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SpaceX rolls out first new Starship prototype in nine months
For the first time in more than nine months, SpaceX has rolled a new Starship prototype to its Starbase, Texas launch facilities in the hopes of kicking off qualification testing in the near future.
The new activity exemplifies just how different – and more subdued – Starbase’s last year has been compared to the year prior. However, it also signals new hope for a significantly more eventful 2022 as SpaceX once again finds itself preparing for Starship’s first orbital launch attempt – albeit with an entirely different rocket.
The last time SpaceX rolled a new and functional Starship prototype from the factory to the test stand was on August 13th, 2021, when Starship S20 was transported back to the pad for the second time that month. On August 5th, the same unfinished Starship was stacked on top of Super Heavy booster B4, briefly assembling the largest rocket ever built. With the luxury of hindsight, it’s now clear that that particular milestone was more of a photo-op than a technical achievement. Nonetheless, Ship 20’s path was far more productive than Booster 4’s. The Starship returned to the Starbase factory for a few days of finishing touches before arriving back at the pad on August 13th. Only in the last week of September did Ship 20 finally begin its first significant tests, followed by its first Raptor static fire in mid-October. In mid-November, Ship 20 completed the first of several successful six-Raptor static fires.
Ultimately, by the time Ship 20 was retired in May 2022, the Starship was arguably fully ready to attempt to reach orbit or at least perform some kind of ambitious hypersonic test flight. However, Super Heavy Booster 4 never made it even a fraction of the way to a similar level of flight readiness and SpaceX never received the FAA environmental approval or launch license needed for an orbital launch attempt.
Only now, in May 2022, does it finally look likely that SpaceX will finally receive the necessary permissions for a limited orbital test flight campaign in the near future. While it’s hard to say if Booster 4 and Ship 20 could have supported some kind of launch campaign if permission had been granted months ago, what’s clear is that all aspects – flight hardware, pad hardware, and bureaucracy – have been chronically delayed to the point that Booster 4 and Ship 20 are now heavily outdated.
In their place, now, stand Super Heavy B7 and Starship S24 – the new ‘chosen ones’ assigned to Starship’s orbital launch debut. Both feature extensive design changes and account for an upgraded version of the Raptor engine and countless lessons learned over the better part of a year spent troubleshooting and testing their predecessors. While it did get off to a rocky start, Booster 7 has already completed several cryogenic proof tests and is in the middle of being outfitted with 33 new Raptor engines.
On the other hand, perhaps indicating SpaceX’s satisfaction with Ship 20’s performance, Starship S24 has been on the back burner in comparison. Only on May 26th, 2022 did SpaceX finally finish the prototype to the point that it was ready to begin qualification testing. Missing hundreds of TPS tiles and an aerocover cap, Ship 24 was quickly moved into position at a sort of drive-by test stand where it appears the prototype will first need to pass basic pressure and cryogenic proof tests.
If it passes those tests, SpaceX will then install Ship 24 on a suborbital launch and test stand (Suborbital Pad A) that has been significantly modified for qualification testing. Rather than leaping straight into static fires, SpaceX will minimize the risk of catastrophic failure by first using hydraulic rams to simulate the thrust of six Raptor V2 engines while Starship’s steel tanks and plumbing are chilled to cryogenic temperatures. Only after Ship 24 completes stress testing will SpaceX install new Raptor engines and prepare to replicate Ship 20’s success with several static fires.
Thanks to Raptor V2’s improvements, Ship 24 will likely need to withstand around 1400 tons (~3.1M lbf) of thrust at liftoff – almost 25% more than Ship 20 ever experienced. Beyond a sturdier thrust section, Ship 24 is also the first Starship SpaceX has outfitted with a next-generation nose; the first with a significant landing propellant (‘header’) tank redesign; and the first with a potentially functional payload bay and door.
Assuming Ship 24 passes all planned cryoproof and thrust simulation tests, it remains to be seen if SpaceX will return the Starship to Starbase factory facilities or – like with Ship 20 – install Raptors and finish its heat shield and thermal protection while sitting on the test stand. SpaceX has two test windows currently scheduled: one from 6am to 12pm CDT on Friday, May 27th and the other from 10am to 10pm CDT on Tuesday, May 31st.
News
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
✅ Battery Manufacturer: LG Energy Solutions
✅ Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Tesla is ramping up its advertising strategy on social media
