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Tesla top 5: Week in review, January 28
It’s been a week in which we’ve seen Wall Street traders sheepishly admitting that their doom-and-gloom forecasts about Tesla stocks were just a bit off. The Model 3, with its important new target audience, was highlighted as one of the key stories to watch for 2017. Elon’s been tweeting again, this time about his newest idea to build a tunnel beneath LA’s notorious traffic bottlenecks. Also, Musk’s endorsement of Tillerson for Secretary of State did cause a few raised eyebrows, but his rationale did make sense. And Tesla is back in the courts, this time to sue a former exec for allegedly stealing proprietary information.
Trump effect takes hold of Tesla’s (TSLA) stock price
Tesla stock has been on the rise, making gains since the Q4 earnings report came in. Morgan Stanley automotive analyst Adam Jonas upgraded Tesla’s target price, citing “overlapping interest” with Trump in creating technology and manufacturing jobs. We at Teslarati conceded the “Trump effect” but also credited Tesla’s vivacious performance and surplus cash on hand as making a difference in 2017 Tesla stock projections. So, too, is Tesla’s ability to sell carbon credits to other automakers as well as improvements in their automotive production.
Tesla’s Model 3 will be big news in 2017 and why you should care
All along, Elon Musk has reiterated that his plan for Tesla has only started with selling luxury cars like the Model S sedan and Model X SUV. Ultimately, the long term goal has been to draw upon resulting revenue to develop an upscale but much more affordable car. Enter the Model 3 at a starting price of $35,000. Its sale is more than just another model that will broaden Tesla’s appeal: selling the Model 3 will mean introducing sustainable transport to a larger segment of the population and slowing climate change through decentralized energy generation.
Elon Musk plans to dig a tunnel from SpaceX to likely LAX airport
In December, Musk tweeted that “traffic is driving me nuts.” The result? He announced that he intended to open “The Boring Company,” which would build a tunnel boring machine as part of a traffic deterrent alternative. This week, Musk said it’s on the verge of happening: he is serious about his tunnel, and “exciting progress” has been made on tunnel plans. His most recent update, announced via Twitter, were that there is a “plan to start digging in a month or so.” The tunnel is project to begin in Hawthorne, California at the intersection of Crenshaw and the 105 Freeway, five minutes from LAX— oh, yeah, and conveniently located, Musk adds, “across from my desk at SpaceX.”
Why Musk is supporting former Exxon Mobil CEO for Secretary of State
Controversial Rex Tillerson received narrow approval as Secretary of State this week. Musk’s response? “Rex is an exceptionally competent executive, understands geopolitics and knows how to win for his team. His team is now the USA. I share The Economist’s opinion that he should be given the benefit of the doubt unless his actions prove otherwise.” Musk rationalized his stance on Tillerson’s support for a carbon tax. “This is what is really needed to move the needle,” he added, because a carbon tax is the “best tool for fighting climate change.”
Ex-Tesla Director of Autopilot Software sued over accusations of stealing proprietary info
Tesla is in the courts again, with a recent series of court filings saying that a former employee who left to set up a rival business has stolen company secrets and lured away key staff. Sterling Anderson, who came on board with Tesla in 2014 as a senior product manager working on the Model X SUV and later became director of the Autopilot team, may have broken his contractual agreement with Tesla. Enticing staff moves away from Tesla and to Anderson’s new car company with working title “Aurora,” among other things, breaches a clause that prohibits any headhunting prior to a 12 month embargo.
News
Tesla enters two new markets on two different continents in one week
Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.
These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.
Latvia: Strengthening the Baltic Footprint
In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.
Coming to Latvia https://t.co/XNkQQJ2O6a pic.twitter.com/yS9kpcNky1
— Tesla Europe, Middle East & Africa (@teslaeurope) July 17, 2026
EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.
Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.
Uruguay: Third South American Country
Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.
Hola Uruguay 🇺🇾
Nuestros Model 3 y Model Y están cada vez mas cerca! pic.twitter.com/FR41fsA7um
— Tesla Latinoamérica (@Tesla_LatAm) June 30, 2026
The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.
Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.
Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.
Tesla Superchargers follow Model 3 and Model Y to South American country
Tesla’s Dual Continent Expansion
Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.
This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.
For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.
Elon Musk
SpaceX announces new Starship 13 test flight target date
SpaceX has announced a new target date for the thirteenth test flight of Starship: Monday, July 20, with the launch window opening at 6:45 p.m ET/5:45 p.m. CT.
This is the first rescheduling attempt of Starship’s 13th test flight. It was set to launch last night, but SpaceX scrubbed the launch attempt.
🚨 SpaceX is now looking at Monday, July 20th at 6:45 p.m ET/5:45 p.m. CT for the 13th test flight of Starship pic.twitter.com/7s8aMJV5Ge
— TESLARATI (@Teslarati) July 17, 2026
CEO Elon Musk revealed that some of the engines on Starship did not start, which automatically triggers a launch abort. Two of the Raptor engines will be removed and replaced.
To be confident of a good flight, 2 Raptors will be removed & replaced. Most probable launch timing is early next week.
— Elon Musk (@elonmusk) July 17, 2026
SpaceX officially announced the new launch window this morning.
Starship’s 13th test launch comes with a few new objectives, but SpaceX does not plan to attempt a catch of the booster, which it has done several times in the past.
For Starship’s Upper Stage, there are some adjustments to ensure engine reusability that will be assessed during the ascent, and 20 operational Starlink V3 satellites are also set to make their way into space. SpaceX also plans to attempt an in-space relight of a single Raptor engine, which is a critical demonstration for future orbital deorbit, refueling, and deep space maneuvers.
Ultimately, it will splash down in the Indian Ocean.
The continuous tests help SpaceX advance the Starship program toward eventual full reusability, operational Starlink V3 deployment, and future missions, which include NASA’s Artemis program.
Elon Musk
SpaceX Starship Flight 13 aborted at Zero and Musk just told us what broke
Four Raptor engines failed to ignite at T-zero, forcing SpaceX to scrub Starship Flight 13 Thursday.
SpaceX scrubbed the Starship Flight 13 launch attempt Thursday evening at the last possible moment, after four of the Super Heavy booster’s 33 Raptor 3 engines failed to ignite during the startup sequence. The 90-minute window had opened at 6:45 p.m. EDT from Starbase in Boca Chica, Texas, and the countdown had proceeded without issue all day, with more than 11.5 million pounds of liquid methane and liquid oxygen being fully loaded into the rocket before the automated abort triggered. SpaceX’s launch directors posted on X, “Standing down from today’s flight test attempt,” and shut down the livestream shortly after.
Musk confirmed the root cause within hours. “Some of the engines didn’t start, triggering an automatic launch abort,” he wrote on X. “To be confident of a good flight, 2 Raptors will be removed and replaced. Most probable launch timing is early next week.” SpaceX engineers began draining propellant tanks immediately and Booster 20 was rolled back to its hangar for inspection.
The timing adds a layer of significance that did not exist during any of the previous 12 Starship flights. This is the first time SpaceX has attempted to launch Starship since the company made its stock market debut in June, listing under ticker SPCX at $135 per share. Public investors are now watching every Starship outcome in real time, and a last-second abort carries more visibility than it would have six months ago.
Flight 13 was designed to be one of the most consequential tests in the program’s history. It was set to carry 20 Starlink V3 satellites, the first operational payload Starship has ever attempted to deploy. Six of those satellites carried external cameras to photograph Starship’s heat shield from the outside during flight, which would act as a self-inspection approach SpaceX has never attempted before. The mission also needed to complete a Raptor engine relight in space, a step SpaceX skipped on Flight 12 in May after losing an engine during ascent. That Flight 12 booster also flipped 90 degrees off course during its boostback burn when five engines failed to reignite.
SpaceX has not announced an official next launch date. Musk’s “early next week” window points to July 21 or 22 at the earliest, pending the engine swap and a return to the pad.




