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NIO ET7 audio system reveals how important software will be in future vehicles [Editorial]

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NIO went the extra mile—and then some—when it conceptualized the audio system for the ET7. The NIO ET7 has 23 speakers powered by Swedish digital audio pioneer Dirac’s Opteo Professional audio software and Dolby Atmos technology. 

NIO and Dirac’s work on the ET7’s audio system reveals the changing design of the car’s cabin and the role software plays in its redesign.

The NIO ET7’s Sound

Every automaker has a specific sound they would like their passengers to enjoy in their vehicles. NIO also has a particular sound target, and for the ET7, the Chinese automaker wanted it to come through crystal clear. 

NIO worked closely with Dirac to create its sound. The NIO ET7’s official online page states that the four-seater car has 23 speakers, four overhead speakers, and a subwoofer. It also has a 20-channel amplifier and comes standard with Dolby Atmos Technology. 

NIO didn’t just add lots of speakers to the ET7, though. The China-based automaker together with Dirac were meticulous and intentional with the ET7’s audio system. 

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Redefining the Cabin

Audio experts must consider the environment the sound will be played in, making it challenging to work with vehicles. Lars Carlsson, the Head of Business Development Automotive Audio and Vice President at Dirac, told Teslarati that audio experts have to consider many things when creating the perfect sound inside a vehicle. They have to consider the number and position of the speakers and the number of seats in the vehicle. Audio experts must also consider how sound reflects on the cabin’s different surfaces and windows. 

Each speaker output in the NIO ET7 was measured with 16 microphones, positioned in each seat for a total of 64 measurement positions in the cabin. The measured data gave Dirac a good overview of the acoustic performance of the car’s cabin and creates the base for Dirac’s patented algorithms to optimize the sound.

“We base everything on measurements and data. Our process really saves audio engineers a lot of time. They can tune on their computer instead of spending weeks in the car,” Carlsson said. 

After measuring the cabin, Dirac used algorithms to “derive the optimum solution” for its sound field control technology. With sound field control, Dirac created “super speakers” for the ET7. Typically, there are three speakers in a car door: low frequency, mid-range frequency, and a tweeter for the high frequency. Dirac uses sound field control to digitally align the speakers, making them collaborate to realize one full, quality sound. 

“In addition our algorithm lets the speakers in the cabin and the subwoofer collaborate to create an even sound field in the car, which means we can actually create an equal audio experience in every seat. You get the voice right in front of you and a good imaging and a very even bass distribution and tight bass,” explained Carlsson.

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Credit: NIO

Software’s Critical Role in Future Vehicles

Software is playing an increasingly important role in the auto industry as automotive OEMs and startups reconceptualize the idea of the vehicle. Now, automakers are reimagining the use of the car cabin as more vehicles integrate autonomous software. 

Software lies at the center of redesigning the cabin space for passenger activities. Many automakers have started investing in software for their vehicles. For instance, Volkswagen invested €2 billion in a joint venture with China-based Horizon Robotics. And Stellantis launched a software development center in India recently. 

Audio, in particular, is beginning to play a more significant role in the cabin as automakers introduce more types of media for passengers to enjoy while on the road. Electric cars coming out on the market have fun new features now, like karaoke, videos, games, and more which rely heavily on audio systems. However, it is autonomy that drives the cabin’s redesign.

“We have an enormous interest for our solutions because audio is getting more and more important in the car. This is true for electric cars because it’s a quieter environment but also when looking into autonomous cars, where maybe you’ll be working in your car, you’ll be listening to music, you’ll be watching videos, you’ll have maybe rotating seats,” said Carlsson. 

“There’s a lot of challenges also coming ahead, but I would say that Dirac is very well equipped for future challenges because software for anything in the cars is key,” he added. 

The Teslarati team would appreciate hearing from you. If you have any tips, contact me at maria@teslarati.com or via Twitter @Writer_01001101.

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Maria--aka "M"-- is an experienced writer and book editor. She's written about several topics including health, tech, and politics. As a book editor, she's worked with authors who write Sci-Fi, Romance, and Dark Fantasy. M loves hearing from TESLARATI readers. If you have any tips or article ideas, contact her at maria@teslarati.com or via X, @Writer_01001101.

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Like it or not, the new Tesla Model Y is a big hit in China

The new Model Y’s registrations are picking up once more in China, with numbers rising 77.5% in the week ending April 27.

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Credit: Tesla China

It’s interesting to see that even after Tesla successfully changed over Gigafactory Shanghai to the new Model Y, reports still emerged earlier this month suggesting that the demand for the revamped, all-electric crossover may already be over.

Videos from China, as well as the trend in Tesla’s new vehicle registrations, suggest that the demand for the new Model Y in the country is alive and well. 

Why Did Registrations Drop In April?

Arguments that the new Model Y was already running out of steam in China are partly based on the vehicle’s sudden drop in registrations in April. This, as well as the fact that Tesla China still estimates just 2-5 weeks of waiting time for new Model Y orders, was interpreted as a demand issue by Tesla skeptics.

What is quite surprising is that skeptics still seem to be intentionally ignoring the idea that Giga Shanghai allocates a lot of its vehicle output to foreign territories early on in the quarter. Thus, when Q1 ended and Q2 began, it only made sense that domestic vehicle registrations for the new Model Y dropped. One should not forget, after all, that Giga Shanghai supplies vehicles to numerous territories outside China.

Model Y Registrations and Delivery Centers

The new Model Y’s registrations are picking up once more in China, with numbers rising 77.5% in the week ending April 27. This suggests that Tesla China may be allocating more of Gigafactory Shanghai’s output to the domestic market once more. This also suggests that the new Model Y is seeing quite a bit of interest among Chinese consumers. The new Model Y, at least based on the trend of Tesla China’s registrations, definitely does not seem to be losing steam anytime soon.

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A video that highlights this argument was shared recently on social media by Tesla China watcher @GeekLaii, who paid a visit to the company’s delivery center at Crab Island in Beijing. As could be seen in the video, the delivery center is packed with new Model Ys waiting for delivery. Consumers seem to be opting for the vehicle’s mid-tier variant as well, as the majority of the cars at the delivery center were comprised of new Model Y Long Range All Wheel Drive (AWD) variants.

Q1 Model Y Sales

In the first quarter, the Tesla Model Y was China’s best-selling SUV. That’s pretty impressive considering that the vehicle was limited to inventory units in the first months of the quarter. Despite this, the Model Y still sold 81,889 units in Q1 2025, putting it at the top of China’s SUV rankings. The new Model Y’s sales this Q2 might even be better.

Longtime Tesla investors have always argued that it is never wise to underestimate or bet against Elon Musk. At the same time, it is becoming evident that it is also not wise to underestimate or bet against Tesla’s best-selling car to date.

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Investor's Corner

Tesla Board member and Airbnb co-founder loads up on TSLA ahead of robotaxi launch

Tesla CEO Elon Musk gave a nod of appreciation for the Tesla Board member’s purchase.

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(Credit: Tesla)

Tesla Board member and Airbnb Co-Founder Joe Gebbia has loaded up on TSLA stock (NASDAQ:TSLA). The Board member’s purchase comes just over a month before Tesla is expected to launch an initial robotaxi service in Austin, Texas.

Tesla CEO Elon Musk gave a nod of appreciation for the Tesla Board member in a post on social media.

The TSLA Purchase

As could be seen in a Form 4 submitted to the United States Securities and Exchange Commission (SEC) on Monday, Gebbia purchased about $1.02 million worth of TSLA stock. This was comprised of 4,000 TSLA shares at an average price of $256.308 per share.

Interestingly enough, Gebbia’s purchase represents the first time an insider has purchased TSLA stock in about five years. CEO Elon Musk, in response to a post on social media platform X about the Tesla Board member’s TSLA purchase, gave a nod of appreciation for Gebbia. “Joe rocks,” Musk wrote in his post on X.

Gebbia has served on Tesla’s Board as an independent director since 2022, and he is also a known friend of Elon Musk. He even joined the Trump Administration’s Department of Government Efficiency (DOGE) to help the government optimize its processes.

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Just a Few Weeks Before Robotaxi

The timing of Gebbia’s TSLA stock purchase is quite interesting as the company is expected to launch a dedicated roboatxi service this June in Austin. A recent report from Insider, citing sources reportedly familiar with the matter, claimed that Tesla currently has 300 test operators driving robotaxis around Austin city streets. The publication’s sources also noted that Tesla has an internal deadline of June 1 for the robotaxi service’s rollout, but even a launch near the end of the month would be impressive.

During the Q1 2025 earnings call, Elon Musk explained that the robotaxi service that would be launched in June will feature autonomous rides in Model Y units. He also noted that the robotaxi service would see an expansion to other cities by the end of 2025. “The Teslas that will be fully autonomous in June in Austin are probably Model Ys. So, that is currently on track to be able to do paid rides fully autonomously in Austin in June and then to be in many other cities in the US by the end of this year,” Musk stated. 

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Stellantis unveils solid-state battery for EVs

Stellantis validated solid state battery cells for EVs: ultra-dense, fast-charging, and AI-optimized. Launching demo fleet by 2026.

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(Credit: Stellantis)

Stellantis N.V. and Factorial Energy have validated Factorial’s automotive-sized FEST® solid-state battery cells, a major milestone for next-generation electric vehicle (EV) batteries. The breakthrough positions Stellantis and Factorial to advance EV performance with lighter, more efficient batteries.

“Reaching this level of performance reflects the strengths of our collaboration with Factorial.

“This breakthrough puts us at the forefront of the solid-state revolution, but we are not stopping there. We continue working together to push the boundaries and deliver even more advanced solutions, bringing us closer to lighter, more efficient batteries that reduce costs for our customers,” said Ned Curic, Stellanti’s Chief Engineering and Technology Officer.

The 77Ah FEST® cells achieved an energy density of 375Wh/kg, supporting over 600 cycles toward automotive qualification. Unlike lithium-ion batteries, these solid-state cells charge from 15% to over 90% in 18 minutes at room temperature and deliver high power with discharge rates up to 4C. Factorial’s AI-driven electrolyte formulation enables performance in temperatures from -30°C to 45°C (-22°F to 113°F), overcoming previous solid-state limitations.

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“Battery development is about compromise. While optimizing one feature is simple, balancing high energy density, cycle life, fast charging, and safety in an automotive-sized battery with OEM validation is a breakthrough,” said Siyu Huang, CEO of Factorial Energy. “This achievement with Stellantis is bringing next-generation battery technology from research to reality.”

The collaboration optimizes battery pack design for reduced weight and improved efficiency, enhancing vehicle range and affordability. Stellantis invested $75 million in Factorial in 2021 and plans to integrate these batteries into a demonstration fleet by 2026. This fleet will validate the technology’s real-world performance, a critical step toward commercialization.

The milestone aligns with Stellantis’ push for sustainable EV solutions, leveraging Factorial’s disruptive technology to meet the rising demand for high-performance batteries. As the companies refine pack architecture, the validated cells promise faster charging and greater efficiency, potentially reshaping the EV market. With the demonstration fleet on the horizon, Stellantis and Factorial are poised to lead the solid-state battery push, delivering cost-effective, high-range EVs to consumers.

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