Lucid Group, Inc. appointed Marc Winterhoff as its first Chief Operating Officer (COO).
“I couldn’t be more excited to join Lucid and be part of such a stellar group,” said Winterhoff. “The incredible products Lucid has created and brought to market inspire technologists and car lovers everywhere, and I am honored to be part of the team.”
Winterhoff will report to CEO and CTO Peter Rawlinson. His role as COO will take effect on December 4, 2023.
“We are delighted to welcome Marc to Lucid,” said Peter Rawlinson, CEO and CTO of Lucid Group. “His keen insight into consumer and technology trends and operational expertise within the automotive industry in North America, Europe, and China make him the ideal leader to help propel us into the next phase of our growth.”
Winterhoff’s position in Lucid is a newly created role in the company. As COO, Winterhoff will accelerate international expansion, enhance Lucid’s go-to-market strategy, and aid in the development of the company’s manufacturing operations.
Winterhoff was previously the Director of LHS Communications in the Greater Atlanta Area and Arthur D. Little in Germany. Before working with Lucid, Winterhoff was a Senior Partner at Roland Berger in the Greater Chicago Area.
Lucid recently released its third-quarter earnings, reporting a revenue of $137.8 million in Q3 2023. The company’s revenue dropped 30% compared to the previous year. Lucid missed the analyst consensus for the third quarter, which was set to $185.1 million.
The luxury electric vehicle manufacturer delivered 1,457 units and produced 1,550 electric vehicles in the last quarter. Lucid reduced its production forecast for 2023 from 10,000 to 8,000 and 8,500 units.
The Teslarati team would appreciate hearing from you. If you have any tips, contact me at maria@teslarati.com or via X @Writer_01001101.
News
“Worthy of respect:” Six-seat Model Y L acknowledged by Tesla China’s biggest rivals
Tesla China’s biggest competitors seem to be welcoming the impending arrival of the upcoming six-seater.

Tesla’s upcoming launch of the Model Y L in China has drawn praise from the CEOs of rival automakers Nio and Li Auto. While the upcoming extended all-electric crossover has the potential to make a huge impact in the domestic Chinese auto market, some of Tesla China’s biggest competitors seem to be welcoming the impending arrival of the upcoming six-seater.
NIO and Li Auto CEO react
Nio founder, chairman, and CEO William Li responded to Tesla’s announcement on Weibo, stating that with improvements in charging, battery swap infrastructure, and continued innovation in technology and product design, the era of large-space electrified SUVs has fully arrived. He referenced Nio’s sub-brand Onvo and its new L90 SUV as a product born from this shift in the market and encouraged the industry to “power up together,” as noted in a report from CNEV Post.
Li Auto CEO Li Xiang also weighed in, calling the Model Y L a “six-seat pure electric SUV worthy of respect.” He also suggested that consumers interested in vehicles priced between RMB 200,000 and RMB 300,000 should keep an eye on it. He also mentioned his company’s upcoming Li i6, a five-seat all-electric SUV that’s expected to debut in September, as a strong option for buyers not seeking third row seats.
New Model Y L
Tesla confirmed on its official Weibo account that the Model Y L will officially launch in China this fall. The vehicle appeared in China’s MIIT regulatory catalog, which revealed that the Model Y L will feature a longer body and extended wheelbase designed to accommodate its new three-row layout.
The Model Y L measures 4,976 mm in length with a wheelbase of 3,040 mm, compared to the standard five-seat Model Y’s 4,797 mm length and 2,890 mm wheelbase. While Tesla has yet to announce official pricing, industry reports suggest it could be positioned around RMB 400,000. It remains to be seen if the Model Y L will also be produced in the United States and Germany.
Elon Musk
Elon Musk reveals SpaceX’s target for Starship’s 10th launch
Elon Musk has revealed SpaceX’s target timeline for the next Starship launch, which will be the tenth in program history.

Elon Musk has revealed SpaceX’s target timeline for the next Starship launch, which will be the tenth in program history.
Musk says SpaceX is aiming for a timeline of roughly three weeks from now, which would come about ten weeks after the previous launch.
Coincidentally, it would bring the two launches 69 days apart, and if you know anything about Elon Musk, that would be an ideal timeline between two launches.
🚨 Just wanted you to know, Starship 10’s projected test flight date, according to Grok, is August 4.
Starship’s ninth test flight took place on May 27.
August 4 is 69 days after May 27.
Do with that what you will. 🚀 https://t.co/IISpT08rIy
— TESLARATI (@Teslarati) July 16, 2025
SpaceX is coming off a test flight in which it lost both the Super Heavy Booster and the Upper Stage in the previous launch. The Super Heavy Booster was lost six minutes and sixteen seconds into the flight, while SpaceX lost communication with the Ship at 46 minutes and 48 seconds.
Musk is aiming for the tenth test flight to take place in early August, he revealed on X:
Launching again in ~3 weeks
— Elon Musk (@elonmusk) July 14, 2025
This will be SpaceX’s fourth test flight of the Starship program in 2025, with each of the previous three flights bringing varying results.
IFT-7 in January brought SpaceX its second successful catch of the Super Heavy Booster in the chopstick arms of the launch tower. The ship was lost after exploding during its ascent over the Turks and Caicos Islands.
IFT-8 was on March 6, and SpaceX caught the booster once again, but the Upper Stage was once again lost.
The most recent flight, IFT-9, took place on May 27 and featured the first reused Super Heavy Booster. However, both the Booster and Upper Stage were lost.
The Federal Aviation Administration (FAA) hit SpaceX with a mishap investigation for Flight 9 on May 30.
Elon Musk
Elon Musk confirms Tesla is already rolling out a new feature for in-car Grok
Tesla is already making in-car Grok more robust with a simple but effective feature that CEO Elon Musk says is “coming.”

Tesla CEO Elon Musk has confirmed that the company will roll out a new feature for in-car Grok as it is rolling out to vehicles for the first time.
Grok was just recently added as a feature to Tesla vehicles within the past week, but owners are already requesting some small changes to make it more convenient to use.
Tesla debuts hands-free Grok AI with update 2025.26: What you need to know
The first is already on the way, Musk confirmed, as WholeMarsBlog requested a simple, but useful feature for Grok as it is used within Tesla vehicles.
Whole Mars requested that “Hey Grok” be used as a wake word, automatically activating the AI assistant without having to touch any buttons. Musk confirmed it is already in development and on the way to vehicles:
Coming
— Elon Musk (@elonmusk) July 16, 2025
This feature is incredibly similar to that of “Hey Siri” with iPhones and other iOS devices. The phone will recognize your voice and hear that prompt, automatically activating Siri. Apple’s assistant will then perform whatever task it is asked to perform. It’s a simple but effective performance feature.
Grok is already getting its first reviews from owners as it rolls out to owners for the first time. It is a long time coming, too. Tesla has been hinting that Grok would be enabled in the vehicles for a while now, and it just started its initial rollout last week.
After using @grok in my Tesla tonight, I’m insanely impressed.
I honestly went into it a bit skeptical on how useful it would actually be, but I asked it some real genuine questions and it nailed it every time.
Asked it if I take my Tesla to San Francisco next week, where… pic.twitter.com/R0QrK347vi
— Zack (@BLKMDL3) July 16, 2025
Hey @Tesla_Optimus … @grok wants to know if you’re free tonight pic.twitter.com/xXfSkg8M22
— Tesla (@Tesla) July 12, 2025
Grok is available in vehicles with the AMD chip and requires Premium Connectivity or a WiFi connection to use.
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