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SpaceX Starlink job posting signals serious interest in a growing multi-billion dollar market

SpaceX is eyeing a market that could singlehandedly give Starlink a billion-dollar annual revenue stream. (Teslarati - SpaceX)

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A new SpaceX Starlink job posting hints that the company is very interested in an established multi-billion dollar market for high-quality satellite internet – a use-case its Starlink constellation should be a perfect fit for.

One of the biggest sources for a recent boom in global demand for satellite broadband services, in-flight connectivity (IFC) is a rapidly growing market well on its way to multi-billion dollar annual revenues within the next few years. Almost anyone with any experience traveling by air is likely familiar with the promises and pitfalls offered by in-flight WiFi, which can often feel extremely convenient and futuristic while still bringing up old memories of DSL internet and flip-phones. Arguably, most – if not all – of the downsides of modern in-flight connectivity and the patchwork addition of onboard servers carrying limited offline entertainment options are caused by technical limitations in the existing IFC ‘pipeline’.

Meanwhile, SpaceX is just a few months into the years-long process of manufacturing and launching a vast constellation of thousands of Starlink internet satellites, designed to blanket every inch of the Earth with high-quality internet service. With internal goals stretching as high as ~40,000 satellites, Starlink could one day offer enough bandwidth to singlehandedly satisfy the internet needs of hundreds of millions – if not billions – of customers worldwide. In the interim, however, how and where SpaceX chooses to commercially deploy its nascent constellation will be critical in its first few years of operations, and in-flight connectivity is one such place where Starlink could theoretically crush existing options and come to dominate the growing market.

SpaceX successfully launched its fifth batch of 60 Starlink satellites on February 17th. (SpaceX)

A few days ago, SpaceX published its first job posting exclusively dedicated to “aeronautical terminals”, referring to a type of Starlink user terminals (an antenna and associated hardware) optimized for installation on aircraft fuselages. Thanks to an almost $29 million Starlink contract awarded by the US Air Force Research Laboratory (AFRL) contract in 2018, SpaceX has already built and successfully tested aeronautical terminal prototypes on military aircraft, with even more ambitious tests soon to come. As such, it would be reasonable to assume than a new job posting for such terminals would be focused on SpaceX’s military work.

Instead, SpaceX’s February 21st listing explicitly refers to the new position as an opportunity to “[certify] Starlink aeronautical terminals [for] commercial and business jet aircraft…[and] play a critical role in deploying an industry-changing In-Flight Communications (IFC) service”, unequivocally confirming the company’s interest in entering the broader IFC market.

A stack of 60 Starlink v1.0 satellites. (SpaceX)

While SpaceX has already launched an incredible 240 Starlink v1.0 satellites in the last two months alone, the company has yet to reveal any specific information about the user terminals customers will use to connect to the orbiting network. Earlier this year, CEO Elon Musk did briefly mention that the terminal would look like a “thin, flat, round UFO on a stick”, while COO and President Gwynne Shotwell stated last year that the terminal would be “beautiful” at Musk’s request. Aside from those comments and a few even older ones, the no-less-critical Starlink component remains a bit of a mystery, although we do know that SpaceX intends to mass produce millions of the devices itself.

Still, SpaceX has made it clear that it’s already testing terminals with some success, noting late last year that it managed to deliver bandwidth of ~610 megabits per second (Mbps) to a US military aircraft through a single flight-optimized terminal. That testing was performed with 60 ‘v0.9’ satellites, meaning that all Starlink satellites launched after May 2019 should be able to offer even more bandwidth thanks to the addition of higher-capacity ‘Ka-band’ antennas.

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The first MC-12 Liberty aircraft in-theater lands after its first combat sortie at approximately 6:20 p.m. local time June 10 at Joint Base Balad, Iraq. The Air Force's newest intelligence, surveillance and reconnaissance platform, the MC-12 is a medium-altitude manned special-mission turbo prop aircraft that supports coalition and joint ground forces. (U.S. Air Force photo/Senior Airman Tiffany Trojca)
SpaceX’s aerial Starlink terminal began testing on an aircraft dedicated to avionics R&D. (USAF – Senior Airman Tiffany Trojca)

While much is still unknown, the available details paint a fascinating picture of Starlink’s potential in the IFC market. Driven by unprecedentedly ambitious and strict cost targets, SpaceX already builds, owns, and operates its own Falcon rockets, Starlink satellites, and (soon) Starlink terminals – including variants optimized for consumer, aeronautical, and ground station use. In short, SpaceX is building the most vertically-integrated space-based service in the history of commercial space.

An excellent 2014 whitepaper published by in-flight connectivity provider Gogo offers an excellent (albeit dated) look at available solutions and an overview of the challenges of IFC. (Gogo)

What can effectively be considered a very early pre-alpha of the Starlink satellites, terminals, and network has already demonstrated the ability to deliver bandwidth of more than 600 Mbps to a single in-flight aircraft, at least five times better than the best solutions currently available (~100 Mbps). Thanks to their location in low Earth orbit (LEO), Starlink satellites will also be able to offer latency (the gap between when you click and when something happens) as good as or better than what most people have access to on the ground.

By building and owning every critical aspect of the complex pipeline needed for its Starlink network, SpaceX has full control from start to finish. With Falcon 9 rockets and Starlink satellites, this has meant that SpaceX can reach cost targets that are up to several times cheaper than competing solutions and do so while meeting or beating their technical capabilities. With in-flight connectivity, the rockets, satellites, terminals, and ground infrastructure needed to create a functional network all factor heavily into the prices that can be offered to end-users and as of 2020, there simply isn’t an IFC provider on Earth in a position to compete with the level of vertical integration SpaceX may be able to offer.

In just three launches and seven months, SpaceX went from operating two low-fidelity prototypes to owning the world’s largest commercial satellite constellation. (SpaceX)

If SpaceX can launch several thousand satellites and figure out how to affordably mass-produce unprecedentedly high-performance terminals (still up for debate), it’s safe to say that Starlink is going to run through existing IFC providers like a brick wall. Aside from potentially beating them on cost, Starlink – offering perhaps 600-1000+ Mbps per plane – could theoretically allow 100-200 airline passengers to simultaneously stream videos, browse the web, and even game in flight as if they were on the ground. Existing providers are physically incapable of competing with something like that without extensive infrastructure upgrades.

According to Satellite Markets & Research, the annual revenue of passenger aircraft IFC broke $1 billion for the first time in 2018 and the overall market is expected to be worth at least $36 billion (~$3.5B/year) from 2019 to 2029. Major provider Inmarsat estimates that the IFC market could be worth up to $15 billion annually by 2035. With a bit of luck, SpaceX could easily secure a major portion of that pot within just a handful of years.

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Investor's Corner

Tesla analyst realizes one big thing about the stock: deliveries are losing importance

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Credit: Joe Tegtmeyer | YouTube

Tesla analyst Dan Levy of Barclays realized one big thing about the stock moving into 2026: vehicle deliveries are losing importance.

As a new era of Tesla seems to be on the horizon, the concern about vehicle deliveries and annual growth seems to be fading, at least according to many investors.

Even CEO Elon Musk has implied at times that the automotive side, as a whole, will only make up a small percentage of Tesla’s total valuation, as Optimus and AI begin to shine with importance.

He said in April:

“The future of the company is fundamentally based on large-scale autonomous cars and large-scale and large volume, vast numbers of autonomous humanoid robots.”

Levy wrote in a note to investors that Tesla’s Q4 delivery figures “likely won’t matter for the stock.” Barclays said in the note that it expects deliveries to be “soft” for the quarter.

In years past, Tesla analysts, investors, and fans were focused on automotive growth.

Cars were truly the biggest thing the stock had to offer: Tesla was a growing automotive company with a lot of prowess in AI and software, but deliveries held the most impact, along with vehicle pricing. These types of things had huge impacts on the stock years ago.

In fact, several large swings occurred because of Tesla either beating or missing delivery estimates:

  • January 3, 2022: +13.53%, record deliveries at the time
  • January 3, 2023: -12.24%, missed deliveries
  • July 2, 2024: +10.20%, beat delivery expectations
  • October 3, 2022: -8.61%, sharp miss due to Shanghai factory shutdown
  • July 2, 2020: +7.95%, topped low COVID-era expectations with sizeable beat on deliveries

It has become more apparent over the past few quarters that delivery estimates have significantly less focus from investors, who are instead looking for progress in AI, Optimus, Cybercab, and other projects.

These things are the future of the company, and although Tesla will always sell cars, the stock is more impacted by the software the vehicle is running, and not necessarily the vehicle itself.

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Tesla removes Safety Monitors, begins fully autonomous Robotaxi testing

This development, in terms of the Robotaxi program, is massive. Tesla has been working incredibly hard to expand its fleet of Robotaxi vehicles to accommodate the considerable demand it has experienced for the platform.

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Credit: @Mandablorian | X

Tesla has started Robotaxi testing in Austin, Texas, without any vehicle occupants, the company’s CEO Elon Musk confirmed on Sunday. Two Tesla Model Y Robotaxi units were spotted in Austin traveling on public roads with nobody in the car.

The testing phase begins just a week after Musk confirmed that Tesla would be removing Safety Monitors from its vehicles “within the next three weeks.” Tesla has been working to initiate driverless rides by the end of the year since the Robotaxi fleet was launched back in June.

Two units were spotted, with the first being seen from the side and clearly showing no human beings inside the cabin of the Model Y Robotaxi:

Another unit, which is the same color but was confirmed as a different vehicle, was spotted just a few moments later:

The two units are traveling in the general vicinity of the South Congress and Dawson neighborhoods of downtown Austin. These are located on the southside of the city.

This development, in terms of the Robotaxi program, is massive. Tesla has been working incredibly hard to expand its fleet of Robotaxi vehicles to accommodate the considerable demand it has experienced for the platform.

However, the main focus of the Robotaxi program since its launch in the Summer was to remove Safety Monitors and initiate completely driverless rides. This effort is close to becoming a reality, and the efforts of the company are coming to fruition.

It is a drastic step in the company’s trek for self-driving technology, as it plans to expand it to passenger vehicles in the coming years. Tesla owners have plenty of experience with the Full Self-Driving suite, which is not fully autonomous, but is consistently ranked among the best-performing platforms in the world.

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Tesla refines Full Self-Driving, latest update impresses where it last came up short

We were able to go out and test it pretty extensively on Saturday, and the changes Tesla made from the previous version were incredibly impressive, especially considering it seemed to excel where it last came up short.

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Credit: TESLARATI

Tesla released Full Self-Driving v14.2.1.25 on Friday night to Early Access Program (EAP) members. It came as a surprise, as it was paired with the release of the Holiday Update.

We were able to go out and test it pretty extensively on Saturday, and the changes Tesla made from the previous version were incredibly impressive, especially considering it seemed to excel where it last came up short.

Tesla supplements Holiday Update by sneaking in new Full Self-Driving version

With Tesla Full Self-Driving v14.2.1, there were some serious regressions. Speed Profiles were overtinkered with, causing some modes to behave in a strange manner. Hurry Mode was the most evident, as it refused to go more than 10 MPH over the speed limit on freeways.

It would routinely hold up traffic at this speed, and flipping it into Mad Max mode was sort of over the top. Hurry is what I use most frequently, and it had become somewhat unusable with v14.2.1.

It seemed as if Speed Profiles should be more associated with both passing and lane-changing frequency. Capping speeds does not help as it can impede the flow of traffic. When FSD travels at the speed of other traffic, it is much more effective and less disruptive.

With v14.2.1.25, there were three noticeable changes that improved its performance significantly: Speed Profile refinements, lane change confidence, and Speed Limit recognition.

Speed Profile Refinement

Speed Profiles have been significantly improved. Hurry Mode is no longer capped at 10 MPH over the speed limit and now travels with the flow of traffic. This is much more comfortable during highway operation, and I was not required to intervene at any point.

With v14.2.1, I was sometimes assisting it with lane changes, and felt it was in the wrong place at the wrong time more frequently than ever before.

However, this was one of the best-performing FSD versions in recent memory, and I really did not have any complaints on the highway. Speed, maneuvering, lane switching, routing, and aggressiveness were all perfect.

Lane Changes

v14.2.1 had a tendency to be a little more timid when changing lanes, which was sort of frustrating at times. When the car decides to change lanes and turn on its signal, it needs to pull the trigger and change lanes.

It also changed lanes at extremely unnecessary times, which was a real frustration.

There were no issues today on v14.2.1.25; lane changes were super confident, executed at the correct time, and in the correct fashion. It made good decisions on when to get into the right lane when proceeding toward its exit.

It was one of the first times in a while that I did not feel as if I needed to nudge it to change lanes. I was very impressed.

Speed Limit Recognition

So, this is a complex issue. With v14.2.1, there were many times when it would see a Speed Limit sign that was not meant for the car (one catered for tractor trailers, for example) or even a route sign, and it would incorrectly adjust the speed. It did this on the highway several times, mistaking a Route 30 sign for a 30 MPH sign, then beginning to decelerate from 55 MPH to 30 MPH on the highway.

This required an intervention. I also had an issue leaving a drive-thru Christmas lights display, where the owners of the private property had a 15 MPH sign posted nearly every 200 yards for about a mile and a half.

The car identified it as a 55 MPH sign and sped up significantly. This caused an intervention, and I had to drive manually.

It seems like FSD v14.2.1.25 is now less reliant on the signage (maybe because it was incorrectly labeling it) and more reliant on map data or the behavior of nearby traffic.

A good example was on the highway today: despite the car reading that Route 30 sign and the Speed Limit sign on the center screen reading 30 MPH, the car did not decelerate. It continued at the same speed, but I’m not sure if that’s because of traffic or map data:

A Lone Complaint

Tesla has said future updates will include parking improvements, and I’m really anxious for them, because parking is not great. I’ve had some real issues with it over the past couple of months.

Today was no different:

Full Self-Driving v14.2.1.25 is really a massive improvement over past versions, and it seems apparent that Tesla took its time with fixing the bugs, especially with highway operation on v14.2.1.

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