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Tesla trademarks a fan’s idea for a Cybertruck-inspired backpack

Tesla CEO Elon Musk unveils futuristic Cybertruck in Los Angeles, Nov. 21, 2019 (Photo: Teslarati)

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UPDATE: The Cyberbackpack.com website was briefly taken down after the CYBERBACKPACK designer and founder, Riz, contacted Tesla to collaborate on the idea, per the owner of the domain. The website is back up and active. Paragraphs 4 and 5 have updated information.

Tesla has trademarked the “CYBERBACKPACK,” according to United States Patent Office filings, perhaps indicating the electric automaker has purchased the rights to a fan’s idea for a backpack inspired by the company’s electric pickup.

Tesla filed an application for a trademark on April 5, USPTO filings suggest, for a CYBERBACKPACK. The filing falls under several categories, but most importantly, it is described as a book bag or school bag.

Initially spotted by Electrek, the CYBERBACKPACK was originally a fan idea. The Cybertruck, an all-electric vehicle unveiled by Tesla in late 2019, has captured the world’s attention with its unique design and EV powertrain. Despite Tesla planning for initial production of the Cybertruck in late 2020, the automaker now has its sights set on 2023 to begin manufacturing the vehicle.

Interestingly, the CYBERBACKPACK website, which was the original location of purchase, was briefly shut down.

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The owner of the site told Teslarati the domain was briefly deactivated after he had contacted Tesla to collaborate on the idea. “I decided to temporarily take the site down after receiving a bunch of orders and reaching out to Tesla. I though it best to rework the site and get my manufacturer setup properly and then relaunch,” Riz told Teslarati. The site was not purchased or shut down due to the trademark filing.

There is no doubt Tesla has stepped up its game in terms of apparel for fans and enthusiasts of the company over the past several years. For example, Tesla launched several Texas-inspired items on its online shop after its Gigafactory Texas facility outside of Austin started to take shape. Tesla added things like a Texas-sized belt buckle to its item shop. At its Cyber Rodeo at the plant last week, Tesla offered things like a branding iron, for culinary use only, of course.

Elon Musk’s talk at Tesla Giga Texas Cyber Rodeo: updates and details

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla is offering a crazy choice on Model 3 to help with end of quarter push

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Credit: Tesla

Tesla is offering a crazy choice on the Model 3 to help with its end-of-quarter push, but it is only available in Canada.

Tesla has been offering some pretty crazy incentives to help move vehicles in various markets, including discounts, Supercharging, and other offers.

In Canada, it is offering something pretty crazy: a $5,000 discount or Free Supercharging for life:

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This would bring the price of the two Tesla Model 3 configurations:

  • Tesla Model 3 RWD – $49,990
  • Tesla Model 3 LRAWD – $56,990
  • Tesla Model 3 Performance – $64,990

The offer only stands if delivery is taken by September 30. The company describes the terms and conditions:

“Orders will default to $5,000 off total purchase price, deducted pre-tax. Requires you to contact Tesla to switch promotion to free Supercharging if desired. Supercharging promotion is tied to your Tesla Account and cannot be transferred to another vehicle, person or order, even in the case of ownership transfer. Used vehicles and vehicles used for commercial purposes (like taxi, rideshare and delivery services) are excluded from this promotion. You are still responsible for Supercharger fees, like idle and congestion fees, when applicable. Redeemable only at Tesla-owned Superchargers. Tesla reserves the right in its sole discretion to remove the free Supercharging from your vehicle in the event of excessive charging. “

The $5,000 discount in Canada, or the unlimited Free Supercharging, is a massive deal, as it benefits those looking for a deal or those who plan to use the car as a daily driver.

Tesla offers new deal on used inventory that you won’t want to pass up

Tesla has used a lot of different deals this quarter to help push cars out and bolster Q3 delivery figures.

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  • Lifetime Free Supercharging or $5,000 discount on Model 3 in Canada
  • 1 Year Free Supercharging on Inventory Cybertruck, Model S, Model X in the U.S.
  • 18 Months free Supercharging on Model 3 in the U.S.
  • Lifetime Free Supercharging with Luxe Package on Model S and Model X in the U.S.
  • Up to $2,000 off Model 3 and Model Y Inventory in the U.S.

These deals have all contributed to an increase in demand and minimal vehicle inventory in various markets.

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Investor's Corner

Wall Street firm makes shock move for Tesla Q3 delivery prediction

“[The company should have] strong deliveries in the US as Tesla pushes, and consumers take advantage of, the $7,500 IRA EV tax credit before its expiry at the end of September 2025.” 

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(Credit: Tesla)

A Wall Street firm is making a shocking move ahead of Tesla’s Q3 delivery report, increasing its forecast for the quarter.

Tesla is set to report its deliveries for the third quarter sometime next week at the beginning of October. There has been quite a bit of speculation about Tesla’s performance in terms of deliveries for the quarter, as many firms and investors are curious about how strong it could be.

There have been a few things working in Tesla’s favor, including the removal of the $7,500 EV tax credit, which stimulated demand as consumers wanted to take advantage of the discount before it was no longer available.

Tesla also has launched an attractive revamp to the Model Y this year, which was the best-selling car in the world for the past two years. These two points have helped Tesla with demand specifically this year, but this quarter has been especially strong because of the tax credit phase-out.

With that being said, one Wall Street firm chose to push its delivery prediction for the third quarter up about ten percent.

Tesla makes a big change to reflect new IRS EV tax credit rules

UBS analysts said they adjusted their delivery targets for Tesla from 431,000 to 475,000, stating it was “more in line with buyside expectations in the 470-475k range.”

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The firm continued:

“[The company should have] strong deliveries in the US as Tesla pushes, and consumers take advantage of, the $7,500 IRA EV tax credit before its expiry at the end of September 2025.” 

If it manages to reach what UBS thinks it will, deliveries would be the highest for Tesla since late 2024, and the firm believes it could “potentially [be] the highest ever” for the company in a single quarter.

Tesla delivered over 495,000 cars in Q4 2024, so it would truly need an anomaly to capture that crown in Q3.

For the full year, UBS believes Tesla will deliver 1.62 million cars in 2025.

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Tesla’s ‘Unboxed Process’ patent highlights affordability through efficiency

The process includes utilizing past methods that Tesla has brought into automotive manufacturing, including Gigacasting and structural battery integration, with more efficient “post-manufacturing” processes, like pre-painting. 

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Credit: Teslarati

Tesla has been granted a new patent for its “Unboxed Process” of manufacturing, which aims to enhance affordability for customers by increasing efficiency at the manufacturing stage.

This is one way the company aims to create a larger impact from start to finish, especially with upcoming vehicles. For those who are not familiar, the Unboxed Process was first unveiled by Tesla back in 2023 during its “Investor Day.”

The company brought forth the idea that vehicle manufacturing could shift from traditional assembly lines, making production more efficient, more cost-effective, and more scalable for the future, especially with mass-market models like Cybercab.

The process includes utilizing past methods that Tesla has brought into automotive manufacturing, including Gigacasting and structural battery integration, with more efficient “post-manufacturing” processes, like pre-painting.

Tesla describes the main advantages in the patent:

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“The present disclosure relates to an automated system and method for assembling exterior vehicle parts to a vehicle assembly structure. The system utilizes an automated assembly cell with fixtures corresponding to each exterior vehicle part and references a global datum for precise alignment…The method improves assembly efficiency by compensating for substructure irregularities with an engineered adhesive gap and allows for continued assembly during adhesive curing through tacking operations.”

Instead of traditional welding strategies, the company plans to use a different bonding method, through adhesives.

The patent goes on:

“In described examples, a modular vehicle architecture allows for the assembly of a vehicle in sections, which are then joined in a final assembly operation. This approach eliminates the traditional need for welding stamped panels and applying secondary coatings or painting at the full vehicle assembly level. Instead, the vehicle can be constructed in parts, with metal surface treatments like e-coating and painting applied beforehand.”

The goal behind this manufacturing process is that Tesla will be able to build more vehicles at a faster rate for a lower price, something it believes it will need to accomplish as it addresses autonomy and Robotaxis, which are in higher demand.

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With this rate of speed of manufacturing, Tesla says traditional manufacturing methods have the potential consequence of “compounding errors,” as “any slight misalignment or variance can add up.”

There is a refined focus on efficiency, while also recognizing the importance of build quality. This should eliminate most of the issues Tesla would confront with its current, more traditional, linear manufacturing processes.

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