In the past, Tesla didn’t spend any money on advertising its products, only launching plans to test the ad waters earlier this year. However, since the announcement that Tesla would begin to promote its cars, several of the company’s ad campaigns have been spotted in public — including one recent sighting in a Japanese airport.
X user Omarr0717 spotted a large row of screens featuring Tesla advertisements at the Tokyo Haneda International Airport this week, as posted in a short video. The displays shared a range of ads, including information about the Tesla Model Y, the Autopilot system, Superchargers, Camp Mode and more.
The advertisements cycled through the different topics on a huge row of side-by-side screens, each including a QR code that viewers could scan to navigate directly to the automaker’s website. You can see Omar’s full 19-second video of the advertisements below, as posted on X.
Advertising in Japan. #hanadaairport pic.twitter.com/lKzxRGVP8A
— CuriosityCortex (@CortexCuriosity) October 10, 2023
The news comes after much discussion in recent weeks and months about how much Tesla should invest in advertising. CEO Elon Musk only announced plans to commit to “a little advertising” in May, and some still say the automaker needs to advertise more, despite a string of Tesla advertisements being spotted in recent months.
One such Tesla bull who has been pro-advertising for Tesla is Future Fund Managing Partner Gary Black, who has criticized the automaker for not making its consumers aware of its products through ads. Black said in April that he thought Tesla should use ads to help educate its audience about its vehicles, especially as the automaker cut prices across its entire lineup.
More recently, Black suggested that Tesla could improve its perception in mainstream media sources through advertising by highlighting the gradually decreasing costs of its vehicles to consumers. He’s also been outspoken about the company embracing a public relations approach, saying that Tesla refuses to engage when false stories and details come out in traditional news sources.
I’m tired of $TSLA uberbulls complaining about the unfair mainstream media. If TSLA doesn’t make the effort to tell their side of the story you can’t blame the MSM for not posting the positive stuff TSLA is doing. I speak with DJ, Bloomberg, Reuters and others about all the TSLA…
— Gary Black (@garyblack00) October 4, 2023
Tesla got rid of its public relations department in 2020, declining to respond to press inquiries ever since. The move represented the first time in history that an automaker had completely dissolved its PR department, representing just one of Tesla’s many unique approaches compared to traditional car manufacturers.
Musk has also echoed the concept that Tesla advertisements could help educate the public about the company’s vehicles, with related statements dating as far back as 2021. Still, Tesla has largely focused on word of mouth to advertise its products, along with Musk’s regular posts on X about Tesla and many other unrelated subjects.
Elon Musk ponders using ‘informational’ Tesla advertisements for public awareness
What are your thoughts? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send your tips to us at tips@teslarati.com.

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Tesla Shanghai Megafactory starts exporting Megapacks, first to Australia
Tesla Asia celebrated the Shanghai Megafactory’s first Megapack exports on X.

Tesla has begun exporting Megapack battery systems from its Shanghai Megafactory, with the first shipment departing for Australia on Friday. This marks a key step in Tesla Energy’s expansion into the global energy storage industry, utilizing its new China-based Megafactory to supply several new markets.
Tesla Asia celebrated the Shanghai Megafactory’s first Megapack exports through its official social media account on X.
Tesla Megapacks in Focus
The Tesla Megapack is capable of storing 3.9 MWh of energy, and they are designed for grid use. As per Tesla in its official website, each Megapack battery has enough energy to power an average of 3,600 homes for one hour. The Megapack is designed to be infinitely scalable as well, making it a good fit for large-scale sustainable energy projects.
The Shanghai Megafactory
The Shanghai Megafactory began production in early 2025, a record eight months after its May 2024 groundbreaking. With an initial output of 10,000 units annually, equal to about 40 GWh, the Shanghai Megafactory has the potential to significantly boost Tesla’s battery storage deployments.
As per a report from Xinhua News Agency, Tesla is expecting its energy deployments to rise 50% year-over-year this 2025.
Tesla Leaders on the Shanghai Megafactory
Mike Snyder, vice president of energy and charging at Tesla, previously outlined the potential of the Shanghai Megafactory. “Megafactory gives us the ability to scale production and efficiency. We can lower logistics costs as well as product costs, and grow the business to new markets,” he stated.
The Shanghai Megafactory also seems to be part of Tesla’s efforts to grow its presence in China, which was highlighted by CEO Elon Musk during a meeting with Chinese Premier Li Qiang. During their meeting, Musk reportedly stated that “Tesla is willing to deepen cooperation with China and achieve more win-win results.”
Elon Musk
Shark Tank’s O’Leary roasts Tim Walz over Tesla stock hate session

Shark Tank personality and legendary investor Kevin O’Leary roasted former Vice Presidential nominee Tim Walz over his comments regarding Tesla shares earlier this week.
Walz, a Minnesota Democrat, said that he recently added Tesla (NASDAQ: TSLA) to his Apple Stocks app so he could watch shares fall as they have encountered plenty of resistance in 2025 so far. He said that anytime he needs a boost, he looks at Tesla shares, which are down 36 percent so far this year:
If you need a little boost during the day, check out Tesla stock 📉 pic.twitter.com/KBEh6pOZLW
— Tim Walz (@Tim_Walz) March 19, 2025
Walz, among many others, has been critical of Tesla and Elon Musk, especially as the CEO has helped eliminate excess government spending through the Department of Government Efficiency (DOGE).
However, Kevin O’Leary, a legendary investor, showed up on CNN after Walz’s comments to give him a bit of a reality check. O’Leary essentially called Walz out of touch for what he said about Tesla shares, especially considering Tesla made up a good portion of the Minnesota Retirement Fund.
As of June 2024, the pension fund held 1.6 million shares of Tesla stock worth over $319.6 million:
O’Leary continued to slam Walz for his comments:
“That poor guy didn’t check his portfolio and his own pension plan for the state. It’s beyond stupid what he did. What’s the matter with that guy? He doesn’t check the well-being of his own constituents.”
He even called Walz “a bozo” for what he said.
Of course, Walz’s comments are expected considering Musk’s support for the Trump Administration, as the Tesla CEO was a major contributor to the 45th President’s campaign for his second term.
However, it seems extremely out of touch that Walz made these comments without realizing the drop was potentially hurting his fund. While we don’t know if the fund has sold its entire Tesla holdings since June, as a newer, more recent report has not been released yet, it seems unlikely the automaker’s shares are not still making up some portion of the fund.
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Tesla attackers face 5-20 years in prison if convicted, warns DOJ
Burning Tesla cars & Superchargers isn’t just a protest—it’s a federal offense. The DOJ warns Tesla attackers could get 5-20 years in prison.

Alleged Tesla attackers could face between 5 to 20 years in prison if convicted, warns the Justice Department.
According to U.S. Attorney General Pamela Bondi, three people have been accused of using Molotov cocktails to set Tesla vehicles and charging stations on fire. Prosecutors recently announced the arrests of the three defendants.
“Let this be a warning: if you join this wave of domestic terrorism against Tesla properties, the Department of Justice will put you behind bars,” noted Bondi.
Bondi echoed the words of Special Agent Spencer Evans from the FBI’s Las Vegas Field Office. Evans emphasized to the public that setting Tesla vehicles and charging stations on fire is a federal crime.
The first defendant in the Tesla arson cases is Lucy Grace Nelson who has pleaded not guilty and been released on bond. A criminal complaint states that Nelson was spotted at a Tesla dealership in Loveland, Colorado, a few times in January and February 2025. The 42-year-old was charged with possession of a destructive device and malicious destruction of property after police found a container of gasoline, a box of bottles, and wicks in Nelson’s car.
The second person arrested in Tesla’s arson cases is Adam Matthew Lansky, who has been accused of throwing eight Molotov cocktails at a Tesla dealership in Salem, Oregon. The 41-year-old is detained while awaiting trial and has not entered a plea.
The last alleged Tesla arsonist is Daniel Clarke-Pounder, who has been charged with throwing Molotov cocktails at Tesla charging stations in North Charleston, South Carolina. Witnesses reported seeing a man spray-paint a profane message about President Trump and the words “Long Live Ukraine,” in the Tesla parking lot. The 24-year-old was released on a $10,000 bond and has not yet entered a plea.
Attacks on Tesla cars, charging stations, and stores have spread throughout the United States recently as more people take their anger for Elon Musk out on the American car manufacturer. Luckily, no one has been injured or died from any of the attacks.
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