Ford Motor Company has introduced BlueCruise 1.4, the latest iteration of its driver-assist system. BlueCruise 1.4 is expected to offer improved performance, smoother handling, and extended hands-free driving capabilities compared to its predecessors.
As noted by Sammy Omari, Executive Director of Advanced Driver Assist System Technologies (ADAS) at Ford, BlueCruise 1.4 features enhancements that automatically and smoothly adjust a vehicle’s speed in curves. This helps the driver stay engaged in hands-free mode longer, and it also helps foster a more continuous drive.
BlueCruise 1.4’s new motion controller also improves in-lane stability, reducing side-to-side movement within a lane. Additionally, BlueCruise 1.4 can also maintain its hands-free operations for longer periods even in challenging weather conditions, such as rain or direct sunlight, as noted by Ford in a press release.
“Imagine you are driving your Ford F-150 using BlueCruise on your daily commute and are coming up along a sharp curve on the highway. In prior versions, the system may have disengaged. BlueCruise 1.4 now helps adjust your truck’s speed to slow down along the curve while remaining engaged in hands-free mode. We found in our internal testing, BlueCruise 1.4 allows customers to stay engaged an average of at least eight times longer in hands-free mode compared to BlueCruise 1.0,” Omari noted.
BlueCruise 1.4 will be available on select 2025 Ford and Lincoln vehicles, such as the Ford F-150 and the Lincoln Navigator. The updated driver-assist system is also expected to be rolled out through an over-the-air software update to existing BlueCruise-equipped vehicles in the near future.
BlueCruise has achieved a number of milestones over the years. To date, there are 492,000 BlueCruise-equipped vehicles on the road globally, and in North America, customers have driven more than 244 million hands-free highway miles across the Ford and Lincoln brands. BlueCruise is available in the Ford F-150, F-150 Lightning, Expedition, Explorer, and Mustang Mach-E, as well as the entire Lincoln lineup.
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