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Musk’s Boring Company starts hiring key personnel in preparation for tunnel projects

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As The Boring Company starts preparing for its growing list of tunneling projects, the startup has begun filling in a number of key positions that would enable it to bring Elon Musk’s vision of futuristic, high-speed tunnel systems into reality. Several key hires have already been filled by the company, and based on the job positions listed on its official website; the Boring Co. seems to be looking to expand its workforce even more.

The Boring Company’s apparent hiring efforts are considered a strategic choice for the startup, considering that it is currently involved in several initiatives that would require manpower. Back in June alone, The Boring Company won a high-profile contract to build an ultra high-speed tunnel system connecting downtown Chicago to O’Hare airport, beating out large contractors also bidding on the project. The initiative, which will utilize Elon Musk’s Loop System concept, is expected to begin as soon as permits and all the paperwork are completed.

Chicago is only one of the startup’s projects. The Boring Co. is also preparing for other initiatives, such as the 3.6-mile Dugout Loop in Los Angeles, which would help commuters travel to and from Dodgers Stadium. Permits for a tunnel system designed to enable travel between New York and Washington D.C. in less than 30 minutes have also been filed. 

To aid the company in its series of projects, The Boring Co. has hired several key personnel, among them being Mike Wongkaew, who used to work for Mott MacDonald, which is part of the consortium that lost to the tunneling startup in the bid for the Chicago-O’Hare project. Wongkaew, who worked for Mott MacDonald as a principal engineer for structures and tunnel design manager, started his employment with the Boring Company last April as the startup’s chief tunnel engineer.

The Boring Company has also hired Patrick O’Leary as a structures engineering designer. O’Leary is no stranger to Elon Musk’s companies and his ambitious projects, having worked for SpaceX in the past. Prior to his work at the Boring Co., though, O’Leary did a brief stint at Virgin Orbit. Michael Sagan, a SpaceX deputy general counsel for nearly a decade, is also credited as being one of the first executives who played an important part in the company’s bid for the Chicago-O’Hare tunnel project.

The Boring Company’s official website lists numerous job openings as well, including posts for manufacturing, fluid power, software, electrical and industrial automation engineers, as well as safety specialists, gas testers, and Tunnel Boring Machine (TBM) operators.

The Boring Company might be less than two years old, but the tunneling startup is steadily showing that it has the potential to become a formidable force in the construction and transportation industry. While it remains to be seen if the company’s high-speed tunnels would indeed prove to be a viable alternative form of transportation, Berenberg analyst Alexander Haissl noted that if the company proves to be successful in the Chicago-O’Hare project, it could end up having a valuation of up to $16 billion.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Cybercab uses a unique strategy for picking up the right rider

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Credit: ARTSIMAGE | X

Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.

Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.

This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.

Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.

Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.

Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.

Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.

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Tesla will launch Cybercab on September 3

Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.

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Tesla ends in-house wrap service that always seemed like a short-term program

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Credit: Tesla

Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.

After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.

By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.

Tesla revamps in-house vinyl wrap service with better pricing

It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.

However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:

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Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.

However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.

Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.

Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.

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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event

Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.

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Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.

While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.

Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.


Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.

Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.

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