Volkswagen has cut its annual sales and delivery outlooks for the second time in less than three months, as the German automaker faces continued struggles in key foreign markets.
On Friday, Volkswagen said it is now forecasting a profit margin of roughly 5.6 percent for the year, down from its previous target of 6.5 to 7 percent, according to a report from Reuters. The forecast also falls below a 6.5-percent forecast from the London Stock Exchange Group (LSEG), and the automaker is now predicting sales to fall by 0.7 percent to 320 billion euros (~$356.7 billion USD), after initially expecting to see sales increase by as much as 5 percent.
The automaker reduced its global delivery outlook to 9 million, after delivering 9.24 million last year and predicting an increase of 3 percent in 2024.
Volkswagen says it cut the forecasts “in light of a challenging market environment and developments that have fallen short of original expectations, particularly at the brands Volkswagen Passenger Cars, Volkswagen Commercial Vehicles and Tech. Components.”
Along with Volkswagen, Germany’s largest automaker, Mercedes-Benz and BMW have also cut recent forecasts, especially amidst weakening demand for the brands in China. The outlook shift also comes as Volkswagen has been in negotiation with IG Metall, the country’s largest automotive and metalworkers union, about wages and job protections.
How we are leading the Volkswagen Group into the future – A thread
ℹ️ The negotiating committees of Volkswagen AG and the worker representatives from IG Metall began talks about collective bargaining in Hanover today. pic.twitter.com/mFHy1cDoSE
— Volkswagen Group (@VWGroup) September 25, 2024
Additionally, Volkswagen has been facing production delays in recent months, including a report last month from local media saying that the automaker was planning to delay its flagship electric vehicle (EV), the Trinity compact SUV, with production now pushed to 2032. The automaker is also a majority stakeholder in both Porsche AG and truck manufacturer Traton, the former of which also cut global outlooks.
In the U.S., regulators have issued a stop sale and a production halt on the Volkswagen ID.4, due to an issue in which the door handles are not properly sealed, and water damage could cause the doors to receive a false open command, potentially causing them to open unexpectedly while driving.
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