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Unplugged Performance Tesla Model 3 sets record ahead of Pikes Peak attempt

Tesla Model 3 equipped with Unplugged Performance's Ascension R package. (Credit: Unplugged Performance)

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5 years ago

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The Tesla Model 3 Performance is already a track weapon straight out of the factory. With Track Mode, a stock Model 3 Performance could completely dominate high performance sedans on the closed circuit. But with special parts that are designed to increase the vehicle’s track capability even further, the Model 3 Performance becomes something that is downright frightening. 

Around two weeks ago, Tesla aftermarket specialist and tuning house Unplugged Performance announced its entry to the esteemed Pikes Peak International Hill Climb with legendary racer driver Randy Pobst behind the wheel. Pobst is the perfect driver for such an event, considering that he was directly involved with Tesla’s creation of the Model 3 Performance’s Track Mode. With Pobst behind the wheel, Unplugged Performance’s Model 3 has the potential to complete the Pikes Peak Hill Climb, and possibly surprise a number of critics along the way. 

Interestingly enough, the Unplugged Performance team did not have a car for the event when it made its Pikes Peak Hill Climb announcement. Such a vehicle was only picked up on the night of July 17, and later equipped with the company’s Ascension R package. Unplugged Performance’s Ascension R kit made its debut with Tesla owner enthusiast Erik Strait’s Model 3, which was sent to Japan earlier this year. Strait’s vehicle, the first of the company’s Ascension R units, set records in Japan during its brief stay in the country. 

Tesla Model 3 equipped with Unplugged Performance’s Ascension R package. (Credit: Unplugged Performance)

The Model 3 picked up by the Unplugged Performance team on July 17 would become the company’s second Ascension R unit. The modification of the Model 3 Performance would begin on July 20 and end on Fright night, July 24. With the car completed, the team drove over to Buttonwillow on Autopilot to ensure that the trip was as safe as possible. At around 2 a.m. on July 25, the Model 3 Ascension R took its first charge. Interestingly enough, July 25 also happened to be the day of TeslaCorsa 9, an event where Tesla owners get together for a day on the track. 

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In a message to Teslarati, the Unplugged Performance team stated that they did not really expect the freshly modded Model 3 to set new records right out of the bat. The vehicle’s driver, Oscar Jackson Jr., after all, has never driven a Tesla prior to the event. Jackson was used to racing vehicles like the Porsche GT3 RS, but he did not have any experience with high performance EVs stepping into the Model 3. It was then surprising to see that before lunchtime, Unplugged Performance’s Model 3 Ascension R broke the record for fastest production Tesla on street tires on the Buttonwillow track, running a 1:54.266 on 200 tread wear tires. 

What was even more interesting was that later during the day, the Model 3 recorded an even more impressive lap despite its battery being halved. The team equipped the Model 3 with Pirelli slicks, and the vehicle ended up running a 1:53.277 lap despite a 50% state of charge. In a statement following his experience, Jackson, noted that he was incredibly impressed with the Tesla Model 3. According to the racer, the Model 3 was already a great car from the factory, but with an additional boost from Unplugged Performance’s parts, the vehicle had the potential to rival even the best track weapons available today. 

Tesla Model 3 equipped with Unplugged Performance’s Ascension R package. (Credit: Unplugged Performance)

“It was a pretty mind blowing experience to have this be my first time driving a Tesla. Despite it being a shakedown day for Unplugged’s latest build, the car was surprisingly well sorted and it inspired immediate confidence. The brakes in particular were a big surprise given that the car is a lot heavier than what I’m used to racing with. Unplugged’s “BFB” carbon ceramic kit allowed me to brake deep into the corner and I found myself using braking points comparable to what I use when racing the Porsche GT3 RS and spec Miatas! 

“The car was already really well prepared so we did not need to change much. The suspension was great off the bat and really well dialed-in. As the day progressed, we simply raised the rear up a little and added a bit more compression. Since the car was factory power and factory traction control I found myself being interrupted by the car’s nannies… Overall the car is a rocket ship (no SpaceX pun intended)! If I had more time with it I’m certain I can go a lot faster. I’m looking forward to my next time behind the wheel of it!” he said. 

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Watch a rather entertaining run of Unplugged Performance’s Model 3 Ascension R in the video below. 

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

Tesla confirms rollout of critical feature, but Cybertruck misses out

Tesla’s S3XY lineup will get the Adaptive Headlights, but Cybertruck will not.

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5 hours ago

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April 17, 2025

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Credit: @jojje167 on X

Tesla has confirmed the rollout of a new, critical feature that is coming to the United States for the first time.

However, the Cybertruck will unfortunately miss out on it.

Tesla has a distinct advantage among many automakers as their Over-the-Air updates make their vehicles better over time. While many automakers have the ability to roll out new features through these updates, Tesla has been shown to be one of the companies that can truly make things significantly better with their cars.

A new feature coming to the United States and now rolling out is Adaptive Headlights. This feature will be applied to Model S, Model 3, Model X, and Model Y vehicles with the proper hardware.

Adaptive Headlights are different than your typical auto highbeams in the way that they can dim certain pixels of the bulb to keep visibility for the Tesla driver high, while eliminating glare for those who are in oncoming cars:

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For the first time, Tesla is rolling out the feature to these vehicles in the United States. European Tesla owners were able to use the function several months back, but it was pending approval in the U.S.

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At first, Tesla VP of Vehicle Engineering, Lars Moravy, said that the Cybertruck would have this feature. However, in late February, he confirmed that he was incorrect and the all-electric pickup will not have the ability to get Adaptive Headlights, as the company could not fit the correct hardware in the Cybertruck’s module:

The feature certainly makes visibility better for everyone on the road and will improve overall safety while eliminating the pesky and annoying feeling of being blinded by high beams.

The Adaptive Headlight feature for Tesla is part of the company’s Spring Update for 2025.

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Tesla Model 3 wins ‘most economical EV to own’ title in new study

The Tesla Model 3 has captured another crown in a recent study showing the most cost-effective EVs

Published

9 hours ago

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April 17, 2025

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tesla model 3 driving on a wet road
(Credit: Tesla)

The Tesla Model 3 recently captured the title of “most economical electric vehicle to own” in a new study performed by research firm Zutobi.

Perhaps one of the biggest and most popular reasons people are switching to EVs is the cost savings. Combining home charging, lower maintenance costs, and tax credits has all enabled consumers to consider EVs as a way to save money on their daily drivers. However, there are some EVs that are more efficient and cost-effective than others.

Tesla police fleet saves nearly half a million in upkeep and repair costs

Zutobi‘s new study shows that EV cost-effectiveness comes at different levels. For example, some cars are simply better than others on a cost-per-mile basis. The study used a simple process to determine which EVs are more cost-effective than others by showing how much it would cost to drive 100 miles.

National averages for energy rates have been used to calculate the cost as they widely vary from state to state.

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The Rear-Wheel Drive Tesla Model 3 was listed as the most economical vehicle in the study:

“The standard Tesla Model 3 is the most economical electric vehicle to drive in 2025. With a usable battery capacity of 57.5 kWh and a real-world range of 260 miles, it costs just $3.60 to drive 100 miles. That translates to an impressive 2,781 miles per $100 of electricity—making it the most efficient choice for EV owners nationwide.”

It had an estimated cost of just $3.60 to drive 100 miles.

The Tesla Model 3 Long Range All-Wheel Drive was second, the study showed:

“Next is the Long Range version of the Model 3, which offers extended range and dual-motor all-wheel drive. With a larger 75 kWh battery and 325 miles of range, the cost to drive 100 miles is slightly higher at $3.75, still equating to a strong 2,665 miles per $100.”

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This version of the Model 3 had a price of just $3.75 to drive 100 miles.

In third, the BMW i4 eDrive35 surprised us with a cost of just $4.12 to drive 100 miles:

“Rounding out the top three is the BMW i4 eDrive35, with a 67.1 kWh battery and a real-world range of 265 miles. Drivers can expect to pay $4.12 per 100 miles, which still allows for 2,429 miles per $100—a solid choice for those seeking luxury and efficiency.”

Several other Teslas made the list as well. The Model 3 Performance ($4.34 per 100 miles) was sixth and tied with the Volkswagen ID.3 Pure, the Tesla Model S Long Range ($4.35 per 100 miles) was 8th, and the Tesla Model Y Long Range was ninth ($4.36 per 100 miles).

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Tesla offers new discounts on Cybertruck inventory

Tesla is knocking up to $10,550 off of Cybertruck units in inventory

Published

10 hours ago

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April 17, 2025

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Credit: Tesla

Tesla is offering new discounts on Cybertruck units in inventory, giving customers a chance to snag a unit of the all-electric pickup for a slight reduction in price. Some are even coming with additional perks to make the offer even sweeter.

Tesla is now offering up to $10,550 off of Cybertruck inventory units across the United States. This is up from previous discounts of $6,000 on inventory Cybertrucks, and it will apply to 2024 model year vehicles.

Non-Foundation Series Cybertrucks are getting up to $10,550 off of their original prices, while Foundation Series pickups are getting up to $10,000 off. These are great deals and should help clear out some inventory from last year’s models.

Additionally, Foundation Series Cybertrucks purchased will receive free lifetime Supercharging, another great addition to make the deal even better than the $10,000 off.

The move comes as Tesla is still ramping Cybertruck production and is hoping to stimulate some additional demand for the vehicle, as it is holding on to these units. These are not Demo Drive units that have been driven by any number of people who were looking for a quick test drive.

Tesla launched a new configuration of the Cybertruck just last week with the Long Range Rear-Wheel-Drive, which undercuts the All-Wheel-Drive option by roughly $10,000.

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Tesla released the Cybertruck RWD to make the AWD look like a deal

However, Tesla stripped the vehicle of several features, including Air Suspension, a tonneau cover, and interior features. For example, the Rear-Wheel-Drive trim of the Cybertruck has textile seats and no rear touchscreen, two things that come standard in the other trim levels.

The Cybertruck is the best-selling electric pickup in the United States, outperforming formidable competitors like the Ford F-150 Lightning and Chevrolet Silverado EV. However, Tesla is still working to get the vehicle to a lower price point that makes it more accessible to consumers, as its current pricing is a far cry from what was intended.

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