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Elon Musk shares first look at Tesla Model 3 white seats at factory
Elon Musk recently shared an image of Tesla’s Model 3 seats in volume, showcasing rows upon rows and floors upon floors filled with the compact electric car’s seats. Musk’s Twitter upload, which included a fun Rick & Morty reference due to the seats looking almost like an alien army, also features a rare look into the Model 3 Performance’s white seats at the factory.
What is my purpose? Sentient seats. pic.twitter.com/s9aHHyDoud
— Elon Musk (@elonmusk) June 23, 2018
Musk’s Twitter update came late Friday, as Musk prepared to spend the weekend traveling back and forth between the Fremont factory and Gigafactory 1. Musk jested on Twitter that he was playing Infinity Work, the Reality Game all weekend, before revealing that he would spend Saturday and Sunday working. Musk mentioned, however, that the recently-constructed GA4 line in the sprung structure at the Fremont factory’s grounds is doing great, but Tesla’s GA3 crew, tasked with the production of the Model 3, is “pulling off miracles against all odds.”
Particularly notable in Elon Musk’s recent Model 3 seats update is the confirmation that the company is starting to build more of the Model 3 Performance Dual Motor. Earlier this month, Musk posted an image of the first Model 3 Performance rolling off the company’s new assembly line. Considering that there are several rows of white seats featured in Musk’s recent tweet, it appears that the production of the top-tier variant of the compact electric car is ongoing. White seats, after all, are exclusive to the Model 3 Performance, at least for now.
The Model 3’s white seats have been a point of interest for many Tesla owners, considering that the option has proved popular for both the Model S and Model X, thanks to their clean, unique look, as well as their surprising capability to resist stains. In announcements earlier this year, however, Musk noted that white seats for the Model 3 would likely begin production in July, together with the start of the Performance and Dual Motor AWD’s production. Tesla appears to have hit two birds with one stone with GA4, however, as the company was able to start manufacturing both the Model 3 Performance and the white seats option ahead of their expected rollout date.
Apart from rows of Model 3 seats, Elon Musk also shared an image of the Fremont factory’s paint room for the compact electric car. With his trademark humor, Musk jested that the room looks very “sus” (short for suspicious) considering its red splattered windows. Musk also shared a brief video clip of the Model 3’s assembly line, featuring what the CEO called “vicious torque” from the machines building the compact electric cars.
Looks so sus when we paint cars red pic.twitter.com/SIO2nInjhJ
— Elon Musk (@elonmusk) June 23, 2018
Tesla factory rn pic.twitter.com/EbgRDhRZ0m
— Elon Musk (@elonmusk) June 23, 2018
Tesla manufactures its seats at a facility on 901 Page Ave., roughly three miles away from the Fremont factory at 45500 Fremont Blvd. During the company’s Q4 2017 earnings call last February, Musk mentioned that Tesla is looking to incorporate technology from The Boring Company to transport seats between Page Ave. and the main factory. During the earnings call, CTO JB Straubel noted that while Tesla is developing high-density and high-velocity lines for both factories, limitations emerge when it comes to transporting the seats from one facility to another. To solve this, Musk noted that Tesla is looking to build a tunnel that connects the two factories, which would allow the company to transport seats to Fremont without relying on conventional methods.
Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.
These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.
Latvia: Strengthening the Baltic Footprint
In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.
Coming to Latvia https://t.co/XNkQQJ2O6a pic.twitter.com/yS9kpcNky1
— Tesla Europe, Middle East & Africa (@teslaeurope) July 17, 2026
EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.
Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.
Uruguay: Third South American Country
Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.
Hola Uruguay 🇺🇾
Nuestros Model 3 y Model Y están cada vez mas cerca! pic.twitter.com/FR41fsA7um
— Tesla Latinoamérica (@Tesla_LatAm) June 30, 2026
The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.
Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.
Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.
Tesla Superchargers follow Model 3 and Model Y to South American country
Tesla’s Dual Continent Expansion
Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.
This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.
For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.
SpaceX has announced a new target date for the thirteenth test flight of Starship: Monday, July 20, with the launch window opening at 6:45 p.m ET/5:45 p.m. CT.
This is the first rescheduling attempt of Starship’s 13th test flight. It was set to launch last night, but SpaceX scrubbed the launch attempt.
🚨 SpaceX is now looking at Monday, July 20th at 6:45 p.m ET/5:45 p.m. CT for the 13th test flight of Starship pic.twitter.com/7s8aMJV5Ge
— TESLARATI (@Teslarati) July 17, 2026
CEO Elon Musk revealed that some of the engines on Starship did not start, which automatically triggers a launch abort. Two of the Raptor engines will be removed and replaced.
To be confident of a good flight, 2 Raptors will be removed & replaced. Most probable launch timing is early next week.
— Elon Musk (@elonmusk) July 17, 2026
SpaceX officially announced the new launch window this morning.
Starship’s 13th test launch comes with a few new objectives, but SpaceX does not plan to attempt a catch of the booster, which it has done several times in the past.
For Starship’s Upper Stage, there are some adjustments to ensure engine reusability that will be assessed during the ascent, and 20 operational Starlink V3 satellites are also set to make their way into space. SpaceX also plans to attempt an in-space relight of a single Raptor engine, which is a critical demonstration for future orbital deorbit, refueling, and deep space maneuvers.
Ultimately, it will splash down in the Indian Ocean.
The continuous tests help SpaceX advance the Starship program toward eventual full reusability, operational Starlink V3 deployment, and future missions, which include NASA’s Artemis program.
Elon Musk
SpaceX Starship Flight 13 aborted at Zero and Musk just told us what broke
Four Raptor engines failed to ignite at T-zero, forcing SpaceX to scrub Starship Flight 13 Thursday.
SpaceX scrubbed the Starship Flight 13 launch attempt Thursday evening at the last possible moment, after four of the Super Heavy booster’s 33 Raptor 3 engines failed to ignite during the startup sequence. The 90-minute window had opened at 6:45 p.m. EDT from Starbase in Boca Chica, Texas, and the countdown had proceeded without issue all day, with more than 11.5 million pounds of liquid methane and liquid oxygen being fully loaded into the rocket before the automated abort triggered. SpaceX’s launch directors posted on X, “Standing down from today’s flight test attempt,” and shut down the livestream shortly after.
Musk confirmed the root cause within hours. “Some of the engines didn’t start, triggering an automatic launch abort,” he wrote on X. “To be confident of a good flight, 2 Raptors will be removed and replaced. Most probable launch timing is early next week.” SpaceX engineers began draining propellant tanks immediately and Booster 20 was rolled back to its hangar for inspection.
The timing adds a layer of significance that did not exist during any of the previous 12 Starship flights. This is the first time SpaceX has attempted to launch Starship since the company made its stock market debut in June, listing under ticker SPCX at $135 per share. Public investors are now watching every Starship outcome in real time, and a last-second abort carries more visibility than it would have six months ago.
Flight 13 was designed to be one of the most consequential tests in the program’s history. It was set to carry 20 Starlink V3 satellites, the first operational payload Starship has ever attempted to deploy. Six of those satellites carried external cameras to photograph Starship’s heat shield from the outside during flight, which would act as a self-inspection approach SpaceX has never attempted before. The mission also needed to complete a Raptor engine relight in space, a step SpaceX skipped on Flight 12 in May after losing an engine during ascent. That Flight 12 booster also flipped 90 degrees off course during its boostback burn when five engines failed to reignite.
SpaceX has not announced an official next launch date. Musk’s “early next week” window points to July 21 or 22 at the earliest, pending the engine swap and a return to the pad.
Tesla enters two new markets on two different continents in one week
SpaceX announces new Starship 13 test flight target date
