Connect with us
musk companies musk companies

News

In Elon Musk’s intertwining web of companies, Twitter is the latest addition

Published

on

Elon Musk recently added Twitter to the list of companies he currently controls. Tesla, SpaceX, the Boring Company, and others have all worked as an intertwining web of entities with Musk acting as the spider. With the addition of Twitter, Musk adds another dimension to his list of companies that work with one another, all of which will ultimately culminate in the creation of X, a parent company.

While Musk’s ownership and control of Twitter are less than two weeks from its beginnings, employees of the social media network are learning a new lesson: just because it does not deal with cars, rockets, or tunnels, doesn’t mean those will not somehow come into the picture later on.

Twitter engineers learned this lesson faster than anyone as reports circulated late last week that Tesla employees were heading to downtown San Francisco to work side-by-side with the social media platform’s software people. The move was met with mixed reviews: some literally could not care less, but others felt Tesla engineers already had enough on their plate. After all, Musk said earlier this year he’d be very surprised if Tesla did not solve its Full Self-Driving suite by year’s end, and less than two months remain in 2022.

For anyone seasoned with Musk and his many ventures, the move was not all that much of a surprise. The Tesla CEO’s companies have never been wholly individualized, per se. While Tesla builds cars, SpaceX builds rockets, and the Boring Company builds underground tunnels, the three companies all have a little piece of each other. It’s more than likely just an advantage of having your hands in a lot of different buckets.

Advertisement

Take Tesla and SpaceX for example. The Model X drove NASA astronauts Doug Hurley and Bob Behnken to the launchpad for the SpaceX Demo-2 launch last year. Tesla has used SpaceX welding techniques to improve the strength of aluminum parts in the Model Y. According to CNBC, Tesla sold SpaceX $2 million worth of vehicle components in Q1 2021.

NASA shows off Tesla Model X astronaut transport vehicle ahead of historic launch

Tesla and the Boring Company have an obvious connection due to the latter’s use of the former’s vehicles within its tunnels. Most notably, the Vegas Loop, which aims to revolutionize commuter and tourist travel in the Sin City, utilizes an array of Tesla vehicles to improve its express-style travel, helping to accommodate for groups of all sizes.

One of the advantages of having so many different companies in so many different industries is that eventually, situations will arise that may hint toward a conjuctive effort to solve a problem. Twitter is no different. A company that has obvious struggles in its DNA, evident through its battle with bots and spam accounts, Twitter is getting attention from some highly talented engineers at Tesla.

Advertisement

There are criticisms, too. Of course, Tesla investors may not love hearing that company employees are devoting time to a project that many of them disagreed with, to begin with. It is no secret that some of Musk’s biggest supporters have questioned the Twitter saga, referring to it as a distraction or a mistake. Musk, on the other hand, believes Twitter’s status as a modern-day town hall that highlights free speech is essential, and it is just one more thing he saw that he felt needed fixing.

For what it is worth, the workload and daily calendar Musk keeps is pretty impressive. A string of companies all helping one another is also a big plus and a huge advantage.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Advertisement

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

Advertisement
Comments

News

Tesla ramps up Sweden price war with cheaper Model Y offer

The incentive effectively acts as a manufacturer-funded EV bonus and makes the entry-level Model Y more affordable.

Published

on

Credit: Tesla

Tesla has introduced a new 40,000 SEK incentive in Sweden, lowering the price of its most affordable Model Y to a record low. The incentive effectively acts as a manufacturer-funded EV bonus and makes the entry-level Model Y more affordable.

As per a report from Swedish auto outlet Allt om Elbil, Tesla Sweden is offering a 40,000 SEK electric car bonus on the entry-level Tesla Model Y Rear-Wheel Drive variant. The incentive lowers the purchase price of the base all-electric crossover to 459,900–459,990 SEK, depending on listing.

The bonus applies to orders and deliveries completed by March 31, 2026. Tesla Sweden is also offering zero-interest financing as part of the campaign.

Last fall, Tesla launched a new base version of the Model Y starting at 499,990 SEK. The variant features a refreshed design and simplified equipment compared to the Premium and Performance variants. The new 40,000 SEK incentive now pushes the entry model well below the 460,000 SEK mark.

Advertisement

So far this year, the Model Y remains the most registered electric vehicle in Sweden and the third most registered new car overall. However, most registrations have been for higher Premium-spec versions. The new incentive could then be Tesla’s way to push sales of its most affordable Model Y variant in the country. 

Tesla is also promoting private leasing options for the entry-level Model Y at 4,995 SEK per month. Swedish automotive observers have noted that leasing may remain the more cost-effective option compared to purchasing outright, even after the new discount.

The base Model Y Rear-Wheel Drive offers a WLTP range of 534 kilometers, a top speed of 201 km/h, and a 0–100 km/h time of 7.2 seconds. Tesla lists energy consumption at 13.1 kWh per 100 kilometers, making it the most efficient version of the vehicle in the lineup and potentially lowering overall ownership costs. 

Continue Reading

News

Tesla China hires Autopilot Test Engineer amid continued FSD rollout preparations

The role is based in Lingang, the district that houses Gigafactory Shanghai.

Published

on

Credit: Grok Imagine

Tesla is hiring an Autopilot Test Engineer in Shanghai, a move that signals continued groundwork for the validation of Full Self-Driving (FSD) in China. The role is based in Lingang, the district that houses Gigafactory Shanghai and has become a key testing zone for advanced autonomous features.

As observed by Tesla watchers, local authorities in Shanghai’s Nanhui New City within Lingang have previously authorized a fleet of Teslas to run advanced driving tests on public roads. This marked one of the first instances where foreign automakers were permitted to test autonomous driving systems under real traffic conditions in China. 

Tesla’s hiring efforts come amid ongoing groundwork for a full FSD rollout in China. Earlier reporting noted that Tesla China has been actively preparing the regulatory and infrastructure foundation needed for full FSD deployment, even though the company has not yet announced a firm launch date for the feature in the market.

As per recent comments from Tesla China Vice President Grace Tao, the electric vehicle maker has been busy setting up the necessary facilities to support FSD’s full rollout in the country. In a comment to local media, Tao stated that FSD should demonstrate a level of performance that could surpass human drivers once it is fully rolled out. 

Advertisement

“We have set up a local training center in China specifically to handle this adaptation,” Tao said. “Once officially released, it will demonstrate a level of performance that is no less than, and may even surpass, that of local drivers.”

Tesla CEO Elon Musk has been quite bullish about a potential FSD rollout in China. During the 2025 Annual Shareholder Meeting, Musk emphasized that FSD had only received “partial approval” in China, though full authorization could potentially arrive around February or March 2026. This timeline was reiterated by the CEO during his appearance at the World Economic Forum in Davos.

Advertisement
Continue Reading

Elon Musk

Tesla Model Y outsells all EV rivals in Europe in 2025 despite headwinds

The result highlights the Model Y’s continued strength in the region.

Published

on

tesla-model-y-giga-berlin-delivery
Credit: Tesla

The Tesla Model Y was Europe’s most popular electric car in 2025, leading all EV models by a wide margin despite a year marked by production transition, intensifying competition, and anti-Elon Musk sentiments. 

The result highlights the Model Y’s continued strength in the region even as Volkswagen overtook Tesla as the top-selling EV brand overall.

As per data compiled by JATO Dynamics and reported by Swedish outlet Allt om Elbil, the Tesla Model Y recorded 149,805 registrations across Europe in 2025. That figure placed it comfortably at No. 1 among all electric car models in the region.

The Model Y’s performance in Europe is particularly notable given that registrations declined 28% year-over-year. The dip coincided with Tesla’s Q1 2025 transition to the updated Model Y, a changeover that temporarily affected output and deliveries in several markets. Anti-Elon Musk sentiments also spread across several European countries amidst the CEO’s work with U.S. President Donald Trump.

Advertisement

Even with these disruptions, the Model Y outsold its nearest rival by more than 50,000 units. Second place went to the newly launched Skoda Elroq with 93,870 registrations, followed by the Tesla Model 3 at 85,393 units. The Model 3 also recorded a 24% year-over-year decline. Renault’s new electric Renault 5 placed fourth with 85,101 registrations.

Other top performers included the Volkswagen ID.4, ID.3, and ID.7, along with the BMW iX1 and Kia EV3, many of which posted triple-digit growth from partial-year launches in 2024.

While the Model Y dominated individual model rankings, Volkswagen overtook Tesla as Europe’s top EV brand in 2025. Volkswagen delivered 274,278 electric cars in the region, a 56% increase compared to 2024. Much of that growth was driven by the Volkswagen ID.7. Tesla, by contrast, sold 236,357 electric vehicles in Europe, representing a 27% year-over-year decline.

JATO Dynamics noted that “Tesla’s small and aging model range faces fierce competition in Europe, both from traditional European automakers and a growing number of Chinese competitors.”

Advertisement

Despite intensifying competition and brand-level shifts, however. the Model Y’s commanding lead demonstrates that Tesla’s bestselling crossover remains a dominant force in Europe’s fast-evolving EV landscape.

Continue Reading