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Tesla looks to bring both its cars and solar to Israel through new subsidiary
Tesla has registered a wholly-owned subsidiary in the Middle Eastern territory of Israel, a move that will allow the company to sell electric cars and mobile energy storage systems in the country that borders the Mediterranean Sea.
Tesla registered “Tesla Motors Israel” around two weeks ago with the country’s Registry of Foreign Companies. The reason for the registered subsidiary appears to be Israel’s strict regulations on vehicle imports in the country. Israel’s governing body of transportation, The Motor Vehicle Division of Misrad Hatachbura, does not allow vehicles to be imported from countries that are not registered in Israel.
Tesla’s attempt to bring its successful fleet of electric cars and alternative energy sources to Israel comes just six months after the Ministry of Energy is planning the construction and installation of at least 2,500 battery-powered vehicle charging stations by mid-2020, according to YNetNews.com.
The company has stated that its operation in Israel will be “importation, distribution, sale, maintenance, and repair of electric vehicles and mobile energy storage systems, energy generation systems and equipment, including solar panels, solar energy systems, and/or other solar energy conversion systems,” on the Registry of Foreign Companies.
While the company has been successful in selling its electric vehicles in countries outside its home in the United States, it will also look to bring sustainable and alternative forms of energy by using its solar roof tiles and home battery storage systems in Israel, a country with a rich history in solar energy that dates back to the 1950s.
In the transportation sector, Tesla will be competing with the likes of BMW, Porsche, and Renault, who have supplied Israeli citizens with electric cars most recently. The most affordable electric vehicle in Israel is currently the Renault ZOE, available for 129,990 Israeli New Shekels, or $37,431 USD. Tesla will likely maintain the ability to challenge the ZOE with its Model 3, the affordable sedan it began delivering to U.S. owners in July 2017. The Model 3 Standard Range starts at about $35,000 but is only available for order in Tesla stores or through a phone call.
Israel is one of twelve countries in the world to propose a complete phase-out of fossil fuels by 2030 according to a report from the Times of Israel. The Energy Ministry says that it plans to completely halt the use of petrol-based products in favor of natural gas or electric power. Energy Minister Yuval Steinitz said, “We intend to reach a situation in which Israel’s industry will be based on natural gas, and most importantly, transportation in Israel will be based on natural gas or electricity,” during an energy conference in the most populated Israeli city of Tel Aviv. “From 2030 onwards, the State of Israel will create alternatives and will no longer allow the import of cars that run on gasoline and diesel fuel.” While they will still utilize natural gas, the overall goal is “zero pollutants,” according to Steinitz.
Tesla’s continuance of branching out to new countries and territories is an understanding that the sustainability goal will not come from simply fixing things in its home country of the United States. Musk’s goal of becoming environmentally-sustainable is a worldwide goal, and with the help of a government that seems to take the global climate change as a serious threat, Tesla and Israel can work together to fight emissions.
Elon Musk
Tesla says it has launched ride-hailing Robotaxi teaser to employees only
Tesla is using Full Self-Driving (Supervised) to court employees around in two areas.

Tesla announced earlier today that it has already launched an abbreviated version of what will eventually be launched as its Robotaxi fleet in both Austin and the San Francisco Bay Area. It is available to employees, Tesla said.
The automaker did not specify exactly how long it has been operating the fleet, which uses the company’s Full Self-Driving (Supervised) suite, but it did indicate that it has completed over 1,500 trips, totaling 15,000 miles of driving.
FSD Supervised ride-hailing service is live for an early set of employees in Austin & San Francisco Bay Area.
We’ve completed over 1.5k trips & 15k miles of driving.
This service helps us develop & validate FSD networks, the mobile app, vehicle allocation, mission control &… pic.twitter.com/pYVfhi935W
— Tesla AI (@Tesla_AI) April 23, 2025
As seen in the video shared by the company, there is a human driver still responsible for keeping tabs on the car and its movements. It is not the version that Tesla plans to eventually roll out in June, which would be completely unsupervised.
Tesla said that using this service has helped develop and validate Full Self-Driving networks. It will also be used to create a mobile app that will facilitate ride requests, vehicle allocation, mission control, and remote assistance operations.
- Credit: Tesla
The app appears to be somewhat similar to the images Tesla shared of a mock-up version of the platform last year.
Right around this time in 2024, Tesla shared images of what would be the ride-hailing app for the company, enabling passengers to request a ride from a driverless robotaxi:
Tesla gives first look at Robotaxi-powered ride-hailing service app
We also know, according to Tesla App Updates on X, that Tesla will simply integrate this ride-hailing portion of the platform directly into the app the company already operates. There will be no dedicated app for requesting a ride:
🚨 Tesla will integrate Robotaxi ride-sharing directly into the app, there will be no specific and separate app for ride-hailing. https://t.co/bhq3aZcUcc pic.twitter.com/Rb8fFJdh2b
— TESLARATI (@Teslarati) April 23, 2025
The company said in 2024 when teasing the app:
“We have been investing in the hardware and software ecosystems necessary to achieve vehicle autonomy and a ride-hailing service. We believe a scalable and profitable autonomy business can be realized through a vision-only architecture with end-to-end neural networks, trained on billions of miles of real-world data.”
Tesla said it still remains on track to launch a pilot version of the Robotaxi program in Austin in June, something the company has reiterated several times since the start of the new year.
Elon Musk
Tesla analyst sees brighter future after Elon Musk reduces DOGE work
Wedbush hikes TSLA’s price target after Musk says he’s cutting back on DOGE. Analyst Dan Ives calls it a “turning point” for Tesla’s story.

Wedbush Securities analyst Daniel Ives sees a brighter future for the automaker now that Elon Musk plans to reduce his time with the DOGE team. After the company’s latest earnings call, the long-time TSLA bull raised Tesla’s price target from $315 to $350 with a BUY rating.
“Last night was a pivotal conference call for Musk to turn the corner from this dark chapter as 1Q numbers [ending] a disaster quarter in which deliveries were very soft and Tesla missed the Street on basically every metric.
“More important than numbers, this was the time [Elon] Musk could pivot, speak to shareholders/employees, and take a turn away from the DOGE/Trump White House and recommit as CEO of Tesla…and he did it loudly and clearly in a conference call that we view as a turning point in the Tesla story,” Ives said after Tesla’s earnings call.
Before Tesla’s Q1 2025 earnings call, the Wedbush analyst said the company was at a crossroads. He listed six factors that might be affecting Tesla, which he believed the company should address. Number one on Ives’ list was Tesla’s ascension to a global political symbol associated with the Trump Administration and DOGE.
It must be noted that these are Ives’ opinions and do not apply to the entire public. Some groups separate Elon Musk and Tesla from President Trump and his administration.
During the recent TSLA earnings call, Elon Musk made the separation more apparent partly by announcing that he would significantly reduce his time with DOGE.
“And I think starting probably next month, May, my time allocation to Doge will drop significantly…But starting next month, I’ll be allocating far more of my time to Tesla and now that the major work of establishing the Department of Government Efficiency is done,” Musk said.
Musk also shared his stance on Trump’s auto tariffs, differentiating himself further from the U.S. President and the current administration.
“And I undoubtedly, I’m gonna get a lot of questions about tariffs. And I just wanna emphasize that the tariff decision is entirely up to the President of the United States. I will weigh in with my advice with the President, which he will listen to my advice. But then it’s up to him, of course, to make his decision.
“I’ve been on the record many times saying that I believe lower tariffs are generally a good idea for prosperity, but this decision is fundamentally up to the elected representative of the people being the President of the United States. So, you know, I’ll continue to advocate for lower tariffs rather than higher tariffs, but that’s all I can do,” Musk said.
News
Tesla units delivered in America have 100% ‘MADE IN THE USA’ battery packs

In its Q1 2025 Update letter, Tesla shared that all Model Y and Model 3 units delivered in America use 100% U.S.-built battery packs. The announcement reveals Tesla’s forward-thinking strategies and showcases how prepared it is to take on President Trump’s auto tariffs.
“Gigafactory Nevada achieved record battery pack production. Model 3 and Model Y deliveries in the U.S. are now made with 100% U.S.-built battery packs,” noted Tesla in its recent update letter.
During the TSLA Q1 2025 earnings call, Tesla’s Supply Chain Executive, Karn Budhiraj, noted that the company is regionalizing its batteries to mitigate supply chain risks.
“Building on our efforts to reduce supply risk, we have developed our 4680 supply to ensure each component is sourced from at least two countries of origin.” added Tesla in its letter.
Karn clarified that Tesla adopted its regionalization strategy before the pandemic and accelerated efforts after the pandemic. Tesla’s strategy to mitigate supply chain risks includes supply diversification, dual sourcing, vertical integration, advanced analytics, and local partnerships.
Elon Musk commented that Tesla might be the most vertically integrated car company since Henry Ford’s time. He pointed out that Tesla already has a lithium refinery in South Texas and a cathode refinery in Austin. He added that Tesla could have an anode refinery or figure out how to eliminate that part of the cell.
“That’s the dream, [for] lithium batteries to not have an anode. But either way, we better have the anode, the cathode, the lithium, and the electrolytes, and the separator to make a cell. But, there’s no other car company that is building lithium refineries and cathode refineries. Were ridiculously vertically integrated. And that’s our best position to protect against supply chain disruptions,” Musk said.
In its update letter, Tesla noted that its lithium refining and cathode production plants are on track to start production this year. The two Tesla refineries will on-shore production of critical battery materials in the United States, an essential task considering Trump’s auto tariffs.
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