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Tesla details Model Y subsidy match program in the Netherlands

Credit: Tesla

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Tesla has shared details of a new subsidy match program in the Netherlands, which is temporarily being offered on select pre-configured Model Y units.

On Monday, Tesla shared the new program in a post on X, saying that it will match the Subsidy Scheme for Electric Passenger Cars for Private Individuals (SEPP) of €2,950 (~$3,215) on pre-configured Model Y rear-wheel-drive (RWD) vehicles. The promotion is now available for Netherlands buyers who place their orders between July 9 and August 31, along with taking delivery before September 30.

You can see Tesla’s pre-configured Model Y RWD units in the Netherlands here, as found on its inventory website.

Tesla bumps Model 3 prices in Europe as tariffs take effect

Tesla’s Model Y initially gained eligibility for the SEPP subsidy last year, after price cuts brought the RWD model into the eligibility range of between €12,000 and €45,000 (~$13,078 to ~$49,041). In March, Tesla increased Model Y prices across Europe, once again bringing the RWD out of the price range needed to qualify for the subsidy.

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Under the current promo, however, Tesla is essentially re-introducing the same savings as the subsidy would for a limited time, so buyers don’t have to miss out on the lowered price.

Tesla launched a fourth Model Y configuration in Europe in April, adding a Long Range version to the base-level RWD. In the U.S., Tesla also launched the RWD Long Range, though it dropped the original base-level RWD—unlike in Europe, where you can purchase both.

The Netherlands is an important market for Tesla, as evidenced in part by the country being one of the first to see Supercharger stations opened to all electric vehicle (EV) brands in 2022, and being a part of the program’s early pilot.

In 2023, the Netherlands reported 13,714 Model Y registrations, giving the electric SUV around 17 percent of the total EV market share in the country. Tesla was the EV leader in the Netherlands, garnering an 8.3-percent market share across its lineup.

Tesla dominated European markets in 2023

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What are your thoughts? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

Zach is a renewable energy reporter who has been covering electric vehicles since 2020. He grew up in Fremont, California, and he currently lives in Colorado. His work has appeared in the Chicago Tribune, KRON4 San Francisco, FOX31 Denver, InsideEVs, CleanTechnica, and many other publications. When he isn't covering Tesla or other EV companies, you can find him writing and performing music, drinking a good cup of coffee, or hanging out with his cats, Banks and Freddie. Reach out at zach@teslarati.com, find him on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

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Tesla exec hints at FSD Mad Max mode’s killer feature

The release notes of Tesla’s v14.1.2 FSD update indicate that Mad Max mode “comes with higher speeds and more frequent lane changes than Hurry.”

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Credit: @BLKMDL3/X

Tesla may have just rolled out its boldest Full Self-Driving (FSD) upgrade yet, but the company’s Head of AI, Ashok Elluswamy, hinted at the recently released “Mad Max” mode’s actual killer feature.

As per the Tesla executive, FSD’s Mad Max mode is designed to provide drivers with optimum driving performance during what are commonly the most tedious driving conditions on real-world roads.

Where Mad Max mode truly shines

Tesla drivers and longtime FSD users responded positively to the rollout of Mad Max mode. The performance of the update was so notable that @WholeMarsCatalog, a longtime FSD tester, described it as epic. The FSD tester’s comments were posted on X as videos of Mad Max mode’s real-world performance were being shared online.

In response to the Tesla owner and longtime FSD tester, Elluswamy noted that drivers would probably love Mad Max mode even more during daytime hours, when traffic is denser. “You’ll love it more during day time / denser traffic. Really showcases its decision making,” the Tesla executive wrote in his post.

The release notes of Tesla’s v14.1.2 FSD update indicate that Mad Max mode “comes with higher speeds and more frequent lane changes than Hurry.” Videos shared online showed that Mad Max mode, despite its assertive driving style, is still a very cautious and safe driver, similar to past FSD releases.

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Made for real-world traffic and long commutes

Traffic congestion typically peaks during daytime hours, when drivers could at times spend hours navigating crowded intersections and fast-changing lanes. For many Tesla owners, having an FSD mode that can confidently manage that chaos could be a game-changer.

Simply put, the feature’s extra assertiveness could allow Mad Max mode to excel in the kind of traffic that tests even the most patient drivers. By improving decision-making in those conditions, the company may be positioning FSD as a true solution for the everyday stress of stop-and-go commutes, packed freeways, and unpredictable city driving.

The “Mad Max” name itself isn’t new. Elon Musk first teased it back in 2018 as a playful nod to aggressive freeway driving. Its reappearance in Tesla’s modern FSD system, however, hints at the notable maturation of Tesla’s autonomous driving efforts over the years.

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Investor's Corner

Tesla’s comfort level taking risks makes the stock a ‘must own,’ firm says

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Credit: Tesla

Tesla (NASDAQ: TSLA) had coverage initiated on it by a new firm this week, and analysts said that the company’s comfort level with taking risks makes it a “must own” for investors.

Melius Research and analyst Rob Wertheimer initiated coverage of the stock this week with a $520 price target and a “Buy” rating. The price target is about 20 percent higher than the current trading price as shares closed at $435 on Wednesday, up 1.38 percent on the day.

Wertheimer said in the note to investors that introduced their opinion on Tesla shares that the company has a lot going for it, including a prowess in AI, domination in its automotive division, and an incredible expertise in manufacturing and supply chain.

He wrote:

“We see Tesla shares as a must-own. The disruptive force of AI will wreck multitrillion-dollar industries, starting with auto. Under Musk’s leadership, the company is comfortable taking risks. It has manufacturing scale and supply chain expertise that robotics startups possess more by proxy. It can rapidly improve and scale autonomy in driving, the first major manifestation of AI in the physical world.”

However, there were some drawbacks to the stock, according to Wertheimer, including its valuation, which he believes is “challenging” given its fundamentals. He said the $1 trillion market cap that the company represented was “guesswork,” and not necessarily something that could be outlined on paper.

This has been discussed by other analysts in the past, too. Yale School of Management Senior Associate Dean Jeff Sonnenfeld recently called Tesla the “biggest meme stock we’ve ever seen,” by stating:

“This is the biggest meme stock we’ve ever seen. Even at its peak, Amazon was nowhere near this level. The PE on this, well above 200, is just crazy. When you’ve got stocks like Nvidia, the price-earnings ratio is around 25 or 30, and Apple is maybe 35 or 36, Microsoft around the same. I mean, this is way out of line to be at a 220 PE. It’s crazy, and they’ve, I think, put a little too much emphasis on the magic wand of Musk.”

Additionally, J.P. Morgan’s Ryan Brinkman said:

“Tesla shares continue to strike us as having become completely divorced from the fundamentals.”

Some analysts covering Tesla have said they believe the stock is traded on narrative and not necessarily fundamentals.

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Tesla launches ‘Mad Max’ Full Self-Driving Speed Profile, its fastest yet

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Credit: Teslarati

Tesla launched its fastest Full Self-Driving Speed Profile with the v14.1.2 Software Update on Wednesday, as “Mad Max” mode has overtaken “Hurry” as the most spirited travel option on FSD.

On Wednesday evening, Tesla’s Head of AI, Ashok Elluswamy, teased that the v14.1.2 Software Update would be released to those drivers in the Early Access Program (EAP). He said it was a “much-awaited feature.”

Tesla just teased something crazy with the next Full Self-Driving update

Many people, myself included, believed it would be the introduction of “Banish,” which would be a perfect complement to the Actually Smart Summon (ASS) suite, as it would find a parking spot and park itself after dropping you off at the front door of your destination.

However, Elluswamy’s post on X finished with two emojis: one a race car, the other being smoke behind the car.

On Wednesday night, we received the v14.1.2 software update to the new Model Y, which revealed that “Mad Max” mode was the new addition:

The release notes state that:

“Introduced new speed profile MAD MAX, which comes with higher speeds and more frequent lane changes than Hurry.”
It is pretty interesting that Tesla would introduce yet another speed profile that is even faster and more aggressive than “Hurry.” Personally, I’ve found Hurry to be realistic in terms of other drivers and their aggressiveness, speed of travel, and overall lane change behavior, especially on interstates.

Mad Max mode will be an interesting adjustment.

Tesla CEO Elon Musk first talked about Mad Max mode back in 2018 in posts on X, first mentioning the feature with the Tesla Semi:

Musk then teased Mad Max mode in 2019 with an early Autopilot update, stating that it would be an ideal option for aggressive traffic seen in places like Los Angeles. There was formerly a mode of the same name back in the late 2010s:

Now that it’s here, we’ll be testing it very soon and giving you a good idea of what to expect when it releases to others in the coming weeks.

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