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SpaceX’s Starship rocket sails through first “flight-like” fueling test
SpaceX’s fully-assembled Starship rocket appears to have sailed through a major wet dress rehearsal test on the first attempt.
With the completion of that test, the next-generation SpaceX rocket has taken a big step toward its first orbital launch attempt. Starship measures around 120 meters (~394 ft) tall and 9 meters (~30 ft) wide, making it the largest rocket ever assembled. It’s designed to launch more than 100 metric tons (~220,000 lb) to low Earth orbit (LEO) in a fully-reusable configuration. At liftoff, Starship’s 33 Raptor engines will produce up to 7590 tons (16.7M lbf) of thrust, making it more powerful than any rocket in history by a large margin.
And on Monday, January 23rd, Starship likely became the heaviest rocket ever after SpaceX fully loaded the vehicle with propellant. Surprising most viewers, SpaceX also appeared to complete the complex test associated with that milestone without running into any major issues.
The update that's rolling out to the fleet makes full use of the front and rear steering travel to minimize turning circle. In this case a reduction of 1.6 feet just over the air— Wes (@wmorrill3) April 16, 2024
The apparent success is surprising because it simply hasn’t been SpaceX’s approach of choice while developing Starship. Since SpaceX began assembling Starhopper in an empty Texas field in 2018, the Starship program has been almost exclusively managed to prioritize speed and expect failures. The company almost always preferred to build, test, and learn from minimum-viable-product prototypes as quickly as possible, even if that meant that failures were guaranteed.
Because SpaceX expected failures, it learned from them and always had another prototype ready to carry the torch forward. Starship prototypes rarely completed ground or flight tests on the first try, as SpaceX was simultaneously learning – often catastrophically – how to test and operate those vehicles. The culmination of that failure-as-an-option strategy was a series of seven suborbital Starship tests – two short hops of identical prototypes and five launch and landing attempts of five more advanced prototypes between August 2020 and May 2021. On the fifth attempt, after four failures, a full-scale Starship successfully launched to 12.5 kilometers (~41,000 ft), shut off its engines, fell back to Earth, reignited its engines, flipped around, and landed in one piece.
By all appearances, the campaign was the ultimate corroboration of SpaceX’s development strategy. In the second half of 2022, however, SpaceX decided to dramatically change the Starship program’s approach to risk management and systems engineering. Starship testing has become exceptionally cautious over the last several months, as a result.
From fail-fast to slow-and-steady
There is a small chance SpaceX simply got lucky, but Starship’s first fully-assembled wet dress rehearsal test appears to indicate that that caution has paid off. Combined, both stages of the rocket – Ship 24 and Booster 7 – collectively completed dozens of separate proof tests and static fires since mid-2022. They also made it through several far more limited tests while stacked.
Having cautiously characterized each prototype about as well as it possibly could, SpaceX finally pulled the trigger on January 23rd. After hours of conditioning the Starbase, Texas orbital launch site’s giant tank farm, SpaceX opened the floodgates and loaded Ship 24 and Booster 7 with up to 4860 tons (~10.7M lbs) of cryogenic liquid oxygen and liquid methane propellant in about 90 minutes. Once fully loaded, the combined weight of the rocket and propellant likely exceeded 5000 tons (~11M lbs), making Starship the heaviest rocket in history. The next heaviest rockets ever built, Saturn V and N-1, weighed around 2800 tons (~6.2M lbs) fully loaded.
SpaceX was also able to drain Starship and return its propellant to the pad’s ground storage tanks about four hours after filling the rocket.
“Flight-like” testing
The company later confirmed that the test was a “full flight-like wet dress rehearsal,” as suspected, and noted that data gathered from it would “help verify a full launch countdown sequence, as well as the performance of Starship and the orbital pad for flight-like operations.” Parts of the test visible from unaffiliated webcasts like NASASpaceflight’s seemed to confirm as much. Shortly after Starship was fully loaded, for example, SpaceX activated the orbital launch mount’s fire extinguisher system, seemingly practicing the moments before the rocket would otherwise ignite its engines and take flight.
At no point during the wet dress rehearsal did SpaceX appear to enter any kind of hold or abort, indicating that the rocket’s systems were all working well enough together to smoothly complete it on the first try. The only mildly concerning behavior visible during the multi-hour test came shortly after Starship was topped off. Booster 7 opened one of its methane tank gas vents to relieve pressure and instead appeared to vent liquid methane, producing a flammable cloud thousands of feet long. More likely than not, the Super Heavy was slightly overfilled, and the liquid vent was an intentional response to that error. The cloud of methane thankfully did not find an ignition source, and Starship went on to finish the test as planned.
SpaceX has a lot of work left to prepare Ship 24 and Booster 7 for Starship’s first orbital launch attempt. Booster 7 must still complete one or several more static fires, during which it could become the most powerful rocket ever tested. To reduce risk, SpaceX will likely remove Ship 24 while testing Super Heavy, and reassemble the rocket only if Booster 7 passes its tests. SpaceX also needs to repair the pad after static fire testing and work with the Federal Aviation Administration (FAA) to finalize Starship’s first orbital launch license.
But after many false positives, Starship’s successful completion of a wet dress rehearsal on the first try has confirmed that the rocket’s orbital launch debut is – for the first time – actually close at hand.
News
Tesla loses Director who designed one of the company’s best features
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave.
Tesla has lost the director who designed one of the company’s best features: Over-the-Air updates.
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave. In a lengthy statement on LinkedIn, Dmytryk said that he’s “closing the book.” He had nothing but good things to say:
“After 11 incredible years at Tesla, I’m closing the book. It’s been the ride of a lifetime: always on the news, innovating relentlessly, constantly pushing the limits. Tesla is THE place for talented, passionate people. I feel insanely lucky to have been part in that culture for so long.”
It appears the intense lifestyle of developing and creating intensively for so long might have caught up to Dmytryk, who did not give his definitive plans for the future, and it appears he may be taking some time off before jumping into a new venture:
“The future? Extremely bright. Ambitions intact, just getting started as a transformative company that could elevate billions of lives. So why leave now?! Human life’s always been my North Star, right now I need to be with mines. I’ve always admired Tesla’s top leadership and vision. But what I’ve always found incredible is the tenacity, brilliance and devotion of people on the front line. YOU make Tesla unstoppable. I wish you all the best and of course EPIC wins.”
The move was first reported by NotaTeslaApp.
Over-the-Air updates are among Tesla’s best features. They are used to improve the Full Self-Driving suite, add features, remedy recalls, and more. Many vehicles have the ability to receive OTA updates, as I did in a Ford Bronco previous to my Model Y. However, Tesla does them better than anyone else: they’re seamless, effective, and frequent. Your car always improves.
The move is a blow to Tesla, of course, considering Dmytryk’s massive contribution to the company and extremely long tenure spent, but not something that is overwhelmingly detrimental. Tesla deals with a lot of extremely intelligent people, some of whom are the best in their field, so they are sure to find a suitable replacement.
However, it’s no secret that the company has been losing some of its top talent, some of whom were in executive roles. Some have left to take on new projects, and others have not revealed their career plans.
It seems at least some of those employees are simply deciding to walk away and try new things after working so hard for so long. According to Dmytryk’s LinkedIn, he also played a large part in Musk’s acquisition of X, as he stated he “worked at Twitter/X ~45/week while working at the same pace for Tesla.”
That averages a 13-hour day, seven days a week, or 18 hours for the normal five-day work week.
News
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
âś… Battery Manufacturer: LG Energy Solutions
âś… Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
Tesla loses Director who designed one of the company’s best features
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
