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Rivian partners with Meridian Audio for premium sound in its EVs

Credit: Rivian and Meridian Audio

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Electric vehicle company Rivian has chosen British audio pioneer Meridian Audio to provide branded audio systems for its electric vehicle platform. The two companies began their partnership more than a year ago, but it became public after the two companies announced the partnership on Tuesday, March 2nd.

Rivian is planning to launch its first vehicles in just a few months, with its first deliveries scheduled for June 2021. With its all-electric R1T pickup truck heading to customers in such a short period of time, Rivian has finally chosen a premium sound supplier for its vehicles in Meridian. Meridian has been around since 1977 and has a reputation for delivering premium quality sound systems in both residential, commercial, and automotive settings.

The two companies have been in collaboration for over a year, according to a press release from Meridian. Rivian and Meridian have been working on designing, engineering, and turning high-performance audio systems that will “embody Rivian’s ambitions to rethink mobility and shape the way people live, work, and play for the better.” Rivian is the first all-electric automaker to come forward that primarily focuses on the outdoor experience with its vehicles. While other automakers focus on the luxury segment, Rivian is delivering vehicles that will fit the bill for someone who plans to spend their time in the wilderness and in the great outdoors, where the company’s all-electric powertrains will thrive in nearly any setting thanks to its quad-motor powertrain.

The partnership is welcomed by John Buchanan, CEO of Meridian, who had high praise for Rivian’s mission to promote all-electric passenger transportation while keeping sustainability and environmental consciousness in mind.

Buchanan said:

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“We were thrilled to have won the opportunity to work with such an exciting new company and to have been selected to engineer the in-car audio experiences for Rivian’s electric vehicles, Meridian is demonstrating itself to be the premium audio brand and technology partner of choice for automotive brands seeking market-leading sound solutions. Rivian’s goal to redefine expectations in the automotive industry through the human-centric and nature-conscious application of innovation and technology makes Meridian the perfect partner for them. We are delighted that the renowned Meridian sound experience now extends to the Rivian R1T and R1S electric vehicles, and we are excited about the future with Rivian.”

Credit: Rivian and Meridian Audio

Meridian’s design for Rivian’s vehicles is set to ensure that the audio will actually enhance the entertainment experience for every occupant within the vehicle. “Meridian has designed an audio system that provides both the driver and the passengers with a truly immersive listening experience,” Buchanan said. Meridian developed certain technologies that are tailored for the future automotive market, which could be filled with electric vehicles within the next decade. Among the key features of Meridian’s powerful audio systems, four specific technologies are tailored for the R1T and R1S specifically.

Meridian Digital Precison

Meridian Digital Precision technology ensures that all the finest details and emotions of the performance are delivered, regardless of the format used.

Meridian RE-Q

Meridian RE-Q is a Cabin Correction technology that removes unwanted cabin resonances, preserving the natural rhythm and timing of the performance. Bass becomes smooth, deep, and balanced.

Meridian Horizon

Meridian Horizon is an upmixing technology providing immersive multichannel audio from two-channel stereo content, configured for any loudspeaker layout. Providing a truly enveloping and immersive listening experience.

Meridian Intelli-Q

Meridian Intelli-Q is Data-Driven Equalisation that optimizes audio playback within the cabin based on data available from the vehicle such as speed, window state, occupancy, and audio source. This ensures all occupants in the vehicle enjoy optimal audio experience at all times.

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Meridian’s full press release announcing its official partnership with Rivian is available here.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla China registrations hit 20.7k in final week of June, highest in Q2

The final week of June stands as the second-highest of 2025 and the best-performing week of the quarter.

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Credit: Tesla China

Tesla China recorded 20,680 domestic insurance registrations during the week of June 23–29, marking its highest weekly total in the second quarter of 2025. 

The figure represents a 49.3% increase from the previous week and a 46.7% improvement year-over-year, suggesting growing domestic momentum for the electric vehicle maker in Q2’s final weeks.

Q2 closes with a boost despite year-on-year dip

The strong week helped lift Tesla’s performance for the quarter, though Q2 totals remain down 4.6% quarter-over-quarter and 10.9% year-over-year, according to industry watchers. Despite these declines, the last week of June stands as the second-highest of 2025 and the best-performing week of the quarter. 

As per industry watchers, Tesla China delivered 15,210 New Model Y units last week, the highest weekly tally since the vehicle’s launch. The Model 3 followed with 5,470 deliveries during the same period. Tesla’s full June and Q2 sales data for China are expected to be released by the China Passenger Car Association (CPCA) in the coming days.

Tesla China and minor Model 3 and Model Y updates

Tesla manufactures the Model 3 and Model Y at its Shanghai facility, which provides vehicles to both domestic and international markets. In May, the automaker reported 38,588 retail sales in China, down 30.1% year-over-year but up 34.3% from April. Exports from Shanghai totaled 23,074 units in May, a 32.9% improvement from the previous year but down 22.4% month-over-month, as noted in a CNEV Post report.

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Earlier this week, Tesla introduced minor updates to the long-range versions of the Model 3 and Model Y in China. The refreshed Model 3 saw a modest price increase, while pricing for the updated Model Y Long Range variant remained unchanged. These adjustments come as Tesla continues refining its China lineup amid shifting local demand and increased competition from domestic brands.

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Tesla investors will be shocked by Jim Cramer’s latest assessment

Jim Cramer is now speaking positively about Tesla, especially in terms of its Robotaxi performance and its perception as a company.

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Credit: CNBC Television/YouTube

Tesla investors will be shocked by analyst Jim Cramer’s latest assessment of the company.

When it comes to Tesla analysts, many of them are consistent. The bulls usually stay the bulls, and the bears usually stay the bears. The notable analysts on each side are Dan Ives and Adam Jonas for the bulls, and Gordon Johnson for the bears.

Jim Cramer is one analyst who does not necessarily fit this mold. Cramer, who hosts CNBC’s Mad Money, has switched his opinion on Tesla stock (NASDAQ: TSLA) many times.

He has been bullish, like he was when he said the stock was a “sleeping giant” two years ago, and he has been bearish, like he was when he said there was “nothing magnificent” about the company just a few months ago.

Now, he is back to being a bull.

Cramer’s comments were related to two key points: how NVIDIA CEO Jensen Huang describes Tesla after working closely with the Company through their transactions, and how it is not a car company, as well as the recent launch of the Robotaxi fleet.

Jensen Huang’s Tesla Narrative

Cramer says that the narrative on quarterly and annual deliveries is overblown, and those who continue to worry about Tesla’s performance on that metric are misled.

“It’s not a car company,” he said.

He went on to say that people like Huang speak highly of Tesla, and that should be enough to deter any true skepticism:

“I believe what Musk says cause Musk is working with Jensen and Jensen’s telling me what’s happening on the other side is pretty amazing.”

Tesla self-driving development gets huge compliment from NVIDIA CEO

Robotaxi Launch

Many media outlets are being extremely negative regarding the early rollout of Tesla’s Robotaxi platform in Austin, Texas.

There have been a handful of small issues, but nothing significant. Cramer says that humans make mistakes in vehicles too, yet, when Tesla’s test phase of the Robotaxi does it, it’s front page news and needs to be magnified.

He said:

“Look, I mean, drivers make mistakes all the time. Why should we hold Tesla to a standard where there can be no mistakes?”

It’s refreshing to hear Cramer speak logically about the Robotaxi fleet, as Tesla has taken every measure to ensure there are no mishaps. There are safety monitors in the passenger seat, and the area of travel is limited, confined to a small number of people.

Tesla is still improving and hopes to remove teleoperators and safety monitors slowly, as CEO Elon Musk said more freedom could be granted within one or two months.

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Tesla launches ultra-fast V4 Superchargers in China for the first time

Tesla has V4 Superchargers rolling out in China for the first time.

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Credit: Tesla

Tesla already has nearly 12,000 Supercharger piles across mainland China. However, the company just initiated the rollout of the ultra-fast V4 Superchargers in China for the first time, bringing its quick-charging piles to the country for the first time since their launch last year.

The first batch of V4 Superchargers is now officially up and running in China, the company announced in a post on Chinese social media outlet Weibo today.

Tesla China teases arrival of V4 Superchargers in 2025

The company said in the post:

“The first batch of Tesla V4 Superchargers are online. Covering more service areas, high-speed charging is more convenient, and six-layer powerful protection such as rain and waterproof makes charging very safe. Simultaneously open to non-Tesla vehicles, and other brands of vehicles can also be charged. There are more than 70,000 Tesla Superchargers worldwide. The charging network layout covers 100% of the provincial capitals and municipalities in mainland China. More V4 Superchargers will be put into use across the country. Optimize the charging experience and improve energy replenishment efficiency. Tesla will accompany you to the mountains, rivers, lakes, and seas with pure electricity!”

The first V4 Superchargers Tesla installed in China are available in four cities across the country: Shanghai, Zhejiang, Gansu, and Chongqing.

Credit: Tesla China

Tesla has over 70,000 Superchargers worldwide. It is the most expansive and robust EV charging network in the world. It’s the main reason why so many companies have chosen to adopt Tesla’s charging connector in North America and Europe.

In China, some EVs can use Tesla Superchargers as well.

The V4 Supercharger is capable of charging vehicles at speeds of up to 325kW for vehicles in North America. This equates to over 1,000 miles per hour of charging.

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