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Elon Musk on humans in Mars before he dies, urges faster pace of progress
Elon Musk has a major goal: to get humanity to Mars before he dies. A lofty goal that he reiterated before a crowd on Monday at the Satellite 2020 conference in Washington D.C.
“If we don’t improve our pace of progress, I’m definitely going to be dead before we go to Mars,” Musk said to the journalists and industry leaders in attendance.
— Elon Musk (@elonmusk) March 11, 2020
SpaceX, founded by Musk in 2002, nabbed the first of many lucrative deals for the burgeoning rocket company in 2008 when the company was named one of two corporations that would ferry cargo to the International Space Station (ISS). (Orbital Sciences, now Northrop Grumman is the other.)
To date, SpaceX has flown 20 cargo resupply missions to the space station, and very soon will send an upgraded version of the Dragon to ferry astronauts to the orbital outpost as well. But this is just the beginning for Musk and SpaceX.
Musk has his sights set on the moon and Mars. But he’s worried that our current technology isn’t progressing as quickly as it should in order to make Mars happen. That’s evident if you look at the commercial crew program.
In 2011, NASA’s storied fleet of space shuttles retired, and space agencies around the world were forced to rely solely on the Russian Soyuz to transport astronauts to and from space. That agreement would only be temporary as NASA tapped SpaceX and Boeing with the task of building its next-generation astronaut taxis.
Innovation takes time, and after years of delays due to various reasons, SpaceX is on the cusp of launching its first set of astronauts. Bob Behnken and Doug Hurley will board the Crew Dragon spacecraft and fly to the ISS as early as this May. NASA is still trying to iron out the details (like how long they will stay) as SpaceX completes the last two parachute tests prior to launch.
Simultaneously, Musk and SpaceX are working on a massive rocket that will ferry people and cargo to Mars. Called Starship, the heavy-lifter is approximately 400-feet of stainless steel that could transport the first people to the red planet. That is if all goes as planned.
Eagle-eyed onlookers first spotted the towering silver craft in Jan. 2019 at SpaceX’s work site in Boca Chica, TX. That initial prototype was the first step towards reaching Mars and Musk’s goal of building a city on Mars with up to one million people in it, preferably sometime within the next 50 years.
To do so, SpaceX will need a fleet of massive, silvery spaceships. The company is on its third test article, but Musk hopes to ramp up production to one Starship a week by year’s end.
“Unless we improve our rate of innovation dramatically, then there is no chance of a base on the moon or Mars,” Musk said during the conference. “This is my biggest concern.”
Starship will launch atop a Super Heavy launcher. In true SpaceX fashion, both vehicles will be reusable, which lowers the cost significantly. Musk has said that eventually, each Starship mission could cost a mere $2 million.
Starship could launch as early as this year, especially if production rates ramp up the level that Musk hopes. So far, the craft is already booked for one trip around the moon sometime in 2023. That Starship will carry Japanese billionaire Yusaku Maezawa.
Musk also squashed the notion that his Starlink internet service would go public. According to Musk, that endeavor could net his company as much as $30 billion, if it doesn’t go bankrupt. “Guess how many LEO constellations didn’t go bankrupt? Zero,” he said. “We just want to be in the non-bankrupt category.”
So for now, Musk says SpaceX is focused on getting the project off the ground and not spinning it into a publicly-traded company. SpaceX officials have said that the service could roll out later this year in a limited capacity until more satellites come online. To date, the company has launched 300 Starlink satellites, with another batch of 60 set to launch on Saturday (Mar. 14).
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Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.
Elon Musk
SpaceX gains favor as Pentagon embraces Musk-style defense reform
The remarks highlighted Musk’s improving relationship with the White House, as well as SpaceX’s growing role in U.S. defense.
SpaceX emerged as a clear beneficiary of the Trump administration’s renewed push to accelerate military innovation, as Defense Secretary Pete Hegseth openly praised Elon Musk’s private space enterprise during a visit to the company’s Starbase launch site in Texas.
The remarks highlighted Musk’s improving relationship with the White House, as well as SpaceX’s growing role in U.S. defense.
Hegseth embraces Elon Musk’s pace
Speaking at SpaceX’s Starbase facility in Brownsville, Texas, Hegseth criticized what he described as a “risk-averse culture” among traditional defense contractors and called for faster innovation modeled after Musk’s approach. He confirmed that the Department of Defense plans to integrate Musk’s Grok AI platform into Pentagon systems, which is part of the administration’s efforts to make the U.S. military an “AI-first warfighting force.”
Hegseth stated that the Pentagon intends to deploy AI models across both classified and unclassified networks, signaling a willingness to push past earlier efforts to limit military use of artificial intelligence. His comments aligned closely with President Donald Trump’s recent call for a $500 billion increase in defense spending, Bloomberg News noted. Trump has also warned major contractors that slower production and shareholder-focused practices could put future contracts at risk.
While Hegseth criticized legacy defense firms, SpaceX was held up as an example of how aggressive timelines, vertical integration, and iterative development could reshape defense strategies. “We need to be blunt here; we can no longer afford to wait a decade for our legacy prime contractors to deliver a perfect system. Winning requires a new playbook. Elon wrote it with his algorithm: question every requirement, delete the dumb ones and accelerate like hell,” Hegseth said.
SpaceX’s expanding defense role comes into focus
SpaceX has become one of the U.S. government’s most important aerospace partners. The company holds roughly $4 billion in NASA contracts to develop Starship into a lunar lander, while also serving as a key launch provider for sensitive national security payloads using its Falcon 9 and Falcon Heavy rockets.
During the visit, Musk highlighted that his ambitions extend beyond defense contracts, reiterating long-term goals of interplanetary travel and eventual exploration beyond the solar system. Still, the optics of the event reinforced how closely SpaceX’s capabilities now align with U.S. strategic priorities.
The appearance also marked another step in Musk’s political rehabilitation after a public falling-out with the White House last year. Since leaving his role leading the Department of Government Efficiency, Musk has gradually reengaged with the administration, reconnecting with U.S. President Donald Trump during slain conservative activist Charlie Kirk’s tribute and attending events at the White House. Trump’s also recently suggested that Starlink could help restore internet access in Iran.
Tesla has launched a new Model Y configuration in the “Premium” trim, and it comes with three highly requested features that have launched in markets outside of the U.S. and in other trims.
Tesla announced on Monday night that it has officially launched the Model Y Premium in a seven-seat configuration, which also comes standard with a 16″ touchscreen and black headliner, both of which are featured in the Model Y Performance trim.
The seven-seat configuration is highly requested by consumers and helps fill out the more spacious SUV offering that the lineup has missed outside of the Model X, which prices out many consumers. This new upgrade only costs $2,500 extra for all three features, bringing the cash price to $48,990.
This also comes with the larger 16” touchscreen! pic.twitter.com/aiAxWUTKZa
— TESLARATI (@Teslarati) January 13, 2026
The move to add the seven-seat configuration with the black headliner and additional screen size is a welcome addition, as many Tesla fans have asked the company to come out with an SUV with more seating capacity. Although it is not a full-size SUV, the additional seating will certainly attract some buyers with bigger families.
It appears the third row is slightly more spacious than the past iteration of the seven-seat Model Y, which was available in the previous design pre-Juniper:
Credit: Tesla
However, it definitely still appears to be pretty cramped in terms of legroom. It will definitely be a seating arrangement for smaller passengers, mostly reserved for children.
The other two upgrades are the black headliner, which was launched in other markets and in the Model Y Performance. Many owners have wanted this change, and Tesla listened, but is only offering it with the seven-seat configuration. It also has a larger 16″ touchscreen, also present in the Model Y Performance exclusively:
Credit: Tesla
It is a nice touch to add these highly requested features to the all-electric crossover, which was the best-selling vehicle in the world for the third consecutive year.
Tesla counters Norway’s VAT hike with dedicated consumer bonus
SpaceX gains favor as Pentagon embraces Musk-style defense reform
