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Elon Musk spoke with Consumer Reports following Tesla Model 3 test results

[Credit: Consumer Reports/YouTube]

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In a recent episode of Consumer Reports’ Talking Cars, Auto Test Director Jake Fisher recounted a conversation he had with Tesla CEO Elon Musk following the release of CR’s test results for the Model 3.

While the magazine stated that there was “plenty to like” about the electric car, such as its excellent range and handling, there were several aspects of the vehicle that left much to be desired. The most prominent of the Model 3’s shortcomings were the car’s brakes, which had an average stopping distance of 152 feet from 60-0 mph — longer than any vehicle in its class. Due to its shortcomings, Consumer Reports opted not to give the Model 3 a “Recommended” rating.

Musk promptly responded to the magazine’s findings on Twitter, stating that Tesla would address the Model 3’s braking issues in an over-the-air firmware update. Musk also pledged to continuously improve the Model 3’s brakes, saying that “Tesla won’t stop until Model 3 has better braking than any remotely comparable car.”

As revealed in Consumer Reports’ recent Talking Cars episode, Musk also reached out to Auto Test Director Jake Fisher after the magazine’s test results were published. During their conversation, Musk and Fisher discussed the Model 3 and possible improvements to the vehicle.  

“He was remarkably candid about things. Honestly, he actually thanked us for bringing these things to attention, and said that we’re helping him make the car better,” Fisher said.

Fisher noted that he and Musk talked about several of the Model 3’s deficiencies, such as its controls, brakes, wind noise, rear seats, and its suspension. According to the CR Auto Test Director, Musk stated that Tesla has implemented improvements to the Model 3’s design over the past few months.

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During the March-April timeframe, for one, Tesla rolled out changes to the Model 3’s glass to adjust wind noise in the cabin. Around the same time, Tesla also made modifications to the suspension, such as its shock absorbers, to make the ride more comfortable.

Musk discussed the controls of the Model 3 as well, a particular aspect of the vehicle that was considered as a weakness in Consumer Reports’ evaluation. According to Fisher, Musk threw out some ideas to make the car’s controls better.

“We talked about the vents, and he talked about ideas of, well, maybe as you move the seat, (the Model 3) would automatically adjust the vents and the mirrors to suit you,” Fisher said.

Consumer Reports recently published the results of its tests for the Model 3. [Credit: Consumer Reports/YouTube]

Musk also discussed another one of Consumer Reports’ complaints about the Model 3 — the car’s keycard. During its testing, the magazine noted that the phone key worked very well with the Model 3, but using the keycard proved cumbersome. Musk addressed this issue during his phone conversation with Fisher as well.

“He (Musk) admitted that yeah, this isn’t working too well, and we really should do something better. Again, I don’t know if they’re gonna do it or not, but he said we really need to provide a normal key to the customers of this car,” Fisher said.

The Model 3’s keycard stands as one of its differences with its larger siblings, the Model S and the Model X, both of which use Tesla’s ubiquitous electric car-shaped key fobs. The keycard, which is credit card-sized for easy storing in a wallet, is embedded with a small chip that acts as a digital signature for the vehicle.

Since the Model 3 keycard uses near field communication (NFC) technology, the card has a limited transmission range of about 4 inches, requiring owners to tap the electric car’s B-pillar to unlock the door. The card is also placed between the front seats of the vehicle to start the car.

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Consumer Reports has been mixed with Tesla’s vehicles so far. The magazine dubbed the Model S as the best car it ever tested. The Model X, on the other hand, was dubbed by CR “fast and flawed,” citing the overcomplicated Falcon Wing Doors of the all-electric luxury SUV. Despite its reservations with the Model X, however, Consumer Reports nevertheless ranked Tesla as the sole American automaker in its Top 10 list for 2018.

Watch Consumer Reports’ recent episode on the Tesla Model 3 in the video below.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Google just picked SpaceX for its first step into orbital AI

Google will launch its first Project Suncatcher AI satellite on SpaceX’s Transporter-18 rideshare next week.

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Google is about to put its own AI chips into orbit for the first time, and it is paying SpaceX to get them there.

The company said Thursday that the first in-orbit test of Project Suncatcher, its research effort to find out whether space can host large-scale AI computing, will fly next week on SpaceX’s Transporter-18 rideshare mission.

The satellite, called MVP, is about the size of a refrigerator and carries four of Google’s Tensor Processing Units, the same chips Google runs in its ground data centers. Google originally planned to launch two custom satellites in 2027, but chose to move faster by integrating its chips into a satellite.

MVP’s solar panels supply about one kilowatt of power, and Google will run Gemini models on the TPUs only in bursts of roughly 15 minutes before the chips shut down so the radiators can shed heat. In a blog post, Google said its Trillium TPUs survived vibration testing that mimicked sustained launch loads of up to 10g, with individual components seeing 50 to 100g, and handled a radiation dose greater than a five year mission would deliver.

SpaceX and Google mull massive partnership on Musk’s orbital data dream: report

Next week’s flight, slated for October 1, follows a relationship that became public in May, when Teslarati reported that Google was in talks with SpaceX for a launch deal tied to orbital data centers. Google also holds a stake of roughly 6% in SpaceX.

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The two companies are chasing the same idea from very different starting points. SpaceX’s own orbital compute program is built around the AI1 satellite, a roughly 70 meter structure derived from Starlink V3 hardware that is designed for 150 kW of peak compute, about 150 times the power MVP will draw. Elon Musk has brushed off concerns about crowding orbit with those satellites, and SpaceX is building its Gigasat factory in Bastrop, Texas, to produce them, targeting an annualized rate of about 1 GW of space compute by the end of 2027.

Musk also posted on X on Thursday that “the amount of compute in space will obviously round up to 100% of all compute.”

Google has been more cautious in public. Its research estimates that launch prices need to fall below about $200 per kilogram before an orbital data center can compete with a ground facility on energy cost, a threshold the company believes could be reached around the mid 2030s. The Suncatcher team has said it expects the effort to remain a project rather than a product for years, which leaves the first real test of its hardware riding on a rocket from the company with the most aggressive timeline in the field.

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Tesla Cybercab gets initial tie-in to localized, in-house cathode plant

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Credit: Tesla

Tesla has taken another concrete step toward owning its battery supply chain, and it’s doing so with what is perhaps the most important vehicle in its short-but-storied history.

On September 23, Tesla announced that it has officially built the first Cybercab with cathode material produced in-house at the company’s first cathode plant in the U.S., and the first in the U.S. overall.

Active cathode material is the most expensive piece of a lithium-ion battery cell, and it often accounts for more than a third of cell cost. For years, the industry sourced a majority of it from Asia, but Tesla’s decision to make it in the United States bodes well for the Cybercab project. This is the latest chapter in Tesla’s vertical integration strategy, which began in public at Battery Day in 2020.

At the Battery Day Event, Elon Musk said the company would build a North American cathode plant and overhaul the process to cut costs and waste, while also making some of the most powerful and long-lasting cells in the industry.

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The Austin facility took years to appear. Tesla filed permits for “Project Cathode” in 2022 on land near Giga Texas. By mid-2022, the building frame was up and Tesla later invested hundreds of millions of dollars as part of a larger expansion of the Giga Texas plant. The company stated it was operating the first large-scale cathode production facility in North America to supplement 4680 cell production.

One month later, that material reached a finished Cybercab.

The timing of this breakthrough is monumental for the Cybercab program. As Tesla officially launched the first Cybercab rides to the public earlier this month, production of the ride-hailing-geared vehicle is moving forward on the planned S-curve that CEO Elon Musk told everyone to expect.

Nevertheless, packs of Cybercab units have been spotted throughout the United States, in an effort to potentially activate the fleet as soon as the company gains regulatory approval in various geographic areas.

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On top of that, Tesla owning the cathode step and pairing it with its own in-house lithium from the Gulf Coast refinery shortens the supply chain that once stretched thousands of miles and subjects every pack to fewer external price shocks and geopolitical risks.

Tesla is not yet independent of all of its foreign suppliers, as some precursor metals come from mines and chemical plants. But the first in-house cathode Cybercab shows the company is closing the most expensive and most concentrated gap in its battery production efforts. For a vehicle like Cybercab to operate at a high utilization within the Robotaxi network, that control over cost is so crucial.

It is arguably as important as the software that drives it.

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Tesla leaks Semi customers ahead of handover event

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Credit: Tesla

Tesla is set to inaugurate its dedicated Semi factory in Sparks, Nevada, this evening, but drone footage has already started to show who is expected on the handover stage.

Zanegler, a drone operator who regularly documents Tesla Semi operations in Nevada, filmed a row of new-generation Semi units parked outside of the plant with customer branding applied. The liveries visible in the video include companies like PepsiCo, U.S. Foods, Einride, DHL, WattEV, and others that have committed to utilizing Tesla’s Class 8 electric truck in their fleets.

Several of those company names already sit within Tesla’s public ordering book, including PepsiCo, which has been the program’s primary anchor customer since the first Semi deliveries in December 2022. PepsiCo now runs dozens of Tesla Semi units in daily service, with drivers completing regional routes.

Einride placed a 500-unit order in August, which was, at the time, the largest single Semi commitment. First deployments of their Semi units are planned for this month and will eventually span across California, Texas, New Jersey, Illinois, and Georgia. Meanwhile, IMC Logistics announced a 50-truck California order this week.

Tesla Semi lands the biggest electric truck deal in U.S. history

Other names, like LTS, OK Produce, and HMD, have not been widely confirmed as firm buyers, but their presence on the lot is perhaps the clearest signal that Tesla intends to expand on that list this evening at the event.

Tesla first unveiled the Semi back in 2017 with a 2019 production target.

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Limited pilot builds reached PepsiCo in late 2022, and high-volume production began at the new 1.7-million-square-foot plant that sits logically positioned next to Tesla’s Gigafactory Nevada. Tesla Semi program director Dan Priestley has said that Tesla expects to build “many thousands” of Semi units this year, but as with every Tesla release, there have been set expectations of an S-curve ramp.

Outside estimates still put 2026 deliveries in the 5,000-to-15,000 range, but it will ultimately depend on Tesla’s readiness to put those units out, as well as how smoothly production is moving internally.

Tesla’s Semi Rollout event is set to start tonight at the Sparks factory, and it will be livestreamed on X starting at 6 p.m. PDT / 9 p.m. ET.

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