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The Boring Company skeptics’ ‘tunnels for the rich’ argument is missing the point
The Boring Company’s Las Vegas Convention Center Loop is nearing its completion, and with it comes the emergence of Elon Musk critics arguing that the tunneling startup’s efforts are practically useless. Over the past months, the LVCC Loop has received varying degrees of skepticism and mockery that are very reminiscent of the criticisms that have been thrown at Tesla and SpaceX on a consistent basis.
A look at the comments of a video showcasing the theoretical capacity of the LVCC Loop would show this. While a good number of responses expressed some open-mindedness about the tunneling startup’s public transportation project, comments mocking the company for just building a subway or a train system are abounding. Criticism about the Loop system being “tunnels for the rich” have also been expressed.
Inasmuch as these arguments may be compelling to some, the arguments, especially those about the Loop system being a way for Elon Musk to get more money to line his pockets, do not really hold water. This argument is debunked by a simple look into Elon Musk’s other businesses, SpaceX and Tesla, and the strategy that he has employed so far.
Musk’s Strategies
Simply put, if Musk were only focused on gaining as much money as he can, SpaceX launches would not be among the cheapest in the industry. Crew Dragon flights would definitely not be as affordable as they are now. The Dragon capsule is far more modern than Russia’s Soyuz capsule but it’s less expensive in price. What does this mean? Perhaps for Musk, it’s not just about making as much money as possible.
This point is highlighted by Tesla in its Q3 earnings call, with Musk and CFO Zachary Kirkhorn emphasizing that the company’s production savings are usually passed on to customers. The prices of the Model S over the years prove this. The Model S Long Range Plus variant now costs $69,420 to start. That’s a great value for a fairly large vehicle with over 400 miles of range, tons of storage, and impressive performance, somewhat dated design notwithstanding.
The same thing is true with Teslas as a whole. Teslas are still expensive, but comparable vehicles are more expensive for what they offer. The Plaid Model S may cost about $140K, but the Taycan Turbo S, arguably the best that legacy auto has to offer, starts at about $180K. Cheaper EVs like the Hongguang MINI EV in China may be far more affordable, but they offer very little tech. GM’s MINI EV has outsold the Model 3 in China, but that’s a bare-bones electric car that doesn’t even have airbags. Ultimately, when it comes to rival vehicles with comparable specs like the Xpeng P7, Tesla’s cars like the Model 3 are still bang-for-your-buck.
Long-term Affordability
If there’s anything about products and services that Musk develops with his team, it is the fact that they are relatively cheap to maintain. SpaceX’s rockets can get refurbished at a pretty good cost, allowing the company to be even more aggressive with its launch pricing. Tesla’s cars are cheaper to maintain than comparable gas or diesel-powered vehicles. The Boring Company’s Loop systems will likely be the same way—simple and affordable to maintain.
Pair this with the fact that Musk does not seem to be focused solely on squeezing as much profit from every customer and it seems that the Loop system is bound to be quite affordable when it does get released. The Boring Company notes that rides in the Loop would be less than half of the price of a regular taxi ride. That’s a great start, and it would likely be improved even further as the tunneling startup optimizes its operations over time.
The Boring Company’s tunnels, thanks to the company’s use of smaller tunnel boring machines and all-electric people-movers, are dirt-cheap compared to traditional tunnels such as those used in subway systems. Ultimately, these tunneling innovations are where the true disruption of the Boring Company lies. The Boring Company can build tunnels faster and cheaper—and that, ultimately, is why in the case of the Las Vegas Convention Center Loop, it wouldn’t really be as smart or innovative to “just build a train.”
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
Tesla Cybercab uses a unique strategy for picking up the right rider
Tesla ends in-house wrap service that always seemed like a short-term program
