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SpaceX's workhorse Falcon 9 rocket expected to reach major launch milestone in 2020
Hours after SpaceX launched its 240th new Starlink satellite into orbit, Elon Musk took to Twitter to cryptically reveal that the company’s workhorse Falcon 9 rocket could “reach triple digits this year” if everything goes according to plan.
Designed and built by SpaceX in the late 2000s, the Falcon 9 rocket launched for the first time in June 2010. Developed for the unfathomably low price of $300 million from clean-sheet design to first orbital launch, the original single-core Falcon 9 rocket – known as V1.0 – was about 48m (160 ft) tall, weighed 333 metric tons (735,000 lb) fully fueled, and was capable of launching almost 10.5 metric tons (23,000 lb) into low Earth orbit (LEO). Famously, when provided with Falcon 9’s basic specifications and characteristics, an independent NASA study estimated that the rocket’s development would have cost the agency anywhere from $1.7 billion to $4 billion to design and build.
NASA came to this conclusion in 2011, less than a year after Falcon 9’s first launch, and that the disconnect between the status quo held by NASA and the broader US spaceflight industry and what SpaceX tangibly achieved came to almost perfectly symbolize the rocket’s first six or so years of operations. Although SpaceX stumbled hard with two catastrophic rocket failures in June 2015 and September 2016, the company ultimately picked itself up, learned from those still-agonizing lessons, and has since shaped Falcon 9 into one of the most capable, reliable, reusable, and prolific launch vehicles ever flown. That latter characteristic – the sheer volume of launches Falcon 9 has come to represent – is what CEO Elon Musk was referring to earlier this week.
Specifically, after Wednesday’s flawless launch, Falcon 9 has now launched 80 times in its 9.5-year career, while Starlink V1 L3 marked the workhorse rocket’s 52nd consecutive success of 79 total. Impressively, while those 52 launches represent almost 65% of all of Falcon 9’s missions, SpaceX has dramatically improved the rocket’s reliability and availability over the last few years. In short, Falcon 9 has completed 52 consecutively successful launches in exactly 36 months (January 2017 to January 2020), meaning that nearly two-thirds of its lifetime launches have occurred in less than a third of the time Falcon 9 has been operational.

Put a different way, since the start of 2017, SpaceX has – on average – launched Falcon 9 more than four times (1.4 launches/month) as often as the rocket managed in its first 6.5 years of operations (1 launch every 2.7 months). Tweeting on January 29th, 2020 in response to an overview of the number of launches performed by each operational US rocket, CEO Elon Musk hinted that he believes “Falcon 9 will achieve triple digits” in 2020.
In other words, Musk thinks that SpaceX’s workhorse Falcon 9 rocket will be able to reach more than 100 lifetime launches by the end of 2020 — a feat that will require at least 20 additional Falcon 9 launches over the next 11 months. Speaking hours after SpaceX completed its third launch in January 2020 alone, it’s not hard to imagine – assuming, as Musk did, that “all goes well – that Falcon 9 will manage another 20 launches this year.



Averaged out, SpaceX has performed a launch every 9.7 days in January. Extrapolated to the rest of the year and assuming no improvement, SpaceX could theoretically perform as many as 37 launches in 2020. It’s worth noting, however, that SpaceX’s third launch of the month was ready for flight as early as January 21st but was delayed more than a week by bad weather – obviously out of the company’s control. Had weather permitted, SpaceX even had a fourth launch planned this month – a Starlink mission that is now expected sometime in early February.
In simple terms, it would take one or several major upsets to prevent Falcon 9 from reaching >100 lifetime launches later this year. Even if every single customer launch abruptly slips into 2021, SpaceX has still said that it has plans for 20-24 dedicated Starlink launches in 2020 alone, potentially singlehandedly carrying Falcon 9 over the 100-launch crest.
Falcon 9’s next launch – the fourth Starlink v1.0 mission – is currently scheduled no earlier than (NET) early February, followed by another Starlink mission later that month and Cargo Dragon’s final space station resupply mission NET March 2nd.
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Tesla Full Self-Driving pricing strategy eliminates one recurring complaint
Tesla’s new Full Self-Driving pricing strategy will eliminate one recurring complaint that many owners have had in the past: FSD transfers.
In the past, if a Tesla owner purchased the Full Self-Driving suite outright, the company did not allow them to transfer the purchase to a new vehicle, essentially requiring them to buy it all over again, which could obviously get pretty pricey.
This was until Q3 2023, when Tesla allowed a one-time amnesty to transfer Full Self-Driving to a new vehicle, and then again last year.
Tesla is now allowing it to happen again ahead of the February 14th deadline.
The program has given people the opportunity to upgrade to new vehicles with newer Hardware and AI versions, especially those with Hardware 3 who wish to transfer to AI4, without feeling the drastic cost impact of having to buy the $8,000 suite outright on several occasions.
Now, that issue will never be presented again.
Last night, Tesla CEO Elon Musk announced on X that the Full Self-Driving suite would only be available in a subscription platform, which is the other purchase option it currently offers for FSD use, priced at just $99 per month.
Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Having it available in a subscription-only platform boasts several advantages, including the potential for a tiered system that would potentially offer less expensive options, a pay-per-mile platform, and even coupling the program with other benefits, like Supercharging and vehicle protection programs.
While none of that is confirmed and is purely speculative, the one thing that does appear to be a major advantage is that this will completely eliminate any questions about transferring the Full Self-Driving suite to a new vehicle. This has been a particular point of contention for owners, and it is now completely eliminated, as everyone, apart from those who have purchased the suite on their current vehicle.
Now, everyone will pay month-to-month, and it could make things much easier for those who want to try the suite, justifying it from a financial perspective.
The important thing to note is that Tesla would benefit from a higher take rate, as more drivers using it would result in more data, which would help the company reach its recently-revealed 10 billion-mile threshold to reach an Unsupervised level. It does not cost Tesla anything to run FSD, only to develop it. If it could slice the price significantly, more people would buy it, and more data would be made available.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”