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GM faces EV production constraints and Cruise accident effects in 2024

Credit: GM

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Ahead of the General Motors (GM) earnings call this week, the automaker has new union contracts and is expected to report around $10 billion in earnings. However, challenges remain for GM, including electric vehicle (EV) production constraints and the ongoing effects of an accident involving one of its self-driving subsidiary Cruise’s robotaxis in October.

GM will report Q4 and FY 2023 earnings on Tuesday, and the company said in November it expected to earn almost $10 billion throughout 2023—despite around $1.1 billion being lost during historic six-week strikes from the United Auto Workers (UAW) union.

Analysts will be looking to see how GM plans to manage its upcoming launch of the Equinox EV, despite past production issues. In addition, onlookers will want to see how the automaker can navigate its self-driving unit Cruise this year, after an accident with a pedestrian in October rocked operations at the startup.

ARK Invest’s Cathie Wood: Ford and GM’s EV slowdown may benefit Tesla

Morningstar U.S. Auto Equity Analyst David Whiston says he hopes to see what kind of tone CEO Mary Barra and CFO Paul Jacobsen are setting for 2024 during the call, along with the company’s financial expectations given the recent events (via Automotive News).

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According to Whiston, this year “should be at least a solid year for them, if not better.”

Other analysts expect the effects of the UAW strikes to have a larger impact on GM’s 2023 numbers, as highlighted by Bank of America analysts in a BofA Global Research note published last week.

“GM and Ford are likely to post a lighter finish to 2023 given pressures from the UAW strike, which impaired production,” the note said. “The greatest focus [will] be on EV expectations since sentiment on electrification has quickly soured.”

In November, GM also announced a $10 billion share buyback plan to help boost Wall Street confidence following the new UAW labor agreement.

EV Production Constraints at GM

GM has struggled to ramp up production of its Ultium EV platform, partially due to an issue with an automation equipment supplier that significantly delayed assembly of battery modules. Last month, the automaker was forced to issue a stop sale on the Blazer EV to address software quality issues.

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In November, Barra highlighted the recent production issues, saying that GM “didn’t execute well this year as it relates to demonstrating our EV capability.” In 2024, however, Barra said she expects production to be “significantly higher.”

GM plans to begin production of its upcoming Equinox EV later this year, expected to be a mass-market vehicle priced around $35,000 with shipping.

“That needs to be a flawless launch,” Whiston added. “There’s a space of affordable EVs that Tesla is not in yet, and you don’t want Tesla to be first.”

GM Self-Driving Subsidiary Cruise Runs into Trouble

Along with GM’s need to smooth things out on the production side, the company’s robotaxi company Cruise has been spiraling since one of its driverless vehicles dragged and pinned a pedestrian in October. The startup’s license to operate self-driving vehicles was immediately revoked by the California Department of Motor Vehicles (DMV), which went on to say that the company “misrepresented” and “omitted” critical details about the accident in its follow-up correspondence with the state.

Since then, the company founders have resigned along with several executives, and the GM subsidiary has laid off almost a quarter of its workforce. Following an independent review of the accident from GM-hired law firm Quinn Emanuel, the results of which were shared last week, it was discovered that a lack of internet connectivity may have hindered Cruise’s ability to share video from the incident with regulators.

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Cruise is set to appear before the California Public Utilities Commission (CPUC) in a hearing on February 6.

What are your thoughts? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send your tips to us at tips@teslarati.com.

Zach is a renewable energy reporter who has been covering electric vehicles since 2020. He grew up in Fremont, California, and he currently lives in Colorado. His work has appeared in the Chicago Tribune, KRON4 San Francisco, FOX31 Denver, InsideEVs, CleanTechnica, and many other publications. When he isn't covering Tesla or other EV companies, you can find him writing and performing music, drinking a good cup of coffee, or hanging out with his cats, Banks and Freddie. Reach out at zach@teslarati.com, find him on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

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Elon Musk

Tesla Full Self-Driving pricing strategy eliminates one recurring complaint

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Credit: Tesla

Tesla’s new Full Self-Driving pricing strategy will eliminate one recurring complaint that many owners have had in the past: FSD transfers.

In the past, if a Tesla owner purchased the Full Self-Driving suite outright, the company did not allow them to transfer the purchase to a new vehicle, essentially requiring them to buy it all over again, which could obviously get pretty pricey.

This was until Q3 2023, when Tesla allowed a one-time amnesty to transfer Full Self-Driving to a new vehicle, and then again last year.

Tesla is now allowing it to happen again ahead of the February 14th deadline.

The program has given people the opportunity to upgrade to new vehicles with newer Hardware and AI versions, especially those with Hardware 3 who wish to transfer to AI4, without feeling the drastic cost impact of having to buy the $8,000 suite outright on several occasions.

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Now, that issue will never be presented again.

Last night, Tesla CEO Elon Musk announced on X that the Full Self-Driving suite would only be available in a subscription platform, which is the other purchase option it currently offers for FSD use, priced at just $99 per month.

Tesla is shifting FSD to a subscription-only model, confirms Elon Musk

Having it available in a subscription-only platform boasts several advantages, including the potential for a tiered system that would potentially offer less expensive options, a pay-per-mile platform, and even coupling the program with other benefits, like Supercharging and vehicle protection programs.

While none of that is confirmed and is purely speculative, the one thing that does appear to be a major advantage is that this will completely eliminate any questions about transferring the Full Self-Driving suite to a new vehicle. This has been a particular point of contention for owners, and it is now completely eliminated, as everyone, apart from those who have purchased the suite on their current vehicle.

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Now, everyone will pay month-to-month, and it could make things much easier for those who want to try the suite, justifying it from a financial perspective.

The important thing to note is that Tesla would benefit from a higher take rate, as more drivers using it would result in more data, which would help the company reach its recently-revealed 10 billion-mile threshold to reach an Unsupervised level. It does not cost Tesla anything to run FSD, only to develop it. If it could slice the price significantly, more people would buy it, and more data would be made available.

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Tesla Model 3 and Model Y dominates U.S. EV market in 2025

The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.

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Credit: Tesla

Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.

The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.

Model 3 and Model Y are still dominant

According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.

The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.

Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.

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Tesla’s challenges in 2025

Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.

Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue. 

Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas. 

Q4 2025 Kelley Blue Book EV Sales Report by Simon Alvarez

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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards

“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.

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Credit: Tesla Europe & Middle East

Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.

The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.

Model 3 and Model Y lead their respective segments

As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.

Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win. 

“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.

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Euro NCAP leadership shares insights

Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.

Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.

“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”

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