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Next-gen Tesla Roadster’s “Augmented Mode” will enhance drivers’ abilities

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In a recent update on Twitter, Elon Musk revealed that the next-generation Tesla Roadster would feature an “Augmented Mode” that is designed to enhance drivers’ abilities when operating the all-electric supercar.

Musk’s update came as a response to acclaimed YouTube tech reviewer and Tesla owner-enthusiast Marques Brownlee, who inquired if the next-generation Roadster will have Autopilot. Musk promptly responded, confirming the intelligent driver-assist feature and teasing one of the all-electric supercar’s unique capabilities.

While Musk’s mention of Augmented Mode and flying metal suits immediately drew references and comparisons to Marvel’s Iron Man and Tony Stark, Tesla has actually been laying the groundwork for integrating augmented reality technology into its electric cars for years. The electric car and energy company, for one, has been amassing talent with experience in the emerging field. 

Back in late 2016, Tesla hired Andrew Kim as a Lead Designer at the company’s Design Studio in Hawthorne, CA. Prior to this employment at Tesla, Kim worked for Microsoft, where he helped develop the HoloLens headset, a holographic computer that allows users to see and interact with holograms within an environment.

When Microsoft launched the device back in 2016, the company demoed several uses for the headset, from gaming to holographic conferencing. In the auto industry, Volvo opted to use the HoloLens as a means for potential customers to interact with its vehicles. According to a Trusted Reviews report, the legacy automaker also expects to use the augmented reality technology in its future self-driving car initiatives. 

Kim’s LinkedIn profile currently notes that his work at Tesla involves “leading experiences” in Model S, X, 3, Semi, Roadster, and Y, as well as “confidential future products and experiences.” Considering that Tesla’s vehicles are known for being on the bleeding edge of automotive technology, it is not difficult to speculate that the next-generation Roadster’s Augmented Mode could involve the incorporation of holographic images that can provide information such as suggested routes, driving tips, and safety warnings to drivers when operating the vehicle, similar to the technology showcased by Hyundai during CES 2015. 

Augmented features are actually a perfect match to the all-electric supercar’s interior design. As could be seen in the prototype unveiled last November and the company’s quarterly all-hands promo video, the next-generation Roadster’s dashboard is almost just as, if not more minimalistic, than the Model 3. If any, the next-gen Roadster’s sparse dashboard provides ample space for Tesla to incorporate augmented reality technology.

A white next-gen Tesla Roadster makes an appearance during the 2018 annual shareholders meeting. [Credit: Dennis Pascual/Twitter]

The next-gen Tesla Roadster is nothing short of a beast. The all-electric supercar’s base variant, for one, already breaks several records, with a 0-60 mph time of 1.9 seconds, a quarter-mile time of 8.9 seconds, 10,000 Nm of torque, a range of 620 miles thanks to a 200 kWh battery, and a top speed of more than 250 mph. During Tesla’s 2018 Annual Shareholder Meeting, Musk announced that a SpaceX option would be available for the next-gen Roadster, which would push the capabilities of the electric car even further.

Considering the raw power of the upcoming all-electric supercar, there will only be very few drivers who could properly operate the next-gen Roadster to its full potential. Pushing a car with a top speed of more than 250 mph and a 0-60 mph time of 1.9 seconds at its base trim, after all, requires skill and reflexes that the average driver simply does not have, or at least was not trained to hone. Thus, features such as Augmented Mode would likely be a welcome feature for many future owners of the next-generation Roadster. 

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Tesla is steadily increasing its marketing efforts for the next-generation Roadster. During the Tesla’s 2018 Annual Shareholder Meeting, a stunning white variant of the all-electric supercar was unveiled. Last month, Elon Musk also announced that test drives for the vehicle would begin sometime near the end of next year.

Here’s a demonstration of Hyundai’s use of augmented reality technology for its vehicles in CES 2015.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Europe builds momentum with expanding FSD demos and regional launches

Needless to say, it appears that Tesla is putting in some serious effort into boosting sales in Europe this year. 

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Credit: Tesla Europe & Middle East/X

Tesla has been notably active across Europe in recent weeks, expanding its Full Self-Driving (Supervised) ride-along program, entering a new market, and showcasing its newest vehicles across multiple regions. 

Needless to say, it appears that Tesla is putting in some serious effort into boosting sales in Europe this year. 

Tesla Europe recently announced the expansion of its FSD (Supervised) ride-along experiences, inviting the public to experience the system on local roads. Initially available in Italy, France, and Germany when it launched, the program has now expanded to Hungary, Finland, and Spain.

The ride-along program allows participants to ride in the passenger seat and observe how FSD Supervised handles real-world traffic scenarios, including dense urban driving and other challenging conditions. Tesla has positioned the initiative as a way to familiarize European drivers and regulators with the system’s capabilities in everyday use. The program has received positive reviews so far, with many being impressed by FSD’s real-world capabilities. 

Tesla also recently launched operations in Slovakia with a pop-up store and multi-day public event in Bratislava, as noted in an EV Wire report. The launch, held from January 16 to 18 at the Eurovea Mall Promenade, featured test drives, vehicle displays, including the Cybertruck, as well as family-focused attractions such as a mini-Tesla racetrack. 

Local observers noted that Tesla Optimus was also shown at the event, while the Tesla Owners Slovakia club welcomed the brand with a coordinated light show near the Slovak National Theater. Tesla Europe later shared its appreciation for Slovakia in a post on its official social media account on X, stating, “Thanks, Slovakia, for the amazing last 3 days & for giving us such a warm welcome!”

Tesla’s Slovakia entry follows a familiar pattern used by the company in other European markets. Tesla opened a pop-up store in Bratislava as an initial step, with plans for a permanent showroom and a potential service center at a renovated site previously occupied by a Jeep and Dodge dealership. Tesla has used a similar approach in markets such as Czechia and Lithuania, where permanent facilities followed within a few months of pop-up launches.

Slovakia already has six Supercharging sites totaling 46 Superchargers, including two locations in Bratislava, providing early infrastructure support for Tesla owners. Tesla staff program manager Supratik Saha described the Slovakia launch as a strategic expansion in the heart of the EU, citing the country’s strong automotive manufacturing base and appetite for advanced technology.

Beyond the EU, the company also marked another milestone with the first Cybertruck deliveries in the United Arab Emirates, signaling continued geographic expansion for Tesla’s newest vehicle. Just like Tesla Slovakia, the Cybertruck also received a warm welcome from the UAE’s EV community. 

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Tesla Sweden maintains Trelleborg port deal despite union blockade

As noted in a report from Dagens Arbete (DA), Tesla was able to maintain its storage agreement with the Port of Trelleborg.

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Andrzej Otrębski, CC BY-SA 4.0 , via Wikimedia Commons

Tesla Sweden is still storing vehicles at the Port of Trelleborg despite the ongoing blockades against the company from the country’s labor unions. 

Tesla still at Port of Trelleborg

As noted in a report from Dagens Arbete (DA), Tesla was able to maintain its storage agreement with the Port of Trelleborg. This allows the company to keep vehicles at the port while imports into Sweden continue. This was despite the Transport Workers’ Union’s blockade, which was aimed at halting the loading and unloading of Tesla vehicles in the area.

Local union leader Jörgen Wärja, chairman of Transport and an employee representative on the port company’s board, confirmed that the agreement was still active. “The agreement has not been terminated. You want to have the money instead of having empty warehouses. I understand the reason, but I do not support it,” Wärja said

The local union leader also noted that he visited Tesla’s storage area earlier this week. “There were a lot of cars. I was surprised that there were so many, actually,” he said.

Tesla had been able to bring vehicles into Sweden via passenger ferries at Trelleborg, a method that unions said allowed the company to bypass the blockade, DA noted. According to estimates from IF Metall, the workaround enabled Tesla to deliver thousands of cars to Sweden each year.

Port defends decision

The Port of Trelleborg did not issue a comment on its current agreement with Tesla, but said it had complied with union sympathy measures. Documents reviewed by Swedish media showed that the contract with Tesla was being extended in six-month intervals.

Port CEO Malin Collin noted that the port would not discuss individual customer arrangements. “We do not go into details regarding any customer agreements. We have continuous dialogue with potential tenants, and this is not unique to any location,” Collin wrote in an email.

The CEO added that the port was following legal requirements related to the labor dispute. “We have taken note of the Transport Workers’ Union’s decision on sympathy measures and are of course following applicable legislation and the requirements placed on us as employers,” Collin said.

Jörgen Wärja, for his part, stated that the issue was not whether Tesla’s imports into Sweden could be fully stopped, but whether the port should provide logistical support to the electric vehicle maker during an active conflict. “The port shouldn’t have anything to do with Tesla at all, we believe,” he said. “It’s purely moral. Whether you honor a conflict or not. If you say you support Transport’s sympathetic actions against Tesla, it becomes a double standard.”

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Elon Musk shares insights on SpaceX and Tesla’s potential scale

In a pair of recent posts on X, Musk argued that both companies operate in domains where growth is not linear, but exponential.

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Credit: xAI

Elon Musk outlined why he believes Tesla and SpaceX ultimately dwarf their competitors, pointing to autonomy, robotics, and space-based energy as forces that fundamentally reshape economic scale. 

In a pair of recent posts on X, Musk argued that both companies operate in domains where growth is not linear, but exponential.

Space-based energy

In a response to a user on X who observed that SpaceX has a larger valuation than all six US defense companies combined, Musk explained that space-based industries will eventually surpass the total economic value of Earth. He noted that space allows humanity to harness roughly 100,000 times more energy than Earth currently uses, while still consuming less than a millionth of the Sun’s total energy output.

That level of available energy should enable the emergence and development of industries that are simply not possible within Earth’s physical and environmental constraints. Continuous solar exposure in space, as per Musk’s comment, removes limitations imposed by atmosphere, weather, and land availability.

Autonomy and robots

In a follow-up post, Elon Musk explaned that “due to autonomy, Tesla is worth more than the rest of the auto industry.” Musk added that this assessment does not yet account for Optimus, Tesla’s humanoid robot. As per the CEO, once Optimus reaches scaled production, it could increase Earth’s gross domestic product by an order of magnitude, ultimately paving the way for sustainable abundance.

Even before the advent of Optimus, however, Tesla’s autonomous driving system already gives vehicles the option to become revenue-generating assets through services like the Tesla Robotaxi network. Tesla’s autonomous efforts seem to be on the verge of paying off, as services like the Robotaxi network have already been launched in its initial stages in Austin and the Bay Area. 

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