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Uber reports success with Tesla rental program after 1 year

Tesla Model 3 at Hertz (Credit: Hertz)

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Uber kicked off its Tesla rental program with Hertz roughly one year ago, and the company has published a report on its progress.

Uber’s report, published by an analyst within the company, Rainer Lempert, details the Tesla rental program’s first year in operation. The analysis primarily focuses on the program’s sustainability, how drivers reacted to the new program, and its equitability. Overall, Uber has found success, especially in their efforts to decarbonize, but the report lacks a focus on how the program has affected Uber itself.

Uber’s Hertz Tesla rental program is a relatively simple one. For roughly $334 per week (depending on location), a driver is given a Tesla Model 3 and essential maintenance and insurance. Furthermore, EV drivers are given an extra dollar per ride, up to $4,000 annually, to help recoup costs. Finally, drivers in the Hertz program receive 45% off charging at EVgo charging locations. Oh, and Uber will even pay you $40 to get to the rental site in the first place.

Mr. Lempert’s report begins with basic statistics regarding the Tesla rental program. The partnership and subsequent program started in October of 2021 and, as of August of this year, has completed over 5 million trips, 40 million miles, and been tested in 30 different U.S. markets. In turn, the program has prevented 19.9k metric tonnes of carbon emissions, or roughly 2.1 million gallons of gas, from being burned.

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Trips completed by Hertz Tesla vehicles in San Francisco and Oakland during the weeks of November 21, 2021, and May 22, 2022, respectively. Trip start and end points are jittered to protect privacy. – Credit: Rainer Lempert / Uber

Mr. Lempert’s research becomes even more interesting in its details regarding the markets it has served and the drivers that have used it. Foremost, the program has served as a significant aid for Uber in achieving its EV implementation goals. 95% of drivers had never driven an EV before entering the program, and 77% now believe they will either stay with the program or purchase an electric vehicle.

Percentage of on-trip miles completed by ZEVs (including Hertz Tesla vehicles) on the Uber platform in the US. – Credit: Rainer Lempert / Uber

The final accomplishment noted in the report was the equity achieved by the program. EVs are often seen as a vehicle of the middle and upper classes, particularly in the U.S., where the researcher notes that distribution remains heavily weighted towards higher-income car buyers. Despite this market trend, the program had a fairly even spread among different income brackets, resembling the average car market in the U.S. more broadly.

Left: Percentage of California vehicle registrations by ZCTA-level median household income quintile. Right: Driver home addresses by ZCTA-level median household income quintile. – Credit: Rainer Lempert / Uber

Where the report is lacking is in detail on the program’s effect on Uber. Uber has long battled profitability, only recently breaking even with quite slim margins. But with the prospect of cheaper transportation, has the company been able to increase profits? Or, at the very least, have Tesla drivers been able to attract more rides than their gas-powered counterparts?

Looking past Uber’s ever-lasting profitability question, the program is achieving positive results, at least by the metrics of sustainability, driver satisfaction, and “equitable access,” according to this report. Hopefully, this can lead to other companies, even those outside the ride-sharing business, aiding their employees in affording and using electric vehicles in their day-to-day transportation needs.

What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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One of Tesla’s biggest threats just got banned in the U.S.

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In a major development that will inevitably strengthen Tesla’s dominant position in the American EV market, Polestar has been effectively banned from selling new vehicles in the United States, starting with the 2027 model year.

The U.S. Department of Commerce denied Polestar authorization under the Connected Vehicle Rule, which prohibits vehicles containing certain connected technologies (Cellular, Wi-Fi, Bluetooth, etc.) linked to China or Russia due to national security risks, including potential data collection on American drivers.

Polestar, which is majority-owned by China’s Geely Holding, could not obtain the required exemption despite producing some models domestically.

Polestar confirmed it will sell off any remaining inventory of the Polestar 3 and Polestar 4 models, while continuing service and warranty support for existing customers. No new models or major refreshes will reach U.S. buyers, and the company is pivoting its growth strategy to Europe, where it already generates the vast majority of its sales.

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The outcome removes a direct premium EV competitor that had positioned itself as a stylish, performance-oriented alternative to Tesla’s lineup. The Polestar 2 challenged the Model 3, while the Polestar 3 and 4 targeted segments overlapping with the Model Y and upcoming Tesla offerings. Polestar’s U.S. sales had already been sluggish amid intense competition and slower demand, representing just 6 percent of its global volume in the first quarter of 2026.

While Polestar was not on Tesla’s level in the U.S., it still places a dent in the evergrowing field of Tesla competitors in the country, where it has long dominated EV sales.

Tesla faces none of these hurdles. As a U.S.-founded and U.S.-headquartered company with major manufacturing in Fremont, Austin, and Nevada, Tesla’s vehicles are built with compliant domestic and allied supply chains. Its Full Self-Driving technology, over-the-air software updates, and vertically integrated ecosystem were developed entirely in-house without foreign ownership entanglements that trigger national security reviews, at least in the U.S.

Of course, it did face a similar threat in China a few years back:

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Elon Musk responds to reports of Tesla ban among China’s military over security concerns

The Connected Vehicle Rule, first advanced under the prior administration and upheld under the current one, is part of a broader U.S. effort to protect the domestic auto industry and critical technology from Chinese influence. High tariffs on Chinese-made EVs and related restrictions have already reshaped the market. Tesla benefits directly: it avoids these barriers while continuing to lead in U.S. EV sales volume, Supercharger network expansion, and energy storage integration.

By clearing Polestar from the new-vehicle playing field, the policy reduces competitive pressure in the premium and performance EV segments where Tesla has invested billions. American consumers seeking cutting-edge electric vehicles now have one fewer option tied to foreign adversaries — and one clearer path to the market leader that has driven the EV transition from the start.

For Tesla, this is more than regulatory relief. It is a strategic tailwind that reinforces its position as America’s premier EV innovator at a time when domestic manufacturing and technological independence matter most.

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Tesla Cybercab stands to gain from new Trump autonomy rules

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Credit: Teslarati

Tesla Cybercab stands to gain from new rules that the Trump Administration is aiming to enforce on autonomous vehicles. On Thursday, NHTSA, under the Trump Administration’s U.S. Department of Transportation, commenced rulemaking on the Federal Motor Vehicle Safety Standards (FMVSS).

This effort aims to eliminate the mandate for manual brake pedals in vehicles that are designed to be driven exclusively by automated driving systems. This would impact the Tesla Cybercab, which the company has stated would operate without a steering wheel or pedals.

Tesla Cybercab launch is imminent after latest sighting at Giga Texas

The Trump Administration is looking to revise FMVSS No. 135, which requires standard braking systems on light-duty vehicles.

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Currently, the regulation requires light-duty cars to use traditional manual braking systems that allow operators to slow the vehicle. With the advent of self-driving in the U.S., these regulations need updating, and these are the changes that could come to FMVSS No. 135:

  • Removes requirements for hand- or foot-operated brake controls for vehicles designed never to be operated by a human. Existing rules still apply to AVs that retain manual controls.
  • All subject vehicles must still meet the same stopping distance performance criteria via alternative testing procedures.
  • While this update ensures AVs can physically stop when commanded, NHTSA is separately developing safety performance requirements for AVs in real-world driving scenarios.
  • NHTSA will continue to use its broad defect enforcement authority to investigate unsafe ADS behavior and oversee recalls.

As autonomy becomes a greater part of passenger travel, these types of rule adjustments will be more than reasonable. It will give manufacturers the ability to self-certify their vehicles and avoid any red tape that could ultimately delay the deployment of these vehicles.

Administrators are also incredibly excited about the opportunity to play a role in the advancement of self-driving vehicles.

“We are at the cusp of the greatest technological revolution in vehicle technology since the innovation of the Model T,” NHTSA Administrator Jonathan Morrison said. “If we want America to lead the way, we have to reimagine our regulatory framework. That’s why under Secretary Sean Duffy’s AV Framework, NHTSA is tearing down pointless barriers to innovative designs while strengthening the fundamental safety requirements that matter and holding AV developers accountable for safe performance.”

The Cybercab entered mass production at Gigafactory Texas in April. Tesla ultimately plans to push the vehicle into its Robotaxi fleet, potentially when frameworks like these are established.

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Tesla plans production boost at Giga Berlin following rebound in Europe

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Credit: Andre Thierig | X

Tesla plans to boost production at its Gigafactory Berlin plant in Germany following a sharp rebound in sales and demand in Europe after a softer 2025.

The plans put Tesla in a better position to compete with strengthening companies in Europe and potentially other markets; demand indicators show Tesla is much better off than in 2025.

Last year was a tough year for Tesla in terms of overall demand in Europe. The company produced over 200,000 vehicles at the German plant last year, a soft figure compared to the 375,000 vehicles Tesla lists as its current capacity at the factory.

Tesla’s overall European sales dropped significantly last year due to a variety of factors. However, sales are rebounding, and demand is strong once again, and only getting stronger. Tesla is now planning to bump production of Model Y vehicles at Giga Berlin upward by about 20 percent. It will also bring 1,000 new jobs to the plant.

Tesla confirmed the details of its planned production expansion in Germany this morning. It is a strategy to keep up with strengthening demand.

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In Q1, Tesla saw a record 61,000 vehicles produced at Giga Berlin. European registrations rebounded sharply, with Model Y seeing 117 percent increases in March 2026 compared to last year. Germany alone saw stark increases, with a quadrupling in registrations to 9,252 units.

This trend continued in other key European markets, including France, Denmark and Sweden. Tesla registrations were up over 46 percent in some of these markets, and Model Y continued its trend as a top BEV in the market.

Demand has been recovering strongly in 2026, giving Tesla a reason to expand production efforts at the factory. These increases signal management’s confidence in sustained or growing European pull for Berlin-built vehicles.

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