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‘Tesla Killers’ are like Bigfoot: They don’t exist and they never will

Credit: Reddit u/stonkz4life

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The term “Tesla Killer” should be retired for the rest of time. For years, automakers across the world have released their introductory electric cars into the quickly growing EV sector. With plans written out and cool, sporty photographs and renders of the “next big thing” in the EV sector being released by some of the world’s largest and oldest car company’s, many media outlets, including this one, have referred to some cars as “Tesla Killers” because that is what automakers are trying to do: knock Tesla off of its pedestal and try to derail some of the momentum that Elon Musk’s company has gained through the past several years.

The problem is this: These cars that are always coined as “Tesla Killers” never pan out to what they’re supposed to be. They’re all hype and relatively no real threat to Tesla or any of its vehicles. In all honesty, “Tesla Killers” are like Bigfoot. You always hear about them, but you never see them, and in the back of your mind, you think that it could be real, but more than likely, it isn’t.

I will admit, there are cars out there that have legitimate potential to derail some of Tesla’s momentum. I think the Lucid Air could be a great competitor to the Model S, and I think Rivian’s R1T could be a great option for potential Cybertruck owners. Some great cars are coming to the market, but none of them are worthy of being deemed a “Tesla Killer.”


This is a preview from our weekly newsletter. Each week I go ‘Beyond the News’ and handcraft a special edition that includes my thoughts on the biggest stories, why it matters, and how it could impact the future. 

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The fact is, the word “killer,” when attributed to everything, means it is a complete ending to any chance of success when used in the comparison of two things. A “Tesla Killer” would have to make a competing car model obsolete, killing it off from the market, and this simply doesn’t happen in the automotive world, at least in my opinion. Even if cars have slumpy sales records or slow months, someone will still buy that car eventually, no matter how crappy, inadequate, or ineffective that vehicle is.

The truth is that all of the cars labeled as “Tesla Killers” have always fallen short. I can remember the Mercedes-Benz EQC donning the label, only to sell barely any units and have the German automaker reconsidering its stance on EVs. The same thing was said about the EQS unveiling. While it is a beautiful car, does anyone really think it’s going to make Tesla reconsider its plans for future models or make it redesign any of its current ones?

Once-deemed ‘Tesla killer’ Mercedes EQC flops with 55 units sold in Germany to date

No, it won’t. It’s not an “it likely won’t” or “there’s a small chance.” It won’t happen. Period.

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Tesla is on the top of the EV sector. Like it or not, nobody can really compete with them currently, and vaporware is the only real threat to Tesla’s current momentum. For years, these car companies have said they will build these incredible EVs with all of these great features. Towing capabilities, wading depth, 0-60 MPH times that are more than impressive, astronomical range ratings. You name it, one of these car companies has said it. But how many times, honestly, has a car company kept its word with an EV that it plans to release? How many times have these car companies with decades or even a century of experience come up short? How many times have EV enthusiasts been promised “the next big thing in the EV sector,” only to come up short and revise their plans?

The truth is, it happens more often than not. Car companies need to start getting honest about their issues when developing EVs. I believe transparency, not hopeless promises, is the key to winning over the incredibly loyal EV enthusiasts that make up the community. It is no secret that Tesla owners and fans are quite dismissive toward competitors. Can you really blame them? Can you see how for years, these other car companies have made all of these promises, only for their entire plan to crumble apart like an extra dry cookie?

This isn’t to say that Tesla is perfect, and it isn’t to say that they won’t eventually fall off of their pedestal. Tesla has plenty of issues. They’re dealing with supply constraints, timing inaccuracies, production bottlenecks, and delays in permissions (especially in Berlin). The company also has major issues with customer service and communication, something that has been a complaint in more recent memory. However, Tesla rarely misses when it comes to its cars. Yes, some come later than the company says, but there’s no denying that many of the specs it releases for its vehicles are accurate. No matter how astronomical or outlandish some specs may seem, Tesla usually makes good on its promises.

This is something that other automakers that have been deemed “Tesla Killers” simply haven’t done. They may put fancy names, specs, and features on their cars, but they either fall short and aren’t as effective as they say the car will be, or the car just gets delayed for several years until the companies have put in the correct infrastructure for adequate production.

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“Tesla Killers” do not exist. They never have, and they never will. There will never be a car that comes along and makes a Tesla completely obsolete in the EV market. Besides, all of these companies producing “Tesla Killers” wouldn’t even plan to manufacture EVs if it wasn’t for Tesla. Let’s face it; these cars are really “Saviors” to whatever manufacturer they belong to because if they weren’t being planned or produced, these companies would be obsolete in a few years, especially as the EV sector continues to gain momentum and take market share away from petrol-powered machines.

A big thanks to our long-time supporters and new subscribers! Thank you.

I use this newsletter to share my thoughts on what is going on in the Tesla world. If you want to talk to me directly, you can email me or reach me on Twitter. I don’t bite, be sure to reach out!

-Joey

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk

NASA sends humans to the Moon for the first time since 1972 – Here’s what’s next

NASA’s Artemis II launched four astronauts toward the Moon on the first crewed lunar mission since 1972.

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NASA’s Space Launch System rocket launches carrying the Orion spacecraft with NASA astronauts Reid Wiseman, commander; Victor Glover, pilot; Christina Koch, mission specialist; and CSA (Canadian Space Agency) astronaut Jeremy Hansen, mission specialist on NASA’s Artemis II mission, Wednesday, April 1, 2026, from Operations and Support Building II at NASA’s Kennedy Space Center in Florida. NASA’s Artemis II mission will take Wiseman, Glover, Koch, and Hansen on a 10-day journey around the Moon and back aboard SLS rocket and Orion spacecraft launched at 6:35pm EDT from Launch Complex 39B. (NASA/Bill Ingalls)

NASA launched four astronauts toward the Moon on April 1, 2026, marking the first crewed lunar mission since Apollo 17 in December 1972. The Artemis II mission lifted off from Kennedy Space Center aboard the Space Launch System rocket at 6:35 p.m. EDT, sending commander Reid Wiseman, pilot Victor Glover, mission specialist Christina Koch, and Canadian astronaut Jeremy Hansen on a 10-day journey around the far side of the Moon and back.

The mission does not include a lunar landing. It is a test flight designed to validate the Orion spacecraft’s life support systems, navigation, and communications in deep space with a crew aboard for the first time. If the crew reaches the planned distance of 252,000 miles from Earth, they will set a new record for the farthest any human has ever traveled, surpassing even the Apollo 13 distance record.

Elon Musk pivots SpaceX plans to Moon base before Mars

As Teslarati reported, SpaceX holds a central role in what comes next. The Starship Human Landing System is under contract to carry astronauts to the lunar surface for Artemis IV, now targeting 2028, after NASA restructured its mission sequence due to delays in Starship’s orbital refueling demonstration. Before any Moon landing happens, SpaceX must prove it can transfer propellant between two Starships in orbit, something no rocket program has done at this scale.

The last time humans left Earth’s orbit was 53 years ago. Gene Cernan and Harrison Schmitt of Apollo 17 were the final people to walk on the Moon, a record that stands to this day. Elon Musk has long argued that returning is not optional. “It’s been now almost half a century since humans were last on the Moon,” Musk said. “That’s too long, we need to get back there and have a permanent base on the Moon.”

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The Artemis program involves 60 countries signed onto the Artemis Accords, and this mission sets several firsts beyond distance. Glover becomes the first person of color to travel beyond low Earth orbit, Koch the first woman, and Hansen the first non-American astronaut to reach the Moon’s vicinity. According to NASA’s live mission updates, the spacecraft’s solar arrays deployed successfully after liftoff and the crew completed a proximity operations demonstration within the first hours of flight.

Artemis II is step one. The Moon landing and the permanent lunar base come later. But after more than five decades, humans are heading back.

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Tesla removes Model S and X custom orders as sunset officially begins

In a significant development that marks the beginning of the end for two of its longest-running models, Tesla has removed the custom order configurator for the Model S sedan and Model X SUV from its website.

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Credit: Tesla

Tesla has officially started the “honorable discharge” of the Model S and Model X with a massive move, removing the two vehicles from Custom Orders and only offering inventory options.

It is the latest move Tesla has made to pull the Model S and Model X from its lineup, a decision CEO Elon Musk announced during its last quarterly earnings call.

Tesla brings closure to flagship ‘sentimental’ models, Musk confirms

In a significant development that marks the beginning of the end for two of its longest-running models, Tesla has removed the custom order configurator for the Model S sedan and Model X SUV from its website.

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As of April 1, visitors to tesla.com/model-s and tesla.com/modelx are now redirected exclusively to limited inventory listings rather than a design studio, allowing buyers to select paint, wheels, interior options, or performance upgrades. Only pre-built vehicles currently in stock are available for purchase or lease.

Tesla CEO Elon Musk confirmed the change directly on X, posting: “Custom orders of the Tesla Model S & X have come to an end. All that’s left are some in inventory.”

We will have an official ceremony to mark the end of an era.” Accompanying the statement was a throwback photo from the Model S production launch in 2012, underscoring the emotional weight of the decision.

Musk had first signaled the phase-out during the company’s Q4 2025 earnings call in January, describing it as time for an “honorable discharge” of the programs to free up resources at the Fremont factory for Optimus humanoid robot production and autonomous vehicle initiatives.

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The Model S, introduced in 2012, and the Model X, which followed in 2015, were instrumental in establishing Tesla as a premium electric vehicle leader.

The sedan offered class-leading range and acceleration, while the SUV’s signature falcon-wing doors became an iconic feature. Together, they proved EVs could compete in the luxury segment. Yet sales volumes have dwindled in recent years as Tesla prioritized higher-volume Model 3 and Model Y vehicles.

The flagships now represent a tiny fraction of overall deliveries, making continued custom production inefficient as the company accelerates toward robotaxis and next-generation platforms.

Prospective buyers are urged to act quickly. Remaining U.S. inventory vehicles—some nearly new—may include incentives such as lifetime free Supercharging, Full Self-Driving (Supervised) capability, and premium connectivity, depending on configuration.

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Leasing options start around $1,699 per month for select Model X units, though exact pricing and availability fluctuate. International markets, including Europe and China, have already seen similar restrictions in recent months.

The move aligns with Tesla’s broader strategy to streamline its lineup and redirect manufacturing capacity toward autonomy and AI-driven products. While some enthusiasts lament the loss of personalization, the company views the transition as necessary progress.

Tesla has indicated that once the current inventory sells out, new Model S and Model X vehicles will no longer be offered.

For loyal owners and fans, the promised “official ceremony” may provide a fitting send-off. In the meantime, the website change serves as a clear signal: the era of bespoke flagship Teslas has quietly concluded, and the focus has fully shifted to the future.

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Elon Musk

SpaceX files confidentially for IPO that will rewrite the record books

SpaceX files confidentially for a record-breaking IPO targeting a $1.75T valuation and $80B raise, driven by Starlink growth and its xAI merger.

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Elon Musk’s rocket and satellite company submitted its draft registration to the U.S. Securities and Exchange Commission today for an initial public offering, targeting June at a $1.75 trillion valuation. This would be the largest in history.

SpaceX has filed confidentially with the SEC, first reported by Bloomberg. SpaceX would be valued above every S&P 500 company except Nvidia, Apple, Alphabet, Microsoft, and Amazon.

The filing uses a confidential process that allows companies to work through SEC disclosures privately before initiating a public roadshow. With a June target, official details through a formal prospectus is expected to go public in April or early May, after which SpaceX must wait at least 15 days before beginning investor marketing.

SpaceX IPO is coming, CEO Elon Musk confirms

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While SpaceX is best known for its Falcon 9 and Starship rockets, the $1.75 trillion valuation is anchored by Starlink, its satellite internet service. Starlink ended 2025 with 9.2 million subscribers and over $10 billion in revenue, which is a figure analysts project could reach a staggering $24 billion by the end of 2026. A February all-stock merger with xAI, Musk’s artificial intelligence venture, further boosted the valuation.

SpaceX officially acquires xAI, merging rockets with AI expertise

Bank of America, Goldman Sachs, JPMorgan Chase, and Morgan Stanley are lined up as senior underwriters. SpaceX is also considering a dual-class share structure to preserve insider voting control, and plans to allocate up to 30% of shares to retail investors, which is roughly three times the typical norm.

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