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SpaceX launches first Starlink mission of 2023 after eight delays
A Falcon 9 rocket has successfully launched SpaceX’s Starlink 2-4 mission after seven delays pushed it from November 2022 to January 2023.
Starlink 2-4 was originally scheduled to launch as early as November 18th, 2022, but was delayed shortly after its Falcon 9 rocket conducted a static fire test. The delay was indefinite, and that specific rocket ultimately launched a different commercial payload in late December. The internet satellite launch was finally rescheduled for January 9th, 2023, kicking off a string of additional delays. Weather delayed the January 9th attempt. Issues with Falcon 9’s second stage delayed the January 10th attempt. Additional “pre-launch checkouts” delayed the launch from January 11th to the 14th, which was then pushed to January 15th for “constellation optimization.“
Poor weather delayed Starlink 2-4 from January 15th to January 18th, and SpaceX eventually delayed the mission to January 19th without explanation. On January 19th, SpaceX even delayed Starlink 2-4 an eighth time, from 7:23 am PST to 7:43 am PST. But at long last, Starlink 2-4 did, in fact, lift off at 7:43 am PST, ending the longest streak of delays experienced by SpaceX in several years.
The update that's rolling out to the fleet makes full use of the front and rear steering travel to minimize turning circle. In this case a reduction of 1.6 feet just over the air— Wes (@wmorrill3) April 16, 2024
In a rare twist, the first delay caused SpaceX to shuffle booster assignments, and Starlink 2-4 wound up with B1075. B1075 had never flown before, making Starlink 2-4 the second Starlink mission that has debuted a new Falcon booster. Ordinarily, SpaceX has always reserved new boosters – of which only a handful are built annually – for its more conservative customers. The US military in particular was slow to warm up to the idea of flying operational “national security” payloads on reused Falcon boosters, and often required (and paid for) new boosters whenever possible.
But even that wall mostly crumbled in 2022. SpaceX debuting another new Falcon 9 booster on its own low-priority Starlink mission is perhaps the best evidence of that. NASA and the US military have simply come to trust SpaceX’s flight-proven Falcon boosters, and no longer feel the need to reserve every new Falcon 9.
-->Falcon 9 booster B1075 ultimately aced its orbital-class launch debut and touched down on drone ship Of Course I Still Love You (OCISLY) about nine minutes after liftoff. Assuming the seas are calm enough for B1075 to survive the return to Port of Long Beach, it likely has a long life of 15+ launches ahead of it. The Falcon upper stage launched by B1075 eventually reached low Earth orbit (LEO) and deployed another 51 Starlink V1.5 satellites about 30 minutes after liftoff. Starlink 2-4 should leave SpaceX with almost 3400 working Starlink satellites in orbit.
OCISLY gets an upgrade
B1075’s landing also revealed upgrades SpaceX has made to drone ship OCISLY since it was last used in October 2022. Harry Stranger first discovered the changes with satellite imagery, which revealed that SpaceX was upgrading OCISLY’s rectangular with angular ‘wings’. The wings appear to be identical to those installed on SpaceX’s newest drone ship, A Shortfall of Gravitas. ASOG debuted in mid-2021 with a number of upgrades not present on SpaceX’s two other drone ships. Most were intended to improve the ship’s resiliency, availability, and autonomy.
According to photographer Jerry Pike, the angular wings on ASOG (and now OCISLY) could make the drone ship much easier to tow. Reducing drag could also increase the effectiveness of their existing propulsion systems, potentially allowing them to maintain their position in harsher sea conditions and stronger currents than before. SpaceX CEO Elon Musk has previously stated that the ultimate goal is a fully-autonomous drone ship capable of heading to sea, recovering Falcon boosters, and returning to port without human intervention.
There is no evidence that SpaceX is any closer to that goal since ASOG’s debut 16 months ago. Nonetheless, OCISLY’s upgrades should improve the drone ship’s usability as SpaceX attempts to launch (and land) up to 100 rockets in 2023.
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Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand.
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand. While registrations in some countries such as Sweden have fallen sharply this year, the company’s sales in other key territories have been rising.
Giga Berlin shifts to two shifts
Giga Berlin factory manager André Thierig told the DPA that the facility has been running two shifts since September to manage a surge in global orders. And due to the tariff dispute with the United States, vehicles that are produced at Giga Berlin are now being exported to Canada.
“We deliver to well over 30 markets and definitely see a positive trend there,” Thierig said.
Despite Giga Berlin now having two shifts, the facility’s production still needs to ramp up more. This is partly due to the addition of the Tesla Model Y Performance and Standard, which are also being produced in the Grunheide-based factory. Interestingly enough, Giga Berlin still only produces the Model Y, unlike other factories like Gigafactory Texas, the Fremont Factory, and Gigafactory Shanghai, which produce more than one type of vehicle.
Norway’s momentum
Norway, facing an imminent tax increase on cars, has seen a historic spike in Tesla purchases as buyers rush to secure deliveries before the change takes effect, as noted in a CarUp report. As per recent reports, Tesla has broken Norway’s all-time annual sales record this month, beating Volkswagen’s record that has stood since 2016.
-->What is rather remarkable is the fact that Tesla was able to achieve so much in Norway with one hand practically tied behind its back. This is because the company’s biggest sales draw, FSD, remains unavailable in the country. Fortunately, Tesla is currently hard at work attempting to get FSD approved for Europe, a notable milestone that should spur even more vehicle sales in the region.
Tesla is launching a crazy Full Self-Driving free trial, which will enable owners who have not purchased the suite outright to try it for 30 days.
There are a handful of stipulations that will be needed in order for you to qualify for the free trial, which was announced on Thursday night.
Tesla said the trial is for v14, the company’s latest version of the Full Self-Driving suite, and will be available to new and existing Model S, Model 3, Model X, Model Y, and Cybertruck owners, who will have the opportunity to try the latest features, including Speed Profiles, Arrival Options, and other new upgrades.
🚨 Tesla is launching a free 30-day trial of Full Self-Driving in North America for owners.
It includes every model, but you need v14.2 or later, and you cannot have already purchased the suite outright. https://t.co/8CNmxxOkVl
— TESLARATI (@Teslarati) November 27, 2025
You must own one of the five Tesla models, have Full Self-Driving v14.2 or later, and have an eligible vehicle in the United States, Puerto Rico, Mexico, or Canada.
The company said it is a non-transferable trial, which is not redeemable for cash. Tesla is reaching out to owners via email to give them the opportunity to enable the Full Self-Driving trial.
Those who are subscribed to the monthly Full Self-Driving program are eligible, so they will essentially get a free month of the suite.
Once it is installed, the trial will begin, and the 30-day countdown will begin.
Tesla is making a major push to increase its Full Self-Driving take rate, as it revealed that about 12 percent of owners are users of the program during its recent earnings call.
Tesla CFO Vaibhav Taneja said during the call:
“We feel that as people experience the supervised FSD at scale, demand for our vehicles, like Elon said, would increase significantly. On the FSD adoption front, we’ve continued to see decent progress. However, note that the total paid FSD customer base is still small, around 12% of our current fleet.”
Earlier today, we reported on Tesla also launching a small-scale advertising campaign on X for the Full Self-Driving suite, hoping to increase adoption.
Tesla Full Self-Driving warrants huge switch-up on essential company strategy
It appears most people are pretty content with the subscription program. It costs just $99 a month, in comparison to the $8,000 fee it is for the outright purchase.
Tesla Full Self-Driving has warranted a huge switch-up on an essential company strategy as the automaker is hoping to increase the take rate of the ADAS suite.
Unlike other automotive companies, Tesla has long been an outlier, as it has famously ditched a traditional advertising strategy in favor of organic buzz, natural word-of-mouth through its production innovation, and utilizing CEO Elon Musk’s huge social media presence to push its products.
Tesla has taken the money that it would normally spend on advertising and utilized it for R&D purposes. For a long time, it yielded great results, and ironically, Tesla saw benefits from other EV makers running ads.
Tesla counters jab at lack of advertising with perfect response
However, in recent years, Tesla has decided to adjust this strategy, showing a need to expand beyond its core enthusiast base, which is large, but does not span over millions and millions as it would need to fend off global EV competitors, which have become more well-rounded and a better threat to the company.
In 2024 and 2025, Tesla started utilizing ads to spread knowledge about its products. This is continuing, as Full Self-Driving ads are now being spotted on social media platforms, most notably, X, which is owned by Musk:
NEWS: Tesla is running paid advertisements on X about FSD (Supervised). Here’s an ad they started running yesterday: pic.twitter.com/IHVywLMyTd
— Sawyer Merritt (@SawyerMerritt) November 25, 2025
Interestingly, Tesla’s strategy on FSD advertising is present in Musk’s new compensation package, as the eleventh tranche describes a goal of achieving 10 million active paid FSD subscriptions.
Full Self-Driving is truly Tesla’s primary focus moving forward, although it could be argued that it also has a special type of dedication toward its Optimus robot project. However, FSD will ultimately become the basis for the Robotaxi, which will enable autonomous ride-sharing across the globe as it is permitted in more locations.
Tesla has been adjusting its advertising strategy over the past couple of years, and it seems it is focused on more ways to spread awareness about its products. It will be interesting to see if the company will expand its spending even further, as it has yet to put on a commercial during live television.
We wouldn’t put it out of the question, at least not yet.
Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager
Tesla launches crazy Full Self-Driving free trial: here’s how you can get it
