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SpaceX Starlink job posting signals serious interest in a growing multi-billion dollar market
A new SpaceX Starlink job posting hints that the company is very interested in an established multi-billion dollar market for high-quality satellite internet – a use-case its Starlink constellation should be a perfect fit for.
One of the biggest sources for a recent boom in global demand for satellite broadband services, in-flight connectivity (IFC) is a rapidly growing market well on its way to multi-billion dollar annual revenues within the next few years. Almost anyone with any experience traveling by air is likely familiar with the promises and pitfalls offered by in-flight WiFi, which can often feel extremely convenient and futuristic while still bringing up old memories of DSL internet and flip-phones. Arguably, most – if not all – of the downsides of modern in-flight connectivity and the patchwork addition of onboard servers carrying limited offline entertainment options are caused by technical limitations in the existing IFC ‘pipeline’.
Meanwhile, SpaceX is just a few months into the years-long process of manufacturing and launching a vast constellation of thousands of Starlink internet satellites, designed to blanket every inch of the Earth with high-quality internet service. With internal goals stretching as high as ~40,000 satellites, Starlink could one day offer enough bandwidth to singlehandedly satisfy the internet needs of hundreds of millions – if not billions – of customers worldwide. In the interim, however, how and where SpaceX chooses to commercially deploy its nascent constellation will be critical in its first few years of operations, and in-flight connectivity is one such place where Starlink could theoretically crush existing options and come to dominate the growing market.
A few days ago, SpaceX published its first job posting exclusively dedicated to “aeronautical terminals”, referring to a type of Starlink user terminals (an antenna and associated hardware) optimized for installation on aircraft fuselages. Thanks to an almost $29 million Starlink contract awarded by the US Air Force Research Laboratory (AFRL) contract in 2018, SpaceX has already built and successfully tested aeronautical terminal prototypes on military aircraft, with even more ambitious tests soon to come. As such, it would be reasonable to assume than a new job posting for such terminals would be focused on SpaceX’s military work.
Instead, SpaceX’s February 21st listing explicitly refers to the new position as an opportunity to “[certify] Starlink aeronautical terminals [for] commercial and business jet aircraft…[and] play a critical role in deploying an industry-changing In-Flight Communications (IFC) service”, unequivocally confirming the company’s interest in entering the broader IFC market.
While SpaceX has already launched an incredible 240 Starlink v1.0 satellites in the last two months alone, the company has yet to reveal any specific information about the user terminals customers will use to connect to the orbiting network. Earlier this year, CEO Elon Musk did briefly mention that the terminal would look like a “thin, flat, round UFO on a stick”, while COO and President Gwynne Shotwell stated last year that the terminal would be “beautiful” at Musk’s request. Aside from those comments and a few even older ones, the no-less-critical Starlink component remains a bit of a mystery, although we do know that SpaceX intends to mass produce millions of the devices itself.
Still, SpaceX has made it clear that it’s already testing terminals with some success, noting late last year that it managed to deliver bandwidth of ~610 megabits per second (Mbps) to a US military aircraft through a single flight-optimized terminal. That testing was performed with 60 ‘v0.9’ satellites, meaning that all Starlink satellites launched after May 2019 should be able to offer even more bandwidth thanks to the addition of higher-capacity ‘Ka-band’ antennas.
While much is still unknown, the available details paint a fascinating picture of Starlink’s potential in the IFC market. Driven by unprecedentedly ambitious and strict cost targets, SpaceX already builds, owns, and operates its own Falcon rockets, Starlink satellites, and (soon) Starlink terminals – including variants optimized for consumer, aeronautical, and ground station use. In short, SpaceX is building the most vertically-integrated space-based service in the history of commercial space.
What can effectively be considered a very early pre-alpha of the Starlink satellites, terminals, and network has already demonstrated the ability to deliver bandwidth of more than 600 Mbps to a single in-flight aircraft, at least five times better than the best solutions currently available (~100 Mbps). Thanks to their location in low Earth orbit (LEO), Starlink satellites will also be able to offer latency (the gap between when you click and when something happens) as good as or better than what most people have access to on the ground.
By building and owning every critical aspect of the complex pipeline needed for its Starlink network, SpaceX has full control from start to finish. With Falcon 9 rockets and Starlink satellites, this has meant that SpaceX can reach cost targets that are up to several times cheaper than competing solutions and do so while meeting or beating their technical capabilities. With in-flight connectivity, the rockets, satellites, terminals, and ground infrastructure needed to create a functional network all factor heavily into the prices that can be offered to end-users and as of 2020, there simply isn’t an IFC provider on Earth in a position to compete with the level of vertical integration SpaceX may be able to offer.
If SpaceX can launch several thousand satellites and figure out how to affordably mass-produce unprecedentedly high-performance terminals (still up for debate), it’s safe to say that Starlink is going to run through existing IFC providers like a brick wall. Aside from potentially beating them on cost, Starlink – offering perhaps 600-1000+ Mbps per plane – could theoretically allow 100-200 airline passengers to simultaneously stream videos, browse the web, and even game in flight as if they were on the ground. Existing providers are physically incapable of competing with something like that without extensive infrastructure upgrades.
According to Satellite Markets & Research, the annual revenue of passenger aircraft IFC broke $1 billion for the first time in 2018 and the overall market is expected to be worth at least $36 billion (~$3.5B/year) from 2019 to 2029. Major provider Inmarsat estimates that the IFC market could be worth up to $15 billion annually by 2035. With a bit of luck, SpaceX could easily secure a major portion of that pot within just a handful of years.
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Tesla is set to inaugurate its dedicated Semi factory in Sparks, Nevada, this evening, but drone footage has already started to show who is expected on the handover stage.
Zanegler, a drone operator who regularly documents Tesla Semi operations in Nevada, filmed a row of new-generation Semi units parked outside of the plant with customer branding applied. The liveries visible in the video include companies like PepsiCo, U.S. Foods, Einride, DHL, WattEV, and others that have committed to utilizing Tesla’s Class 8 electric truck in their fleets.
Tesla Semi Pre-Reveal Revealed!
Excited to share this segment of the drone flight one day prior to the Tesla Semi Reveal event.
They have added branding to several Tesla new generation semis.
Including:
Pepsico
US Foods
Einride
LTS
Nevoya
OK Produce
ABF Freight
DHL
WattEV… pic.twitter.com/KoFOg2FouR— Zanegler (@HinrichsZane) September 24, 2026
Several of those company names already sit within Tesla’s public ordering book, including PepsiCo, which has been the program’s primary anchor customer since the first Semi deliveries in December 2022. PepsiCo now runs dozens of Tesla Semi units in daily service, with drivers completing regional routes.
Einride placed a 500-unit order in August, which was, at the time, the largest single Semi commitment. First deployments of their Semi units are planned for this month and will eventually span across California, Texas, New Jersey, Illinois, and Georgia. Meanwhile, IMC Logistics announced a 50-truck California order this week.
Tesla Semi lands the biggest electric truck deal in U.S. history
Other names, like LTS, OK Produce, and HMD, have not been widely confirmed as firm buyers, but their presence on the lot is perhaps the clearest signal that Tesla intends to expand on that list this evening at the event.
Tesla first unveiled the Semi back in 2017 with a 2019 production target.
Limited pilot builds reached PepsiCo in late 2022, and high-volume production began at the new 1.7-million-square-foot plant that sits logically positioned next to Tesla’s Gigafactory Nevada. Tesla Semi program director Dan Priestley has said that Tesla expects to build “many thousands” of Semi units this year, but as with every Tesla release, there have been set expectations of an S-curve ramp.
Outside estimates still put 2026 deliveries in the 5,000-to-15,000 range, but it will ultimately depend on Tesla’s readiness to put those units out, as well as how smoothly production is moving internally.
Tesla’s Semi Rollout event is set to start tonight at the Sparks factory, and it will be livestreamed on X starting at 6 p.m. PDT / 9 p.m. ET.
The Tesla App is now giving owners a better indication of what to expect when visiting a Supercharger site, as it is now sharing Site Maps in the app itself, making the feature no longer exclusively available in the car.
Tesla owners can now preview a Supercharger’s layout and live stall status from their phone thanks to the App’s new software version, v4.61.0. Zooming into a supported Supercharger on the charging map now switches the familiar street view into a site-specific map that shows stall positions, occupied bays, out-of-service posts, and a live count of open Superchargers.
It will even show you which specific Tesla model is charging at each occupied stall.
You can now see Live Site Maps in the latest Tesla app (4.61.0.) pic.twitter.com/JIL8QzR8hu
— Zack (@BLKMDL3) September 18, 2026
This is the same view drivers first saw inside the car with the 2025 Holiday Update, which started as a pilot for Tesla in California and Texas. Those early maps showed layout, nearby amenities, and the status of each operational stall. The feature has spread to most Superchargers in the U.S., but now Tesla wants the feature available through the Smartphone App, which is now rolling out to owners.
The in-vehicle screen maps remain a richer 3D canvas and originally required AMD Ryzen infotainment hardware, which left many Intel-based Model 3 and Model Y owners without the view. The app version removes that hardware barrier, so any owner can now get a preview of their upcoming Supercharger stop on their phone.
Anyone with the updated version of the app can open a Site Map on their phone. The feature has provided some additional peace of mind to anxious travelers and those who might be looking for a place that is less congested for faster charging speeds. It is a meaningful addition to many owners, especially for trips to unfamiliar locations.
You can now pick a Supercharger location that might be more aligned with what you are looking for or need: you can pick a site based on what stalls are open, where ADA stalls sit, how you will pull in, and more, instead of circling a crowded lot after arriving. Owners of older cars now have access to the feature without having to purchase a new vehicle altogether.
Site Mpas will not reserve a stall, nor will it change how Fast Charging works. Tesla does something simpler and more useful by giving owners a dedicated preview of the Supercharger they’re about to charge, turning an unknown parking lot into a place that may seem more familiar thanks to the preview.
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Investor's Corner
Tesla Optimus Gen 3 shows off a cleaner, factory-ready design in new app discovery
Renders hidden inside Tesla’s Android app show Optimus Gen 3’s design before any official reveal.
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner.jpg)
Tesla may have accidentally given a first look at its newest Optimus Gen 3 humanoid robot when photos were found in the Tesla smartphone app.
Design files tucked inside a recent Android version of the Tesla app appear to show the third generation humanoid robot next to the older Gen 2.5 prototype. The assets were extracted from the app package by Tesla community member @wholemars, who posted the renders on X late Tuesday night before deleting them. The Tesla Newswire reshared the side by side comparison on Wednesday, and the images have circulated widely since.
Tesla Optimus Gen 2.5 vs Gen 3 comparison via @WholeMars on X
The files are labeled “gen3” and were built as models for Tesla app’s own interface, as validated directly by Grok to be official.
The comparison shows a robot that looks built for a factory line rather than a lab bench. Gen 2.5’s exposed mechanical linkages and gold plating on the knees and shins are gone. In their place, Gen 3 uses matte black fairings on the lower legs, paired with a more contoured champagne gold body. Flexible covers now seal the joint where the torso meets the upper thighs, keeping bearings and moving parts sealed from debris and unnecessary contact.
The body panels fit more tightly, and the hands, which Tesla has said carry 22 degrees of freedom, look far more refined than those on earlier units.
This most recent leak fills a gap Tesla has left open for most of the year. Elon Musk said on March 31 that Optimus 3 was walking around but needed “some finishing touches” before it could be shown, a delay Teslarati covered when Tesla missed its first quarter reveal target. Musk later said Tesla would hold the design back until closer to production, partly to keep competitors from copying it. No reveal date has been announced.
The app itself has been preparing for Optimus for months. In July, code in the Tesla app pointed to a dedicated robot phone key, a consent screen for collecting video and spatial data while Optimus works inside a home, and an alert system for low battery and mechanical faults. Finished 3D models of Gen 3 suggest the interface owners will eventually use is moving past placeholder code toward something Tesla intends to ship.
Manufacturing is moving in parallel. Tesla tore out the original Model S and Model X lines at Fremont this summer to make room for Optimus production, with a planned capacity of one million robots a year. At Giga Texas, the steel frame of a dedicated Optimus factory is nearing completion ahead of a targeted 2027 start, with Musk pointing to an eventual output of 10 million units annually.
Tesla drops big hints ahead of Semi handover event
Tesla App now shows you what your Supercharger will look like upon arrival
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner-80x80.jpg)
