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SpaceX prioritizes Starship test flights, pauses plans for floating launch pads
President and COO Gwynne Shotwell says that SpaceX has temporarily abandoned plans for floating Starship launch platforms to ensure it’s fully focused on gaining flight experience with the next-generation rocket.
On February 13th, a NASASpaceflight.com forum member reported that a pair of oil rigs were scheduled to leave a Mississippi port for an unknown destination. At one point, those oil rigs – christened Deimos and Phobos after Mars’ moons – were owned by SpaceX. In mid-2020, SpaceX bought the former half-billion-dollar oil rigs for just $7 million. Around the same time, CEO Elon Musk tweeted that SpaceX was “building floating, superheavy-class spaceports for Mars, moon & hypersonic travel around Earth.”
SpaceX’s oil rig purchase was publicly uncovered in January 2021. Since then, however, the company has done very little to Phobos or Deimos. Phobos’ deck was half-cleared in fitful bursts of work, but Deimos was left almost untouched. Now, according to SpaceNews, SpaceX’s second in command says the company sold Phobos and Deimos and has paused work on offshore Starship launch platforms.
The update that's rolling out to the fleet makes full use of the front and rear steering travel to minimize turning circle. In this case a reduction of 1.6 feet just over the air— Wes (@wmorrill3) April 16, 2024
In August 2021, Musk added some additional insight, revealing that the platforms were not a priority and that the only visible work done was the result of SpaceX hiring third parties to clear Phobos’ deck. Ultimately, the project may have been a false start. Speaking in February 2023, Shotwell told reporters that while SpaceX had sold the rigs, she was still confident that “sea-based [launch] platforms” would become a crucial asset in the future.
Perhaps even exceeding CEO Elon Musk’s infamously lofty ambitions, Shotwell said that SpaceX has “designed Starship to be as much like aircraft operations as we possibly can get” in the hopes of enabling “dozens of launches a day, if not hundreds of launches a day.” No rocket family in history has launched more than 61 times in one calendar year, making Shotwell’s Starship cadence target hundreds or even thousands of times more ambitious than a 1980s rocket record that’s still standing four decades later.
It’s unclear if the FAA’s stringent environmental reviews would ever allow SpaceX to get close to that kind of launch cadence using pads built on US soil. SpaceX fought long and hard to receive approval for up to five orbital Starship launches per year out of Boca Chica, Texas. SpaceX has also received approval [PDF] for up to 24 Starship launches per year out of a NASA Kennedy Space Center pad in Cape Canaveral, Florida. And SpaceX is permitted to launch [PDF] up to 70 much smaller Falcon rockets per year from its two existing Cape Canaveral pads.
“Dozens” to “hundreds” of Starship launches per day would be two or three orders of magnitude beyond the highest cadences the FAA has ever permitted. Shotwell’s continued interest in floating platforms is thus unsurprising, as they may be the only way SpaceX can realistically achieve airline-like Starship operations while still coexisting with US regulators.
According to SpaceNews, Shotwell said that SpaceX “really need[s] to fly [Starship] to understand it – to get to know this machine – and then we’ll figure out how we’re going to launch it.” That disciplined focus could be just the thing the Starship program needs. More than eighteen months after SpaceX first fully stacked a two-stage Starship, the rocket still hasn’t attempted an orbital launch. SpaceX has, nonetheless, put a vast amount of money and effort into building, expanding, and optimizing factories and launch facilities for Starship, an orbital rocket that has yet to even partially demonstrate itself.
In essence, SpaceX has made huge gambles on the assumption that a version of Starship mostly resembling what the company is building today will be highly successful, reusable, and reliable. SpaceX’s success with Falcon 9, Falcon Heavy, Dragon, and suborbital Starship testing suggests that it will ultimately be successful, in time. Nonetheless, Shotwell’s apparent desire to conduct orbital Starship launches and gather data before making major investments in new infrastructure (and, hopefully, big design changes and “optimizations”) is a welcome change of pace. Shotwell reportedly assumed oversight of Starbase and Starship in late 2022.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
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$19.99 USDTesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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