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GM to cut over 1,000 software jobs to ‘simplify organization’

Credit: GM

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General Motors (GM) is planning to cut over 1,000 jobs at its software division, as detailed in a report this week.

According to a source with knowledge of the matter who spoke to Automotive News, GM is looking to cut over 1,000 positions across software and services, including roughly 600 employees at its Global Technical Center in Warren, Michigan. The publication also viewed a letter co-written by Baris Cetinok, SVP of Software and Services Product Management, and Dave Richardson, SVP of Software and Services Engineering, in which the two point to a need for increased optimization at the division.

GM restructures China operations to regain profitability 

“These changes are the result of a thoughtful effort to simplify our organization, so we are optimized for speed and excellence,” the executives wrote in the memo dated August 19.

The Warren facility has over 21,000 workers total, and laid off employees will be offered severance in accordance with how long they’ve been at the facility.

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“As we help build GM’s bold vision for the future, we must make bold choices that enable us to move faster, pivot when needed, and prioritize investing in what will have the greatest impact,” wrote a GM spokesperson. “The resulting changes reflected these exact things: shifting resources to our highest-priority work, simplifying team structures including flattening hierarchies, and avoiding duplication.”

At the time of writing, GM has not yet responded to Teslarati’s request for comment on the scope of the job cuts, or on how it will affect the automaker’s electric vehicle (EV) and general software plans for this year. The company has previously said that it expects software and services to generate around $25 billion in revenue by 2030.

Cetinok and Richardson, both former Apple executives, were promoted to their current roles at GM in June, touted by CEO Mary Barra as a shift forward in software efforts.

“GM’s journey toward a tech-forward future is clearer than ever, thanks to the exceptional talent within our team and the leadership of Baris and Dave,” Barra said.

The news comes as GM continues to shift toward a focus on EVs and software, as well as its driverless ride-hailing subsidiary Cruise, which hasn’t been generating revenue since an accident that took place last October. Recent reports suggest that GM is looking to re-launch paid rides for Cruise by the end of this year, after the company lost its permit to operate driverless robotaxis in San Francisco last October.

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What are your thoughts? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

Zach is a renewable energy reporter who has been covering electric vehicles since 2020. He grew up in Fremont, California, and he currently lives in Colorado. His work has appeared in the Chicago Tribune, KRON4 San Francisco, FOX31 Denver, InsideEVs, CleanTechnica, and many other publications. When he isn't covering Tesla or other EV companies, you can find him writing and performing music, drinking a good cup of coffee, or hanging out with his cats, Banks and Freddie. Reach out at zach@teslarati.com, find him on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

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Tesla is coming to Estonia and Latvia in latest European expansion: report

Tesla seems to be accelerating its regional expansion following its recent launch in Lithuania.

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Credit: Grok Imagine

Recent reports have indicated that Tesla has taken a step toward entering the Baltic states by registering new subsidiaries in Latvia and Estonia.

Filings suggest that Tesla is accelerating its regional expansion following its recent launch in Lithuania, with service centers likely coming before full sales operations.

Official entities in Latvia and Estonia

Tesla has established two new legal entities, Tesla Latvia SIA and Tesla Estonia OÜ, both owned by Tesla International B.V., as noted in an EV Wire report. Corporate records show the Estonian entity was formed on December 16, 2025, while the Latvian subsidiary was registered earlier, on November 7.

Both entities list senior Tesla executives on their boards, including regional and finance leadership responsible for new market expansion across Europe. Importantly, the entities are registered under “repair and maintenance of motor vehicles,” rather than strictly vehicle sales. This suggests that Tesla service centers will likely be launched in both countries.

The move mirrors Tesla’s recent Baltic rollout strategy. When Tesla entered Lithuania, it first established a local entity, followed by a pop-up store within weeks and a permanent service center a few months later. It would then not be surprising if Tesla follows a similar strategy in Estonia and Latvia, and service and retail operations arrive in the first half of 2026.

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Tesla’s European push

Tesla saw a drop in sales in Europe in 2025, though the company is currently attempting to push more sales in the region by introducing its most affordable vehicles yet, the Model 3 Standard and the Model Y Standard. Both vehicles effectively lower the price of entry into the Tesla ecosystem, which may make them attractive to consumers.

Tesla is also hard at work in its efforts to get FSD approved for the region. In the fourth quarter of 2025, Tesla rolled out an FSD ride-along program in several European countries, allowing consumers to experience the capabilities of FSD firsthand. In early December, reports emerged indicating that the FSD ride-along program would be extended in several European territories until the end of March 2026. 

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Elon Musk

Elon Musk’s X will start using a Tesla-like software update strategy

The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.

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Ministério Das Comunicações, CC BY 2.0 , via Wikimedia Commons

Elon Musk’s social media platform X will adopt a Tesla-esque approach to software updates for its algorithm.

The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.

X’s updates to its updates

As per Musk in a post on X, the social media company will be making a new algorithm to determine what organic and advertising posts are recommended to users. These updates would then be repeated every four weeks. 

“We will make the new 𝕏 algorithm, including all code used to determine what organic and advertising posts are recommended to users, open source in 7 days. This will be repeated every 4 weeks, with comprehensive developer notes, to help you understand what changed,” Musk wrote in his post.

The initiative somewhat mirrors Tesla’s over-the-air update model, where vehicle software is regularly refined and pushed to users with detailed release notes. This should allow users to better understand the details of X’s every update and foster a healthy feedback loop for the social media platform.

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xAI and X

X, formerly Twitter, has been acquired by Elon Musk’s artificial intelligence startup, xAI last year. Since then, xAI has seen a rapid rise in valuation. Following the company’s the company’s upsized $20 billion Series E funding round, estimates now suggest that xAI is worth tens about $230 to $235 billion. That’s several times larger than Tesla when Elon Musk received his controversial 2018 CEO Performance Award. 

As per xAI, the Series E funding round attracted a diverse group of investors, including Valor Equity Partners, Stepstone Group, Fidelity Management & Research Company, Qatar Investment Authority, MGX, and Baron Capital Group, among others. Strategic partners NVIDIA and Cisco Investments also continued support for building the world’s largest GPU clusters.

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Tesla FSD Supervised wins MotorTrend’s Best Driver Assistance Award

The decision marks a notable reversal for the publication from prior years, with judges citing major real-world improvements that pushed Tesla’s latest FSD software ahead of every competing ADAS system.

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Credit: Grok Imagine

Tesla’s Full Self-Driving (Supervised) system has been named the best driver-assistance technology on the market, earning top honors at the 2026 MotorTrend Best Tech Awards

The decision marks a notable reversal for the publication from prior years, with judges citing major real-world improvements that pushed Tesla’s latest FSD software ahead of every competing ADAS system. And it wasn’t even close. 

MotorTrend reverses course

MotorTrend awarded Tesla FSD (Supervised) its 2026 Best Tech Driver Assistance title after extensive testing of the latest v14 software. The publication acknowledged that it had previously criticized earlier versions of FSD for erratic behavior and near-miss incidents, ultimately favoring rivals such as GM’s Super Cruise in earlier evaluations.

According to MotorTrend, the newest iteration of FSD resolved many of those shortcomings. Testers said v14 showed far smoother behavior in complex urban scenarios, including unprotected left turns, traffic circles, emergency vehicles, and dense city streets. While the system still requires constant driver supervision, judges concluded that no other advanced driver-assistance system currently matches its breadth of capability.

Unlike rival systems that rely on combinations of cameras, radar, lidar, and mapped highways, Tesla’s FSD operates using a camera-only approach and is capable of driving on city streets, rural roads, and freeways. MotorTrend stated that pure utility, the ability to handle nearly all road types, ultimately separated FSD from competitors like Ford BlueCruise, GM Super Cruise, and BMW’s Highway Assistant.

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High cost and high capability

MotorTrend also addressed FSD’s pricing, which remains significantly higher than rival systems. Tesla currently charges $8,000 for a one-time purchase or $99 per month for a subscription, compared with far lower upfront and subscription costs from other automakers. The publication noted that the premium is justified given FSD’s unmatched scope and continuous software evolution.

Safety remained a central focus of the evaluation. While testers reported collision-free operation over thousands of miles, they noted ongoing concerns around FSD’s configurable driving modes, including options that allow aggressive driving and speeds beyond posted limits. MotorTrend emphasized that, like all Level 2 systems, FSD still depends on a fully attentive human driver at all times.

Despite those caveats, the publication concluded that Tesla’s rapid software progress fundamentally reshaped the competitive landscape. For drivers seeking the most capable hands-on driver-assistance system available today, MotorTrend concluded Tesla FSD (Supervised) now stands alone at the top.

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