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SpaceX’s Starlink satellite internet gains 750,000 subscribers in nine months

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SpaceX says its Starlink satellite internet service has surpassed one million active subscribers just two years after its first limited beta release.

SpaceX began launching operational Starlink satellites in November 2019. A little over three years later, the company has successfully launched more than 3600 Starlink satellites, of which some 3000 are operational and ready to serve customers. That network expansion – unprecedented in the history of spaceflight and producing a satellite constellation a magnitude larger than the next largest – has also allowed SpaceX to significantly increase the number of active users it can serve.

In June 2022, CEO Elon Musk reported in an all-hands meeting that SpaceX’s Starlink internet had “nearly” 500,000 users. Just six months later, SpaceX says that figure has doubled to “more than 1,000,000 active subscribers,” indicating an average of roughly 2600 new subscribers per day throughout the second half of 2022. In the relatively tiny world of satellite broadband internet service, a million subscribers makes SpaceX directly comparable to companies that have been serving satellite internet for decades just two years after its first offering entered beta.

In the US, Hughes Network is SpaceX’s largest competitor and currently has a bit less than 1.3 million subscribers in the Americas. Cloudflare data suggests that only half of Starlink’s far more international customer base is located in the United States, indicating that SpaceX has secured almost 40% as many subscribers after offering its competing service for just two years. That growth – roughly 250,000 new subscribers per quarter since March 2022 – is the exact opposite of what virtually every other satellite internet provider has been experiencing for the last several years, most of which are slowly losing subscribers instead of gaining them.

Comments from CEO Elon Musk and actions made by SpaceX indicate that the company is unlikely to drastically slow that growth anytime soon. In 2021, Musk noted that SpaceX would only truly struggle with congestion once Starlink had “several million” subscribers. In late 2020, SpaceX also applied for FCC permission to operate up to five million user terminals (dishes that connect to Starlink) just in the United States.

Starlink’s design makes prioritizing a country or region essentially impossible. Instead of the large geostationary satellites most competitors operate tens of thousands of kilometers above Earth’s surface, where they more or less hover above a region of choice, Starlink satellites operate just 550 kilometers (~340 mi) up. At that altitude, each satellite orbits the Earth every 95 minutes and only spends a few minutes (or even seconds) over any given country. That strongly encourages SpaceX to serve customers in as many countries as possible, each of which has its own painful market entrance process for a new communications provider.

After years of work, SpaceX’s government relations team has secured permission to operate Starlink in roughly a quarter of all countries on Earth. Combined, those countries represent more than 1.5 billion people, 19% of the global population.

But Starlink likely only needs to convert a minuscule fraction of those people into customers to be a worthwhile and financially sustainable pursuit for SpaceX. The total capacity of the first 4405-satellite Starlink constellation can only be guessed at, but roughly estimating SpaceX’s total Starlink revenue is much easier. The cost of a subscription varies widely from country to country but Cloudflare indicates that the vast majority of subscribers live in countries where it costs around $100-110 per month and around $600 for a subsidized dish. Even accounting for SpaceX footing some of the bill for Starlink service in Ukraine, the network is almost certainly already generating more than a billion dollars of revenue per year

While the FCC is making it far from easy, SpaceX is already preparing to begin building a second-generation Starlink Gen2 constellation with nearly 30,000 satellites, each of which could launch with almost a magnitude more usable bandwidth than Gen 1 satellites. If SpaceX can continue to find new customers around the world, a million subscribers using Starlink Gen1 while the network is less than 70% complete imply that the most capable version of Starlink Gen2 could serve roughly 10-12 million subscribers at minimum. Assuming SpaceX does not substantially lower its revenue, the recurring revenue from 12 million Gen2 subscribers could be $14.5 billion per year.

Reaching Starlink profitability will be an even bigger challenge – and one that CEO Elon Musk has (perhaps overzealously) indicated could bankrupt SpaceX if the company attempts to do so with its Gen1 design. But securing a million active subscribers in two years and some 750,000 in the last nine months arguably indicates that SpaceX is on a good path and should allow the company to either decrease its fundraising burden or increase the reach of future spending on R&D and expansion.

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla ends in-house wrap service that always seemed like a short-term program

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Credit: Tesla

Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.

After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.

By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.

Tesla revamps in-house vinyl wrap service with better pricing

It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.

However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:

Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.

However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.

Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.

Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.

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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event

Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.

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Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.

While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.

Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.


Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.

Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.

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Cybertruck

Tesla Cybertruck AWD is a steal at $60k, is it still at $75k? Full Review

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Tesla Cybertruck’s three configurations are all the same on the outside from an appearance perspective, but they differ slightly in price, range, performance, and other features. After yesterday’s price adjustment, Tesla’s Base All-Wheel-Drive Cybertruck is now priced at $74,990, a far cry from the $59,990 it started at several months ago.

At $60,000, the Cybertruck All-Wheel-Drive is a steal: no pickup, electric or gas-powered, comes close in terms of overall driving capability thanks to Steer-by-Wire; no truck is more fun to drive at that price, and add in Full Self-Driving for $99 per month, and you truly have the best possible pickup on the market, at least if you’re planning to use it for driving.

I unfortunately didn’t have the equipment to test towing and payload and how it impacts the truck.

But at $75,000, is it still worth it? Obviously, the question gets to be more difficult because of the $15,000 difference. But there’s still an argument.

I spent the last week with this awesome truck, and when I took it back, I was sad because it truly is the best Tesla in the lineup. I formerly said the Model S was my favorite Tesla, but after a week with Cybertruck, I can easily say it would be my choice over the now-defunct all-electric sedan.

What makes it so great? Well, a lot of things, and there are some things that I’d like to see change. However, this is a truck that truly has a serious argument for those who are thinking of trying something completely different.

Exterior and Interior

This build comes with 18″ Molten Wheels as the standard offering, but 20″ Core Wheels with 35″ tires are also available. The standard wheel option on this affordable model is not my favorite, but it can be easily swapped for something more attractive.

Overall, this particular build did have some panel gap issues that were especially noticeable between the hood and both front quarter panels. This is obviously not an “across the board” issue, as the Cyberbeast I took home for comparative reasons was significantly better overall.

The interior is different, with its textile material instead of the vegan leather. Personally, I missed the leather due to the ventilated seats, but I prefer the textile as I personally felt like they were more comfortable. This is something I’d definitely consider if I were between the three trim levels and money was not really an issue.

After 610 miles on Monday in this thing, I did not feel any different than I did when I left my house that morning. It feels like a living room on wheels; after a long drive, you truly do not feel as if you’ve been in a car all day long.

My biggest interior complaints were that I’d like at least two USB-C ports in the front; you are confined to just one, and it’s hidden in the center console. The rear row has two ports. Additionally, the windshield is super difficult to clean, so if you end up buying one of these, save your back and get something that extends.

Driving Performance and Comfort

One of the most surprising things about Cybertruck is the fact that it is perhaps the smoothest ride of any Tesla available. Most believe it might be rough, stiff, and rugged like most trucks, maybe not as forgiving on the back and bottom as you sit in it for an extended period of time.

I’m here to tell you, you won’t regret sitting in a Cybertruck for a long drive.

I put as many people who dislike EVs, don’t like Cybertrucks, or use trucks for work, and judge the Cybertruck in this thing in the past week.Β  Every single person who got in this truck loved it: they loved the speed, the handling, FSD, the space, the capability, and the feel.

As previously noted, even after hundreds of miles and 14 hours spent driving around Pennsylvania, I didn’t feel tired, exhausted, or in any hurry to come home. I would have driven another 300 miles without question.

Final Thoughts

If I had my choice of the three Cybertruck trims, I think I’d take the All-Wheel-Drive for a few reasons. Initially, the price is more attractive, it is not that stripped of features, and it has everything I need.

Is it worth it at $75,000? I believe it is. I’ve driven trucks that are at a higher price point and consider this to be a better product from a driving and experience perspective. However, other pickups on the market have more towing capacity, payload capacity, and range. They do not have FSD or steer-by-wire, the two things that truly make the Cybertruck in a league of its own.

I can’t think of a time in recent memory that I’ve been this excited to drive a vehicle each day, and I literally look for excuses to drive my Model Y on a daily basis. This Cybertruck just blows the Model Y out of the water in every possible way, at least in my opinion. With the size, performance, and driving experience, there is no better Tesla out there.

You can check out the full video review below. If you have any questions about the Cybertruck AWD, be sure to reach out and let me know:

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