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Elon Musk says Tesla Cybertruck launch will be ‘biggest on Earth this year’
Tesla CEO Elon Musk has predicted that the Tesla Cybertruck launch will be bigger than any other product launch in the world this year, ahead of the delivery event set to take place on Thursday.
Musk appeared for an almost-90-minute interview with reporter Andrew Ross Sorkin for the New York Times 2023 Dealbook Summit on Wednesday, during which the two talked about subjects ranging from Tesla and SpaceX to artificial intelligence (AI), the ongoing Israel-Hamas conflict, free speech and more.
During the conversation, Musk predicted that the Thursday Cybertruck launch would be “by far” this year’s largest product launch, adding that he’s done “more than any human on Earth” for the environment by selling electric vehicles (EVs).
“[The Cybertruck event] will be the biggest product launch of anything by far on Earth this year,” Musk said during the summit. “Whether you hate me, like me or are indifferent, do you want the best car or not the best car?”
Tesla Cybertruck official webpage updated with delivery event countdown
Musk and Sorkin also discussed several other topics surrounding Tesla, including the company’s Full Self-Driving (FSD) beta. When pressed on how his companies were handling the competition, Musk noted that his companies aren’t intended to be competitive, highlighting how Tesla has even open-sourced its patents so other companies can use them.
Near the end of the conversation, Sorkin also asked Musk about the safety of autonomous vehicles, and when computer-driven vehicles would be “politically palatable” for the public.
“First of all, humans are terrible drivers,” Musk said. “So they will text and drive, drink and drive, they get into arguments. They, you know. They do all sorts of things in cars that they should not do.”
“So it’s actually remarkable that there are not more deaths than there are,” Musk added.
“What we’ll find with computer driving is, I think, probably an order of magnitude reduction in deaths. The U.S. has actually far fewer deaths per capita than the rest of the world. If you go worldwide, I think there’s something close to a million deaths per year due to automotive accidents. So I think computer driving will probably drop that by 90 percent or more? It won’t be perfect, but it’ll be 10 times better.”
“The self driving thing is something I’ve been optimistic about,” Musk added. “We’ve certainly made a lot of progress. If anybody has tried the has been using the sort of full self driving beta, the progresses you know, every year has been substantial. It’s really not the point where in most places, it’ll take you from one place to another with no interventions.”
“And the data is unequivocal that that supervised, Full Self-Driving is somewhere around four times safer. Maybe more than than just be human driving by by themselves. So I can certainly see it coming.”
Other topics surrounding Tesla included Musk’s prediction that the Model Y will become the world’s best-selling car this year, how much the CEO appreciates Chinese automakers, regulations on his companies and more. When asked if he thought full autonomy was another five or ten years away, Musk said “definitely not.”
Musk also disccused the recent decision from the UAW to launch union campaigns at Tesla and other automakers, saying that “if Tesla gets unionized, it will be because we deserve it and we failed in some way.”
You can watch Musk’s full interview at the New York Times Dealbook Summit below, featuring discussions on Tesla, the Chinese auto market, the U.S. political climate and much, much more.
Watch the live interview of Elon Musk from the DealBook Summit in New York. @andrewrsorkin will ask about Musk’s latest trip to Israel and the future of the tech billionaire's business empire. https://t.co/Oz2xeBlU65
— DealBook (@dealbook) November 29, 2023
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Tesla Cybertruck’s newest trim level is nearing its first deliveries just a few months after being offered for an incredible deal.
Back in February, Tesla officially launched a new trim of the Cybertruck, the All-Wheel-Drive, starting at just $59,990. It was a lot of truck for the money, especially considering what it offered the Rear-Wheel-Drive variant for last year, which was a total flop.
The $59,990 price that was offered initially was a deal due to its 325-mile range rating, powered tonneau, three bed outlets, Powershare capability, coil springs with adaptive damping for a refined suspension feel, Steer-by-Wire and four-wheel steering, a 6′ x 4′ composite bed, towing capacity of 7,500 pounds, and a powered frunk.
Tesla is now nearing deliveries of this trim, according to watcher Sawyer Merritt, as Tesla has officially started assigning VINs to people who ordered the vehicle initially:
I can confirm that Tesla has officially started assigning VINs to people who initially ordered the $59,990 Cybertruck Dual-Motor AWD, which means first deliveries should start in the coming weeks!
• 325 mile range
• 7,500 lb towing capacity
• 0-60mph: 4.1s
• Bed with… pic.twitter.com/PQwVYbZf6j— Sawyer Merritt (@SawyerMerritt) May 24, 2026
Earlier this month, we reported on units of the trim being spotted outside Gigafactory Texas by Joe Tegtmeyer.
Tesla Giga Texas buzzing as new Cybertruck appears to enter production
This Cybertruck trim was interesting because it was released basically out of nowhere, priced incredibly well, and gathered many orders in a small amount of time. However, CEO Elon Musk noted just days afterward that the vehicle would only be priced at this bargain level for ten days.
Tesla fans were not happy.
Awful way to treat customers – particularly when they already sent out a marketing email announcing the $59,990 truck…with zero mention of it being a limited-time offer.
— Ryan McCaffrey (@DMC_Ryan) February 24, 2026
However, the issues with the pricing strategy have blown over since the February unveiling event, and now that deliveries are near, Tesla fans are anticipating the truck making its way to their driveways soon.
The truck is currently priced at $69,990, and deliveries for new orders are slated for between August and September 2026.
Tesla is shipping a new feature that silences neighborhood Supercharger complaints, prompting drivers to be aware of those who might be impacted by excessive noise nearby.
Tesla is now rolling out a new location-specific “Quiet Charging Zone” that prompts drivers to lower their vehicle’s audio volume in an effort to make things comfortable for everyone, even those who are not Tesla owners.
Another beautiful example of Tesla’s vertical integration.
Neighbors were complaining about noise and commotion at this new Supercharger in San Francisco.
So Tesla pushed a software update that asks people to turn their volume down, with a button to do it in 1 tap. Smart. pic.twitter.com/8esuliuzwr
— Whole Mars Catalog (@wholemars) May 20, 2026
This is an impactful feature that will resolve many complaints from those who are living nearby.
When a Tesla plugs into this Supercharger and its media volume exceeds a certain level, the vehicle’s central touchscreen displays a polite notification: “Could you turn the volume down? Please be mindful of our neighbors.”
Accompanying the message is a prominent “Lower” button. One tap automatically reduces the audio to a more considerate level. Physical “Quiet Charging Zone” signs posted at the station reinforce the request, creating a cohesive experience that blends digital nudges with on-site reminders.
This feature highlights Tesla’s unique advantages. Unlike traditional automakers, Tesla owns both the vehicle software and the charging infrastructure.
Engineers can detect the precise location via GPS, trigger context-aware prompts, and deploy changes fleet-wide in hours or days without recalls or dealer visits. No public release notes highlighted the change, suggesting it was a quiet, site-specific rollout designed to test effectiveness before potential expansion.
These are usually referred to as “Undocumented Changes.”
Beyond immediate noise reduction, the initiative underscores Tesla’s customer- and community-focused ethos. While EVs are inherently quieter than combustion-engine vehicles, auxiliary behaviors like loud infotainment can still create friction in dense cities. Tesla’s rapid response turns potential conflict into an opportunity to demonstrate thoughtful engineering.
As Tesla expands its Supercharger network, which is now open to other EVs in many places, features like location-based quiet modes could become standard tools for harmonious integration into neighborhoods.
Ferrari unveiled its Luce EV over the weekend, and so far, its reception has been an absolute disaster, gathering negative reactions from a wide variety of people, including former executives.
The stock even took a hit on its first day of trading following the unveiling, dropping over 7 percent at one point.
Ferrari moving to EVs from its traditional V12s and mid-engine sports cars is a massive move. It was designed by Sir Jony Ive and Marc Newsom’s LoveFrom studio, which is known for design work for tech giant Apple. “Luce” means “light” in Italian, so Ferrari drew inspiration for its name from its sleek design, characterized by a smooth, sculpted body with rounded edges.
But its reception has been far from what Ferrari expected. The overall design has drawn some harsh criticism since its reveal, and it is simply stunning that such a storied company, with a rich history of beautiful, powerful cars has revealed a design that many are not a fan of.
Ferrari unveiled its all-electric Luce over the weekend, and it has truly gotten some attention…not for the right reasons.
From an Italian legend that has built some beautiful cars in its history, this almost feels like a ploy to inevitably cancel its electric program. pic.twitter.com/rczSSb3pJx
— TESLARATI (@Teslarati) May 26, 2026
Responses to the design were widely negative, with some saying, “Enzo is rolling in his grave,” and “This looks like a Nissan LEAF with a bad body kit.”
Former Ferrari Chairman Luca di Montezemolo said:
“If I said what I really think, I’d harm Ferrari. We’re risking the destruction of a myth, I’m very sorry about that. I hope they at least remove the Prancing Horse from that car.”
🚨 Luca di Montezemolo former Ferrari chairman reacts to the new electric Ferrari Luce:
“I’ve seen the project has already been delayed more than two years. I don’t like commenting from the stands—when I was in the game, it annoyed me when people did that. I think for now the… https://t.co/TzIDxFzHso
— TESLARATI (@Teslarati) May 26, 2026
Ferrari has scaled back EV commitments in the past, primarily in response to weaker-than-expected demand for its electric powertrains.
Priced at roughly $640,000 in the U.S., it is tough to see how this car will ever truly live up to the massive expectations many had for it. It almost feels like, to a certain extent, Ferrari is looking for a way to get out of building EVs.
Tesla Cybertruck’s newest trim is nearing its first deliveries
Tesla ships new feature that silences neighborhood Supercharger complaints
