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Can Lucid overtake Tesla as the best EV brand?

Credit: Lucid Motors

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Lucid’s unveiling of the Air was impressive; there is no doubt about that. It has all the ingredients for a great electric car: Speed, power, capability, luxuriousness, range, quality engineering, and a team of highly-dedicated engineers who are working to improve upon the already solid foundation that the company has laid down.

Immediately, what thought came to my mind while watching the presentation was, “They’re legit.” It is evident that Lucid was taking things seriously and was not using a bunch of fancy B-roll and suspenseful music to sell a product that wasn’t in production. No way. Lucid was dead serious about their car, and they recognize that until production begins and the Air starts being delivered to consumers, they haven’t accomplished a damn thing.

That’s a refreshing mindset in today’s day and age. To be honest, I understand a lot of companies are coming out and saying that they’re the next big thing. They’re the next Tesla, and their EV platform is the one that is going to solve all the problems.

Credit: Lucid Motors

These claims have come up empty time and time again. But Lucid definitely took a different approach. While describing and laying out the Air piece by piece for viewers to gauge thoughts on, the company’s CEO Peter Rawlinson was vocally supportive of Lucid’s efforts this far. However, he knows that the hard work is far from over. Just ask Elon Musk, who called Model 3 manufacturing “production hell” a few years ago.

That is what is super respectable about Lucid. They know that production is the real test, and it is one that never ends. After manufacturing begins and cars are delivered, there will be room for celebration, and there will be time to look at the accomplishments over the last five years. Until then, it’s hard work and grinding it out.

But it begs the question, can Lucid catch up to Tesla? Is this possible?

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Tesla has a considerably-sized head start by a few years over Lucid, and Tesla has already been given the nod that it has a multi-year advantage over some of the biggest companies in the world. Volkswagen and Audi have both admitted it in the past, but their focus has not primarily been on EVs. Gas cars have filled the minds of VW CEOs for years.

Ever since VW has started manufacturing the ID.3 and ID.4, they have been plagued with a variety of issues that have been software related. Volkswagen has fantastic engineering, and the problems they have faced have been hindering the company’s ability to release a quality EV promptly.

Now, VW has an extensive and successful history in automotive manufacturing. While they have only a few years of experience with developing electric cars, they have still stumbled from time to time, and this is after having so many years of manufacturing experience.

(Credit: Volkswagen)

Lucid could experience some of those problems when the production of the Air begins. These issues could be a big problem because they may delay the ultimate delivery date of the Dream Edition, which is Spring 2021.

However, there is a chance that Lucid has worked out all of the kinks. Let’s not forget that Lucid didn’t spring up overnight. It was originally Atieva and was founded in 2007. It seems that a lot of the significant work was done when Peter Rawlinson came on, who worked for Tesla and helped with the Model S.

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Rawlinson is a seasoned and experienced veteran, and he has done some awe-inspiring things with Lucid thus far. But is there a chance that Lucid can catch up to Tesla? Sure, but what proof is there that they have a chance?

First off, it is the range. 517 miles of range in the Air, which is impressive considering it is only a 113 kWh battery pack. This is an unheard-of amount of traveling distance in an EV and is considerably more than the Model S’ 402-mile rating. Next, the performance of the Air is critical to the company’s competition with Tesla. The Air is faster than the Model S Performance, but will it be faster than the Plaid Mode Model S? It is unknown, but many seem to think that the newly-engineered flagship sedan from Tesla will be the perfect answer to the Air. Whether that becomes a reality or not remains to be seen.

What is ultimately essential with the development of the Air is we can see that real EV manufacturers are coming to light with competitive products. For so long, legacy automakers have pumped out half-hearted attempts at producing an electric car. They throw a low kWh battery pack into a sedan, give it 100 miles of range and call it “the next big thing.” News flash: it isn’t. If you want to compete in this sector, you have to give consumers a reason to want your vehicle over a Tesla, which is really the benchmark at this point, especially since the Model 3 is widely affordable.

Lucid answered a lot of those questions on Wednesday night. They proved that their car is worth it, and they have plenty of things that could be “better” than what Tesla has to offer. But, it might not be for long, because Elon Musk is the master at taking the wind from a competitor’s sails when a new product is launched.

In reality, anything can happen. But the good news is the fact that Tesla now has a real competitor who seems to be serious about EV manufacturing. There is no goal way down the road for production, and their car works and is tested. With the competition, Tesla could see its best days yet, and Lucid could ultimately be another driving force behind widespread EV adoption.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla Sweden faced with fresh strike from elevator company

Telecom and elevator service providers are the latest to join the widening labor blockade against the EV maker.

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Credit: NicklasNilsso14/X

Tesla’s operations in Sweden are facing fresh pressure as multiple unions intensify their long-running dispute against the electric vehicle maker. Industrial groups IF Metall and Seko have announced new blockades affecting elevator maintenance and telecom services, escalating their ongoing conflict with Tesla Sweden.

Work stoppages expand to elevator maintenance

Starting October 29, elevator manufacturer Cibes Kalea Sverige will halt all service and maintenance work at Tesla’s facilities under a full blockade ordered by IF Metall. The union’s move targets elevator service visits, which are typically required four times a year in Sweden. Cibes Kalea employs around 70 workers across six sites in Sweden and provides both passenger and freight elevator systems to clients, including Tesla, as noted in a report from Dagens Arbete.

The industrial action follows months of escalating measures from IF Metall, which has aimed to pressure Tesla into signing a collective bargaining agreement. Since early September, the union has initiated several blockades across Tesla’s Swedish network, including work stoppages involving suppliers like Holtab and Linde Material Handling.

This was despite Sweden’s Mediation Institute throwing in the towel at the unions and Tesla’s conflict. “We have tried in every possible way to get the parties to come closer to each other in a way that allows this conflict to end. But now we have come to the end of the road and have realized that it is just as good to end the case,” Director General Irene Wennemo said.

Telecom workers join expanding blockade

In a separate escalation, Seko, another major Swedish union, announced a strike targeting Tesla’s telecommunications infrastructure. “We are now putting a notice on the telecom area and this means that when it comes to networks, fiber or telephony, for example, we will not help where Tesla needs either service, maintenance or new installation of these parts,” Seko chair Gabriella Lavecchia told Sveriges Radio.

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Seko has already initiated blockades against Tesla’s postal service and charging stations. The union expects the telecom blockade to have even broader effects given Tesla’s reliance on connectivity for its charging and digital services. “There aren’t many companies in Sweden today that don’t need telephony, fiber, networks, and I would guess that Tesla needs it more than many others,” Lavecchia said.

With 12 strike notices issued in just a few weeks, the conflict shows no signs of easing as unions continue to coordinate pressure through multiple sectors.

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Tesla shares rare glimpse of Giga Shanghai, posts bullish teaser for Model Y L deliveries

The video was shared by the electric vehicle maker on Chinese social media platform Weibo.

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Credit: Tesla China

Tesla China has posted a rather optimistic teaser of Giga Shanghai and this quarter’s Model Y L deliveries. The video was shared by the electric vehicle maker on Chinese social media platform Weibo. 

Giga Shanghai on full throttle

The recently shared Weibo video featured a rather rare glimpse of the exterior of Giga Shanghai, which, unlike Giga Texas, the Fremont Factory, and Giga Berlin, reportedly no longer allows drone flyovers. As noted by Tesla China in its Weibo post, Giga Shanghai has finished its vehicle shipping center, which allows the company to ship cars efficiently. 

Tesla China posted a video of numerous Model Y vehicles being loaded onto car carrier trucks. And as could be seen in the video, a good number of the Model Ys being shipped from Giga Shanghai were Model Y L units, the all-electric crossover’s six-seat, extended wheelbase variant that only started deliveries last month. 

Insurance registration reports

Tesla China does seem to be moving at full throttle this Q4 2025. Whisper numbers from industry watchers have suggested that the electric vehicle maker recorded 16,500 new vehicle registrations in the week of October 13-19. Considering that Tesla China typically focuses on exports during the first weeks of a quarter, the company’s numbers this Q4 could be quite impressive.

For context, Tesla China saw 5,020 new vehicle registrations in the week ending October 5 and 11,300 new vehicle registrations in the week ending October 12, 2025. The momentum of the Model Y L is also building up, with previous reports stating that the extended wheelbase, six-seat Model Y variant was able to help boost Tesla China’s wholesale numbers to 90,812 units in September, becoming the country’s fourth best-selling mid-to-large SUV in the process.

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Tesla is looking to conduct FSD tests in new Swedish city: report

The proposal appears to have been received rather positively by one of the city’s officials.

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Credit: Tesla Europe & Middle East/X

Recent reports have suggested that Tesla is looking at another city in Sweden to test its Full Self-Driving (FSD) system on public roads. The proposal appears to have been received rather positively by one of the city’s officials.

Tesla FSD tests in Sweden

FSD has already been deployed in numerous territories such as the United States, China, and Australia. However, the system is yet to be released in Europe. As per a recent report from Värmlands Folkblad, Tesla has sent a request for FSD testing to the capital of Värmland, Karlstad. As noted in a CarUp report, Tesla is already testing FSD on motorways after the company secured permission from the Swedish Transport Agency. 

The Municipality of Karlstad has reportedly not issued a decision regarding Tesla’s request yet, though lawmakers seem open to the idea of FSD being tested on public roads. In a comment to VF, municipal councilor Linda Larsson stated that FSD tests in Karlstad “sounds interesting.” Tesla’s FSD tests, if they are approved, will still use safety drivers behind the wheel who will be ready to intervene at any time. 

Tesla pledges to work with the municipality

In its request, Tesla noted that Karlstad is an interesting municipality in which to conduct its tests. The company also stated that it would conduct its operations and tests in close collaboration with the municipality, as well as local entities. Considering the municipal councilor’s comments, it does appear that Tesla might have a solid chance at attaining permission to test FSD on Karlstad’s roads. 

Tesla’s success for FSD tests in Sweden has been mixed. A few months ago, reports emerged stating that the company’s request to test FSD in Stockholm had been rejected by the Swedish Traffic Department. 

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“The Traffic Office is currently working on updating its approach to automation. At the same time, the city and the office are under heavy pressure from other ongoing innovation tests. Our ambition is to actively participate in and learn from the continued development in the field of automation. 

“Based on this, and in combination with the fact that the current test is the first of its kind, which entails certain risks for both infrastructure and third parties, and that it is planned to be carried out throughout the city, the City of Stockholm considers it is currently not possible to approve the implementation of the test,” the Swedish Traffic Department stated.

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