The first quarter of 2021 proved something most of the electric vehicle community probably expected: the Tesla Model 3 was the best-selling EV through the first three months of the year.
After Tesla delivered 184,800 cars in Q1, a record-setting performance in terms of the company’s individual performance, it was realized by many that the California-based automaker would not need its flagship vehicles to assist in its industry-dominating efforts. While Tesla continued routine and accelerated production of the Model 3 and Model Y, the Model S and Model X took a backseat during Q1 2021. Tesla didn’t produce the two vehicles, and CEO Elon Musk indicated that his company was still ironing out some small discrepancies in designing the two, more-expensive EVs that it offers. However, that didn’t slump demand of the Model 3 or Model Y, and the two cars made up for an overwhelming majority of the company’s Q1 delivery figures.
(Photo: Andres GE)
While Tesla’s Q1 delivery statistics were a new record in the short but storied record books that the 18-year old company has, global statistics also fell in the company’s favor. While the Model 3 has continued to dominate markets like the United States and has battled with local, affordable rivals like the Wuling HongGuang Mini EV in China, the Model 3 secured its position as the most popular EV in the world in Q1, a statistic that likely doesn’t surprise many of those who are well-versed in the world of electric vehicles.
Starting at $38,990, the Model 3 was Tesla’s first mass-market vehicle. After grinding and pushing through what Elon Musk called “Production Hell,” Tesla solved production and manufacturing shortcomings to effectively build and deliver the Model 3. The vehicle brought Tesla to the mainstream and became one of the many ways that the company introduced the idea of affordable electric passenger transport to the industry. As a result, many other carmakers have attempted to derail the Model 3’s success with their own effective and affordable EVs, but nothing has matched the performance, range, affordability, and quality of the Model 3.
According to newly-released figures from the EV Sales Blog, Tesla sold 75,888 Model 3 units in March alone, making it Earth’s most popular EV during the third month of the year. However, add January and February into the mix, and cumulative Q1 statistics also fall in favor of the affordable Model 3 sedan, accounting for 126,716 units during the first quarter of 2021. The figure accounts for 11% of the global EV market share for the year, leading the Wuling HongGuang Mini EV in second, with an impressive 96,674 units sold in Q1.
Credit: EV Sales Blog
The Model 3 wasn’t Tesla’s only claim to fame through the first quarter; the Model Y also made an appearance on the hypothetical podium with a third-place finish. The all-electric Model Y crossover has only been delivered by Tesla for a little more than a year, but its youthful timeframe didn’t attribute to any lackluster sales figures. Just a year into its campaign, the Model Y accumulated 56,064 sales in Q1 2021, a commanding lead over the fourth-place BYD Han EV, with only 21,354 units sold.
The newly-released figures are a testament to the Model 3’s sustained popularity, even nearly four years after the car began initial deliveries. Tesla’s rollout of affordable vehicles has further established its dominance in a quickly growing EV sector. With plans to begin producing even more affordable models in the future, there appears to be no ceiling on Tesla’s potential.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
Tesla Cybercab uses a unique strategy for picking up the right rider
Tesla ends in-house wrap service that always seemed like a short-term program
