News
Lucid Air’s interior colors are an ode to California’s natural beauty
Lucid drew inspiration for its interior colors for the Air from the natural beauty of the company’s home state, California. While using different times of the day and different areas within the state to inspire colors, the company released its first production car on the birthday of California, giving an extra hat tip to the Golden State.
Lucid’s Senior Color, Materials, and Finish Manager, Sue Magnusson, was vocal about her interests in the natural beauty of objects. “I’ve always been drawn to…what makes something remarkable,” she said during the company’s unveiling event on September 9th. While trying to determine what interior colors and patterns would best fit the Air, Magnusson drew inspiration from California, and the different colors and moods the state’s areas offer.
Ultimately, the decision to draw inspiration from the company’s home state came from finding out who “Lucid” was.
“When I first started at Lucid, we really didn’t know who “we” were in a lot of ways. But, we knew we were a California company,” Magnusson said. “It became a very natural fit for us to think about doing interiors and themes that were in very specific locations within California at very specific times of the day and how the light would look like at those locations,” she added.
Santa Cruz
“We looked at the day as a 24-hour period, and we started out the beginning of the day in Santa Monica,” Magnusson said. The Santa Monica theme is available on the Dream Edition, which is the premier variant.
-
- Credit: Lucid Motors
“It was really about imagining Santa Monica when the sun hasn’t quite risen yet. It’s very misty and foggy, and you’re looking at this nebulous haze of greys and whites. Santa Monica is the first part of the day. It’s an awakening of starting points, and that just lent itself to our first introduction. It was this perfect, natural connection,” Magnusson said.
Lucid is using a graphite grey with a white ceramic interior while highlighting some of the car’s seats and trim with “Silvered Eucalyptus,” which is a shoutout to the driftwood that is present on Santa Monica’s beaches.
Big Basin
“At mid-morning, it was Big Basin,” a park in Santa Cruz County filled with large trees and woodsy areas, giving a natural feel to the car’s interior. Browns and tans make up this interior option, reminiscent of the views one would have if they were to venture into the Big Basin Redwoods State Park.
Santa Cruz
Santa Cruz is the next color combination and makes up for the noontime slot. Bright colors cut by dark front seats make for an exciting partnership while offering the best of both worlds for those who are looking for a taste of both light and dark interior designs.
Tahoe
The sunset timeframe was named Tahoe and provided a tan and orange combination complemented once again by black seats.
Mojave
Finally, Mojave accounts for the midnight hours where dark skies are filled with crystal clear stars that fill California’s transition into the next day.
The wide array of interior options give any buyer of Lucid’s first production car plenty of customization in terms of what they are looking for inside of the car. Drawing inspiration from the state the company calls home is a tried and true ode to the natural beauty of California.
Lucid is anticipating deliveries of the Dream variant to begin in Spring 2021. Meanwhile, the Grand Touring starts at $139,000 (Summer 2021), the Touring at $95,000 (Late 2021), and the Air at “below $80,000 (2022).”
Lucid Air unveiling: four variants, <$80k starting price, 1,080 HP, 517-mile range rating
Tesla has revealed plans through permit submissions for a massive Robotaxi charging hub in Austin, Texas.
Tesla plans to build the Supercharger hub in multiple phases, with the second phase potentially introducing wireless induction charging, something the company has been developing for the Robotaxi fleet.
Initially, 48 Tesla Robotaxi-geared Superchargers will be built on a lot just across from the St. Elmo, Texas, Service Center. There are about 80 additional spots that will not be impacted by phase 1 of the construction process.
Filings show that the second phase of the project will turn those 80 additional spots into wireless charging for Robotaxi, but it might be an error. The Key Notes state that item 3 is listed as “V4 Charging Cabinet to Support 80 Wireless Chargers in Phase 2. However, the drawings point to V3 Cabinets that are already tied to Superchargers:
There are roughly 128 total spots in the lot, but it is unclear if they will all be used for charging based on what appears to be some sort of typo in the blueprint.
A new Robotaxi fleet charging hub is coming soon to Austin, Texas!!
Permits have been filed for the installation of 48 (V3) stalls in a vehicle storage lot across the road from Tesla’s St Elmo service center. pic.twitter.com/xwRgSWDqht
— MarcoRP (@MarcoRPi1) August 18, 2026
This is among the first Robotaxi charging hubs Tesla has started to develop, as it currently has four others planned throughout various areas: one in Phoenix, one in San Antonio, another in Irving, which will serve the Dallas-Fort Worth area, and another in Las Vegas.
These projects are necessary as Tesla expands its Robotaxi program. Now that preparations have started for the public launch of Cybercab, Robotaxi will likely be expanding aggressively, especially over the next two to three years.
Last night, The Information reported that Tesla was planning to launch Cybercab as soon as the end of August. Hours later, Tesla then announced it was launching a competition for fans to potentially ride in Cybercab during its first public rides.
Tesla’s plan to expand its charging infrastructure in the regions where Robotaxi will initially operate is great preparation for the expanding service. There is still a lot to do, including launching the Cybercab on time.
Tesla got its largest order for the all-electric Class 8 Semi yet, a 500-unit order from Einride AB, a Swedish trucking company.
Einride made the announcement this morning following its second-quarter earnings call. The company said it plans to use 500 Tesla Semi units on its fleet intelligence platform, called Saga AI. The deployments will serve large companies like Amazon and will extend Einride’s electric freight network across logistics routes in California, New Jersey, Texas, Illinois, and Georgia.
🚨 Tesla has received a MASSIVE order from Swedish freight company Einride AB, which placed an order for 500 Tesla Semi trucks
Tesla’s biggest order for the Semi yet! pic.twitter.com/PrtLp5yzvh
— TESLARATI (@Teslarati) August 18, 2026
The deployment is being carried out in several phases over the next two years as Tesla ramps production of the Semi at its dedicated production facility in Sparks, Nevada. Einride will receive its first Semi units in September.
Saga AI
Saga AI is Einride’s dedicated fleet intelligence platform. It enables scaled adoption of electric trucks for freight use and allows shippers to integrate electric capacity without the operational burden or capital risks of managing a fleet. This helps integrate cost-efficient logistics and makes budgeting and forecasting much more accurate.
Tesla Semi’s Adoption
The Tesla Semi is now gathering large-scale clients past those who have helped the company operate a Pilot Program to gain initial information and feedback from real-world drivers.
Perhaps the biggest and most notable is that of Frito-Lay and PepsiCo., who have worked with Tesla for the past several years to dial in the finer details of the truck, including its efficiency and operation-related components.
Tesla Semi gets strange-but-understandable comparison from Jay Leno
There has been tremendous progress in that time, and it even catalyzed Tesla to make some design changes, which were unveiled earlier this year.
But Einride CEO Roozbeh Charli says his company’s partnership with Tesla will continue to push those things forward:
“This deployment is yet another proof point that we can execute at the scale our customers demand. Working closely with Tesla to bring next-generation Semis into active operations quickly and at scale is a testament to the strength of that partnership, and how quickly this technology is maturing from promise to daily operations.”
Additionally, Dan Priestley, the Director of the Semi Program at Tesla, said the partnership is ideal due to Einride’s focus on sustainable transport:
“Einride is at the forefront of sustainable freight, and we are thrilled to deepen our relationship with them through this order of 500 Semis. EV heavy trucks provide lower costs per mile from fuel savings, reduced maintenance, and better uptime over diesel trucks. These savings increase further through operational efficiency when deploying EV trucks at scale, and we are excited that Einride recognizes this and look forward to supporting their deployments.”
Elon Musk
India tells Elon Musk’s X to “Follow the Law” in latest censorship update
Elon Musk says X now exposes government censorship, but India’s secrecy laws complicate that promise.
Elon Musk’s promise to make government censorship requests on X “clearly visible” is running into a wall in India, where the law forbids the very disclosure Musk is promising.
On August 15, Musk responded to an update from X’s open-source algorithm team by writing “Any censorship required by governments is now clearly visible.” The claim referred to a change X pushed two days earlier to its public xai-org/x-algorithm repository, which now includes a controversial filter written directly into the code. The filter suppresses posts from 665 accounts flagged by Brazil’s Superior Electoral Court from appearing in the For You feed of any viewer located in Brazil, unless the viewer already follows the account. The election tied to the filter is scheduled for October 4.
India’s government wasn’t as impressed, and responded on Monday that “X will have to follow the law of the land,” in response to Musk’s transparency push covered by the Times of India. The problem is structural rather than political. India issues content blocking orders under Section 69A of its IT Act, and Rule 16 of the accompanying 2009 Blocking Rules requires those orders to stay confidential. Publishing an India equivalent of the Brazil filter, naming specific accounts and citing specific government orders, would itself violate Indian law. Government use of Section 69A has grown from roughly 6,000 orders a year between 2018 and 2023 to about 24,300 in 2025, according to a Tech Times report.
The contrast puts Musk’s transparency pledge in an odd spot. It works largely as advertised in Brazil, where electoral law requires disclosure and X can point to specific account IDs and a specific court order in public code. It cannot work the same way in India, where the law requires the opposite. X users in India will keep seeing content disappear from search and their feeds without any public accounting of why, even as X tells the rest of the world that its censorship compliance is now inspectable.
This isn’t the first time X’s fights with a national government have shaped how the platform operates. Brazil’s Supreme Court ordered X to suspend the accounts of sitting lawmakers and journalists in 2024, a standoff that cost X its Brazilian revenue for months and froze Starlink’s local accounts before the investigation into Musk and X was closed in March with no evidence of wrongdoing found. X also sued California over a state law requiring moderation disclosures, arguing the mandate itself violated the First Amendment.
Whether India’s government pursues anything beyond a public statement remains to be seen. For now, the mismatch between what X can legally publish and what different governments legally allow it to publish is the real story behind Musk’s seven word claim.
Tesla reveals plans for Robotaxi charging hub in Austin
Tesla Semi gets its largest order yet
