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Tesla Motors Service Centers Make a Pit Stop
Before I mention the pit crew like experience, I do want to mention that one of the most awesome parts of the Tesla service experience is the offer to valet your car at home.
Tesla Motor service center. (Source: Tesla Motors)
During the earnings conference call with Elon Musk and team in early August, Musk mentioned that Tesla Motors service centers are implementing a Formula One pit crew approach for Model S owners here in the U.S and in China.
In August, Musk said:
“So we actually bring the car and we kind of hit with a pit crew, like a Formula One pit crew. So instead of having one person per bay, the car gets slowly worked on over several days, it actually comes in and a team attacks it, and we’re constantly improving the tools and the metrics to say, how can we get the car perfect as fast as possible. We actually bring in people from Formula One to help with the training on this. And I think there’s a real opportunity to revolutionize the way service works.”
So how is Tesla Motors new Formula One approach working and what has the service center experience been, in general, for the young automaker?
Recently, I interviewed Model S 85 owner, David Zygmont, about his trips to Tesla Motors service centers over the last two years, the Model S service package and has he seen this Formula One approach in action. The slightly edited interview is below:
Grant Gerke: What actually made you decide to buy the service package, which includes 4 service visits in four years or 50,000 miles?
David Zygmont: So being an early adopter, being a really early product for a really young company, I think it was pretty realistic that there would be some need for service and I had hoped like, ‘Wouldn’t it be great if this all electric car would be really maintenance free, free of some real critical headaches.’ However, I should really expect some software glitches, right? I mean this car runs software for everything and I was expecting there to be quite a number of those initially.
So, I feel like there is still a bunch of inconsistencies regarding when to bring in the car. Some service centers report that you really only need to come every 12 months and some say you still need to do it every 12,500 miles. My service center in Highland Park, Ill., says it’s every 12,500 miles.
And, there’s no ambiguity in the contract as it ends at 50,000 miles or four years, whichever you reach soonest. So, I’m going to get maximum value because I’m almost at 20,000 to 25,000 miles a year, somewhere in that range. I need to do it every 12,500 to get maximum value of this, I’ve already been three times for a service checkup.
Grant Gerke: What’s your service center experience been like, so far?
David Zygmont: I’ve had a pretty long relationship, a number of visits with Tesla service and for the most part, the people are really great. I really like working with people, especially the group that I worked with over the last nine to twelve months.
However, they don’t really share a lot in terms of documentation with these annual checkups. When you look at the paperwork, it says: We did an annual service and the parts used are batteries for the fobs and wipers for your windshield.
And I was like, “Okay, great.” That’s my $600?
Some of those visits have also included a number of other line items that I feel like some would happen whether I have the annual service or not because some of them were kind of classified as these service bulletins, which I think is very standard industry practice to say: hey, when your car is in, if we see this as a concern, because your VIN is labeled as… it may have this concern. So they look and if they see the concern, they fix it, and I’ve been very appreciative.
Other non-scheduled service center visits have included parts replaced and they’ve all been driven by some sort of failure and/or observation on my part that says this doesn’t feel right, and Tesla Motors has said either: We agree and made the repairs or they’ve said no to and I totally think that’s reasonable. An example would be Tesla considers it a wear issue, but some would also consider a design issue about why the wear is happening.
Also, I think the service center communication systems and behaviors that’s been implemented as a team have greatly evolved. Early on, I had services where I didn’t hear for three days and I’m like: what’s happened to my car?
But now it’s just amazing service as I receive multiple text message updates per day when they have my car. All my recent service has been same-day stuff and they’ve done it really quickly, maybe that’s reflective of their Formula 1 approach.
David Zygmont’s Model S at Crater Lake last summer. (Source: David Zygmont)
Grant Gerke: Speaking of Formula One, what about this pit crew approach? Any signs of it in recent visits?
David Zygmont: Before I mention the pit crew like experience, I do want to mention that one of the most awesome parts of the Tesla service experience is the offer to valet your car at home. So, it entails the service center coming to your house and bringing a Model S loaner and leaving it with you. Then they bring it back all fixed, serviced and whatever that’s been done with it. No one else does that. So, I just want to quickly make mention of that.
But sometimes it actually works better in my day if I could just exchange with (a car) the service center on my way to work. Recently, I was waiting to pick up my car after some service and a car had just come off of a flatbed in front of the Highland Park shop. I watched as a pit crew went to work on that car immediately. It was four service guys–four technicians–and someone was in the driver seat with their laptop in front of them, plugged in on the side port of the Model S. Other team members had covers off, under the hood and they pulled some covers to access some different parts in the front area.
It was really clear that this was like all hands on deck, let’s triage this real fast. I thought that was pretty cool.
What about everyone else? What were some of your expectations for Tesla Motors service centers?
I want to thank Dave for his time and be sure to check out my podcast with Dave Zygmont’s road warrior adventures in his Model S 85 across the supercharger network, “Podcast | Dial-in a Model S Road Trip with These Tips.“
In a striking revelation that underscores the lucrative crossover between Big Tech and space exploration, Alphabet Inc., Google’s parent company, disclosed a massive $94.1 billion equity stake in SpaceX following the rocket company’s blockbuster initial public offering earlier this year.
The disclosure came in Alphabet’s quarterly filing, marking the first time the long-held private investment has been publicly valued at market prices. Google was an early backer, investing alongside Fidelity in 2015 with roughly $500-900 million at a time when SpaceX was valued around $12 billion.
That bet has delivered extraordinary returns, roughly a hundredfold, transforming a strategic play on satellite internet and launch capabilities into one of Alphabet’s largest assets.
Google, $GOOGL, has said they hold $94 billion in SpaceX, $SPCX, shares after IPO.
— unusual_whales (@unusual_whales) July 23, 2026
Of the total holding, approximately $80 billion remains subject to short-term post-IPO lockup restrictions, preventing near-term sales. An additional $14.1 billion faces longer-term restrictions, extending into the third quarter of 2027. This structure limits immediate liquidity but protects against market volatility as SpaceX transitions into public trading.
The SpaceX position contributed significantly to gains in Alphabet’s broader investment portfolio, which also includes a major stake in AI leader Anthropic. Combined, these holdings helped drive nearly $100 billion in investment gains during the second quarter, providing a substantial boost to net income amid ongoing AI spending pressures.
Analysts view the disclosure as validation of Alphabet’s venture strategy beyond its core search and cloud businesses. The investment aligns with deeper ties, including reported multi-billion-dollar deals for AI computing capacity on SpaceX infrastructure. As SpaceX advances Starship flights, Starlink expansion, and ambitious Mars goals under Elon Musk, Google’s stake positions it to benefit from the commercialization of space.
For Alphabet, the windfall highlights how patient, forward-looking bets in transformative sectors can yield outsized rewards. While lockups temper short-term impact, the holding cements SpaceX as a cornerstone of Alphabet’s diversified portfolio in an era where aerospace, AI, and connectivity increasingly intersect. Investors will watch closely as restrictions lift and SpaceX’s public performance unfolds.
In early 2026, Tesla made a bold strategic pivot: it largely eliminated the option to purchase Full Self-Driving (FSD) software outright and shifted to a subscription-only model. The change, effective around mid-February, ended the one-time fee that had previously ranged as high as $15,000 and later dropped to $8,000. Instead, customers would access FSD (Supervised) for $99 per month in the U.S.
At the time, skeptics questioned whether locking customers into recurring payments would hurt adoption or alienate buyers who preferred ownership of the feature. Tesla bet that a lower barrier to entry, seamless integration at purchase, and the ability to cancel at any time would drive higher uptake.
The results from Q2 2026 speak for themselves: the decision has been a resounding success, delivering the largest quarterly growth in FSD subscriptions in the company’s history.
Tesla FSD subscriptions went up 56% in Q2 2026 to 1.48 million, an increase of 200,000 from Q1 2026.
Tesla added more FSD subscribers in Q2 than in any quarter in its history. pic.twitter.com/jTciTD2JqW
— Sawyer Merritt (@SawyerMerritt) July 22, 2026
According to Tesla’s Q2 shareholder update, active FSD subscriptions reached 1.48 million globally by the end of June 2026. That represents a 56 percent increase year-over-year and a 15.6 percent jump from the prior quarter. Tesla added roughly 200,000 new subscriptions in the period alone—the biggest single-quarter gain on record.
North America led the charge, with more than 55 percent of new vehicle deliveries including an FSD subscription at the time of purchase, a record attach rate for the region.
Tesla explicitly noted that “more customers [are] opting for subscription at the time of vehicle purchase,” crediting the model shift and prominent placement of the option in the ordering process. Subscriptions now contribute meaningfully to ancillary revenue, helping offset pressure elsewhere in the business.
The financial upside is substantial: At $99 per month, 1.48 million active subscriptions generate approximately $146.5 million in monthly recurring revenue. Over a full year, that equates to roughly $1.76 billion in annualized recurring revenue (ARR) from FSD subscriptions alone, assuming steady retention and no major pricing changes.
These figures represent pure, high-margin software revenue. Unlike vehicle sales, which carry production costs, warranty obligations, and supply-chain risks, FSD subscriptions flow largely to the bottom line once the software is developed and deployed over-the-air.
Tesla does not break out exact FSD subscription revenue in its filings (it sits within “Services and Other”), but the category grew 50 percent year-over-year in Q2, with executives highlighting subscriptions as a key driver.
The subscription model offers several structural advantages. It lowers the upfront cost of a new Tesla, potentially broadening the buyer pool and supporting vehicle demand, especially important amid fluctuating EV market conditions. It creates a predictable revenue stream that compounds as the fleet grows and more owners try (and stick with) the software.
Legacy one-time purchasers still exist, but new growth is overwhelmingly subscription-based following the February cutoff.
Early data also suggests improving retention and satisfaction, as well. Tesla has rolled out iterative FSD updates, including v14 features, and expanded availability to additional markets. Recent regulatory approvals in parts of Europe have further boosted interest, with owners in newly enabled countries eager to activate the software they had been waiting for.
FSD is still supervised; regulatory hurdles for true unsupervised autonomy persist in many regions, including the United States, and competition in advanced driver-assistance systems is intensifying. Yet the Q2 numbers validate Tesla’s bet: by removing the large upfront commitment and making FSD accessible via subscription, the company has accelerated adoption faster than many anticipated.
What began as a controversial switch-up has become a clear win. With nearly 1.5 million subscribers, record attach rates, and nearly $1.8 billion in potential annual recurring revenue already in view, Tesla’s FSD business is transitioning from a promised future to a tangible, fast-growing profit engine.
If the momentum continues, and especially if unsupervised capabilities unlock robotaxi opportunities, the subscription flywheel could become one of the most valuable assets in Tesla’s portfolio.
Tesla Robotaxi is among its biggest projects currently, but many have been quick to point out the fact that the company has definitely been slow to expand its fleet.
However, there is definitely a method to that madness. CEO Elon Musk answered several concerns during last night’s quarterly earnings call that some might have about that slow rollout of the Robotaxi suite, maintaining the company’s narrative on prioritizing safety and wanting to avoid injuries to anyone, including animals.
Musk said:
“With Robotaxi, our goals are very ambitious for Robotaxi, but we do need to be cautious about causing any accidents or causing any harm to anyone. Although there are, I think, 30,000 to 40,000 automotive deaths per year in the U.S. alone, most of those do not generate any press or maybe, you never really read about almost any of those. If we injure even one person, it’ll be worldwide headline news, and regulators will immediately clamp down on our activities.
We don’t want to injure anyone. We’re going as fast as humanly possible in scaling Robotaxi, but while trying to ensure that we do not harm anyone at all, and ideally do not even run over a pet. That’s really the constraint is we want to grow as fast as possible with Robotaxi without harm to anyone.”
Tesla has maintained an exemplary safety record with its Robotaxi suite, according to internal data. VP of AI, Ashok Elluswamy, said that the Robotaxi suite has driven more than 380,000 miles unsupervised without any incidents.
0 notable incidents across over 380,000 miles traveled by Robotaxi
— Tesla (@Tesla) July 22, 2026
Analyst Colin Langan of Bank of America also pushed Tesla executives for answers regarding the company’s decision to add cities across several states with dozens of vehicles “as opposed to hundreds.”
Elluswamy said there’s a bigger advantage to do it the way Tesla has been because it ensures that its software stack “is a very general one:”
“The reason we have been expanding across different cities instead of just doubling down on a single city, is that we want to make sure that our stack is a very general one. It is a general one. We just want to both prove to ourselves and to other folks that it is working across a lot of different cities without too much effort per city. That’s what we see internally.”
In the past, we have written about Tesla’s decision to be incredibly conservative with its Robotaxi rollout, especially with the incredibly small fleet size compared to competitors. However, there really is not a price anyone can put on safety for those utilizing the platform or pedestrians, so what Tesla is doing is justified.
A year into the Robotaxi program being active, Tesla has made major strides, but many investors and fans would like to see the fleet expand as quickly as the program has to other cities and states.
Google’s massive stake in SpaceX will shock you
Tesla’s switch-up on selling Full Self-Driving has paid off big time
