

Investor's Corner
Tesla impresses skeptical Wall St analyst after Model 3 Performance test drive
One of Tesla’s most ardent bulls who adopted a more skeptical stance on the company earlier this year has seemingly been won over after a test drive in the Model 3 Performance. In a recent note, Morgan Stanley analyst Adam Jonas wrote that the Model 3 Performance is impressive, being a vehicle that signifies a positive momentum for electric cars as a whole.
In his note, Jonas stated that workers at the Fremont factory continue to be incredibly busy manufacturing the electric car to meet the demand for the vehicle in the United States. The Morgan Stanley analyst also pointed out that the Model 3 Performance seems to be the best bang-for-the-buck electric car in Tesla’s lineup, giving even more value-for-performance than the Model S 75D.
“Frankly, our enjoyment of the high-spec version of the Model 3 took us by surprise. It’s hard to say how much this matters. But it matters,” Jonas stated.
Overall, Jonas outlined several factors driving expectations for electric cars today, including positive regulatory initiatives in large markets such as China and Europe, the rising price of oil, as well as the increasing number of companies looking into electrified vehicles. These factors, particularly the regulatory initiatives from several regions across the globe, are starting to be felt by legacy carmakers, including Volkswagen AG, which recently expressed its reservations about the EU’s proposal to reduce emissions by 35% on or before 2030.
Morgan Stanley has historically adopted a bullish stance on Tesla stock (NASDAQ:TSLA), though last May, Jonas cut the company’s price target from $376 to $291 – a 23% decrease. Jonas also slashed his long-term operating profit margin forecast for the electric car maker from 14.3% to 9.8%. Explaining his more conservative stance in a note, Jonas wrote that the “lingering manufacturing issues with the Model 3 – most recently at Fremont final assembly” could prevent Tesla from achieving its ambitious self-imposed targets.
“The challenges in ramping up Model 3 production reflect fundamental issues of vehicle design, manufacturing process, and automation levels that can weigh against the profitability of the vehicle,” Jonas wrote.
Just last month, Jonas also released a note stating that Tesla would likely initiate an equity raise of $2.5 billion in Q4 2018. While the analyst did acknowledge the bull thesis that Tesla would not need to raise equity if it generates enough cash, Jonas nonetheless stated that “it is far better for a company to raise when it doesn’t need to.” Considering the Morgan Stanley analyst’s recent note, though, it appears that Adam Jonas might adopt a more optimistic outlook on Tesla once more.
Since ending Q3 2018 with a delivery blitz that resulted in a total of 83,500 vehicles being handed over to customers before September ended, Tesla appears to be going full throttle in its ongoing efforts to ramp the production of the Model 3. Even before Q3’s end, reports already emerged that Gigafactory 1 in Nevada is receiving upgrades in Q4, in the form of new Grohmann machines that can make “module production become three times faster, and three times cheaper.” New battery cell production lines from Panasonic, which were initially scheduled to go online by the “end of 2018,” are set to be completed earlier than expected as well.
Tesla has been mostly quiet about its progress this Q4 so far, but the company has been showing encouraging signs of a strong production ramp. In the first two weeks of October, for example, Tesla registered more than 30,000 new Model 3 VINs, including a record batch of more than 9,000 vehicles in one filing. In a recent announcement, Tesla CEO Elon Musk also revealed that despite the company’s restructuring earlier this year, Tesla now employs a workforce of around 45,000 employees.
Disclosure: I have no ownership in shares of TSLA and have no plans to initiate any positions within 72 hours.
Investor's Corner
Tesla could save $2.5B by replacing 10% of staff with Optimus: Morgan Stanley
Jonas assigned each robot a net present value (NPV) of $200,000.

Tesla’s (NASDAQ:TSLA) near-term outlook may be clouded by political controversies and regulatory headwinds, but Morgan Stanley analyst Adam Jonas sees a glimmer of opportunity for the electric vehicle maker.
In a new note, the Morgan Stanley analyst estimated that Tesla could save $2.5 billion by replacing just 10% of its workforce with its Optimus robots, assigning each robot a net present value (NPV) of $200,000.
Morgan Stanley highlights Optimus’ savings potential
Jonas highlighted the potential savings on Tesla’s workforce of 125,665 employees in his note, suggesting that the utilization of Optimus robots could significantly reduce labor costs. The analyst’s note arrived shortly after Tesla reported Q2 2025 deliveries of 384,122 vehicles, which came close to Morgan Stanley’s estimate and slightly under the consensus of 385,086.
“Tesla has 125,665 employees worldwide (year-end 2024). On our calculations, a 10% substitution to humanoid at approximately ($200k NPV/humanoid) could be worth approximately $2.5bn,” Jonas wrote, as noted by Street Insider.
Jonas also issued some caution on Tesla Energy, whose battery storage deployments were flat year over year at 9.6 GWh. Morgan Stanley had expected Tesla Energy to post battery storage deployments of 14 GWh in the second quarter.
Musk’s political ambitions
The backdrop to Jonas’ note included Elon Musk’s involvement in U.S. politics. The Tesla CEO recently floated the idea of launching a new political party, following a poll on X that showed support for the idea. Though a widely circulated FEC filing was labeled false by Musk, the CEO does seem intent on establishing a third political party in the United States.
Jonas cautioned that Musk’s political efforts could divert attention and resources from Tesla’s core operations, adding near-term pressure on TSLA stock. “We believe investors should be prepared for further devotion of resources (financial, time/attention) in the direction of Mr. Musk’s political priorities which may add further near-term pressure to TSLA shares,” Jonas stated.
Investor's Corner
Two Tesla bulls share differing insights on Elon Musk, the Board, and politics
Two noted Tesla bulls have shared differing views on the recent activities of CEO Elon Musk and the company’s leadership.

Two noted Tesla (NASDAQ:TSLA) bulls have shared differing views on the recent activities of CEO Elon Musk and the company’s leadership.
While Wedbush analyst Dan Ives called on Tesla’s board to take concrete steps to ensure Musk remains focused on the EV maker, longtime Tesla supporter Cathie Wood of Ark Invest reaffirmed her confidence in the CEO and the company’s leadership.
Ives warns of distraction risk amid crucial growth phase
In a recent note, Ives stated that Tesla is at a critical point in its history, as the company is transitioning from an EV maker towards an entity that is more focused on autonomous driving and robotics. He then noted that the Board of Directors should “act now” and establish formal boundaries around Musk’s political activities, which could be a headwind on TSLA stock.
Ives laid out a three-point plan that he believes could ensure that the electric vehicle maker is led with proper leadership until the end of the decade. First off, the analyst noted that a new “incentive-driven pay package for Musk as CEO that increases his ownership of Tesla up to ~25% voting power” is necessary. He also stated that the Board should establish clear guidelines for how much time Musk must devote to Tesla operations in order to receive his compensation, and a dedicated oversight committee must be formed to monitor the CEO’s political activities.
Ives, however, highlighted that Tesla should move forward with Musk at its helm. “We urge the Board to act now and move the Tesla story forward with Musk as CEO,” he wrote, reiterating its Outperform rating on Tesla stock and $500 per share price target.
Tesla CEO Elon Musk has responded to Ives’ suggestions with a brief comment on X. “Shut up, Dan,” Musk wrote.
Cathie Wood reiterates trust in Musk and Tesla board
Meanwhile, Ark Investment Management founder Cathie Wood expressed little concern over Musk’s latest controversies. In an interview with Bloomberg Television, Wood said, “We do trust the board and the board’s instincts here and we stay out of politics.” She also noted that Ark has navigated Musk-related headlines since it first invested in Tesla.
Wood also pointed to Musk’s recent move to oversee Tesla’s sales operations in the U.S. and Europe as evidence of his renewed focus in the electric vehicle maker. “When he puts his mind on something, he usually gets the job done,” she said. “So I think he’s much less distracted now than he was, let’s say, in the White House 24/7,” she said.
TSLA stock is down roughly 25% year-to-date but has gained about 19% over the past 12 months, as noted in a StocksTwits report.
Investor's Corner
Cantor Fitzgerald maintains Tesla (TSLA) ‘Overweight’ rating amid Q2 2025 deliveries
Cantor Fitzgerald is holding firm on its bullish stance for the electric vehicle maker.

Cantor Fitzgerald is holding firm on its bullish stance for Tesla (NASDAQ: TSLA), reiterating its “Overweight” rating and $355 price target amidst the company’s release of its Q2 2025 vehicle delivery and production report.
Tesla delivered 384,122 vehicles in Q2 2025, falling below last year’s Q2 figure of 443,956 units. Despite softer demand in some countries in Europe and ongoing controversies surrounding CEO Elon Musk, the firm maintained its view that Tesla is a long-term growth story in the EV sector.
Tesla’s Q2 results
Among the 384,122 vehicles that Tesla delivered in the second quarter, 373,728 were Model 3 and Model Y. The remaining 10,394 units were attributed to the Model S, Model X, and Cybertruck. Production was largely flat year-over-year at 410,244 units.
In the energy division, Tesla deployed 9.6 GWh of energy storage in Q2, which was above last year’s 9.4 GWh. Overall, Tesla continues to hold a strong position with $95.7 billion in trailing twelve-month revenue and a 17.7% gross margin, as noted in a report from Investing.com.
Tesla’s stock is still volatile
Tesla’s market cap fell to $941 billion on Monday amid volatility that was likely caused in no small part by CEO Elon Musk’s political posts on X over the weekend. Musk has announced that he is forming the America Party to serve as a third option for voters in the United States, a decision that has earned the ire of U.S. President Donald Trump.
Despite Musk’s controversial nature, some analysts remain bullish on TSLA stock. Apart from Cantor Fitzgerald, Canaccord Genuity also reiterated its “Buy” rating on Tesla shares, with the firm highlighting the company’s positive Q2 vehicle deliveries, which exceeded its expectations by 24,000 units. Cannacord also noted that Tesla remains strong in several markets despite its year-over-year decline in deliveries.
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