Connect with us

News

No more “Tesla Killers:” It’s becoming increasingly difficult to distinguish the “EV market” from the mainstream auto segment

(Credit: Ford Motor Company and Tesla Inc.)

Published

on

Those who have followed the Tesla story for years would remember a time when practically every single concept car and production EV was dubbed as a “Tesla Killer.” The idea then was that while Tesla held the lead in electric cars due to its first-mover advantage, the company’s share in the EV segment would shrink once other companies like the Detroit Big Three decided to step into the electric car market. 

Yet with Tesla completing over 930,000 vehicle deliveries in a year rife with chip shortages and supply chain issues, it is becoming more and more difficult to justify the idea of several companies competing in a limited “EV market.” Considering the ongoing rise in electric vehicle sales worldwide and the general decline in sales of vehicles equipped with the internal combustion engine, it is starting to become evident that today, there is no longer an “EV market.” Today, there is just a “car market,” and EVs are winning. 

One does not even have to look at Tesla’s 87% growth in 2021 vehicle sales to prove this point. A look at how veteran automakers Ford and General Motors fared in 2021 would show how a notable degree of focus and seriousness in electric vehicles may positively or negatively affect an automaker’s numbers in the current auto environment. Both Ford and GM were hit, just like Tesla, with the supply chain crisis, but one could argue that General Motors ended up with the shorter end of the stick. 

In Q4 2021, GM’s US sales tanked by 42.9%, Buick fell by 34.8%, Cadillac fell by 47.8%, Chevrolet dropped by 44.7%, and GMC fell by 37.7%. For the entire year, GM’s overall sales dropped by 12.9%. This ultimately allowed Japanese carmaker Toyota to overtake the Detroit veteran for the first time in nearly a century. It should be noted that GM’s electric vehicle push was practically nonexistent in Q4 2021, with the company selling all but 25 Chevy Bolts and one GMC Hummer EV before the end of the year. 

Ford did not have an easy 2021 either. The company sold 1.9 million vehicles in 2021, down 6.8% from 2020. Yet despite this, there were notable points of strength in Ford’s results. The most evident of these could be found in the sales of the Mustang Mach-E, the company’s premium all-electric crossover that, at times, has been favorably compared to the Tesla Model Y, one of the market’s best-selling EVs today. Mach-E sales totaled 27,140 vehicles in 2021, making it the second best-selling electric SUV in the US. Interest in the F-150 Lightning also remained strong over the year, to the point where the company had to double its production goals twice to meet the vehicle’s existing demand. 

Perhaps it was just chance, or simply bad luck on GM’s part, but one could notice that between the two Detroit veterans, Ford seems to be far more willing to walk the walk with the EV transition in 2021. General Motors might have announced various lofty targets, and US President Joe Biden might have dubbed GM CEO Mary Barra as the person who electrified the auto sector, but numbers don’t lie. In 2022, GM lost in the EV race by a wide margin, and its sales seem to have taken a hit by extension. 

Advertisement
-
https://twitter.com/mrlevine/status/1478738397376094211?s=20

The coming year would be one for the record books. Various electric cars from both veterans and newcomers are expected to be released. Tesla has the Cybertruck and the Semi coming, and rumors are high that work on the company’s $25,000 electric car is underway. Rivian has the R1S ramp to look forward to, and Lucid has its work cut out with the ramp of the Air sedan. Ford has the F-150 Lightning coming this year, and GM has recently just announced the Silverado EV. Volkswagen is also expanding its ID lineup, with the highly anticipated Buzz, the successor to the iconic Microbus, launching this year. 

Needless to say, 2022, and likely the years following it, would be one that’s characterized by the rise of electric cars. With veteran carmakers now playing catch up to companies like Tesla, the next years would likely see EVs take a more prominent section of the auto sector’s pie. With several countries and regions across the world poised to ban the internal combustion engine within the coming years, buying all-electric cars is starting to become common sense for the mainstream buyer. And that, ultimately, suggests that the “EV segment” has now transitioned into simply the “auto market.”

Don’t hesitate to contact us with news tips. Just send a message to tips@teslarati.com to give us a heads up.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

Advertisement
Comments

News

Tesla registrations in Germany nearly quadruple in October

Published

on

Credit: Tesla Manufacturing | X

Tesla’s new vehicle registrations in Germany rose sharply in October, nearly quadrupling from the same month a year earlier. That’s according to data from the KBA, Germany’s federal motor transport authority.

The KBA reported 2,932 Tesla vehicles registered in October, a 290.9 percent year-over-year- increase. For the first ten months of the year, Tesla’s cumulative registrations reached 47,742 units. This number is up 206.1 percent compared with the January-October period of 2025. These gains occurred against a backdrop of strong overall growth in the BEV sector as a whole.

Germany registered 94,086 new BEVs in October, a 79.5 percent rise that brought the BEV share of the passenger car market to 37 percent of the 254,492 total cars registered that month.

Despite the percentage surge, Tesla’s absolute numbers left it with a 1.2 percent share of all new car registrations for October. Chinese competitors did record higher volumes, as BYD registered 5,173 vehicles, a 2 percent share, Leapmotor with 3,661 cars, which equates to 1.4 percent, and Xpeng had a 0.5 percent share.

Year-to-date through October, BYD edged ahead of Tesla with 47,961 registrations versus Tesla’s 47,742.

The October results follow a notably strong September for Tesla in Germany, when it registered 12,552 vehicles, an increase of roughly 269 percent year-over-year and one of its strongest monthly totals on record in the country. That month, the Model Y led all EVs and ranked among the top-selling vehicles of any powertrain.

The figures form part of a broader recovery in Tesla’s European registrations after an extended period of softer demand. While monthly volumes remain subject to typical quarter-end patterns and competitive pressure from both established European brands and rapidly expanding Chinese manufacturers, the year-to-date growth indicates improved traction in Europe’s largest car market.

Tesla’s Gigafactory Berlin-Brandenburg continues to supply the region, positioning the company to capture a share of the expanding German BEV market as overall EV adoptions looks to be accelerating.

Continue Reading

News

Elon Musk hilariously comments on Midterm election results

Published

on

Gage Skidmore, CC BY-SA 4.0 , via Wikimedia Commons

In the early hours of Wednesday following the 2026 midterm elections, Elon Musk took to X with a characteristically irreverent reaction to the results.

“Guess my election-interfering space lasers didn’t work this time,” the Tesla and SpaceX CEO posted, generating hundreds of thousands of likes and widespread attention.

The quip landed after Democrats secured control of both the House and Senate in a sweeping victory. Musk, the largest individual donor of the cycle, had directed an estimated $440–474 million toward Republican candidates and aligned groups—more than any non-candidate in modern history.

Much of the spending targeted Texas, where Musk’s companies have significant operations. There, Democrat Gina Hinojosa defeated incumbent Gov. Greg Abbott, and James Talarico ousted Ken Paxton in the Senate race.

Musk’s “space lasers” joke playfully referenced conspiracy theories that have circulated since the 2024 election, falsely claiming he used Starlink satellites or other technology to influence vote totals. By leaning into the accusation with a shrug emoji, he turned potential criticism into self-deprecating humor:

He followed up with another post observing that “Data centers in space looking pretty appealing right now,” a pointed nod to possible regulatory and infrastructure challenges for data-center projects in Texas under the new Democratic leadership.

Critics quickly highlighted the scale of the spending relative to the outcome. One reply noted that Musk had “dropped half a fucking BILLION on this shit and got dog walked,” underscoring the disconnect between financial outlay and electoral returns. Musk later shared a vintage-style “technical difficulties” image, extending the humorous tone.

The posts arrived as markets reacted: shares of Tesla and SpaceX-related entities dipped in premarket trading amid concerns over heightened scrutiny and shifting state-level politics. Democrats had previously signaled plans to examine Musk’s government ties, DOGE involvement, and business conflicts if they regained congressional majorities.

Musk’s response stands out for its light touch amid high-stakes political setbacks. Rather than offering a detailed defense of his spending or a sober analysis of voter sentiment, he chose sarcasm—consistent with his long-standing style of public communication.

Whether the comments signal a retreat from large-scale political donations ahead of 2028 or simply a momentary shrug remains unclear, but they captured the attention of millions in the immediate aftermath of election night.

Continue Reading

News

SpaceX moves to challenge AT&T, Verizon with Qualcomm-powered 5G

Published

on

Credit: Qualcomm

SpaceX has selected Qualcomm Technologies to supply core infrastructure for Starlink Mobile’s planned nationwide terrestrial 5G network in the United States.

Announced on November 4, the multi-year agreement covers radios, baseband units, and commercial-grade Layer 1 software based on Qualcomm’s Dragonwing Cellular Infrastructure platforms, specifically the QRU100 and QDU100:

These will power Massive MIMO radio units featuring 64 transmit and 64 receive paths (64T64R), designed to boost coverage, capacity, and spectral efficiency at scale. Qualcomm has described the pact as its largest 5G deal to date, with deployment across tens of thousands of U.S. cell sites scheduled to begin in 2027.

The terrestrial build-out is meant to complement, not replace, Starlink’s satellite direct-to-cell capabilities. SpaceX has assembled substantial spectrum holdings for this purpose: roughly 65 MHz of mid-band frequencies acquired from EchoStar (including AWS-4 and related bands) and up to 14 MHz of low-band 800 MHz spectrum from Grain Management.

The low-band airwaves improve indoor penetration and range, while mid-band supports higher capacity. SpaceX executives, including President Gwynne Shotwell, have outlined a hybrid architecture in which satellites eliminate outdoor dead zones and terrestrial nodes add capacity where demand is highest.

Earlier comments suggested small cells or femtocells potentially co-located with existing Starlink user terminals on roofs, though later filings also reference more conventional antennas on towers and structures.

The big picture is SpaceX’s bid to become a full-fledged U.S. mobile carrier rather than a satellite partner or dead-zone filler. AT&T, Verizon, and T-Mobile together generate hundreds of billions in annual wireless revenue; Shotwell has said SpaceX expects to win customers by offering superior coverage, including during disasters, through seamless satellite-terrestrial handoff.

Verizon, AT&T and T-Mobile are trying to shut Starlink out before FCC vote

Starlink already represents a major share of SpaceX’s revenue and profit following the company’s 2026 IPO. By vertically integrating spectrum, satellite manufacturing, launch capacity, and now ground radio equipment, SpaceX aims to control more of the connectivity stack.

Qualcomm’s involvement also positions the network for future evolution toward AI-native 6G infrastructure, with energy-efficient processing that could improve deployment economics.

Challenges remain: spectrum depth still lags the Big Three, capital costs for tens of thousands of sites will be substantial, and regulatory approvals continue, but the Qualcomm deal marks a concrete step from spectrum accumulation toward operational network build-out.

In short, the partnership accelerates Starlink Mobile’s shift from orbital broadband specialist to hybrid mobile competitor, testing whether a space-based company can reshape terrestrial wireless economics and coverage in the world’s largest market.

Continue Reading