoming more saturated with EV companies and legacy automakers making the transition from ICE to EV, Diess must recognize that it is important to get a leg up on the competition. Tesla has established itself as the leader in so many different categories that many other companies are essentially fighting for second place.

Diess has recognized this for years and has put increasing amounts of emphasis on the fact that EVs will be the driving factor in Volkswagen’s future success. As EVs continue to become more popular in many regions, especially Europe, consumers are indicating that ICE vehicles will only be around for a short period longer. EVs will eventually take over the automotive industry, and it is important to figure out the bottlenecks now rather than later, as it could lead to substantial consequences if the transition is delayed.

It seems that Volkswagen will keep Diess in his position for the time being, but it also seems to indicate that VW is willing to protect its workforce if it feels threatened. Diess is currently under contract with Volkswagen until April 2023.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla job postings seem to show next surprise market entry

The company has several job postings for various roles, including Associate Sales Manager, Advisors in Sales and Delivery, and Service Technicians.

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Credit: Felipe Marambio | LinkedIn

Tesla’s recent job postings on its Careers website seem to show its next market entry, and it is a bit of a surprise.

Moving forward, Tesla is basically looking to expand its footprint wherever possible. It has already made a major splash in various global markets, and it has managed to make its way to several regions where things were more difficult and delayed.

Most notably, this includes India, where Tesla just recently started operations.

However, the company is now looking to expand in the Western Hemisphere, and recent job postings from Tesla show that it has its eyes set on a new South American market: Colombia.

The company has several job postings for various roles, including Associate Sales Manager, Advisors in Sales and Delivery, and Service Technicians.

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The locations include Medellin and Bogota, two of Colombia’s most populated and important regions.

Tesla’s presence in South America is extremely limited, and if it decides to launch in Colombia in the coming weeks, it will only be the second country on the continent where the company has a dedicated presence.

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Tesla has only two Supercharger locations in all of South America, both in Chile, and both are located near Santiago, a major city situated in the center of the country. One major thing Tesla will need to do after launching in more countries across South America is to establish a more dedicated charging presence.

Tesla Superchargers follow Model 3 and Model Y to South American country

It is surprising Tesla has not tried to enter Argentina or Brazil, but demand has to be there, and South America is not necessarily a hotbed for electric vehicles.

However, last year saw significant growth in the market for EV demand, with a 187 percent increase year over year, led by Brazil and Uruguay. These statistics come from Bloomberg.

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Investor's Corner

Tesla Q3 deliveries could exceed expectations: Wolfe Research

“Q3 is poised to be a strong quarter,” the firm noted.

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Credit: Tesla China

Tesla (NASDAQ:TSLA) could deliver a stronger-than-expected third quarter, as per Wolfe Research, which stated that the EV maker’s vehicle deliveries could reach between 465,000 and 470,000 units this Q3 2025. 

Such results would represent a 22% increase from Q2, topping consensus estimates of 445,000. “Q3 is poised to be a strong quarter,” the firm noted.

U.S. and China demand

In the U.S., Wolfe attributed part of the volume lift to consumers accelerating purchases ahead of the expiration of a $7,500 federal EV tax credit. The firm is also optimistic about China’s deliveries, which the firm noted is trending above prior expectations. Wolfe estimated 165,000–170,000 deliveries in China for the third quarter, or about 10,000 more than its earlier forecast, as noted n a Yahoo Finance report.

The firm noted that these figures do not yet include meaningful contributions from the newly launched Model Y L. “We estimate 165-170k deliveries in Q3, or ~10k above our prior est,” Wolfe stated, though these volumes “largely do not reflect the recent launch of the Model Y L.”

Earnings outlook

Wolfe noted that it expects Tesla’s Q3 earnings per share to fall between $0.55 and $0.60, which is above the current consensus of $0.49 per share. The firm forecasts automotive gross margins, excluding regulatory credits, of about 16.5% to 17%. 

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Looking ahead, Wolfe warned that Q4 could prove more challenging due to U.S. demand being pulled forward by tax incentives. Still, Wolfe suggested that factors like stronger seasonal demand in China and Europe could become tailwinds that could help the company’s volumes in the fourth quarter. The ramp and rollout of the Model Y L and upcoming affordable models could also help bolster the company’s Q4 volumes.

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Tesla China deliveries projected to hit 72,000 in September: Deutsche Bank

Deutsche Bank’s estimate represents a 27% increase from August’s figures.

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Credit: Tesla

Tesla’s sales momentum in China is expected to rise this month, with Deutsche Bank estimating about 72,000 vehicle deliveries for September 2025. 

Deutsche Bank’s estimate represents a 27% increase from August 2025, but is roughly flat compared to the same month last year.

Model Y L launch boosts order flow

Dealer feedback compiled by Deutsche Bank suggests that Tesla China’s new orders in September could reach around 73,000 units, which is roughly up 14% year-over-year, as noted in a CNEV Post report. The increase is attributed in no small part to the Model Y L, a six-seat long-wheelbase variant of the best-selling all-electric crossover that was launched last month. 

Deliveries for the new model began earlier this September, with current orders scheduled for deliveries in November, as per Tesla China’s official website. Analysts also noted that the Model Y L could be a key driver of interest, particularly among larger households looking for vehicles that have higher seating capacity.

Tesla China’s insurance registrations

Tesla’s insurance registrations in China reached 46,950 units in the first three weeks of September 2025, pointing to a steady pace of deliveries for the month. For context, Tesla delivered 57,152 vehicles in August 2025, as per data from the China Passenger Car Association (CPCA). That figure represents a decrease of about 10% year-on-year, but an increase of over 40% from July 2025’s 40,617 units.

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Deutsche Bank’s September projection, if proven accurate, would mark Tesla’s strongest monthly performance since the summer slowdown. China is still critical to Tesla’s overall delivery outlook heading into Q4, and the best-selling Model Y is still expected to play a central role in the company’s sales in the country.

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