Rivian Automotive Inc. is expected to price its initial public offering (IPO) later today, November 9, 2021. Morgan Stanley, Goldman Sachs, and J.P. Morgan currently stand as Rivian’s underwriters for the company’s debut. And based on filings with the Securities and Exchange Commission (SEC), Rivian is looking to enter the public markets in a big way — and it is setting its ambitions very high.
Target Valuation
Rivian has disclosed that it is targeting a valuation above $65 billion in its IPO, with shares priced between $72 and $74. Such a valuation is ambitious, as it would make Rivian’s market cap just a bit lower than veterans such as General Motors ($84.82 billion) and Ford Motor Company ($79.65 billion), the latter being a key investor in the truck maker. Similar to fellow electric vehicle maker Tesla, which currently reached a market cap above of over $1 trillion, Rivian’s valuation target is founded on the idea that the company may see a meteoric rise in the coming years.
If Rivian’s shares end up selling at the top of their marketed range, the company could make history as the seventh-biggest US IPO on record, according to Bloomberg. It would also overtake longtime players in the auto segment, such as Japanese carmakers Honda Motor Co., which has a market cap of $53 billion, and French automaker Renault SA, which is valued at a conservative $11 billion.
The Finances So Far
Rivian’s S-1 filing with the SEC has provided a glimpse of the company’s finances so far. Just as expected, and similar to fellow electric vehicle makers that are just starting out, Rivian is currently burning cash, with heavy investments in R&D and high operating costs. This is likely due to the fact that the company is still learning the ropes when it comes to mass-producing its three vehicle offerings, one of which has an order for 100,000 units from Amazon, the world’s premier e-commerce site.
Rivian currently employs over 8,000 people across multiple facilities in Arizona, California, Michigan, Illinois, Vancouver, Canada, and the UK. And as the company approached the production of the R1T pickup truck and R1S SUV, its losses grew. Rivian posted a net loss of $994 million from January to June 2021, more than double the $377 million net loss it posted for the first half of 2020. Rivian’s R&D expenses are also on the rise, with the company spending $683 million in Q1 and Q2 2021. In comparison, its R&D cost for 2020 stood at $766 million. Despite this, Rivian still has about $3.6 billion in cash on its balance sheet.
What Analysts are Saying
Rivian is quite unique among EV startups today because its already has a sure customer in Amazon, which has ordered 100,000 units of an all-electric delivery van. That being said, New Street Research analyst Pierre Ferragu stated in a note on Monday that Rivian may end up facing a “natural ceiling” of 300,000 to 400,000 units per year, partly due to the price range of its consumer vehicles, the R1T pickup truck and the R1S SUV. The R1T currently starts at $67,500 for its base model, while the R1S starts at $70,000.
“Above $70,000, the global addressable market for Rivian’s SUV and pickup is less than 1.5 million units, and it will be a crowded space,” Ferragu wrote.
Ivan Drury, a senior analyst at Edmunds, highlighted that Rivian may face an uphill climb when ramping its first vehicles, especially considering that the chip crisis is still ongoing. “It’s difficult enough for established automakers, let alone a new one. Couple that with this new issue the entire industry is dealing with, the chip crisis, that just adds another layer of complexity,” Drury noted.
Rivian’s Production Plans
Recent reports have noted that Rivian is currently focusing its resources on delivering the first batch of its Amazon delivery vans. This makes sense considering the volume of orders it has received from the e-commerce giant, but this strategy could also result in the R1T and R1S being ramped at a more deliberate pace. So far, Rivian has noted that it has received just over 55,000 pre-orders for the R1T and R1S. And since starting deliveries of the R1T, the company has only delivered 156 units of the all-electric pickup truck, “nearly all” of them to Rivian employees.
Rivian’s SEC filing has provided a bit more detail about the R1T and R1S’ rather deliberate ramp. According to the document, the company expects to fill its pre-order backlog of approximately 55,400 R1 vehicles by the end of 2023. Previous reports also note that Rivian is expected to deliver the first 10,000 units of its Amazon delivery vans by the end of 2022, with the entire 100,000-unit order being completed by the end of the decade.
Legal Challenges to Date
Similar to other automakers, Rivian is also involved in some legal challenges. Among the more notable ones involve fellow EV maker Tesla, which has filed a suit against Rivian last year over the alleged theft of intellectual property related to recruitment, bonus and compensation plans for sales personnel, and manufacturing project management systems. A later lawsuit from Tesla also alleged that the truck maker was acquiring core technology related to its upcoming 4680 cells, which was deemed by the Silicon Valley-based company as the “most essential element for any electric vehicle.”
More recently, Laura Schwab, who was the first female President in luxury automaker Aston Martin’s history, also filed a suit against Rivian over alleged gender discrimination. Schwab served as Rivian’s Vice President of Sales and Marketing during her tenure with the company. But according to the former Rivian executive, she was routinely excluded from meetings despite her experience in the auto industry, and her warnings about the R1T and R1S’ pricing and public targets were largely ignored. Finally, Schwab noted that she was terminated by Rivian just before it went public, which effectively made her lose “millions of dollars in unvested equity on the eve of the company’s IPO.”
Conclusion
With electric vehicle maker Tesla joining the trillion-dollar club, numerous investors are now looking towards the “next Tesla.” And while not all EV startups have succeeded — hydrogen truck company Nikola is a good cautionary tale — companies like Rivian and Lucid Motors do seem to have the makings of a legitimate, and potentially profitable long-term business. This was something highlighted by Pitchbook senior mobility analyst Asad Hussain, who noted that “Rivian’s premium market valuation reflects its ownership of the entire value chain and freedom to innovate without dealing with stranded assets. Between Rivian and Lucid, the market finally has credible candidates for ‘the next Tesla.”
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Tesla has landed a massive deal to expand its charging infrastructure for heavy-duty electric trucks — and not just theirs, but all manufacturers.
Tesla entered an agreement with Pilot Travel Centers, the largest operator of travel centers in the United States. Tesla’s Semi Chargers, which are used to charge Class 8 electric trucks, will be responsible for providing energy to various vehicles from a variety of manufacturers.
The first sites are expected to open later this Summer, and will be built at select locations along I-5 and I-10, major routes for commercial vehicles and significant logistics companies. The chargers will be available in California, Georgia, Nevada, New Mexico, and Texas.
Each station will have between four and eight chargers, delivering up to 1.2 megawatts of power at each stall.
The project is the latest in Tesla’s plans to expand Semi Charging availability. The effort is being put forth to create more opportunities for the development of sustainable logistics.
Senior Vice President of Alternative Fuels at Pilot, Shannon Sturgil, said:
“Helping to shape the future of energy is a strategic pillar in meeting the needs of our guests and the North American transportation industry. Heavy-duty charging is yet another extension of our exploration into alternative fuel offerings, and we’re happy to partner with a leader in the space that provides turnkey solutions and deploys them quickly.”
Tesla currently has 46 public Semi Charger sites in progress or planned across the United States, mostly positioned along major trucking routes and industrial areas. Perhaps the biggest bottleneck with owning an EV early on was charging availability, and that is no different with electric Class 8 trucks. They simply need an area to charge.
Tesla is spearheading the effort to expand Semicharging availability, and the latest partnership with Pilot shows the company has allies in the program.
The company plans to build 50,000 units of the Tesla Semi in the coming years, and with early adopters like PepsiCo, DHL, and others already contributing millions of miles of data, fleets are going to need reliable public charging.
🚨 Pilot working with Tesla to install and expand Semi Chargers is a perfect example of two industry leaders working together for the greater good.
As more commerce companies expand into EVs, Semi Charger will be more commonly available for electrified fleets, making efforts… pic.twitter.com/VPLIYyq15b
— TESLARATI (@Teslarati) January 27, 2026
Tesla is partnering with other companies for the development of the Semi program, most notably, a conglomeration with Uber was announced last year.
Tesla lands new partnership with Uber as Semi takes center stage
The ride-sharing platform plans to launch the Dedicated EV Fleet Accelerator Program, which it calls a “first-of-its-kind buyer’s program designed to make electric freight more affordable and accessible by addressing key adoption barriers.”
The Semi is one of several projects that will take Tesla into a completely different realm. Along with Optimus and its growing Energy division, the Semi will expand Tesla to new heights, and its prioritization of charging infrastructure.
Elon Musk
Elon Musk’s Boring Company opens Vegas Loop’s newest station
The Fontainebleau is the latest resort on the Las Vegas Strip to embrace the tunneling startup’s underground transportation system.
Elon Musk’s tunneling startup, The Boring Company, has welcomed its newest Vegas Loop station at the Fontainebleau Las Vegas.
The Fontainebleau is the latest resort on the Las Vegas Strip to embrace the tunneling startup’s underground transportation system.
Fontainebleau Loop station
The new Vegas Loop station is located on level V-1 of the Fontainebleau’s south valet area, as noted in a report from the Las Vegas Review-Journal. According to the resort, guests will be able to travel free of charge to the stations serving the Las Vegas Convention Center, as well as to Loop stations in Encore and Westgate.
The Fontainebleau station connects to the Riviera Station, which is located in the northwest parking lot of the convention center’s West Hall. From there, passengers will be able to access the greater Vegas Loop.
Vegas Loop expansion
In December, The Boring Company began offering Vegas Loop rides to and from Harry Reid International Airport. Those trips include a limited above-ground segment, following approval from the Nevada Transportation Authority to allow surface street travel tied to Loop operations.
Under the approval, airport rides are limited to no more than four miles of surface street travel, and each trip must include a tunnel segment. The Vegas Loop currently includes more than 10 miles of tunnels. From this number, about four miles of tunnels are operational.
The Boring Company President Steve Davis previously told the Review-Journal that the University Center Loop segment, which is currently under construction, is expected to open in the first quarter of 2026. That extension would allow Loop vehicles to travel beneath Paradise Road between the convention center and the airport, with a planned station located just north of Tropicana Avenue.
News
Tesla leases new 108k-sq ft R&D facility near Fremont Factory
The lease adds to Tesla’s presence near its primary California manufacturing hub as the company continues investing in autonomy and artificial intelligence.
Tesla has expanded its footprint near its Fremont Factory by leasing a 108,000-square-foot R&D facility in the East Bay.
The lease adds to Tesla’s presence near its primary California manufacturing hub as the company continues investing in autonomy and artificial intelligence.
A new Fremont lease
Tesla will occupy the entire building at 45401 Research Ave. in Fremont, as per real estate services firm Colliers. The transaction stands as the second-largest R&D lease of the fourth quarter, trailing only a roughly 115,000-square-foot transaction by Figure AI in San Jose.
As noted in a Silicon Valley Business Journal report, Tesla’s new Fremont lease was completed with landlord Lincoln Property Co., which owns the facility. Colliers stated that Tesla’s Fremont expansion reflects continued demand from established technology companies that are seeking space for engineering, testing, and specialized manufacturing.
Tesla has not disclosed which of its business units will be occupying the building, though Colliers has described the property as suitable for office and R&D functions. Tesla has not issued a comment about its new Fremont lease as of writing.
AI investments
Silicon Valley remains a key region for automakers as vehicles increasingly rely on software, artificial intelligence, and advanced electronics. Erin Keating, senior director of economics and industry insights at Cox Automotive, has stated that Tesla is among the most aggressive auto companies when it comes to software-driven vehicle development.
Other automakers have also expanded their presence in the area. Rivian operates an autonomy and core technology hub in Palo Alto, while GM maintains an AI center of excellence in Mountain View. Toyota is also relocating its software and autonomy unit to a newly upgraded property in Santa Clara.
Despite these expansions, Colliers has noted that Silicon Valley posted nearly 444,000 square feet of net occupancy losses in Q4 2025, pushing overall vacancy to 11.2%.
Tesla lands massive deal to expand charging for heavy-duty electric trucks
Elon Musk’s Boring Company opens Vegas Loop’s newest station
