Tesla already has a full plate for 2023. Even without the Q4 2022 delivery numbers, the company aims to grow another 50% this year. Below are just a few of Tesla’s biggest goals in 2023.
Tesla Cybertruck Production
Tesla also aims to start the Cybertruck’s initial production at Giga Texas, and might deliver a few Cybertrucks by the end of the year. The company will probably concentrate on Cybertruck production this year, with first deliveries likely starting in the second half.
Cybertruck bodies were spotted at Tesla’s Texas HQ in the weeks leading up to the new year. In early December, a Cybertruck rear megacast was seen at Giga Texas. Later that same month, equipment for the Cybertruck assembly line also started arriving at the Texas HQ.
The EV manufacturer might also be working on a smaller two-door Cybertruck concept. However, it will likely focus on the Cybertruck that it unveiled a few years ago.
Tesla Model 3 Revamp
First on Tesla’s list is the Model 3 revamp, otherwise known as “Project Highland.” The revamped Model 3 is expected to introduce updates to the all-electric sedan’s interior, infotainment system, and other crucial features.
People familiar with the Project Highland noted that Tesla managed to decrease the Model 3’s components. The revamped Model 3 would also get a better display. At the Q3 2022 earnings call, Elon Musk noted that next-generation Tesla vehicles might utilize the company’s smaller platform.
“But at this point, we’ve done the engineering for Cybertrucks and for Semi. So, it’s obviously against what we’re working on, which is the next-generation vehicle, which will be probably about the cost of 3 and Y platform. It will be smaller, to be clear,” Musk said.
Tesla Gigafactories and Other Projects
Tesla is still ramping up production at Giga Texas, Giga Berlin, and its Megafactory. The company’s other factories, including the Fremont Factory, Giga Nevada, and Giga Shanghai, will likely continue to improve and grow.
Tesla is also expected to announce the location of its next gigafactory. The top contenders seem to be Mexico, Canada, Indonesia, and South Korea.
Besides the Model 3—and possibly work on the company’s smaller vehicle—and the start of Cybertruck production, Tesla is also ramping Semi production. So the company’s gigafactories will be plenty busy year-round.
Tesla China’s Big Boss Gets Bigger Role
Elon Musk may also give Tesla China boss Tom Zhu more responsibilities at the company, which would be a big transition for Tesla. Zhu is expected to take on a bigger role in Tesla as its new Global Operations manager, as per previous reports.
Tesla has not confirmed Zhu’s new role at the company, but he has already stepped down as Tesla China’s main legal representative and some people have bid farewell to him on Weibo.
Zhu and his team of engineers from China have been spending time at the Fremont Factory and Giga Texas. They have also allegedly been working closely on Cybertruck production preparations.
Tesla still has a bunch of products in development, like the Roadster and the humanoid robot Optimus. Plus, Tesla has yet to officially unveil its $25,000 vehicle, dubbed by some in the EV community as the Model 2. Then there are updates for Full Self-Driving and Autopilot and 4680 production. As 2023 continues, Tesla will likely add more events to its packed schedule.
I’d appreciate tips about any of the projects mentioned in this article. Contact me at maria@teslarati.com or via Twitter @Writer_01001101.
News
Tesla’s Supercharger Diner probably just secured more locations
Tesla’s Supercharger Diner in Los Angeles dominated the company’s global usage rankings after just one year, proving the concept is more than just a one-off novelty location that will fade away.
The performance could incite the company to build more locations, something that CEO Elon Musk has hinted at for some time.
Tesla’s Supercharger Diner delivered 21.2 GWh of energy in its first year of operation, the company’s head of Charging, Max de Zegher, revealed on X. Of the top 10 most utilized Supercharger locations in Tesla’s global infrastructure, the Diner in Los Angeles was the most used by drivers, and it wasn’t particularly close:
Tesla Diner opened exactly 1 year ago. Inspiring that futuristic places like this exist.
It’s our highest usage Supercharger in the world: 21.2 GWh delivered in a year, 1.6k sessions/day.
Top 10 Superchargers by energy delivered: https://t.co/9YvJ8lw696 pic.twitter.com/koB3AUJHws
— Max (@MdeZegher) July 21, 2026
On its launch day one year ago, nobody was too sure what the Tesla Diner would be about. It seemed like an interesting concept, and considering it had been in the works for years, it was a highly anticipated launch that many were looking forward to.
Based on its success, we could see additional Diners with Superchargers built throughout the United States, and potentially beyond. Musk has said on several occasions that the company would be willing to bring the Diner idea to more markets.
Tesla makes major change at Supercharger Diner amid epic demand
Of the markets that Musk has mentioned, both Palo Alto and Austin have come to be perceived as ideal selections. However, there are no concrete plans as of now to build new Supercharger Diners anywhere; the location on Santa Monica Boulevard will remain the exclusive spot to pick up Tesla-inspired eats, at least for the time being.
Investor's Corner
Tesla short sellers win big after shares fall after earnings
Tesla short sellers won big following the company’s massive fall on Wall Street after it reported subpar Earnings on Wednesday.
Tesla short sellers collected about $4.12 billion in single-day profits on Thursday, according to Bloomberg. Shares fell as much as 15 percent during Thursday’s session. It closed as one of the worst days for Tesla on Wall Street in the past three years.
Investors sold off the stock after Tesla said it would aggressively direct its spending toward AI and its Optimus robot project. The company had record revenues, which were driven by one of the strongest quarters in terms of vehicle deliveries in company history.
However, it missed EPS estimates by reporting just $0.33, a far cry from the $0.53 analysts expected.
S3 Partners reported that about 3 percent of Tesla’s outstanding stock is sold short. Managing Director at S3, Ihor Dusaniwsky, provided the short seller’s potential profit, as well as another figure: shorts have likely had paper gains of $8.92 billion this year, as Tesla shares are down 30 percent in 2026.
Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue
Tesla has burned short sellers many times in the past, but the company’s latest Earnings Call was a chance for those skeptics to taste some payback. Although the company gave some very transparent information regarding future projects, the rollout of Robotaxi, Optimus, and Semi, many investors took their profits on Thursday.
Notable short sellers like Michael Burry have been transparent about their skepticism around Tesla shares. Burry just revealed three weeks ago that he had opened up a new short on the stock, stating he shorted Tesla shares at $416.22. “Happy it jumped back to this level,” he said in a blog post.
At the time of publication, Tesla shares were down about 3 percent and the stock was trading at $309.92.
News
Tesla door handle saga gets its latest chapter and a big change is coming
Tesla’s long-standing saga regarding its door handles and a manual release has entered its latest chapter, and as a result, a big change is coming.
On Friday, the National Highway Traffic Safety Administration (NHTSA) denied Tesla’s petition that was seeking a defect investigation into roughly 180,000 Model 3 vehicles for an issue involving the emergency mechanical door release.
🚨 The NHTSA denied a petition from Tesla that would have thrown out concerns regarding its door handles.
NHTSA said Tesla’s petition did not present evidence of a safety-related defect warranting an investigation. The agency said a rulemaking process would be a better strategy. pic.twitter.com/j6PzUBM1mT
— TESLARATI (@Teslarati) July 24, 2026
NHTSA said that Tesla’s petition did not present evidence of a safety-related defect in the door handles or their emergency releases. Instead, the agency determined that it would rather solve the issue of the lack of labeling or location of emergency mechanical door releases and the federal safety rules that govern them.
Essentially, the NHTSA wants to create and enforce rules that would require automakers to make emergency door latch releases more clearly labeled in a car. Despite a Tesla having manual door releases on all four passenger doors, many people do not know they exist or how they work.
Tesla addresses door handle complaints with simple engineering fix
In recent times, Tesla has faced some criticism involving its door handles, specifically because some occupants have reported that they are unable to exit their vehicles after losing power. The door handles on a Tesla are electronically operated, but in the event that the 12V battery dies, there is a manual release that can be used.
The NHTSA only identified a single complaint involving the mechanical door releases: a 2022 Model 3 owner said the release was concealed and unlabeled after the vehicle lost power after a front-end collision. It has also already started to create a separate rulemaking process to make emergency door-egress systems more obvious.
It should be noted that all Teslas have mechanical emergency door releases, but they are placed in various locations as the vehicles have aged and been redesigned from year to year. Refer to the safety manual for your vehicle if you have any confusion about where the emergency releases are and how they work.