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Opinion: Tesla Model S Plaid’s ‘packaging symphony’ shows need for a flagship design update

Credit: Munro Live/YouTube

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When rumors of the Tesla Model S Plaid started emerging, many were excited to see the company’s new flagship sedan. It takes something special, after all, to dethrone the Model S “Raven” Performance, a vehicle that is already capable of humbling supercars on the quarter-mile. But while the specs of the Plaid definitely did not disappoint, one could not deny that the car’s exterior left much to be desired. 

The Tesla Model S Plaid, to put it bluntly, looks very similar to the Model S “Raven” Performance. Save for a slightly wider stance and some updated accents here and there, the car looks nearly identical to its predecessor. This was something that Tesla critics immediately pounced on, and it was something that could have been avoided. The Model S Plaid, after all, is a revolutionary car in its own right. Its ongoing teardown continues to prove it. 

Credit: Tesla

A “Packaging Symphony”

Auto veteran Sandy Munro of Munro & Associates is currently in the process of tearing down and analyzing every aspect of the Model S Plaid, and so far, the expert has been impressed with the vehicle. A recent video posted on the Munro Live YouTube channel showcased the Model S Plaid’s rear motor assembly, and as per one of the team’s experts, the vehicle’s rear cradle and electric drive module are nothing short of a “packaging symphony.” 

The Munro team’s thoughts on the Model S Plaid were unsurprising, considering that the vehicle is filled to the brim with new innovation. The team even concluded in its rear cradle review that compared to its predecessors, the Model S Plaid is really a new generation vehicle. And in a lot of ways, the car does show it. Its specs are on a completely different level compared to the numbers achieved by the Model S “Raven” Performance, and the Plaid’s interior is fully revamped as well. 

Considering that the Model S Plaid is also a completely different car beneath the hood, one could find it unfortunate that Tesla opted to package all this innovation in a body that, while now iconic, is getting a little bit long in the tooth. This is not to say that the Model S’ look is no longer attractive, of course. The Model S is still a beautiful car and its lines are now timeless, but it’s hard to shake the idea that for a vehicle like the Plaid, it would have been better if Tesla implemented just as much updates in the vehicle’s exterior as it did with the car’s interior. 

Missed Opportunities

This is especially strange since, in the months leading up to the Model S Plaid’s official release, the internet was abuzz with fan renders of what the updated vehicle could look like. Some were radical, but most were subtle enough that they would not look out of place in Tesla’s lineup. Very few could have predicted the vehicle’s actual design, however, as the Plaid was pretty much identical to the Model S “Raven” Performance. 

There is no doubt that the sheer engineering involved in the Model S Plaid’s creation is absolutely insane. Every square inch of the car’s interior and everything behind the hood of the vehicle proves this. It’s just a bit surprising — if not a tad bit disappointing — that Tesla opted to simply maintain the status quo with the vehicle’s exterior, which is something that the company rarely does. Tesla made a name for itself as an automaker that does what it thinks is best, after all, regardless of what the rest of the auto sector thinks. The Cybertruck’s brutalist XY design is an example of that. 

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Even in a company like Tesla, with a mission as important as those outlined by CEO Elon Musk, it does not hurt to put extra effort in packaging the company’s most formidable vehicles in a body that looks the part. Tesla already did that with the next-generation Roadster, and there is no reason why the company could not do that for its flagship sedan and SUV. The Model S and Model X Plaid would likely be successful in their respective segments — their specs and performance are just that good — but just imagine how much more successful the vehicles could be if their exteriors were redone as much as their interior and tech. 

Watch Munro Live‘s teardown of the Model S Plaid’s rear cradle and electric drive module in the video below. 

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads up.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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New drone video shows Tesla’s Optimus Factory reaching a turning point

New drone footage shows Tesla’s dedicated Optimus factory steel frame nearing completion at Giga Texas.

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Tesla’s dedicated Optimus factory at Gigafactory Texas is closing in on a finished steel frame, according to drone footage posted Thursday afternoon by longtime site observer Joe Tegtmeyer. In the video, Tegtmeyer said structural steel assembly is now about five column grids away from reaching the building’s north perimeter beam, putting the primary skeleton in its final stretch roughly six months after Tesla broke ground on the North Campus site in late March.

Tegtmeyer’s footage shows concrete already going in on three upper floors while crews continue laying rebar and pouring grade beam footings at ground level. That kind of parallel work, steel rising at one end of the site while concrete sets at the other, is a scheduling approach Tesla used at the original Giga Texas building and appears to be repeating here to save time before the plant’s targeted 2027 production start.

Teslarati has tracked the building’s progress since Tesla confirmed construction was officially underway in May, when the first steel structure went up on what was then bare, reclaimed land. The facility is part of a more than 5.2 million square foot expansion of Giga Texas’s North Campus that Tesla has said will eventually run nearly the length of the existing vehicle factory, over 4,000 feet, while sitting somewhat narrower. Musk has pegged the long term output target at 10 million Optimus units a year once the line is running at full capacity, a volume that would dwarf the one million unit pilot line Tesla is standing up separately at its Fremont, California factory.

Tesla Giga Texas to feature massive Optimus V4 production line

The Texas facility sits alongside another major buildout on the same campus. Terafab, the joint Tesla and SpaceX chip fabrication plant that will eventually supply the silicon running Optimus units in the field. Housing robot assembly and chip production on the same grounds is a deliberate supply chain decision, cutting down on the shipping and lead time that would otherwise sit between the two.

Tesla has not given an updated timeline beyond its previously stated goal of bringing high volume Optimus production online at the site in the summer of 2027. Fremont’s smaller pilot line began mass producing the current Gen 3 robot in January, with that plant expected to build tens of thousands of units this year primarily to generate the real world data Tesla needs to refine the robot’s software before Giga Texas ramps up. Six months of visible construction progress, tracked almost entirely through Tegtmeyer’s recurring drone flights, gives the clearest outside look yet at how seriously Tesla is treating that 2027 deadline.

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Tesla and SpaceX take “Terafab” Trademark fight to Federal Court

Tesla and SpaceX sue a small Illinois firm after cease and desist letters over Terafab.

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SpaceX Terafab rendering

Tesla and SpaceX are asking a federal judge to rule that their planned Terafab chip factory does not infringe a small Illinois company’s trademark, a request that arrives only after months of quiet negotiation broke down this summer.

The dispute traces to May 18, when Tesla filed three U.S. trademark applications for “Terafab” and “Tesla Terafab,” covering semiconductor chips and related chip making services. TERA-print LLC, a nanotechnology company that has held a federal trademark for “Tera-Fab” since 2021, responded five days later with a cease and desist letter. According to the lawsuit, first reported by Reuters, TERA-print argued that Tesla and SpaceX’s use of “Terafab” would confuse consumers familiar with its own trademark, which covers a desktop photolithography printer sold to researchers for sensor and bioengineering work.

What stands out in the filing is the timing of TERA-print’s own paperwork. One day before sending that cease and desist letter, on May 22, TERA-print applied to expand its existing registration to cover semiconductor materials, silicon chips, nanoelectronic devices and AI design services, categories it had not previously claimed. Tesla and SpaceX call that filing opportunistic in their complaint, noting it arrived two months after Tesla’s public Terafab announcement and just days after Tesla’s own trademark applications went in.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

By June 10, TERA-print was threatening to sue for federal trademark infringement, false designation of origin and unfair competition, the complaint states. Rather than wait to be sued, Tesla, SpaceX and SpaceXAI met with TERA-print six separate times between June and August trying to resolve the dispute directly. Those talks collapsed, and the companies filed for declaratory judgment this week in the U.S. District Court for the Western District of Texas, asking a judge to find that “Terafab” does not infringe TERA-print’s mark before TERA-print can file a claim of its own.

TERA-print isn’t backing down. The company told PCMag it discussed a settlement with Tesla as recently as September 2 and feels misled by what it called Tesla’s professed interest in settling. Its CTO, Andrey Ivankin, said TERA-print holds a Defense Department contract to fabricate semiconductors and partially owns Mattiq Inc., an AI company built on TERA-print’s products, and that the company will vigorously defend its rights.

Tesla and SpaceX argue the overlap is superficial. Terafab is planned as a $16.8 billion complex spanning roughly 100 million square feet at the Grimes County site SpaceX confirmed last month, built to produce chips for Optimus robots, Tesla’s AI computing needs and SpaceX’s orbital data center ambitions, a scale and purpose the companies say no reasonable consumer would confuse with a tabletop lab printer. TERA-print’s product line has stayed focused on lithography tools for biological and sensor research since it registered its mark in 2021.

The trademark fight is the second legal dispute tied to the Terafab project in the past week, following a separate SpaceX suit aimed at keeping company records about the facility out of public view, as KBTX reported. Whether construction proceeds under the Terafab name now depends on a federal judge in Austin.

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NHTSA just escalated its Tesla Cybercab investigation in a big way

NHTSA escalated its Cybercab audit into a sworn Special Order with a September 30 deadline.

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Federal regulators have moved from asking Tesla questions about its Cybercab to demanding sworn answers. The National Highway Traffic Safety Administration issued a Special Order that requires a Tesla officer to sign an affidavit attesting to the completeness of the company’s responses, with a deadline of September 30.

The order builds on Audit Query AQ26002, which NHTSA opened on September 3, the same day Tesla began commercial Cybercab service in Austin. Teslarati covered that initial inquiry when it surfaced, noting the agency wanted to understand how Tesla certified a vehicle with no permanently attached steering wheel, pedals, or mirrors as compliant with Federal Motor Vehicle Safety Standards. A Special Order is a different tool and converts a fact finding review into a legally enforceable demand, the same mechanism NHTSA used against Tesla in 2023 during its Autopilot investigation.

Several of the 21 requests target a specific gap in Cybercab’s design. One asks whether Tesla used temporarily attached human controls at any point to help certify the vehicle, and if so, which standards depended on that equipment being present. Another quotes an existing rule directly: “The service brakes shall be activated by means of a foot control.” Cybercab has no foot pedal. NHTSA wants a detailed explanation of how the vehicle satisfies that requirement, and how it complies without the kind of exemption granted to Zoox in July under Part 555, the regulatory pathway built for steering wheel free vehicles.

The order does not claim Cybercab is unsafe or that Tesla broke a rule. It requires Tesla to explain, under oath, the reasoning behind decisions the company already made when it self-certified the vehicle. That distinction matters, but so does the exposure. Motor1’s reporting, summarized here, put potential civil penalty exposure as high as $139 million if NHTSA later finds the certification was flawed, on top of whatever criminal risk comes with a false sworn statement.

Tesla has not said publicly how it plans to respond. Cybercab is still carrying passengers in Austin through the Robotaxi app while the September 30 deadline approaches, and the company has continued expanding the vehicle’s footprint even as the regulatory question remains open. The Special Order does not pause any of that and just sets a date by which Tesla has to put its certification logic on the record, with a company officer’s name attached to it.

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