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EV affordability: Does it matter if Tesla is the only company to figure it out?

(Photo: Andres GE)

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The recent headlines about Dyson’s abandoned efforts at making an electric car were probably music to the EV-doubter crowd’s ears. I assume this not so much because the Rolls Royce of vacuum companies had difficulty transitioning into a completely different industry, but because of the reason given for the shut down:

“However, though we have tried very hard throughout the development process we simply can no longer see a way to make it commercially viable.”

Sure, the jokes are funny. (“I guess they ‘sucked’ at making cars,” etc.) But the dissenters will point to this as yet another example of why the long-term prospects of EVs are overestimated by a long shot. No amount of regulations can fix the business-case and economic fact that there’s a huge cost obstacle to manufacturing battery-electric vehicles that can only bring the price down so much. Even Elon Musk has commented about this, saying something along the lines of how he doesn’t hate cheaper cars; they’re just not possible to make right now.

Quite possibly the biggest obstacles to widespread EV adoption is the affordability factor (the other being supply chain limiting production capability). While Tesla is obviously working on this aspect and some might argue they’re already there with a $35k Standard Range Model 3 (downgraded post-purchase), it really seems like it’s going to be an issue for a long time for companies other than Tesla. In other words, Tesla will probably figure out mass market, cheap cars way quicker than their competitors and stay ahead of the game for years if not decades. Is that a win for the movement, though?

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To be perfectly honest, I’m a market principles person. My favorite part about Tesla (and SpaceX) was how a customer-driven approach was taken to revolutionize an industry (or two) after the government-driven approach had been wanting at best. The myths about EV ownership don’t exist in a vacuum (sorry, I had to). They came from a history of compliance EVs that were produced to merely meet requirements and not a bit of innovation more. For people that can’t afford a Tesla, it doesn’t matter that the company has achieved amazing things with their product. Their perspective is somewhat like scrolling through various celebrity Instagram accounts: How nice for them!

If Tesla wants to lead a movement of battery-powered vehicles on a global scale, someone has to be able to keep up. Right? Porsche seems to be on the right track, but they’re even less affordable than a Tesla and have always only sought to appeal to a niche luxury market. It seems to me that the issue is something beyond the tech itself, considering Tesla has “open sourced” its patents. What is it? What is driving huge companies with huge resources to fail at even creating a Tesla-level vehicle circa 2012?

I do think it’s a bit lazy to blame it on oil profits. If EVs made as much business sense for those “gasoline/diesel-centered” companies as it does for Tesla, they’d convert in a heartbeat. That’s the bit about markets that you can usually rely on. If there’s money to gain, there are players waiting to cash in. Also, there will be a market for oil companies for a long time due to manufacturing needs, and their investors are perfectly willing to diversify their portfolios with other things that make good money.

Or maybe that’s it in itself? Once Tesla has the cost-ratio figured out, the other players will follow along and start investing serious money in repeating that success. But what if that’s not it? How committed can Tesla be to its own movement if no one can catch up? Do others need to catch up? Will “good enough” be enough for global EV adoption with Tesla always representing the luxury segment of the market?

Accidental computer geek, fascinated by most history and the multiplanetary future on its way. Quite keen on the democratization of space. | It's pronounced day-sha, but I answer to almost any variation thereof.

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Elon Musk

The real reason Elon Musk wants every car connected to space

Elon Musk says all cars will eventually need Starlink to handle massive AI bandwidth demand.

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Elon Musk is making the case that satellite internet, not fiber or cellular towers, will end up wired into every car on the road. In a string of posts on X, the SpaceX CEO wrote that all cars will have Starlink in the future and called satellite connectivity the only way to get super high bandwidth to billions of vehicles.

The posts started with Musk endorsing a Cloudflare forecast that traffic generated by autonomous AI agents will soon dwarf traffic generated by humans browsing the internet, a shift he described as not a close call at all. From there he narrowed the argument to infrastructure, writing that the only system that can support the insanely fast bandwidth growth needed by AI is Starlink, before extending the logic to cars specifically.


The timing lines up with Tesla’s own hardware decisions. On July 20, Tesla confirmed the Cybercab would ship with a Starlink V5 terminal built into its roof, the first time the company had put satellite hardware in a production vehicle. A day later, Tesla’s head of AI, Ashok Elluswamy, explained the connection wasn’t there for safety and that Cybercab’s driving stack runs entirely on onboard cameras and compute, while the satellite link exists for navigation, customer service, and fleet management instead. Musk followed with his own post about the feature, saying riders would be able to watch 4K streaming video during rides.

By July 22, Musk had already said Starlink would extend beyond Cybercab to Tesla’s full lineup. Sunday’s posts push that same logic outward again, this time framed as a requirement across the industry rather than a feature specific to Tesla, and tied directly to the bandwidth AI systems are expected to consume.

SpaceX’s newest Starmind will make earth data centers obsolete

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The AI argument has been building on SpaceX’s side for months. The company has an FCC filing pending for a third generation Starlink constellation, and it has separately proposed Starmind, a constellation of up to a million satellites designed to run AI computation directly in orbit rather than just relay data. Musk has said he expects space to become the cheapest place to deploy AI compute within two to three years. Starlink and Starmind serve different jobs inside that vision, one moving data and the other processing it, but Sunday’s posts treat vehicles as one more category of hardware that will eventually need both.

None of this changes anything for Tesla owners today. Cars already on the road keep running on LTE and Wi-Fi, and Tesla hasn’t outlined a retrofit path for existing vehicles. The July 22 commitment applies to future production, not the fleet already delivered. What Musk added on Sunday is the reasoning: satellite connectivity isn’t a Cybercab novelty, it’s a bet that ground based networks won’t keep up with how much data cars, robots, and AI systems are about to generate.

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Elon Musk

The Boring Company’s newest tunnel vehicle runs on Tesla parts and no one is driving it

The Boring Company’s new tunnel vehicle runs on Tesla Model 3 batteries and drive units.

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The Boring Company just introduced a new piece of hardware, and it runs on parts pulled straight from a Tesla showroom. Liner Truck 3, unveiled in a post from the tunneling company’s official X account, is an all electric vehicle built around Tesla Model 3 battery packs and drive units, purpose built to move concrete tunnel segments to the boring machine face without a single person underground.

The job itself is unglamorous but critical. Each precast segment run weighs more than 22,000 pounds, roughly the load of a full cement mixer, and Liner Truck 3 hauls that weight repeatedly between the surface staging area and wherever the Prufrock machine happens to be cutting.

The Boring Company said Liner Truck 3 is piloted remotely out of its Global Operations Control Center in Texas, extending the Zero-People-In-Tunnel approach the company has spent years building toward. An earlier version of a ZPIT liner truck was already tested at the company’s Bastrop, Texas research tunnels, and a factory tour released last month showed an employee flying a fully loaded liner truck with a PlayStation controller. Liner Truck 3 looks like the production version of that same idea, cleaned up and pushed into daily use.

The timing lines up with a company digging in more places than it ever has before. The Boring Company now has multiple Prufrock machines active or arriving in Nashville, where Music City Loop construction has been accelerating since February, and its Vegas Loop network keeps adding tunnel mileage on a near monthly basis. Every one of those projects depends on getting concrete segments to the cutting face fast enough to keep the boring machine from idling, which is exactly the bottleneck Liner Truck 3 is designed to remove.

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It also reinforces something Tesla owners have watched happen gradually across Musk’s companies: passenger car hardware finding a second life in heavy equipment. Model 3 drive units already move people through the Vegas Loop, and now the same components are hauling concrete underground in Nashville and wherever The Boring Company digs next. Whether that kind of component reuse extends further into TBC’s equipment lineup, or into other Musk owned industrial hardware, is the next thing worth watching.

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Firmware

Tesla unlocks in-car web conferencing to extend Google Meet, Teams and beyond

Tesla’s Summer Update lets owners join Google Meet, Teams, and Discord calls via cabin camera.

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Tesla’s 2026 Summer Update, which just began rolling out to customer vehicles, now links the built-in web browser with the in-cabin camera feed and microphone input, thereby letting owners join video calls on nearly any browser-based service instead of just Zoom.

The change appears in Tesla’s own release notes for software version 2026.26 under “Web Browser,” which states that the vehicle can now use its interior camera and cabin microphone when a website requests access, with permission granted the same way a desktop browser handles it. As NotATeslaApp notes, this feature opens the door to Google Meet, Microsoft Teams, Discord, and other webcam-enabled sites to activate the in-car cabin-facing camera. The feed automatically crops and zooms to center the driver in frame.

Tesla has offered in-car video calling before, but only through a dedicated Zoom app that launched at the end of 2022, a stripped-down browser preloaded with Zoom’s own web client and gated behind Premium Connectivity. Opening the full browser to any camera-requesting site removes that walled garden. Elon Musk first called video conferencing “definitely a future feature” back in 2020, when the pandemic pushed remote meetings into daily life, so this update effectively finishes something Tesla has been promising for six years.

Tesla Summer Update begins rolling out: a look at the new features

The feature keeps the same restrictions that applied to Zoom on Tesla vehicles. It only works while the car is parked; shifting into Drive disables the camera feed, according to the release notes. It is also limited to vehicles running Tesla’s AMD Ryzen infotainment hardware, meaning older Intel-based Model S and Model X units, along with early Model 3 and Model Y builds, don’t get it.

Turning the browser into a general entry point for the in-cabin camera, rather than routing everything through one local app, widens the number of third-party sites that can ask for access, even though Tesla’s permission prompt.

With the Summer update only days into its rollout, be sure to stay with us on TikTok and X to see the latest video demonstrations.

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