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Tesla may be quietly rebooting its press team years after it was dissolved
Tesla appears to be quietly rebooting its press team, as a new media job listing can now be seen on the company’s website.
After Tesla made headlines for dissolving its public relations and media team just over four years ago, the company now seems to be restarting its media relations efforts with a Vehicle Communications Manager position listed on its careers page. The job is located at the company’s factory site in Fremont, California, and its responsibilities include overseeing public-facing media initiatives in accordance with Tesla’s products.
Tesla writes as follows in the job description:
As the Vehicle Communications Manager, you will be responsible for managing all external data communication relating to vehicle programs and coordinating efforts with external media. This includes closely collaborating with technical staff on vehicle metrics, managing external vehicle data to achieve consistency and accuracy, approving website content and enabling external media access to assess product.
Your work will include advising on new product target setting and assessing program developments as an early customer-ambassador. You will work closely with a wide spectrum of technical and business teams in addition to Vehicle Program Managers, Vehicle Technical Leaders and company executives to align on public facing data and help the world appreciate the impact of Tesla products.
You can see the full Vehicle Communications Manager job listing here on Tesla’s website.
Over the past few years, Tesla hasn’t had any kind of traditional public relations team, so the listing is certainly a shift from the social-media-only ethos held since late 2020. The dissolving of the PR department was expected to be replaced with social media, and Elon Musk since purchased Twitter and turned it into X, while many Tesla executives have also started to be more vocal on the platform.
It’s also not clear yet whether Tesla will hire more employees to work under a larger umbrella of a press department, or if the company will keep things lean with just the Vehicle Communications Manager. In any case, many investors, journalists, and general enthusiasts in the Tesla community have called for Tesla to reboot PR initiatives, so it appears the company may be responding to these requests or simply preparing for its next stage of growth with such a team.
Following the decision in late 2020, Elon Musk doubled down on his reasoning for the move, emphasizing citizen journalism and Tesla’s focus on the product as key reasons for getting rid of its PR team. Since then, Musk has regularly defended a model in which executives and employees directly respond to inquiries on X, instead of a more traditional model utilizing a press department.
Other companies spend money on advertising & manipulating public opinion, Tesla focuses on the product.
I trust the people.— Elon Musk (@elonmusk) April 27, 2021
In April, Tesla also launched widespread layoffs that included its advertising team, just six months or so after the company had begun leaning back into ad efforts following a similar pivot away to that with its media team. Musk talked about launching “small-scale” advertising efforts last year, and it has seemed to continue with that strategy even following the layoffs earlier this year.
What are your thoughts? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send us tips at tips@teslarati.com.
Tesla executives are being more vocal on X and in media appearances
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Tesla wins big as NHTSA drops three-year, 120k unit probe against Model Y
In all, 120,089 Model Ys were impacted, but in two cases, drivers reported the complete detachment of the steering wheel from the steering column while the vehicle was in motion. NHTSA’s initial review revealed that the vehicles had been delivered without the critical retaining bolt that secures the steering wheel to the splined steering column.
A probe into over 120,000 2023 Tesla Model Y units has been closed by the National Highway Traffic Safety Administration (NHTSA). The probe ends without the agency requiring any action from Tesla.
The probe, designated PE23-003, opened in March 2023 and stemmed from just two consumer complaints involving low-mileage Model Y SUVs.
In all, 120,089 Model Ys were impacted, but in two cases, drivers reported the complete detachment of the steering wheel from the steering column while the vehicle was in motion. NHTSA’s initial review revealed that the vehicles had been delivered without the critical retaining bolt that secures the steering wheel to the splined steering column.
NHTSA has ended a probe into over 120,000 Tesla Model Y vehicles after claims that the steering wheel could detach from the steering column due to a missing retaining bolt
There is no action needed by Tesla pic.twitter.com/YpAO3bKugA
— TESLARATI (@Teslarati) April 28, 2026
Factory records showed each car had undergone an “end-of-line” repair at Tesla’s facility, during which the steering wheel was removed and reinstalled. The bolt was apparently omitted after the repair, leaving only a friction fit between the wheel and column to hold it in place temporarily.
According to NHTSA documents, this friction fit maintained the connection during initial low-mileage driving until forces during normal operation caused the wheel to detach. Both vehicles that were impacted were repaired under warranty with no injuries reported, and no additional incidents surfaced during the agency’s three-year review.
After analyzing manufacturing processes, complaint data, and field reports, NHTSA concluded the issue was isolated to those two post-repair vehicles rather than indicative of a systemic defect in Tesla’s production or quality control.
The closure means the agency has determined no recall or further enforcement is warranted for this specific missing-bolt condition.
This outcome marks the second NHTSA investigation into Tesla closed without action this month, as a recent probe into the company’s “Actually Smart Summon” feature was also resolved in April.
The two resolutions provide some relief for Tesla amid the continuous and somewhat unfair regulatory scrutiny of its vehicles, including open inquiries into driver assistance systems.
Importantly, the closed probe does not involve or affect Tesla’s separate May 2023 voluntary recall of certain 2022-2023 Model Y vehicles. That recall addressed a different issue—steering-wheel fasteners that were installed but not torqued to specification—prompted by a service technician’s observation of a loose wheel during unrelated repairs.
Tesla identified a small number of related warranty claims and proactively addressed the matter without NHTSA mandate.
The Model Y remains one of the world’s best-selling vehicles, and Tesla continues to refine its lineup, including the recent “Juniper” refresh. While federal oversight of the electric vehicle pioneer remains intense, this decision underscores that isolated manufacturing anomalies do not always translate into broader safety defects requiring recalls.
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Tesla Model Y L gets biggest hint yet that it’s coming to the U.S.
Over the past week, a noticeable wave of American Tesla influencers descended on China and Australia, each posting in-depth YouTube reviews of the Model Y L within days of one another.
The Tesla Model Y L is perhaps the most wanted vehicle in the company’s lineup in the United States, especially now that it is void of a true family vehicle with the removal of the Model X.
In China, Tesla currently offers a longer, more family-friendly version of the Model Y, known as the Model Y L, which is longer in terms of its wheelbase and larger in terms of interior space, making it the perfect option for those with a need for a tad more room than what the all-electric crossover offers in its Standard, Premium, and Performance trims.
However, there seems to be a hint that the Model Y L could be on its way to the United States. Over the past week, a noticeable wave of American Tesla influencers descended on China and Australia, each posting in-depth YouTube reviews of the Model Y L within days of one another:
Not saying that this means anything more than Tesla China simply inviting a handful of American influencers to see this car….
….but this seems like a good strategy for an eventual offering in the U.S. https://t.co/XS3PyBdnNd
— TESLARATI (@Teslarati) April 27, 2026
The timing has sparked some intense speculation as to whether Tesla is quietly preparing to bring the long-wheelbase, three-row family SUV to North America after months of requests from fans.
The Model Y L stretches the wheelbase by about five inches compared to the standard Model Y.
This delivers dramatically more rear legroom, optional captain’s chairs in the second row, and a true six- or seven-seat configuration ideal for growing families. Reviewers praise its refined ride, upgraded interior features like a rear touchscreen and premium audio, and competitive range—up to roughly 466 miles in some configurations.
Many observers see the coordinated influencer trip as more than a coincidence. Tesla China appears to have hosted the group, possibly tied to the Beijing Auto Show, giving U.S.-focused creators early access to hands-on footage aimed squarely at North American audiences.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
Tesla watchers are quick to point out this isn’t the first time such a pattern has emerged.
Just months earlier, American influencers were similarly invited to China to test-drive the refreshed Model Y Performance. Those videos dropped in the lead-up to the variant’s U.S. rollout, generating exactly the kind of pre-launch hype that helped smooth its September arrival in American showrooms.
The parallel is obviously hard to ignore, as Tesla has used overseas influencer trips before as a low-key way to build anticipation without formal announcements. With the Model Y L potentially hitting the U.S. market late this year, according to CEO Elon Musk, the timing would make sense.
Tesla Model Y L might not come to the U.S., and it’s a missed opportunity
Of course, it could still be coincidental. Tesla regularly invites creators to its Shanghai factory and events for broader promotional purposes, and the Model Y L has been on sale in China for some time. No official word has come from Tesla or Elon Musk about U.S. availability, pricing, or timing.
Import tariffs, regulatory hurdles, and production priorities at Fremont or the new Mexican Gigafactory could still delay or alter any stateside plans.
Even so, the buzz is real. U.S. families have long asked for a more spacious, three-row Tesla SUV that doesn’t require stepping up to the larger Model X.
If the influencer campaign is any indication, the Model Y L—or a close North American cousin—could finally answer that call. For now, American Tesla fans are watching closely and wondering whether this latest China trip is just good content… or the opening act for something much bigger stateside.
News
Tesla begins probing owners on FSD’s navigation errors with small but mighty change
Previously lumped under “Other,” these incidents made it harder for Tesla’s AI team to isolate and prioritize map-related issues in their reinforcement learning models. There was a lot of disagreement on how certain interventions should be reported.
Tesla has started probing owners on how often its Full Self-Driving suite has Navigation errors with a small but mighty change last night.
In its latest Software Update, which is Version 2026.2.9.9 featuring Full Self-Driving (Supervised) v14.3.2, Tesla has introduced a targeted improvement to how owners will report interventions.
With the initial rollout of v14.3.2, Tesla introduced a new Intervention Menu that appears when a disengagement occurs. It allowed owners to choose from four different categories: Preference, Comfort, Critical, or Other.
Tesla has voided the Other option and replaced it with a new “Navigation” choice, which seems much more ideal given the complaints owners have had about navigation. This seemingly minor UI tweak, rolled out widely in recent days, marks another step in Tesla’s ongoing effort to refine its autonomous driving stack through precise, crowdsourced data.
“Other” has been replaced with “Navigation” in the Tesla Self-Driving intervention reasons menu pic.twitter.com/mBOi3uYs8C
— Whole Mars Catalog (@wholemars) April 28, 2026
Tesla made this change in direct response to longstanding community feedback. For years, FSD users have noted that navigation errors—such as incorrect speed limits, suboptimal routes, or directing the vehicle to a building’s rear entrance instead of the main one—frequently force interventions.
Previously lumped under “Other,” these incidents made it harder for Tesla’s AI team to isolate and prioritize map-related issues in their reinforcement learning models. There was a lot of disagreement on how certain interventions should be reported:
I chose to label this Navigation error as “Critical” while testing FSD v14.3.2
Here’s why:
✅ This intervention wasn’t “preference,” as the maneuver FSD routed was illegal
✅ If a police officer saw this maneuver, it would result in a ticket https://t.co/znhHb4haAo pic.twitter.com/bZOiLwWmQa— TESLARATI (@Teslarati) April 23, 2026
By adding a dedicated “Navigation” label, the company can now tag disengagements more accurately, feeding cleaner data into its neural networks. This supports faster iteration on routing algorithms, map accuracy, and intent-aware navigation.
Community consensus around Tesla’s navigation system has been consistent and candid. While the end-to-end AI driving behavior in v14.x earns widespread acclaim for smoothness and safety, navigation remains FSD’s clearest Achilles’ heel.
Owners frequently cite outdated map data, failure to learn from repeated corrections, and routing decisions that feel less intuitive than Google Maps or Apple Maps. Common complaints include phantom speed-limit changes, inefficient local roads, and poor point-of-interest handling.
Tesla Summon got insanely good in FSD v14.3.2 — Navigation? Not so much
Many drivers report intervening on navigation far more often than on core driving maneuvers, with some estimating it accounts for the majority of disengagements outside of edge cases.
Long-term users note that the same mapping glitches persist across years and software versions, despite thousands of collective miles of feedback. Yet the addition of the “Navigation” option has been met with optimism. It signals Tesla’s commitment to data-driven progress and suggests navigation improvements could arrive sooner.
For a community that already logs millions of FSD miles monthly, this small change could unlock meaningful gains in reliability and user trust—potentially accelerating the path to unsupervised autonomy.

