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Tesla is building an empire with Model 3 drive units, custom chips, and loyal customers

[Credit: Harbles/Twitter]

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When the Tesla Semi and the next-generation Roadster were unveiled last year, Elon Musk pointed out that the whole company was built on the original Roadster, an electric car which proved that EVs could be exciting, fun, and quick. Tesla is now at a point where it could become a threat to established premium automakers; and just like how Apple built a trillion-dollar empire on the back of the iPhone, Tesla seems poised to establish its own empire through its Model 3 drive units, its custom-made chips, and its passionate consumer base.

The brilliance of the Model 3’s drive unit was recognized by Detroit veteran Sandy Munro, whose company conducted a thorough teardown and analysis of the electric sedan. While Munro noted some points for improvement with regards to the vehicle’s chassis, he was incredibly impressed with the car’s suspension, batteries, and electric motor. Recently relating his findings to Bloomberg, Munro noted that the Model 3’s electric motor is a “game changer,” and that “everyone should be benchmarking (it).” The entire subframe where the drive unit is housed even detaches cleanly from the Model 3, seemingly allowing DIY enthusiasts in the future to resurrect drive units from damaged vehicles by using them for electric car conversions.

Tesla recently shared images of the Model 3’s drive system after being tested for over 1 million miles. Images of the drive system’s gears suggest that there was very little wear and tear despite extensive testing. With this in mind, Tesla’s idea of using the Model 3’s drive unit to power upcoming vehicles like the Semi and the Model Y, or possibly even the Tesla Truck and the upcoming compact car, could pay off in spades for the company. If teardowns of the Model 3 are any indication, after all, the electric car’s drive unit could very well be reliable, easy to manufacture, and even swappable if the need arises. It could, in a way, be a building block in Tesla’s emerging empire.

Beyond the Model 3’s drive units, Tesla is also starting to dip its feet into creating its custom chip. Such a strategy is very much in line with Tesla’s character, considering that the company already manufactures many of its vehicles’ components in-house. In an interview with Yahoo Finance last week, ARK Invest CEO and CIO Cathie Wood noted that the electric car maker’s initiatives towards the creation of its own hardware are a “replay of Apple.” Wood notes that in the same way Apple’s innovations with the iPhone pushed the tech giant to create its own silicon, Tesla’s progress with the intelligent tech in its vehicles are driving the electric car maker to design and build its own chips.

“This is a replay of Apple. Apple was moving so fast with the smartphone that it had to design its own chip to move that fast. This is what has happened to Tesla. Nvidia chips will be in mostly every other autonomous vehicle to hit the market. But Musk has a vision for this market that needs (a) faster, better, cheaper, sooner (solution) – and so he designed it himself,” Wood noted

Elon Musk is optimistic about the potential of Tesla’s custom silicon. Designed by a team led by Pete Bannon, who used to work for Apple, Musk noted that Tesla’s custom hardware would be ” the world’s most advanced computer designed specifically for autonomous operation.” This custom chip, which would be included in Tesla’s Hardware 3, will be rolled out to all production cars in around six months; and if Tesla’s other in-house solutions are any indication, the introduction of its upcoming silicon would likely allow the company to establish a lead against rival automakers who are also dabbling in self-driving initiatives.

Tesla’s volunteer owners help out during the company’s end-of-quarter push in Q3. [Credit: Sean M Mitchell/Twitter]

While Tesla’s vehicles and their components make the company a formidable player in the car industry, it is perhaps its dedicated consumer base that makes Tesla downright threatening to traditional auto. It is quite rare to see a car company command such a devoted following, though considering Tesla’s stance in the auto industry today, the strong brand loyalty displayed by Tesla owners is not very surprising at all. As Tesla grew over the years, after all, the company has practically transformed itself into an entity that is far more than a carmaker or a battery storage provider. Tesla has become a movement of sorts, populated by electric car owners who are willing to pay it forward when needed. This was shown in the final weeks of Q3, when owners mobilized to help the company deliver as many vehicles as it could before September ended.

The Tesla community’s dedication to the company’s mission and vision were in full force earlier this month as well, as 36 Tesla Owner’s Clubs from nine countries convened in Fremont, CA to meet and strategize initiatives that can help support the growing number of electric car owners across the globe. Denver Tesla Club President Sean M. Mitchell, who attended the meeting, believes that the source of enthusiasm among electric car owners is multifold. For one, the company was able to integrate technology in a way that made even something as ordinary as driving exciting once more. Sean also notes that the company’s grass-roots marketing approach, which relies primarily on word-of-mouth, fosters a very authentic and honest relationship among owners. 

It remains to be seen if Tesla would be succeed in its mission to accelerate the world’s transition to renewable energy. That said, the company’s strategy in its electric vehicle business seems to be working, as legacy carmakers such as Porsche and Jaguar are starting to fully embrace the idea of a zero-emissions fleet. Companies such as Audi and Mercedes-Benz have also begun offering premium electric vehicles of their own. In South Australia, Tesla’s big battery is also triggering a clean energy movement, with similar renewable projects now underway after the Powerpack farm proved to be effective. Ultimately, Tesla’s empire might not be as tangible or evident today, but the components that would make it are already there, steadily growing.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Cybercab spotted with interesting charging solution, stimulating discussion

The port is located in the rear of the vehicle and features a manual door and latch for plug-in, and the video shows an employee connecting to a Tesla Supercharger.

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Credit: What's Inside | X

Tesla Cybercab units are being tested publicly on roads throughout various areas of the United States, and a recent sighting of the vehicle’s charging port has certainly stimulated some discussions throughout the community.

The Cybercab is geared toward being a fully-autonomous vehicle, void of a steering wheel or pedals, only operating with the use of the Full Self-Driving suite. Everything from the driving itself to the charging to the cleaning is intended to be operated autonomously.

But a recent sighting of the vehicle has incited some speculation as to whether the vehicle might have some manual features, which would make sense, but let’s take a look:

The port is located in the rear of the vehicle and features a manual door and latch for plug-in, and the video shows an employee connecting to a Tesla Supercharger.

Now, it is important to remember these are prototype vehicles, and not the final product. Additionally, Tesla has said it plans to introduce wireless induction charging in the future, but it is not currently available, so these units need to have some ability to charge.

However, there are some arguments for a charging system like this, especially as the operation of the Cybercab begins after production starts, which is scheduled for April.

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Wireless for Operation, Wired for Downtime

It seems ideal to use induction charging when the Cybercab is in operation. As it is for most Tesla owners taking roadtrips, Supercharging stops are only a few minutes long for the most part.

The Cybercab would benefit from more frequent Supercharging stops in between rides while it is operating a ride-sharing program.

Tesla wireless charging patent revealed ahead of Robotaxi unveiling event

However, when the vehicle rolls back to its hub for cleaning and maintenance, standard charging, where it is plugged into a charger of some kind, seems more ideal.

In the 45-minutes that the car is being cleaned and is having maintenance, it could be fully charged and ready for another full shift of rides, grabbing a few miles of range with induction charging when it’s out and about.

Induction Charging Challenges

Induction charging is still something that presents many challenges for companies that use it for anything, including things as trivial as charging cell phones.

While it is convenient, a lot of the charge is lost during heat transfer, which is something that is common with wireless charging solutions. Even in Teslas, the wireless charging mat present in its vehicles has been a common complaint among owners, so much so that the company recently included a feature to turn them off.

Production Timing and Potential Challenges

With Tesla planning to begin Cybercab production in April, the real challenge with the induction charging is whether the company can develop an effective wireless apparatus in that short time frame.

It has been in development for several years, but solving the issue with heat and energy loss is something that is not an easy task.

In the short-term, Tesla could utilize this port for normal Supercharging operation on the Cybercab. Eventually, it could be phased out as induction charging proves to be a more effective and convenient option.

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Tesla confirms that it finally solved its 4680 battery’s dry cathode process

The suggests the company has finally resolved one of the most challenging aspects of its next-generation battery cells.

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tesla 4680
Image used with permission for Teslarati. (Credit: Tom Cross)

Tesla has confirmed that it is now producing both the anode and cathode of its 4680 battery cells using a dry-electrode process, marking a key breakthrough in a technology the company has been working to industrialize for years. 

The update, disclosed in Tesla’s Q4 and FY 2025 update letter, suggests the company has finally resolved one of the most challenging aspects of its next-generation battery cells.

Dry cathode 4680 cells

In its Q4 and FY 2025 update letter, Tesla stated that it is now producing 4680 cells whose anode and cathode were produced during the dry electrode process. The confirmation addresses long-standing questions around whether Tesla could bring its dry cathode process into sustained production.

The disclosure was highlighted on X by Bonne Eggleston, Tesla’s Vice President of 4680 batteries, who wrote that “both electrodes use our dry process.”

Tesla first introduced the dry-electrode concept during its Battery Day presentation in 2020, pitching it as a way to simplify production, reduce factory footprint, lower costs, and improve energy density. While Tesla has been producing 4680 cells for some time, the company had previously relied on more conventional approaches for parts of the process, leading to questions about whether a full dry-electrode process could even be achieved.

4680 packs for Model Y

Tesla also revealed in its Q4 and FY 2025 Update Letter that it has begun producing battery packs for certain Model Y vehicles using its in-house 4680 cells. As per Tesla: 

“We have begun to produce battery packs for certain Model Ys with our 4680 cells, unlocking an additional vector of supply to help navigate increasingly complex supply chain challenges caused by trade barriers and tariff risks.”

The timing is notable. With Tesla preparing to wind down Model S and Model X production, the Model Y and Model 3 are expected to account for an even larger share of the company’s vehicle output. Ensuring that the Model Y can be equipped with domestically produced 4680 battery packs gives Tesla greater flexibility to maintain production volumes in the United States, even as global battery supply chains face increasing complexity.

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Tesla Giga Texas to feature massive Optimus V4 production line

This suggests that while the first Optimus line will be set up in the Fremont Factory, the real ramp of Optimus’ production will happen in Giga Texas.

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Credit: Tesla/YouTube

Tesla will build Optimus 4 in Giga Texas, and its production line will be massive. This was, at least, as per recent comments by CEO Elon Musk on social media platform X.  

Optimus 4 production

In response to a post on X which expressed surprise that Optimus will be produced in California, Musk stated that “Optimus 4 will be built in Texas at much higher volume.” This suggests that while the first Optimus line will be set up in the Fremont Factory, and while the line itself will be capable of producing 1 million humanoid robots per year, the real ramp of Optimus’ production will happen in Giga Texas. 

This was not the first time that Elon Musk shared his plans for Optimus’ production at Gigafactory Texas. During the 2025 Annual Shareholder Meeting, he stated that Giga Texas’ Optimus line will produce 10 million units of the humanoid robot per year. He did not, however, state at the time that Giga Texas would produce Optimus V4. 

“So we’re going to launch on the fastest production ramp of any product of any large complex manufactured product ever, starting with building a one-million-unit production line in Fremont. And that’s Line one. And then a ten million unit per year production line here,” Musk stated. 

How big Optimus could become

During Tesla’s Q4 and FY 2025 earnings call, Musk offered additional context on the potential of Optimus. While he stated that the ramp of Optimus’ production will be deliberate at first, the humanoid robot itself will have the potential to change the world. 

“Optimus really will be a general-purpose robot that can learn by observing human behavior. You can demonstrate a task or verbally describe a task or show it a task. Even show it a video, it will be able to do that task. It’s going to be a very capable robot. I think long-term Optimus will have a very significant impact on the US GDP. 

“It will actually move the needle on US GDP significantly. In conclusion, there are still many who doubt our ambitions for creating amazing abundance. We are confident it can be done, and we are making the right moves technologically to ensure that it does. Tesla, Inc. has never been a company to shy away from solving the hardest problems,” Musk stated. 

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